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INDONESIA
JURNAL MANAJEMEN MOTIVASI
Published by Universitas Muhammadiyah Pontianak
ISSN : 20851596     EISSN : 24075310     DOI : -
Core Subject : Economy, Science,
Decision Sciences, Operations Research & Management Economics, Econometrics & Finance
Jurnal Manajemen Motivasi (JMM) adalah Jurnal Ilmiah Fakultas Ekonomi dan Bisnis Universitas Muhammadiyah Pontianak yang diterbitkan secara berkala 2 (dua) kali dalam satu tahun (Juni dan Oktober) sebagai sarana untuk menyebarluaskan hasil penelitian dan ilmu pengetahuan di bidang ilmu manajemen yang memiliki kontribusi signifikan terhadap perkembangan ilmu pengetahuan, pemikiran, profesi dan praktik manajemen
Arjuna Subject : -
Articles 528 Documents
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The Influence Of Augmanted Virtual Reality Try-On On The Purchase Intention Of Cosmetics In Indonesia Junia Ariani; Sudjaka, Jeremy Martin; Maydavania , Michelle Madeline; Saskia , Tresa Ivani
JURNAL MANAJEMEN MOTIVASI Vol 22 No 1 (2026): Jurnal Manajemen Motivasi
Publisher : Universitas Muhammadiyah Pontianak

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29406/jmm.v22i1.8579

Abstract

This study investigates the influence of Augmented Reality Virtual Try-On (AR VTO) on cosmetic purchase intention in Indonesia, focusing on Hedonic Motivation, Pleasure, Arousal, and Dominance. Using a quantitative approach with multiple linear regression analysis on 105 respondents, the results show that Arousal and Dominance significantly affect purchase intention, while Hedonic Motivation and Pleasure do not. These findings imply that emotional stimulation and user control in AR experiences are key drivers of purchase behavior. The study provides practical insights for cosmetic brands to enhance AR features that improve consumer engagement and confidence in purchasing decisions.
The Effect Of Training And Motivation On Improving Employee Performance Through Productivity As A Mediation Variable: A Conceptual Study Of Human Resource Development At Bank Jatim Aldian Firdaus Permana
JURNAL MANAJEMEN MOTIVASI Vol 22 No 1 (2026): Jurnal Manajemen Motivasi
Publisher : Universitas Muhammadiyah Pontianak

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29406/jmm.v22i1.8581

Abstract

This study conceptually examines the impact of training and motivation on employee performance through productivity as a mediating variable in the context of human resource development at Bank Jatim. Using a literature-based conceptual approach, the study finds that training enhances skills, motivation fosters commitment, and productivity bridges their influence on performance. An optimal synergy among these elements significantly improves employee performance. The findings offer theoretical and practical implications for HR development strategies in banking institutions.
Pengaruh Kualitas Layanan Yang Dirasakan Terhadap Niat Perilaku Wisatawan Dengan Kepuasan Sebagai Variabel Mediasi: (Studi Pada Wisata Bukit Kehi, Pamekasan) Hoirul Anam; AS , Fathor
JURNAL MANAJEMEN MOTIVASI Vol 22 No 1 (2026): Jurnal Manajemen Motivasi
Publisher : Universitas Muhammadiyah Pontianak

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29406/jmm.v22i1.8582

Abstract

This study analyzes the effect of perceived service quality on tourists' behavioral intention with satisfaction as a mediating variable at Bukit Kehi, Pamekasan. A quantitative method using questionnaires and SmartPLS 4 was employed. The results show that service quality significantly affects tourist satisfaction but has no direct effect on behavioral intention. Satisfaction significantly influences behavioral intention and mediates the relationship between service quality and intention. These findings suggest that enhancing service quality can indirectly increase tourists' intention to revisit through improved satisfaction.
The Influence of Social Support, Work-Life Balance, and Job Burnout on Project Performance: The Moderating Role of Organizational Support on Health Workers at Cilacap Regional General Hospital Ramdhani Larasati, Lintang; Justiana Astuti, Herni; Hariyanto, Eko; Rachmawati, Erny
JURNAL MANAJEMEN MOTIVASI Vol 22 No 1 (2026): Jurnal Manajemen Motivasi
Publisher : Universitas Muhammadiyah Pontianak

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29406/jmm.v22i1.8584

Abstract

This study aims to examine the effect of social support, work-life balance, and job burnout on project performance, with organizational support as a moderating variable. The study involved 120 healthcare workers at Cilacap Regional General Hospital using a quantitative approach and SEM-PLS analysis. The findings reveal that social support and job burnout significantly influence project performance, while work-life balance does not. Additionally, organizational support does not moderate the relationships among those variables. These results emphasize the importance of managing burnout and enhancing interpersonal support in improving project effectiveness in the healthcare sector under high workload pressure.
PENGHITUNGAN KAPASITAS RISIKO PERUSAHAAN ASURANSI DENGAN PENDEKATAN ALTMAN Z-SCORE STUDI KASUS PT JASA RAHARJA Setyawan, Ujang; Sunaryo, Tarsicius; Tambunan, Martua E.
JURNAL MANAJEMEN MOTIVASI Vol 22 No 1 (2026): Jurnal Manajemen Motivasi
Publisher : Universitas Muhammadiyah Pontianak

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29406/jmm.v22i1.8585

Abstract

State-owned social insurance company PT Jasa Raharja plays a strategic role in financial stability through risk management. This study assesses its financial risk capacity from 2020 to 2024 using the Modified Altman Z-Score for Emerging Markets. Results show consistent placement in the Safe Zone, with Z-Scores ranging from 3.88 (2020) to 3.20 (2024), indicating very low bankruptcy risk. However, risk capacity in Rupiah declined significantly from IDR 9.53 trillion to IDR 6.28 trillion due to rising liabilities, especially technical reserves. This signals a narrowing financial safety margin, requiring enhanced asset
Peran Customer Satisfaction Dalam Memediasi Pengaruh Service Quality, Perceived Enjoyment, dan Trust Terhadap Customer Loyalty Pada Pembelian Paket Data Telkomsel Muhammad Syahrul Faturachman; Suryati
JURNAL MANAJEMEN MOTIVASI Vol 22 No 1 (2026): Jurnal Manajemen Motivasi
Publisher : Universitas Muhammadiyah Pontianak

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29406/jmm.v22i1.8586

Abstract

This study examines the mediating role of customer satisfaction in the relationship between service quality, perceived enjoyment, trust, and customer loyalty among Telkomsel data package users in Surakarta. Using a quantitative approach with 100 purposively selected respondents, data were analyzed through PLS-SEM. Findings reveal that service quality, enjoyment, and trust significantly influence both satisfaction and loyalty. Customer satisfaction also mediates these relationships. The study offers practical insights for telecom providers to enhance service quality, foster enjoyable user experiences, and build trust to sustain customer loyalty.
Analisis Inovasi Produk Dan Media Promosi Dalam Meningkatkan Penjualan UMKM Kota Surakarta Febrita Putri Ayu Navatiana; Susilo, Agus
JURNAL MANAJEMEN MOTIVASI Vol 22 No 1 (2026): Jurnal Manajemen Motivasi
Publisher : Universitas Muhammadiyah Pontianak

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29406/jmm.v22i1.8588

Abstract

This study analyzes product innovation and promotional strategies of three MSMEs in Surakarta to boost sales and competitiveness. Using a qualitative case study approach, findings reveal that new product variants, improved packaging, and alignment with local preferences combined with creative digital promotions via social media and marketplaces significantly enhance sales and customer loyalty. The study highlights that adaptive, context-specific marketing strategies, supported by ongoing innovation and digital technology, are essential for MSME sustainability in the digital economy.
The Influence of Promotion, Price Perception and Product Quality on Purchasing Decisions: Mediation of Brand Image and Moderation of Word of Mouth Consumers of SMEs in Kampung Tahu Kediri Reza, Osyta Chrisdianti Mei; Ambarwati , Diana; Munawaroh , Nuril Aulia
JURNAL MANAJEMEN MOTIVASI Vol 22 No 1 (2026): Jurnal Manajemen Motivasi
Publisher : Universitas Muhammadiyah Pontianak

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29406/jmm.v22i1.8589

Abstract

This study examines the effects of promotion, price perception, and product quality on purchasing decisions, with brand image as a mediator and word of mouth (WOM) as a moderator, in MSMEs at Kampung Tahu Kediri. Using SEM-PLS and 384 respondents, results reveal that promotion and product quality significantly influence purchasing decisions, while price perception does not. Brand image mediates the relationship between the three variables and purchasing decisions. WOM positively affects purchasing decisions and moderates the effect of price perception, but not promotion or product quality. Findings offer insights for enhancing MSME marketing strategies.
Keseimbangan Kehidupan Kerja dan Lingkungan Kerja sebagai Determinan Kepuasan Kerja: Studi pada Asisten Apoteker di Rumah Sakit Provinsi di Nusa Tenggara Barat Muhammad Ari At-Thoriq; Wahyulina, Sri; Fauzi, Armi Sulthon
JURNAL MANAJEMEN MOTIVASI Vol 22 No 1 (2026): Jurnal Manajemen Motivasi
Publisher : Universitas Muhammadiyah Pontianak

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29406/jmm.v22i1.8590

Abstract

This reseach analyzes the effect of Work–Life Balance and Work Environment on Job Satisfaction within 78 pharmacy assistants at the Provincial General Hospital of West Nusa Tenggara using a quantitative associative method. Data were obtained using structured survey forms and processed with multivariate linear analysis. Findings show that both variables significantly affect Job Satisfaction, with Work Environment having a stronger impact. Validity, reliability, and classical assumption tests were met. The findings emphasize the need for conducive workplace settings and regulations that encourage work–life balance to enhance worker satisfaction and strengthen healthcare service quality.
Peran Mediasi Hedonic Value Dalam Hubungan Antara Flash Sale, Fear of Missing Out (FOMO), Terhadap Perilaku Impulsive Buying Konsumen Aerostreet Muhammad Hasbi Arrofiq; Kisti Nur Aliyah
JURNAL MANAJEMEN MOTIVASI Vol 22 No 1 (2026): Jurnal Manajemen Motivasi
Publisher : Universitas Muhammadiyah Pontianak

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29406/jmm.v22i1.8591

Abstract

This study aims to analyze the effect of flash sales and fear of missing out (FOMO) on impulsive buying behavior with hedonic value as a mediating variable among Aerostreet consumers. The study uses a quantitative approach with data obtained from 160 respondents through an online survey and analyzed using PLS-SEM. The results show that flash sales and FOMO have a positive and significant effect on impulsive buying, both directly and indirectly through hedonic value. These findings confirm that emotional factors and shopping experiences play an important role in driving impulsive buying.

Page 38 of 53 | Total Record : 528

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