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Jurnal Ilmiah Universitas Batanghari Jambi
Published by Universitas Batanghari Jambi
ISSN : 14118939     EISSN : 25494236     DOI : -
Core Subject : Economy, Education, Agriculture, Social, Engineering,
Agriculture, Biological Sciences & Forestry Civil Engineering, Building, Construction & Architecture Economics, Econometrics & Finance Education Law, Crime, Criminology & Criminal Justice
Jurnal Ilmiah Universitas Batanghari Jambi adalah peer-review jurnal akses terbuka yang bertujuan untuk berbagi dan diskusi mengenai isu dan hasil penelitian yang lagi hangat pada saat ini. Jurnal ini diterbitkan oleh Lembaga Penelitian dan Pengabdian pada Masyarakat Universitas Batanghari Jambi, Jurnal ini mencakup multidisiplin ilmu, terbit sebanyak tiga kali dalam setahun yaitu pada bulan Februari, Juli dan Oktober.
Arjuna Subject : -
Articles 152 Documents
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Search results for , issue "Vol 24, No 2 (2024): Juli" : 152 Documents clear
Pengaruh Reward System Terhadap Kinerja Perusahaan (Studi Empiris pada Perusahaan Busana Remaja Agracipta Yogyakarta) Kurniasari, Riza; Dus Reis Doa, Ajita Da Silva; Kon, Iknasius; Kirana, Kusuma Chandra
Jurnal Ilmiah Universitas Batanghari Jambi Vol 24, No 2 (2024): Juli
Publisher : Universitas Batanghari Jambi

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33087/jiubj.v24i2.4765

Abstract

The main objective of this study is to investigate the extent to which rewards affect the performance of Agracipta Teenage Busana company. The research utilized a quantitative explanatory method based on the S-R theory. Data was collected through questionnaires from a population of 3,000 Busana Teenage Agracipta employees, selected using a simple random sampling technique. Simple linear regression was employed to measure the impact of independent variable (X) on the dependent variable (Y). Data from the questionnaires were analyzed using Statistical Product and Service Solutions (SPSS) version 24. Based on the findings from the simple linear regression, it was discovered that rewards have 35.3% effect on the performance of Agracipta Teenage.
Identifikasi Deiksis Persona pada Film Pendek Aku dan Mesin Waktu: Kajian Pragmatik Nasution, Muhammad Muslim; Izar, Julisah; Chotimah, Khusnul
Jurnal Ilmiah Universitas Batanghari Jambi Vol 24, No 2 (2024): Juli
Publisher : Universitas Batanghari Jambi

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33087/jiubj.v24i2.5153

Abstract

This research aimed to identify persona deixis in the short film entitled "Aku dan Mesin Waktu. Deixis is words that take meaning from the speech situation, whether in the form of person, time or place) when the words are used. The method in this research used a qualitative descriptive approach. The data collection technique in this research used the listening and note-taking technique, while the data analysis technique in this research used data transcription procedures, data classification, data analysis and drawing conclusions. The results of this research found first person deixis (Aku/-ku, me, me, I and kita), second person deixis (Kamu/-mu, lo, and Mereka), third person deixis (Dia, Nya, and Mereka). ). The most dominant person deixis is first person deixis.
Dampak Greenwashing, Environmental Concern, Green Confusion, terhadap Green Brand Equity dalam praktek Green Marketing pada Industri Elektronik: Dimodereting Brand Credibility Jandrianto, Dirga; Kurniawati, Kurniawati
Jurnal Ilmiah Universitas Batanghari Jambi Vol 24, No 2 (2024): Juli
Publisher : Universitas Batanghari Jambi

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33087/jiubj.v24i2.4949

Abstract

The purpose of this study was to analyze the effect of excessive product packaging on greenwashing, environmental, green confusion. Greenwashing, environmental concern, green confusion on green brand equity. Greenwashing, environmental concern, green confusion mediated the effect of excessive product packaging on green brand equity. And brand credibility moderates the effect of greenwashing, environmental concern, green confusion on green brand equity. The sample used amounted to 357 which was obtained through a questionnaire on google form which was distributed online, sampling using purposive sampling with the criteria that respondents had purchased ACER, ASUS, LENOVO, and HP laptop brands in the last 2 years. The data analysis used is the Structural Equation Model (SEM) with the help of AMOS software. The results found that excessive product packaging has a positive effect on greenwashing, and environmental concern. And has a negative effect on green confusion. Greenwashing and green confusion have a positive effect, then environmental concern has a negative effect on green brand equity. Brand credibility as moderating strengthens the positive impact of greenwashing, and green confusion, then weakens the negative impact on green brand equity. Finally, greenwashing and green confusion as mediating variables weaken the negative impact of excessive product packaging, and environmental concern strengthens the impact of excessive product packaging on green brand equity.
Analisis Pasar Pembangunan Apartemen Mahasiswa Institut Teknologi Sumatera Nurzukhrufa, Antusias
Jurnal Ilmiah Universitas Batanghari Jambi Vol 24, No 2 (2024): Juli
Publisher : Universitas Batanghari Jambi

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33087/jiubj.v24i2.5404

Abstract

The more rapid development of the Sumatra Institute of Technology will have an impact on the demand for student housing needs. The residential rental business in the form of rented houses and boarding houses is increasing. However, there are no rental housing for students with the concept of apartments around the Sumatra Institute of Technology built by developers. Even though the target market is clear, namely students, it is necessary to do a detailed market analysis. This study aims to analyze the market for student apartment development around the Sumatra Institute of Technology. The research method used is qualitative with descriptive analysis techniques. Data on aspects of market analysis were explored through website searches, literature studies, interviews, questionnaires, site surveys and documentation. This study found that from the market analysis aspects that have been analyzed, the Sumatra Institute of Technology student apartments have the potential to be built.
Pengembangan Modul Ajar dengan Memadukan Technological Pedagogical Content Knowledge (TPACK) untuk Meningkatkan Domain Pengetahuan Peserta Didik Kelas IV SD Sobari, Ahmad; Chan, Faizal; Budiono, Hendra
Jurnal Ilmiah Universitas Batanghari Jambi Vol 24, No 2 (2024): Juli
Publisher : Universitas Batanghari Jambi

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33087/jiubj.v24i2.4989

Abstract

This research aims to develop a teaching module by combining Technological Pedagogical Content Knowledge (TPACK) to increase the knowledge domain of fourth grade elementary school students and to determine the feasibility of a teaching module by combining Technological Pedagogical Content Knowledge (TPACK) to increase the knowledge domain of fourth grade elementary school students . The development model used in this research is the ADDIE (Analyze, Design, Development, Implementation, Evaluate) development model. The results of this research show that the development of teaching modules by combining Technological Pedagogical Content Knowledge (TPACK) to improve the overall knowledge domain of fourth grade elementary school students can be used during the learning process at school.
Pengaruh Kepemimpinan, Sanksi dan Kompensasi yang Dimediasi Motivasi Kerja Terhadap Disiplin Kerja Pegawai Badan Keuangan dan Aset Daerah Kota Kupang Djonu, Janny Haryati; Man, Stanis; Yasinto, Yulius; Niha, Simon Sia; Djuang, Gaudensius
Jurnal Ilmiah Universitas Batanghari Jambi Vol 24, No 2 (2024): Juli
Publisher : Universitas Batanghari Jambi

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33087/jiubj.v24i2.5410

Abstract

The aim of this research is to determine the significance of the relationship between work motivation and employee work discipline; and to ensure the significance of the relationship between work motivation and compensation in terms of mediating the relationship between these influences in the Financial Agency and Regional Assets of Kupang City. This research uses quantitative techniques. Descriptive statistical analysis shows that motivating employees in the workplace is influenced positively and significantly by leadership, rewards and punishment. Discipline in the workplace is significantly and beneficially influenced by leadership, rewards, and punishment. Work motivation influences work discipline positively but not significantly. Workplace motivation is not a moderator of how leadership, rewards, and punishment influence workplace discipline.
Persepsi Pengrajin dalam Pengelolaan Limbah Cair Batik Kabupaten Bojonegoro Purwaningrum, Solikhati Indah; K, Winda Uswatun; Yuliani, Fitria
Jurnal Ilmiah Universitas Batanghari Jambi Vol 24, No 2 (2024): Juli
Publisher : Universitas Batanghari Jambi

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33087/jiubj.v24i2.4927

Abstract

Batik waste is waste produced from batik producing activities which can have a negative impact. In general, the process of making batik will channel wastewater into the surrounding air which causes various pollution, including color changes, increased pH, COD, BOD, TSS, odors, changes in the taste of the air, soil and ground air pollution, and the influence of chemicals on the bodies of plants, animals and humans. Craft perceptions relate to batik waste management, including knowledge, awareness and economic limitations. The research method approach applied is to use a quantitative descriptive approach. The research location is in the center of the small and medium batik industry (IKM) in Bojonegoro Regency. There are 10 batik SMEs as a complete sample of the population. The method used to measure craftsmen's perceptions is the Likert Scale. As many as 100% of the community felt the benefits in the form of a source of income, opening up employment opportunities, preserving local culture and so on. The level of public perception regarding the benefits of batik wastewater management was obtained: 80% agreed that wastewater management could reduce surface air, soil, groundwater and air pollution, 70% could expand the product market, and 100% strongly agreed that it could reduce the cost of purchasing candles. The community agrees that managing IPAL requires expensive investment and maintenance costs, as well as skilled human resources. Changes in air color, odor and causing cancer, decreased DO, air surface quality, ground water and soil are also threats if batik wastewater is not managed. The community quite agrees that there will be a decrease in soil fertility, and the killing of air and soil organisms can occur if wastewater pollution occurs. The level of public perception reaches 100%, the need to carry out socialization and training for IPAL operators and inadequate human resources are challenges in managing batik waste. Another aspect to consider is inadequate economic conditions and low awareness of craftsmen.
Analisis Pengaruh Store Atmosphere terhadap Minat Kunjung Kembali di Restoran Taman Santap Rumah Kayu Bandar Lampung Subiyanto, Jennyfer Audry; Ritonga, Roozana Maria
Jurnal Ilmiah Universitas Batanghari Jambi Vol 24, No 2 (2024): Juli
Publisher : Universitas Batanghari Jambi

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33087/jiubj.v24i2.5464

Abstract

The atmosphere in a restaurant is not just a detail, but a key factor in building and maintaining customer loyalty. This research aims to determine the influence of restaurant atmosphere on customers' desire to return to Taman Makan Rumah Kayu in Bandar Lampung. Simple linear analysis method. The results of this research indicate that the restaurant atmosphere has a significant influence on customers' interest in returning. These findings confirm that the restaurant atmosphere not only influences customers' interest in returning, but also directly influences the level of customer satisfaction at Taman Santap Rumah Kayu in Bandar Lampung.
Pengaruh Kualitas Pelayanan terhadap Kepuasan Pasien dan Loyalitas Pasien di IGD RST Tk III Wirasakti Kupang Gousario, Yongky; Niha, Simon S.; Yasinto, Yulius
Jurnal Ilmiah Universitas Batanghari Jambi Vol 24, No 2 (2024): Juli
Publisher : Universitas Batanghari Jambi

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33087/jiubj.v24i2.5340

Abstract

This study aims to evaluate patient perceptions of aspects of health services at RST TK III Wirasakti Kupang, including reliability, guarantee, direct evidence, empathy, and responsiveness. This research is a quantitative research with a cross sectional study design. The research results show that staff response, physical appearance, empathy, and consistency in service have a positive and significant effect on patient satisfaction. However, warranties have a negative influence on patient satisfaction. Patient satisfaction was then identified as a mediator that influences patient loyalty. Staff response, physical appearance, and empathy have a positive and significant effect on patient loyalty through satisfaction. On the other hand, reliability and guarantee have a negative but insignificant effect on patient loyalty through satisfaction.
Meningkatkan Kepercayaan Pelanggan dalam Mengembangkan Kepuasan Pelanggan Melalui Kualitas Rekomendasi dan Kualitas Website pada Aplikasi LinkAja Udayana, Ida Bagus Nyoman; Ningrum, Nonik Kusuma; Perkasa, Duta
Jurnal Ilmiah Universitas Batanghari Jambi Vol 24, No 2 (2024): Juli
Publisher : Universitas Batanghari Jambi

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33087/jiubj.v24i2.4327

Abstract

This study aims to determine the effect of Recommendation Quality and Website Quality in order to increase Customer Trust in developing Customer Satisfaction in the LinkAja application. Many people use e-wallet applications in their daily activities. In Indonesia, there are many e-wallet applications, for example LinkAja. This research will discuss how satisfied customers are in using LinkAja. There are three variables that affect customer satisfaction in this study. The three variables are recommendation quality, website quality, and customer trust. The research results show that website quality and customer trust variables have an influence on customer satisfaction.

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