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Agus Yuniawan Isyanto
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Mimbar Agribisnis: Jurnal Pemikiran Masyarakat Ilmiah Berwawasan Agribisnis
Published by Universitas Galuh
ISSN : 24604321     EISSN : 25798340     DOI : 10.25157/ma
Core Subject : Agriculture,
Agriculture, Biological Sciences & Forestry
Mimbar Agribisnis: Jurnal Pemikiran Masyarakat Ilmiah Berwawasan Agribisnis adalah jurnal ilmiah yang menerbitkan hasil-hasil penelitian sosial ekonomi pertanian. Jurnal ini bertujuan untuk memperluas dan menciptakan inovasi dalam konsep, teori, paradigma, perspektif dan metodologi dalam ilmu sosial ekonomi pertanian. Ruang lingkup Mimbar Agribisnis: Jurnal Pemikiran Masyarakat Ilmiah Berwawasan Agribisnis meliputi: Ekonomi Pertanian Sosiologi pertanian Kebijakan pertanian Pembangunan pertanian Penyuluhan pertanian Komunikasi pertanian Kelembagaan pertanian Usahatani dan pascapanen Agroindustri Perdagangan internasional Ketahanan pangan Manajemen agribisnis Manajemen produksi Manajemen operasi Manajemen pemasaran Pembiayaan agribisnis Rantai pasok Perencanaan wilayah pertanian Ekonomi sumberdaya alam.
Arjuna Subject : Ilmu Pertanian dan Biologi (Semua) - Ilmu Pertanian dan Biologi (Lain-Lain)
Articles 1,668 Documents
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PERAMALAN MINYAK KELAPA SAWIT DENGAN PEMULUSAN EKSPONENSIAL DI PABRIK KELAPA SAWIT CIKASUNGKA PT. PERKEBUNAN NUSANTARA VIII Puspitaningrum, Adhelia; Abadi, Slamet; Wijaya, I Putu Eka
Mimbar Agribisnis : Jurnal Pemikiran Masyarakat Ilmiah Berwawasan Agribisnis Vol 9, No 2 (2023): Juli 2023
Publisher : Universitas Galuh

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.25157/ma.v9i2.11017

Abstract

Palm (Elaeis guineensis Jacq) is a commodity that has an important role in the plantation sub-sector, especially in Indonesia. Palm oil has always contributed greatly to national income. The production of palm oil can change every period. The purpose of this research is to predict palm oil production at PTPN’s Cikasungka Palm Oil Mill. The research metod is Single Exponential Smoothing dan Double Eksponential Smoothing. This research uses primary data and secondary data. The primary data collection was conducted by interview techniques. The respondences of this study were employees of the Cikasungka Palm Oil Mill office and other needed sources. Secondary data was obtain from the Central Agency of Statistics. Processed data using application called Minitab. First, the best alpha will be found by trial and error one by one, then the best alpha will be used to forecasting. The best alpha is 0,5 for single and double exponentials smoothing. The smoothing method used is Single Exponential. Single Exponential was chosen because it has a smaller error value than Double Exponential (13,46% < 14,07%). The result of the Single Exponential forecasting for 2023 period is 1.152 tons, 736 tons for the minimum production and 1.567 tons for the maximum production.
Perilaku Petani Kentang Terhadap Risiko Produksi di Desa Sumberejo Kecamatan Ngablak Kabupaten Magelang Loho, Michelle Angellina; Yuliawati, Yuliawati
Mimbar Agribisnis : Jurnal Pemikiran Masyarakat Ilmiah Berwawasan Agribisnis Vol 10, No 1 (2024): Januari 2024
Publisher : Universitas Galuh

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.25157/ma.v10i1.12777

Abstract

Farmers always have hope and keep trying despite the risks involved in farming. Differences in farmer behavior and risk aversion will affect decision-making in the use of inputs in farming, which in turn will affect farmers' productivity and income levels. This study aims to analyze the behavior of potato farmers towards production risk in Sumberejo Village, Ngablak Subdistrict, and determine the factors that influence it. The sample size was 38 potato farmers from Sumberejo village who are members of Ngesti Subur, Sumber Makmur, and Bumi Lestari farmer groups. The sampling technique used was simple random sampling. The method of analysis used is the Moscardi and de Janvry model with the K(S) formula, and multiple linear regression to determine the factors that have a significant effect. The results of this analysis show that 76.32% of potato farmers in Sumberejo Village have risk-averse behavior (risk averter) and 23.68% have risk neutral behavior (risk neutral). One example that shows the risk-averse behavior of potato farmers in Sumberejo Village is the cooperation built with PT Indofood Sukses Makmur Tbk, so that the sales and income of these farmers are more secure. The factor that influences farmer behavior is land area. The resulting effect value is negative, meaning that the larger the land area owned, the lower the value of potato farmers' behavior towards production risk (K(S)).
Karakteristik dan Motivasi Petani Pengembang Urban Farming di Kota Surabaya Baik, Stevi Putri Adolvina; Nurhadi, Eko; Yuliati, Nuriah
Mimbar Agribisnis : Jurnal Pemikiran Masyarakat Ilmiah Berwawasan Agribisnis Vol 10, No 2 (2024): Juli 2024
Publisher : Universitas Galuh

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.25157/ma.v10i2.14152

Abstract

Urban farmers are one of the milestones in the success of urban farming. Farmer behavior that can be observed is the farmer's characteristics and motivation which are reflected in the farmer's goals and reasons for carrying out urban farming. The research aims to analyze the characteristics of urban farming farmers in the City of Surabaya and identify the goals and reasons for farmers carrying out urban farming. The research was carried out on 5 Women Farmer Groups (KWT) and Farmer Groups (Poktan) in the City of Surabaya, namely, the Guyub Rukun Women Farmer Group, the Farmer Group Yurga Farm, Serpis Farming Group, Sri Rejeki Jitu Farming Group, and Dorang Cinta Farming Women's Group. The first objective analysis uses descriptive tables, and the second objective uses quantitative analysis with the CFA (Confirmatory Factor Analysis) analysis tool. The results of the research are that there are diverse characteristics of each farmer. The majority of Guyub Rukun KWTs are aged over 61 - 65 years, while in other KWTs and Poktans the majority are aged 41 - 45 years so that urban farming can be carried out by anyone. At the education level, farmers have the courage to innovate and are supported by the number of family responsibilities and the farmer's employment status which encourage them to carry out urban farming. Farmer motivation is based on 7 goals in urban farming, namely psychological health and well-being, environmental ecology, food security, environmental friendliness, economics, economic stimulus, and urban revitalization. aimed..
STRATEGI PENGEMBANGAN USAHA KOPI EXCELSA DI KECAMATAN WONOSALAM KABUPATEN JOMBANG MENGGUNAKAN BISNIS MODEL CANVAS Hariri, Rifan; Harini, Noor; Sutawi, Sutawi
Mimbar Agribisnis : Jurnal Pemikiran Masyarakat Ilmiah Berwawasan Agribisnis Vol 9, No 2 (2023): Juli 2023
Publisher : Universitas Galuh

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.25157/ma.v9i2.10732

Abstract

Excelsa coffee in Wonosalam Subdistrict in terms of profit is still not equal to Arabica and Robusta coffee so there needs to be a development strategy. The purpose of this research is to formulate a business development strategy for Excelsa coffee in Wonosalam Subdistrict. This research uses qualitative research. The sampling technique used was snowball sampling. In the snowball sampling technique, informants gave recommendations to the researchers to interview other informants who understood more about Excelsa coffee in Wonosalam Subdistrict. The results obtained show that the development of Excelsa coffee business in Wonosalam Subdistrict can be done by collaborating with hotels, restaurants, cafes and the local tourism industry, using social media to interact with customers, marketing without going through middlemen, targeting the lower middle class segment of society and there also needs to be another source of income in the form of using coffee plantations as agro-tourism and selling coffee derivative products.
Kajian Kepuasan Petani Terhadap Atribut Benih Tomat di Kabupaten Bandung Setiyaningrum, Kayla Amina; Saidah, Zumi
Mimbar Agribisnis : Jurnal Pemikiran Masyarakat Ilmiah Berwawasan Agribisnis Vol 10, No 2 (2024): Juli 2024
Publisher : Universitas Galuh

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.25157/ma.v10i2.14650

Abstract

An act to increase the production of tomatoes needed since the Indonesian tomatoes production is still fluctuating. One of the efforts is to increase tomatoes’ production is the usage of certified tomatoes’ seed. The research conducted to analyze the farmers’ satisfaction level on the high variety marketed tomatoes’ seed. The research conducted using descriptive analysis method, Important Performance Analysis (IPA) and analysis using Customer Satisfaction Index (CSI). The research conducted in Bandung Regency in the area of Pangalengan Subdistrict and Arjasari subdistrict. The survey included a hundred respondents in total. Sampling conducted using survey method through questioners. Sampling selected using multistage cluster random sampling. Result of the research showed that there are 12 attributes considered as important and good performance according to farmers. The attributes included varieties with high yield (X2.3); varieties with good weather tolerance (heat and rain) (X2.4); varieties with quality that corresponds to the expected quality (X3.1); high productivity (X3.2); amount according to the land area requirement (X4.1); seed delivery to farmers (X4.4); expired date (X5.1); easy to access (X6.1); seed stock availability(X6.2); affordable price (X7.2); price according to the expected quality (X7.3). Farmers’ Satisfaction Analysis Result showed that 70% of farmers satisfied by the attributes of marketed tomatoes’seed.
Kendala dalam Rantai Nilai Agribisnis Selada Baby Romaine (Lactuca Sativa Var.Romana L.) yang Berorientasi ke Pasar Retail Modern (Studi Kasus di PT. XYZ) Simangunsong, Rezkia Theresia; Syamsiyah, Nur
Mimbar Agribisnis : Jurnal Pemikiran Masyarakat Ilmiah Berwawasan Agribisnis Vol 10, No 1 (2024): Januari 2024
Publisher : Universitas Galuh

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.25157/ma.v10i1.11730

Abstract

Lettuce is one of the horticultural products that has high economic value and potential to be developed. This vegetable is in great demand by hotels, restaurants, and for export abroad. The high demand for lettuce is not matched by a high supply, so Indonesia must continue to import lettuce. In fact, according to the General Manager of PT XYZ, this product provides considerable profits for the company. At PT XYZ, one of the most popular products is baby romaine lettuce. This vegetable is grown organically using NFT hydroponic technology. This product is offered to modern retailers, hotels, restaurants, cafes, and end users with a price range of Rp15,000-Rp60,000 depending on the packaging. The purpose of this study was to determine the value chain of baby romaine lettuce commodities at PT XYZ for modern retail. The research design used is a qualitative approach with a literature study research method. The analysis used is descriptive analysis. The results showed that the company carried out value activities, especially the main activities and supporting activities. The constraints faced in the baby romaine lettuce value chain are unstable production, demand that tends to fluctuate, and product returns by consumers because the quality and quantity of products do not match consumer demand. The most crucial constraint is the unstable production because it makes it impossible for the company to fulfill consumer demand. In addition, the company still cannot find a solution to this problem.
Respon Petani Padi Terhadap Program Kartu Tani (Kasus di Kelompok Tani Karya Bhakti I di Desa Gegesik Kidul, Kecamatan Gegesik, Kabupaten Cirebon) Ghifari, Reza Affan; Kusumo, Rani Andriani Budi
Mimbar Agribisnis : Jurnal Pemikiran Masyarakat Ilmiah Berwawasan Agribisnis Vol 10, No 2 (2024): Juli 2024
Publisher : Universitas Galuh

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.25157/ma.v10i2.13412

Abstract

In order to facilitate fertilizer subsidies for farmers, the government created a card-based fertilizer subsidy program called Kartu Tani. The Kartu Tani program aims to ensure that farmers receive fertilizer quotas that suit their needs and have access to purchase subsidized fertilizer, however, in the implementation process there are various problems such as the lack of absorption of subsidized fertilizer through the Kartu Tani, a reduction in subsidized fertilizer variants, and the use of the Kartu Tani. not as recommended. At the research location, there is a problem, namely the low level of absorption of subsidized fertilizer through Kartu Tani in 2023. This research aims to analyze farmers' responses to Kartu Tani program in Gegesik Kidul Village, Cirebon Regency. In this research, a quantitative research design was used using a questionnaire as a primary data collection method which was then analyzed using descriptive analysis. This research uses the census method. The respondents in this study were all members of the Karya Bhakti I Farmer Group who had active Kartu Tani Cards totaling 55 people. The research results showed that the implementation of the Farmer's Card program at the farmer research location did not comply with procedures regarding the use of the Kartu Tani by farmers. Apart from that, farmers' response to Kartu Tani program was not good. This is motivated by farmers' low understanding of the Kartu Tani Card and a lack of assistance. Using Kartu Tani that do not comply with procedures can increase the potential for misuse of subsidized fertilizers. Therefore, maximum assistance is needed from various parties.
DINAMIKA PENGEMBANGAN PESANTREN BERWAWASAN LINGKUNGAN (EKO-PESANTREN) DI PONDOK PESANTREN SURYALAYA Akbar, Akhmad Hidayat Nurul; Setiawan, Iwan; Noor, Trisna Insan
Mimbar Agribisnis : Jurnal Pemikiran Masyarakat Ilmiah Berwawasan Agribisnis Vol 9, No 2 (2023): Juli 2023
Publisher : Universitas Galuh

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.25157/ma.v9i2.10199

Abstract

Islamic boarding schools are the oldest Islamic educational institutions in Indonesia which were founded by scholars. Islamic boarding schools were established in order to educate people to understand and implement Islamic teachings by emphasizing the importance of religious morality as a way of life. In social and national life, Islamic boarding schools can play a major role in efforts to save the environment, among others by providing insight and awareness about the importance of protecting the environment as part of the practice of religious teachings. This research was conducted at the Suryalaya Islamic Boarding School which is one of the Islamic Boarding Schools in Tasikmalaya, West Java, which has received the Kalpataru Award, namely the Highest Awardfrom the Government of the Republic of Indonesia in the environmental sector with category C in the field of Greening activities. The purpose of this research is to provide an overview of the dynamics of implementation boarding schools with environmental insight (Eko Pesantren) from the period 1905-1952 (preparatory period) and the period 1952-2011 (implementation period) and the period from 2011 to the present (sustainability). The method used in this study is a qualitative method with grounded theory research as a data analysis technique. The results of the study show that the Suryalaya Islamic Boarding School has implemented eco-Islamic boarding schools in its activities which are divided into preparation, implementation and sustainability stages. The activities carried out by the Suryalaya Islamic Boarding School are related to environmentally sound activities, especially economic, social and ecological activities that have an impact on the lives of the surrounding community. Related to this, the Suryalaya Islamic Boarding School has implemented several strategies in the economic, social and environmental fields in the framework of implementing Eco-Islamic Boarding Schools within the Suryalaya Islamic Boarding School environment.
Pengaruh Co-Branding terhadap Minat Beli Followers Instagram Kedai Kopi FC Hilman, Nasywa Khairunnisa; Rachmawati, Erna; Utami, Hesty Nurul; Wiyono, Sulistyodewi Nur; Trimo, Lucyana
Mimbar Agribisnis : Jurnal Pemikiran Masyarakat Ilmiah Berwawasan Agribisnis Vol 10, No 2 (2024): Juli 2024
Publisher : Universitas Galuh

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.25157/ma.v10i2.14500

Abstract

FC is one of the coffee shop businesses that actively promotes its products on Instagram. However, in terms of the number of followers and brand equity, FC is still far below several other local coffee shops, which has an impact on the lack of purchase intention. To strengthen the brand and increase purchase intention, FC also actively carries out a co-branding strategy and promotes it on Instagram. The purpose of this study is to gain an understanding of the perceptions of FC’s Instagram followers towards the application of co-branding at FC and to determine the effect of co-branding on the purchase intention of FC’s Instagram followers. This study uses a quantitative design with 70 respondents who were selected using simple random sampling technique. The data analysis technique applied is quantitative descriptive analysis and simple linear regression analysis. The results of this study found that (1) Overall, the perception of FC’s Instagram followers towards co-branding is in the very good category. (2) Co-branding has a significant and positive effect on the purchase intention of FC’s Instagram followers. Suggestions for companies that they can add other promotional strategies that can attract consumers to always make repeat purchases at FC, and for further research can add other independent variables that can be studied at FC.
Strategi Pemasaran Kopi Pakuwon Dengan Metode Analytical Hierachy Process (AHP) Anjaswari, Melinda; Sukmawani, Reny; Astutiningsih, Endang Tri
Mimbar Agribisnis : Jurnal Pemikiran Masyarakat Ilmiah Berwawasan Agribisnis Vol 10, No 1 (2024): Januari 2024
Publisher : Universitas Galuh

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.25157/ma.v10i1.11300

Abstract

Pakuwon coffee is a coffee product produced from planting in an experimental garden owned by the Industrial and Refreshing Plant Agricultural Instrument Standardization Agency (BSIP-TRI) which has the opportunity to be developed. Pakuwon coffee produced by BSIP-TRI generally has not implemented an optimal marketing strategy and its existence is not well known by the wider community, so an appropriate marketing strategy is needed to support the success of this Pakuwon coffee product. Data analysis uses the AHP (Analytical Hierarchy Process) method, from the total calculation using the AHP method, the recommendation for choosing the best marketing strategy for Pakuwon coffee is comprehensive marketing management (market management, marketing mix, field surveys) with the highest score of 0.36 , then criterion C or continuous product research and development with a value of 0.34 and finally criterion B or building a continuous quality raw material procurement system (GAP, GPP) with a weight value of 0.29. The use of the AHP method is considered to be able to determine the selection of the best marketing strategy for Pakuwon coffee owned by BSIP-TRI.

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