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Primanomics : Jurnal Ekonomi & Bisnis
Published by Universitas Buddhi Dharma
ISSN : 1412632X     EISSN : 26146789     DOI : -
Core Subject : Economy,
Economics, Econometrics & Finance
Arjuna Subject : -
Articles 382 Documents
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The Effect of Shopping Dependence, Consumptive Behavior on Fintech Lending with Consumer Debt Levels as Intervening Variables Parameswari, Rinintha; Fredy Perdana Putra; Rudiyanto
Primanomics : Jurnal Ekonomi & Bisnis Vol. 23 No. 1 (2025): Primanomics : Jurnal Ekonomi dan Bisnis
Publisher : Fakultas Bisnis

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31253/pe.v23i1.3405

Abstract

This study examines the influence of online shopping dependence and consumer behavior on online loans, with consumer debt levels as intervention variables. The background of this study is the phenomenon of increasing consumer behavior driven by the ease of online shopping, which often triggers compulsive shopping behavior. The purpose of this study is to understand how dependence on online shopping and consumer behavior affect consumer debt through the use of fintech loan services. The research method uses a descriptive quantitative approach with data collection through questionnaires from 100 respondents who use e-commerce applications and online loans. Data were analyzed using path regression analysis to determine significant relationships between the variables studied. The results show that shopping dependence and consumer behavior have a significant direct and indirect effect on consumer debt levels through online loans. This conclusion emphasizes the importance of managing shopping habits and financial behavior in overcoming consumer debt problems in the digital era. Direct Influence: Online shopping dependency (X1) has a significant effect on online loans (Y) with a beta coefficient of 0.288 and on consumer debt (Z) with a coefficient of 0.456.Consumer behavior (X2) also has a significant effect on Y (coefficient 0.626) and on Z (coefficient 0.275).Online loans (Y) have a significant effect on consumer debt (Z) with a coefficient of 0.224. Indirect Influence: The indirect effect of X1 on Z through Y is 0.0621, so the total effect is 0.50. The indirect effect of X2 on Z through Y is 0.085, with a total effect of 0.374.
Analysis of Operational Audit and Return Accounting Information System on Sales Turnover on CV. Irama Houseware Br Keliat, Karsima Delila; Fhikry Ahmad H Siregar; Etty Harya Ningsi
Primanomics : Jurnal Ekonomi & Bisnis Vol. 23 No. 1 (2025): Primanomics : Jurnal Ekonomi dan Bisnis
Publisher : Fakultas Bisnis

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31253/pe.v23i1.3419

Abstract

This study aims to analyze the influence of operational audit and return accounting information system  on sales turnover in CV. Rhythm Houseware. Operational audits focus on evaluating operational efficiency and effectiveness, while return accounting information systems help in managing  accurate return data  . The research method used was a quantitative approach by collecting data through questionnaires to 35 respondents working at CV. Rhythm Houseware. Data analysis was carried out using multiple regression with the help of SPSS version 29. The results of the analysis show that the independent variables, operational audit and return accounting information system, have a strong correlation with the dependent variable, namely sales turnover, with a determination coefficient (R2) value of 0.826 or 82.6%. This indicates that 82.6% of the variation in sales turnover can be explained by this variable, while the remaining 17.4% is influenced by other factors outside the model. The results of the partial test (t-test) showed that the operational audit variable had a coefficient of 0.029 with a significance value of 0.816 which means it was not significant to sales turnover. On the other hand, the variable of the retun  accounting information system showed a coefficient of 0.761 with a significance of <0.001 which showed a significant positive influence on sales turnover. Thus, the return accounting information system  plays an important role in increasing sales turnover. The results of the simultaneous test (test f) showed that the two variables, operational audit and return accounting information system, together had a significant effect on sales turnover, with an F-calculated value of 75.745 and a significance of <0.001. Thus, operational audit does not have a significant influence on sales turnover, while the return accounting information system  has a significant effect. A  more effective implementation of the return accounting information system  can improve return data management, improve operational audits, and ultimately increase sales turnover in CV. Rhythm Houseware. The recommendation for the Company is to continue to strengthen these two factors to maintain the stability of sales turnover.
Pengaruh Struktur Aktiva Dan Likuiditas Terhadap Kebijakan Hutang Pada Perusahaan Sektor Consumer Goods Yang Terdaftar Di Bursa Efek Indonesia (BEI) Periode 2020-2022 Musa, Rivai; Raflin Hinelo; Lanto Miriatin Amali
Primanomics : Jurnal Ekonomi & Bisnis Vol. 23 No. 1 (2025): Primanomics : Jurnal Ekonomi dan Bisnis
Publisher : Fakultas Bisnis

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31253/pe.v23i1.3435

Abstract

The debt policy of the organization is a crucial component of financial management. Although the correct debt strategy might raise a company's financial risk if not handled correctly, it can also provide the funds needed for investment and development. The consumer products industry is only one of several that is always attempting to change its policies to match the times. Companies have the option to take out loans in order to get the extra money they need. Here are the goals of this research: one, to find out whether asset structure affects debt policy; two, to find out if liquidity affects debt policy; and three, to find out if asset structure and liquidity both affect debt policy in manufacturing enterprises that produce consumer products from 2020 to 2022. This research employs a quantitative approach by examining secondary data obtained from annual financial reports. A purposive selection strategy was used to randomly choose 49 businesses from the consumer goods sector out of a total of 88. Several examples of analytical tests include hypothesis testing, classical assumption tests, and several linear regression analyses. The results show that asset structure (SAT) has a positive and statistically significant effect on debit policy, but liquidity (CR) has a negative effect. Additionally, the data demonstrates that debt policy is positively and significantly affected by both asset structure (SAT) and liquidity (CR) simultaneously.
Systematic Literatur Review Pengaruh Platform Media Sosial Tiktok dan Shopee dalam Keberhasilan Usaha Bisnis Online Zikri, Afdal; Jhon Very
Primanomics : Jurnal Ekonomi & Bisnis Vol. 23 No. 1 (2025): Primanomics : Jurnal Ekonomi dan Bisnis
Publisher : Fakultas Bisnis

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31253/pe.v23i1.3438

Abstract

Social media is a digital platform that allows users to communicate, share information, and interact in real-time through text, images, video, and audio. These platforms have revolutionized the way people interact and consume information, making them a key tool in modern marketing. This research aims to analyze the influence of the social media platforms TikTok and Shopee on online business success through the Systematic Literature Review (SLR) method. In the digital era, social media has become a major marketing tool that allows businesses to increase visibility, interaction with customers and consumer loyalty. This research highlights the importance of competition and the use of special features on TikTok and Shopee in supporting online business growth. The SLR research method is carried out in three stages: planning, implementation, and reporting. Data was obtained from reputable journals in the 2019–2024 time period, using keywords related to social media and online business. The research results show that this platform plays an important role in consumer engagement, content marketing, increasing visibility, as well as the use of social media analytics. These factors contribute significantly to the success of an online business. It is hoped that these findings can provide practical insights for business people to optimize digital marketing strategies and increase competitiveness in the market.
Pengaruh Kompentensi SDM dan Pemanfaatan Teknologi Informasi Terhadap Kualitas Laporan Keuangan PT. Pelindo Regional I Kaur, Malkit; Selvi Aristantya; Irna Triannur Lubis
Primanomics : Jurnal Ekonomi & Bisnis Vol. 23 No. 1 (2025): Primanomics : Jurnal Ekonomi dan Bisnis
Publisher : Fakultas Bisnis

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31253/pe.v23i1.3440

Abstract

This research aims to determine and analyze the influence of human resource (HR) competence and the use of information technology on the quality of financial reports at PT. Pelindo Regional 1. The research method used is multiple regression analysis, which makes it possible to test the relationship simultaneously between several independent variables and the dependent variable. In this case, the independent variables studied are HR competency and use of information technology, while the dependent variable is the quality of financial reports. The population in this study consisted of 30 employees at PT. Pelindo Regional 1, and by using a saturated sample, all of them were used as samples, so that 30 respondents were obtained. The type of data used in this research is primary data, which was obtained through distributing questionnaires to employees selected as respondents. The collected data was then analyzed using multiple regression statistical tools to test the influence of independent variables on the quality of financial reports. The results of this research show that human resource competency has a significant influence on the quality of financial reports at PT. Pelindo Regional 1. This shows that the higher the competency possessed by employees, especially in terms of knowledge and skills in accounting and finance, the better the quality of the financial reports produced.
Evaluasi Kebijakan Stabilisasi Harga Pangan Pada Kemampuan Belanja Konsumen (Studi Kasus Pasar Raya MMTC Medan) Siregar, Riski Halomoan; Ruslan, Dede
Primanomics : Jurnal Ekonomi & Bisnis Vol. 23 No. 1 (2025): Primanomics : Jurnal Ekonomi dan Bisnis
Publisher : Fakultas Bisnis

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31253/pe.v23i1.3454

Abstract

This study aims to evaluate the effect of food price control policies on people's purchasing power at Pasar Raya MMTC Medan. Traditional markets have a strategic role in the local economy as a center for basic needs transactions. However, fluctuations in food prices often create uncertainty that impacts people's purchasing power. This study uses a qualitative approach by collecting data through interviews with five sellers and five buyers in traditional markets. The results of the analysis show that food price control policies have a positive effect on price stability, which directly increases people's purchasing power. Sellers feel helped by stable prices, because it makes it easier to plan their businesses, although profit margins have decreased slightly. On the other hand, consumers enjoy more affordable food prices, although in some cases there is a decrease in product quality and uncertainty about the availability of goods. In addition, the findings of this study reveal that food price control policies are in line with Islamic economic principles that prioritize justice and social welfare. Overall, this policy shows quite good results in creating price stability and increasing consumer satisfaction. However, the effectiveness of the policy can be improved by improving implementation in the field and balancing the interests of consumers and business actors. The government is expected to continue to monitor and evaluate this policy, while considering input from various parties to improve the effectiveness of food price control in the future.
ANALYSIS OF THE EFFECTIVENESS OF VILLAGE FUND POLICY IN ECONOMIC AND INFRASTRUCTURE DEVELOPMENT IN PALANGKA VILLAGE, SOUTH SINJAI DISTRICT, SINJAI REGENCY Sariman, Agus; Muh. Jamil
Primanomics : Jurnal Ekonomi & Bisnis Vol. 23 No. 1 (2025): Primanomics : Jurnal Ekonomi dan Bisnis
Publisher : Fakultas Bisnis

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31253/pe.v23i1.3460

Abstract

This study aims to determine economic and infrastructure development, the effectiveness of the use of village funds in economic and infrastructure development and the impact of economic and infrastructure development on the community in Palangka Village, South Sinjai District, Sinjai Regency. The results of the study show that (1) Economic development in Palangka Village, South Sinjai District, Sinjai Regency is realized in the field of community empowerment where there is the formation of Village-Owned Enterprises and the provision of capital for cooperatives and MSMEs. Management training is facilitated for cooperatives and MSMEs. Meanwhile, infrastructure development is realized through the construction and improvement of community road access and the construction of irrigation channels for farmers; (2) The effectiveness of the use of funds in Palangka Village, South Sinjai District, Sinjai Regency in 2019 was 98.23%, in 2020 it was 99.50%, in 2021 it was 94.94%, in 2022 it was 97.84% and in 2023 it was 95.36%. From 2019 to 2023, the effectiveness of the use of funds in Palangka Village, South Sinjai District, Sinjai Regency is in the " effective" category; (3) Economic development and infrastructure development in Palangka Village, South Sinjai District, Sinjai Regency have an impact on the community. Economic development is realized through the formation of BUM Desa, the community feels helped so that this can also open up employment opportunities. The community also gets capital and opens businesses. So this can increase community income.
The Role of Sharia Microfinance Institutions in Fulfilling the Capital Needs of Micro, Small and Medium Enterprises: Case Study of BPRS AL WASLIYAH MEDAN sabbrina, Aura; Anisya Putri Ertani Daulay; Shara Jumiati Siregar; Irfan Andinata; fitri hayati
Primanomics : Jurnal Ekonomi & Bisnis Vol. 23 No. 1 (2025): Primanomics : Jurnal Ekonomi dan Bisnis
Publisher : Fakultas Bisnis

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31253/pe.v23i1.3470

Abstract

This research aims to analyze the role of sharia microfinance institutions, with a focus on PT. BPRS Al-Washliyah, in providing capital financing for MSME players, as well as identifying factors that influence the effectiveness of sharia financing in supporting the development of small businesses. One of the main challenges faced is the lack of understanding by MSME actors regarding the principles of sharia finance, thus hampering the use of these services. This research uses a qualitative descriptive approach through interviews, observations and documentation analysis to explore the relationship between sharia microfinance institutions and the growth of MSMEs, as well as finding solutions to the obstacles faced. The research results show that the Murabahah financing scheme implemented by PT. BPRS Al-Washliyah is in accordance with sharia principles as regulated in DSN Fatwa Number 04/DSN-MUI/IV/2000. This financing provides easy capital with a ceiling of up to 50 million rupiah, which contributes to the business development of MSME players. However, collateral requirements remain a challenge for some customers. To overcome these obstacles, banks implement strategies such as in-depth credit analysis, regular monitoring, and competitive product promotions. These steps demonstrate the bank's commitment to supporting the growth of MSMEs, strengthening the local economy, and encouraging sharia-based financial inclusion in society.
Transformasi Digital Pengaruhnya Terhadap Kinerja Bank Digital Gunawan, Henry
Primanomics : Jurnal Ekonomi & Bisnis Vol. 23 No. 1 (2025): Primanomics : Jurnal Ekonomi dan Bisnis
Publisher : Fakultas Bisnis

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31253/pe.v23i1.3498

Abstract

Digital banking transactions have increased by 158% in the last 5 years (2018-2022). There is a phenomenon of switching transactions from the original customer coming to the bank branch to now online through a mobile phone or laptop computer. This digital transformation has made many banks adjust to create their own applications that can be installed on mobile phones or computers or laptops to satisfy the desires of their customers. This digital transformation is important to be researched considering the increasingly rapid technological changes, such as stated in VUCA (volatility, uncertainty, complexity and ambiguity). This research also conveys the relationship between digital transformation and VUCA. This research was conducted using a qualitative method by referring to several references. The results of this research require digital transformation for banks in addition to creating a new digital ecosystem and making their banks survive in the market.
Green Corporate Performance Management: A Strategic Approach to Environmental and Organizational Sustainability Kusnawan, Agus; Riyadi, Selamet; Dwi Lestari, Setyani; Mudjijah, Slamet
Primanomics : Jurnal Ekonomi & Bisnis Vol. 23 No. 1 (2025): Primanomics : Jurnal Ekonomi dan Bisnis
Publisher : Fakultas Bisnis

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31253/pe.v23i1.3523

Abstract

Green Corporate Performance Management (GCPM) is a strategic approach aimed at integrating sustainability principles into corporate performance management. This article discusses the critical role of Green Human Resource Management (GHRM) in supporting the implementation of GCPM through the development of policies and practices that promote environmentally friendly behavior, such as green recruitment, sustainability training, green performance management, and green technology innovation. GCPM not only helps companies reduce environmental impacts but also enhances operational efficiency, reputation and competitiveness in the global market. This approach includes cross-functional collaboration and green transformational leadership as key success factors. However, the implementation of GCPM faces challenges, including high initial investments, organizational cultural resistance, and the complexity of measuring green performance. This research provides a systematic review of recent literature, constructs a GCPM process framework, and identifies research gaps. The findings indicate that GCPM offers long-term benefits for both the environment and corporate profitability. By addressing implementation barriers, GCPM can become a strategic model for achieving socially responsible business sustainability while meeting stakeholder needs in the sustainability era. This article also proposes a research agenda to support the theoretical and practical development of GCPM in the future.

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