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J-MAS (Jurnal Manajemen dan Sains)
Published by Universitas Batanghari Jambi
ISSN : 2541688X     EISSN : 25416243     DOI : -
Core Subject : Economy, Social,
Economics, Econometrics & Finance Social Sciences
J-MAS (Jurnal Manajamen dan Sains) diterbitkan oleh Program Magister Manajemen Universitas Batanghari, Jurnal ini mencakup bidang ilmu Ekonomi Manajemen. J-MAS (Jurnal Manajamen dan Sains) terbit sebanyak dua kali dalam setahun yaitu pada bulan April dan Oktober. Jurnal ini mempublikasikan artikel hasil penelitian dan artikel yang masuk hendaknya bukan hasil plagiat dan belum dipublikasikan di tempat lain. Artikel akan di review oleh reviewer dan hasilnya akan dikomunikasikan kepada penulis
Arjuna Subject : -
Articles 893 Documents
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Job Demands to Turnover Intention: A Systematic Literature Review Liyanti, Aisyah Febri
J-MAS (Jurnal Manajemen dan Sains) Vol 9, No 1 (2024): April
Publisher : Universitas Batanghari

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33087/jmas.v9i1.1523

Abstract

The purpose of this article is to systematically review existing research on job demands to turnover intention. The aims of this study are to bridge the gap between job demands and turnover by systematically review the main issues from previous research finding regarding the correlation of job demands to turnover intention. All articles that cited the Job Demands and Turnover have been systematically reviewed. In total, 13 studies of 394, found in Scopus are included in the review. The findings from our study indicate that High job demands have a positive influence on increasing turnover intentions. Physical and psychological fatigue and burnout are indicators of the effects of high job demands. This paper evaluates the comprehension of high job demands to turnover intention.
Pengaruh Struktur Modal, Keputusan Investasi, dan Profitabilitas terhadap Nilai Perusahaan pada Perusahaan Manufaktur yang Terdaftar di BEI Periode 2019-2022 Sari, Kartika Wiratna; Sudarsi, Sri
J-MAS (Jurnal Manajemen dan Sains) Vol 9, No 1 (2024): April
Publisher : Universitas Batanghari

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33087/jmas.v9i1.1707

Abstract

This study aims to determine the effect of capital structure, investment decisions, and profitability on firm value. The method used in this research is to use a quantitative approach. The population in this study were all manufacturing companies listed on the IDX in the 2019-2022 period. Sampling using purposive sampling method with the acquisition of the number of samples in the study was 154 samples of companies during the 2019-2022 period. The data analysis technique in this study used multiple linear regression with the help of SPSS. The results of the study indicate that capital structure (DER) has no effect on firm value, investment decisions (PER) have a positive and significant effect on firm value, and profitability (ROE) has a positive and significant effect on firm value.
Pengaruh Social Media Marketing terhadap Purchase Intention dengan Brand Image Sebagai Intervening (Studi pada Pengguna Wardah Kosmetik) Asyahra, Anissa; Rivai, Alimuddin Rizal
J-MAS (Jurnal Manajemen dan Sains) Vol 9, No 1 (2024): April
Publisher : Universitas Batanghari

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33087/jmas.v9i1.1602

Abstract

This exploration expects to test and decide the impact of virtual entertainment promoting on buy goals with brand picture as an interceding variable for clients and purchasers of Wardah items. The strategy utilized in this examination is a quantitative technique utilizing essential information got through a poll. The example for this exploration was 103 respondents utilizing a purposive inspecting procedure. The information was then investigated utilizing the SPSS variant 23 information handling application. The study found that social media marketing has a significant impact on brand image and has a positive influence. Web-based entertainment showcasing emphatically affects buy goals. Purchase intention is positively influenced by brand image. Online entertainment promoting is the most prevailing variable affecting buy aim. The model in this examination is noticeably flawed, thusly investigating different variables is fundamental.
Pengaruh Ukuran, Likuiditas, dan Kinera Keuangan Bank Dengan Financial Technology Sebagai Variabel Moderasi Pada Bank Umum Konvensional di Indonesia Farom, Sogun Al; Hermuningsih, Sri; Kusumawardhani, Ratih
J-MAS (Jurnal Manajemen dan Sains) Vol 9, No 1 (2024): April
Publisher : Universitas Batanghari

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33087/jmas.v9i1.1233

Abstract

This study aims to determine the effect of bank size, liquidity, and financial performance with financial technology as a moderation variable (Study on Conventional Commercial Banks in Indonesia 2016-2021). The samples used were financial statement data from Bank BNI, BRI, Mandiri, and BTPN for 2016-2021, so 24 samples of this study were obtained because each bank has 6 financial statements. The sampling technique uses purposive sampling. The tests used in this study are validity, reliability, normality, heterokedasticity, multicollinearity, multiple linear regression analysis, moderating regression analysis, partial tests, simultaneous tests, and determination coefficient tests. The results showed that partially the size variable did not have a significant effect on financial performance, but the liquidity variable had a significant effect on financial performance. In the results of the moderation test, size and liquidity variables have a positive and significant effect on the financial performance of conventional banks which is moderated by financial technology variables.
Studi Consumer Brand Engagement pada Media Sosial FnB (Food and Beverages) Brand di Indonesia untuk Meningkatkan Brand Loyalty dengan Teori Social Exchange Sasono, Annisa Ajeng Putikasari; Masnita, Yolanda; Kurniawati, Kurniawati
J-MAS (Jurnal Manajemen dan Sains) Vol 9, No 2 (2024): Oktober
Publisher : Universitas Batanghari

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33087/jmas.v9i2.2003

Abstract

Consumer Brand Engagement (CBE) on social media is important in shaping consumers emotional and interactive engagement with brands, spanning cognitive, affective and behavioral dimensions. In Indonesia, brand loyalty in the food and beverage (FnB) industry is often challenging, with many brands struggling to retain consumers in a competitive and dynamic market. The purpose of this study is to examine the dynamics of Consumer Brand Engagement and its impact on brand love and brand loyalty. This research specifically aims to understand how brand interactivity, consumer involvement, and e-WOM can influence Consumer Brand Engagement and impact to increase brand loyalty. This study used a quantitative approach, which was conducted through an online survey involving 317 respondents, and SmartPLS software was used to conduct SEM-PLS data analysis. This study found that consumer involvement and e-WOM have a positive influence on Consumer Brand Engagement. Furthermore, Consumer Brand Engagement shows a positive influence on brand love and brand loyalty, indicating that active and meaningful interactions between consumers and brands through social media can increase brand loyalty. This research contributes and integrates the social exchange theory literature to provide a deeper understanding of consumer brand engagement, consumer involvement, e-WOM, brand love and brand loyalty. This research highlights the importance of applying consumer involvement and e-WOM in the context of FnB Brand's social media marketing activities in Indonesia. It offers valuable insights for marketers who want to increase Consumer Brand Engagement and brand loyalty.
Pengaruh Digital Marketing dan Kualitas Pelayanan terhadap Keputusan Pembelian pada Studio Warnails di Karawang Januarsisti, Tiara; Isyanto, Puji; Sumarni, Neni
J-MAS (Jurnal Manajemen dan Sains) Vol 9, No 2 (2024): Oktober
Publisher : Universitas Batanghari

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33087/jmas.v9i2.1947

Abstract

The research conducted at Studio Warnails aimed to determine the impact of digital marketing and service quality on purchasing decisions for products and services. A quantitative method was chosen for this study. Non-probability sampling was conducted through purposive sampling approach. The population in this study consisted of consumers who had purchased products or services from Studio Warnails and followed the Instagram account @warnails.id, with a sample size of 168 participants. Data processing was carried out using SPSS ver.27. The findings of the research indicate that digital marketing and service quality have a positive and significant impact, both partially and simultaneously, on purchasing decisions at Studio Warnails.
Pengaruh Corporate Social Responsibility (CSR) terhadap Kinerja Keuangan Perusahaan pada Sub Sektor Industri Farmasi yang Terdaftar di Bursa Efek Indonesia Periode 2019-2023 Amanda, Kiki; Ermaini, Ermaini; Wiarta, Iqra; Dani, Rian; Dewi, Lizabeth Sari
J-MAS (Jurnal Manajemen dan Sains) Vol 9, No 2 (2024): Oktober
Publisher : Universitas Batanghari

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33087/jmas.v9i2.2072

Abstract

This study is entitled The Effect of Corporate Social Responsibillity (CSR) on the Company's Financial Performance in the Pharmaceutical Sub-Sector for the 2019-2023 Period. The purpose of this study is first to determine the effect of Corporate Social Responsibillity (CSR) on Return On Assets (ROA). Second, to determine the effect of Corporate Social Responsibillity (CSR) on Return On Equity (ROE). Third, to determine the effect of Corporate Social Responsibillity (CSR) on Gross Profit Margin (GPM). Fourth, to determine the effect of Corporate Social Responsibillity (CSR) on Nett Profit Margin (NPM). The research method used is quantitative, this type of research data is secondary data using a simple regression equation model. The results showed that CSR has no effect on ROA with a significant value of 0.193 greater than 0.05, CSR has no effect on ROE with a significant value of 0.568 greater than 0.05, CSR has no effect on GPM with a significance value of 0.059 greater than 0.05, and CSR has no effect on NPM with a significance value of 0.451 greater than 0.05, which means that companies that are active in CSR activities do not always tend to have better financial performance. CSR is one of the company's strategies to improve its image and reputation, which is expected to contribute to improved financial performance.
Pengaruh Brand Image terhadap Loyalitas Pelanggan yang Dimediasi oleh Kepuasan Konsumen Produk Luwak White Coffee Mahasiswa/I di Kota Cimahi Prastesiya, Lensi Lamuda; Sigarlaki, Faizal Fardhani
J-MAS (Jurnal Manajemen dan Sains) Vol 9, No 2 (2024): Oktober
Publisher : Universitas Batanghari

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33087/jmas.v9i2.1927

Abstract

In 2023, instant coffee sales in Indonesia will reach 234 million liters, an increase of 4% compared to the previous year of 225 million liters. Therefore, coffee producers are always innovative to provide products with excellent taste and quality. However, sales of Luwak White Coffee in the 2021-2023 period experienced an average decline of -2.83% from the previous year. The influence of brand image on consumer loyalty is measured through the experiences of Luwak White Coffee students in Cimahi City. This research uses quantitative methods with descriptive analysis. The population studied were students being studied in Cimahi City, with a sample size of around 90 respondents selected using the purposive method. The data analysis techniques you mentioned, namely simple regression and Sobel test, are generally used to test relationships between variables in the context of statistical analysis using SPSS version 26. The results show that brand image influences consumer satisfaction, customer loyalty and consumer satisfaction significantly, and consumer satisfaction plays a role in balancing the influence of brand image on customer loyalty.
Pengaruh Disiplin Kerja, Pelatihan Kerja dan Fasilitas Kerja terhadap Prestasi Kerja Karyawan pada PT Kealyn Mandiri Sejahtera Fauzan, Muhammad Oceano; Vera, Nevia Prima; Asria, Maya
J-MAS (Jurnal Manajemen dan Sains) Vol 9, No 2 (2024): Oktober
Publisher : Universitas Batanghari

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33087/jmas.v9i2.2018

Abstract

This study examines the factors that influence employee performance at PT. Kealyn Mandiri Sejahtera, namely work discipline, work training, and work facilities. The purpose of this study is to provide recommendations for the company and to increase insight for readers. The study was conducted by distributing questionnaires using the Likert Scale (1-5). The results showed a positive and significant influence between work discipline (X1) on performance (Y). Meanwhile, work training (X2) did not show a significant influence, and work facilities (X3) had a significant positive influence on performance (Y). Overall, a combination of good work discipline (X1) and work facilities (X3) had a significant influence on the performance (Y) of PT. Kealyn Mandiri Sejahtera employees.
Peran Social Media Marketing dan Electronic Word of Mouth dalam Repurchase Intention pada Traveloka di Kota Bandung Lestari, Atiqah Noor Amalia; Nurtjahjadi, Edi
J-MAS (Jurnal Manajemen dan Sains) Vol 9, No 2 (2024): Oktober
Publisher : Universitas Batanghari

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33087/jmas.v9i2.1875

Abstract

The objective of this research is to examine how Social Media Marketing and Electronic Word of Mouth influence Repurchase Intention via TikTok among Traveloka users in Bandung City. A quantitative approach with purposive sampling technique was employed in this study. The research sample consists of 90 respondents who meet specific criteria. The research population includes individuals who have used and transacted through the Traveloka application. Data were collected using questionnaires distributed online and analyzed with hypothesis testing, multiple linear regression, classical assumption tests, reliability tests, and validity tests. The findings indicate that both social media marketing and electronic word of mouth exert a notable impact on repurchase intention among Traveloka users, both individually and collectively.

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