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International Journal of Applied Sciences in Tourism and Events

IJASTE
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Published by Politeknik Negeri Bali

ISSN : 25805584 EISSN : 25805592 DOI : -

Core Subject : Humanities, Art,

Arts Humanities

International Journal of Applied Sciences in Tourism and Events (IJASTE) is an electronic international journal publishing a variety of issues related to tourism including applied sciences in tourism and events, arts and entertainment, socio-culture, language and communication, economy, business, entrepreneurship, technology and infrastructure, and other related issues. It is published by the Center of Research and Community Service of Politeknik Negeri Bali, biannually (June and December since 2017) and publishes articles (empirical report, literature review, and case report) written in English.

Arjuna Subject : -

Articles 77 Documents

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JEWELRY IN CELUK: ITS TRENDS, DEVELOPMENT, AND IMPLICATIONS FOR THE VILLAGE ARTISANS I Ketut Sida Arsa; Ni Made Ary Widiastini
Jurnal Internasional Ilmu Pengetahuan Terapan bidang Pariwisata dan Events Vol 2 No 1 (2018): June 2018
Publisher : Pusat Penelitian dan Pengabdian kepada Masyarakat (P3M) Politeknik Negeri Bali

This study was aimed at explaining jewelry production, its development and implications of the developing trends. This study was conducted in Celuk Village, Gianyar Regency, a place or arena of production, distribution and at the same time sale of jewelry in Bali, Indonesia, in which Celuk is regarded as the basis for jewelry. This paper explains the development of jewelry at the beginning of the emergence of tourism and the implications, and the introduction of casting machine as the method of production which had an implication in the change of human labor, in which the artisans became machine power regarded as more professional in jewelry production. The data of this ethnographic study were collected through observation, in-depth interview, library research, and internet search. The finding showed that the presence of jewelry that is developing in Celuk Village does not give an optimal positive contribution to the community of the village as artisans, but in stead, it gives profits to the people outside the village who are involved in the development of the jewelry trends. The entrance of tourism with the implication on the high level of jewelry production and sale in Celuk Village started from 1980s gave profits to tour guides who were regarded as the ones who deserve to get fee in a large amount by the artisans. When there was a trend in jewelry in 2010-2014, in which the demand for jewelry like accessories for kebaya cloth for going to the temple and a ring with gemstone drove away the artisans whose position had been replaced by casting machines and workers who came from outside of Celuk Village who were regarded more professional by jewelry business people in producing standard jewelry in a large quantity. In this paper it is understood that artisans in Celuk Village are not able to obtain an optimal use from jewelry trends that develop in their location due to various factors such as the low level of education of the artisans, low level of profesionalism in working, and the low level of ability of the artisans in production management

ANALYSIS OF JAPANESE TOURIST DEMAND TO BALI USING CO-INTEGRATION TEST AND VECTOR ERROR CORRECTION MODEL Ni Luh Putu Suciptawati; M Sianipar
Jurnal Internasional Ilmu Pengetahuan Terapan bidang Pariwisata dan Events Vol 1 No 2 (2017): December 2017
Publisher : Pusat Penelitian dan Pengabdian kepada Masyarakat (P3M) Politeknik Negeri Bali

This study was aimed to figure out of the long term and short term correlation between -tourism price and tourist income to the tourism demand of Japanese to Bali. Quarterly data from 2003-2016 were analyzed by cointegration test and Vector Error Correction Model (VECM). The result showed that there were both long term and short term balance among research variables. At long term, the tourist income has a positive influence on tourism demand and on the other hand the tourism price has a negative one. Meanwhile at the short term the tourist income has a negative influence on the tourism demand.

EFFICIENCY IN THE PURCHASE OF FOOD AND BEVERAGES IN OPERATION OF STAR HOTELS IN BALI I Putu Astawa; I Putu Mertha Astawa; Ni Putu Wiwiek Ary Susyarini
Jurnal Internasional Ilmu Pengetahuan Terapan bidang Pariwisata dan Events Vol 1 No 1 (2017): June 2017
Publisher : Pusat Penelitian dan Pengabdian kepada Masyarakat (P3M) Politeknik Negeri Bali

The research aims to calculate efficiency in the purchase of food and beverages in star hotels in Bali. Ten five stars hotels receiving award as the best hotel from Trivadvesor in 2016 are chosen as research sample. Data are collected through questionnaire given to purchasing department. Data are analyzed using descriptive statistical analysis and economical order quantity (EOQ) analysis. Research result indicates that the system and process for the purchase of food & beverage in stars hotels in Bali covered contract system for purchasing of perishable foods such as vegetables; daily or monthly system to give freedom to hotels to buy required goods; standing order was used to order certain types of foods supplied by certain supplier; and cash purchase was used to buy food or beverages in small amount. The purchasing process in the hotel uses contract system and the level of efficiency could be improved using EOQ in purchasing. The purchasing of budgeted food and beverages will facilitate the purchase operation; however, it will be better if it includes the existing economic approach calculation in order to increase hotel’s performance. The use of EOQ method could reduce storage cost at the hotels. In the future, hotels should put more attention on such cost as storage cost and cost of order.

LUXURY TOURISM: A PERSPECTIVE OF FACILITIES AND AMENITIES Ni Made Rai Sukmawati; Ni Made Ernawati; Nyoman Mastiani Nadra
Jurnal Internasional Ilmu Pengetahuan Terapan bidang Pariwisata dan Events Vol 2 No 1 (2018): June 2018
Publisher : Pusat Penelitian dan Pengabdian kepada Masyarakat (P3M) Politeknik Negeri Bali

The purpose of this study is to conduct a discussion on facilities and amenities of luxury tourism. It is a qualitative study exploring the opinions of travelers on luxury tourism. The study participants consist of 48 respondents who are members of 7 different Facebook travel groups. Data collection was carried out by posting a topic of discussion on luxury travels to the Facebook groups. The results indicate that the conventional way of understanding luxury tourism is highlighted by top class facilities and amenities. These include 5 star and above standard of accommodation, chartered flight, private jet and yacht, butler and limousine service, and spectacular structures. However, contemporarily, luxurious travel is defined more broadly, it does not always connote, e.g. marble bath tub with gold plated tap, it could mean anything comfortable or ease. Luxurious facilities and amenities in tourism are defined differently by different market segments either first, middle or lower class. Thus, there is always a luxurious element for any travel regardless of its class, e.g. a private toilet in the Himalaya is considered as a luxury; there is a luxury for shoestring travelers. It is expected that the analysis could widen the perspective and enrich the discussion on luxury tourism.

IDEOLOGICAL DISCOURSES ON ENVIRONMENT IN BALI TOURISM DEVELOPMENT Ni Gst Nym Suci Murni; I Gede Mudana; Dewa Made Suria Antara
Jurnal Internasional Ilmu Pengetahuan Terapan bidang Pariwisata dan Events Vol 1 No 2 (2017): December 2017
Publisher : Pusat Penelitian dan Pengabdian kepada Masyarakat (P3M) Politeknik Negeri Bali

The environment is increasingly occupying important issues in all aspects of life including the tourism business that is often highlighted to ignore the environment. Because it is so crucial, it is constantly discoursed not only in local and national contexts but more globally. In these evolving discourses, it turns out that there are a number of ideologies that show the interests of those who discoursing them. This research uses qualitative approach, and scientifi cultural studies paradigm. The purpose of this research is to know the ideologies of global, national and local environmental discourse. Research results show that based on the global ideology of sustainable development, there are ecological sustainability, economic sustainability, and social sustainability. Ideology of national environmental discourse which is a transformation from developmentalism ideology (modernization) can also hegemonize company industry, society, with legitimizing by law and regulations issued about tourism and environment, so that the sustainability of development can be achieved. The ideology of local environmental discourse there are various local knowledge (local genius) related to the environment that has been practiced by certain countries, especially the developing countries, where tourist destination areas such as Bali have run it through religious ritual, as well as through the daily life of the community .

CORPORATE SOCIAL RESPONSIBILITY PROGRAMME AS PART OF COMPLEMENTARY RELATIONSHIP IN HOTELS’ NETWORK: THE CASE OF HOTEL INDUSTRY IN BALI, INDONESIA I Nyoman Indah Kusuma Dewi; I Gusti Agung Bagus Mataram
Jurnal Internasional Ilmu Pengetahuan Terapan bidang Pariwisata dan Events Vol 1 No 1 (2017): June 2017
Publisher : Pusat Penelitian dan Pengabdian kepada Masyarakat (P3M) Politeknik Negeri Bali

Corporate Social Responsibility (hereinafter is referred to CSR) Programme has gained more interest from the hotel management since the increasing awareness of the customer to the notion of green hotel. CSR programme is considered as a part of complementary relationship in the hotels‟ network which is a non-business relationship. The purpose of this study is to discuss the implementation, maintenance and benefits of CSR programme in hotels’ network since there is limited number of studies that concern about exploring and understanding this topic from the network theory and business-to-business perspective. Thus the research questions include: (1) what are the reasons of hotels establishing CSR programme as part of their network of business relationship? (2) How do the implementation of CSR programme as a complementary relationship in hotels’ network? (3) What are the network elements (actors, activities and resources shared) involved in this network? (4) How do hotels nurture their CSR programme? (5) What are the benefits of hotels establishing CSR programme? This research is an exploratory research based on the interpretivist paradigm as the underlying paradigm. The inductive approach rather than deductive approach is implemented as the most appropriate research approach. The research strategy is multiple-case study since its enable the researcher to be close to the research objects and provide rich description of the phenomenon. The unit analysis or phenomenon in this study is CSR programme as part of complementary relationship in hotels‟ network. Nine hotels and their complementary organizations were selected as the cases; therefore, eighteen organizations were included. The top and middle level management participated in this study. Data was collected by utilizing the face-to-face semi-structured interview, direct observation and documentation review. Data has been analyzed through three concurrent flows of analyzing qualitative data: data reduction; data display; and conclusion drawing and verification. The finding confirms that there is an increasing awareness of hotel practitioners regarding the importance of establishing and nurturing CSR programme as the concurrent consequences of increasing customers’ awareness to the environment and community involvement. This might leads to the hotels’ competitive advantage. The main contribution of this study is to enhance the network analysis literature particularly its implementation in the hotel industry.

ISSUES IN THE RELATIONSHIPS AMONG BALINESE POP MUSIC, TOURISTS, AND THE TOURISM INDUSTRY Ni Wayan Ardini; Ni Nyoman Sri Astuti; I Komang Darmayuda; Ni Luh Eka Armoni; Ketut Sumerjana
Jurnal Internasional Ilmu Pengetahuan Terapan bidang Pariwisata dan Events Vol 2 No 1 (2018): June 2018
Publisher : Pusat Penelitian dan Pengabdian kepada Masyarakat (P3M) Politeknik Negeri Bali

Province of Bali, Indonesia, is growing very rapidly as a tourist destination in recent decades. Currently five to six million foreign tourists visit it every year. On the other hand, Balinese pop music has also grown quite intense in the local communities, especially since the 1990s. Nevertheless, so far, there has not been a significant relationship between Balinese pop music, tourists, and the tourism businesses in this province. Balinese pop music has not been a special product of Bali tourism. This research was conducted to explore and criticize a number of factors that led to the lack of acceptance of the music as part of tourism industry. This literature study was conducted with a descriptive-qualitative approach. The results of the study show that the similarity of Balinese pop music genres to modern music in general is one of the factors. Taste of the tourists, the destinations chosen, lack of promotion, theme of the songs/music, composition, and language used in the lyrics cause the fact that Balinese pop music is less accepted by tourists, especially foreign tourists. It takes certain efforts from artists (musicians), music industry and tourism industries, and also governments to make certain concerted efforts if Balinese pop music wants to be accepted in a tourism business parallel to traditional music products which are already consumed by tourists.

PERCEPTION OF TOURISTS TOWARD COMMUNITY-BASED FESTIVAL OF KUTA MAJELANGU MARKET Made Ruki; Ni Gst Nym Suci Murni; Ida Ayu Elistyawati
Jurnal Internasional Ilmu Pengetahuan Terapan bidang Pariwisata dan Events Vol 1 No 2 (2017): December 2017
Publisher : Pusat Penelitian dan Pengabdian kepada Masyarakat (P3M) Politeknik Negeri Bali

The aim of this research was to identify foreign tourist perception toward service of KutaMajelangu Market as an Attraction of community-based tourism. Foreign tourist’s perception was analyzed by Likert scale. This research used various approaches such as: social and culture, community based tourism, sustainable tourism, and perception theory. Respondents were taken from foreign tourist come from many countries such as Japan, Australia, China, America, Germany, Austria, Holland, and British, while the informants were taken from districts officers, around Kuta Village: such as the head of traditional village known as bendesa, head od subvillage/kelihan banjar, and Kuta community leaders. Data were taken from observation, Interview, questionnaire, and some documents. The results of this study revealed that perception of tourists toward the festival Market Majelangu Kuta as community-based tourist attraction for a variety of requirements had been fulfillment where starting from the land use, planning, management, preservation, benefit economically performed independently by local community. While the perception of tourists toward the activities and services of the Market Majelangu Kuta were well perceived by 79% percent of tourists

TUMPEK WARIGA AS AN ECOLOGY BASED LOCAL GENIUS IN SUPPORTING SUSTAINABLE TOURISM (CASE STUDY OF PLAGA VILLAGE, BADUNG, BALI) Narrarya Narottama; I Ketut Suarja; Denok Lestari
Jurnal Internasional Ilmu Pengetahuan Terapan bidang Pariwisata dan Events Vol 1 No 1 (2017): June 2017
Publisher : Pusat Penelitian dan Pengabdian kepada Masyarakat (P3M) Politeknik Negeri Bali

As an international tourist destination, Bali has always been a main target of modern capitalists, both domestic and international. Massive construction of tourism facilities occurred in Bali, which directly affects and threatens the environment and changing social patterns of local communities. It is an irony, because Bali’s tourism relies on environment sustainability, natural landscapes and it’s unique cultural richness. Tumpek Wariga is one of the Balinese’s local genius, particularly in the context of maintaining harmony with all creatures, nature and environment, in form of cultural activitiesor Hindu rituals. These activities are summarized in Bali sublime philosophy which is recognized by UNESCO, namely the Tri Hita Karana. In various region of Bali, Tumpek Wariga is also called Tumpek Pengarah, Tumpek Uduh and Tumpek Bubuh. In this ceremony, the offerings are dedicated to the presence of Ida Sang Hyang Widhi (The Almighty God) in His manifestation as Lord Sangkara (Lord Shiva), the ruler of vegetation and environment in Balinese tradition. The purpose of this study was to assess the ultimate meaning and the implementation of Tumpek Wariga as a Balinese local genius in supporting ecological-based sustainable tourism in Bali. This case study took place in Plaga Village, which is one of the tourist villages developed by the government of Badung regency. This research uses qualitative approach, with data collection methods such as observation, in-depth interview and literature study. Hopefully, this research can be beneficial to all stakeholders and academics of tourism, especially in studies of Balinese local genius, as well as a new reference for the development of ecological based sustainable tourism in Bali.

CONSTRUCTING ECOTOURISM-BASED BUSINESS COMPETENCY AND ENTREPRENEURAL SPIRIT Ni Nyoman Aryaningsih; Ketut Irianto; I Made Marsa Arsana; I Nyoman Meirejeki
Jurnal Internasional Ilmu Pengetahuan Terapan bidang Pariwisata dan Events Vol 2 No 1 (2018): June 2018
Publisher : Pusat Penelitian dan Pengabdian kepada Masyarakat (P3M) Politeknik Negeri Bali

Ecotourism is a part of a tourism development as a catalisator of the economy in rural areas in Bali, Indonesia. It is established in rural areas as an effort to improve the quality of life and social identity and to give employment opportunities, income, education and skills, cultural understanding, and to bring the development of entrepreneurial spirit and community welfare. The contribution of income from ecotourism ranges from 15 to 57%, with an average of 12.6% per year. As the title implied, this explorative study with a semantic analysis is done to construct ecotourism-based business competencies and entrepreneural spirit. Primary and secondary data analysis are used through survey and interview. Ecotourism-based business competence can be formed by the community behavior in protecting the natural resources, such as forest as water buffer, entrepreneurship development. The formation of internal competence through the perspective, experience, education, learning by 80% and very dominant influence external competence in the group that can produce human capital. The proportion of internal competence attached to individuals has a very high strength compared to external competencies in ecotourism support services. Internal competence and external competence as the basis of business competence is crucial to the development and sustainability of ecotourism as the basis for developing tourist village. Building an understanding of business competence and entrepreneurial spirit in the development of tourist villages such as ecotourism is expected to have a positive impact to improve the welfare of rural communities

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