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Jurnal Ilmu Manajemen (JIMMU)
Published by Universitas Islam Malang
ISSN : 25416030     EISSN : 26216957     DOI : http://dx.doi.org/10.33474/manajemen.v5i1
Core Subject : Science,
Decision Sciences, Operations Research & Management
Journal of Scientific JIMMU Program master of Management UNISMA. JIMMU will be published twice in March and September. With the uniqueness of two times to enable the translation that can be done both quantitative and qualitative. making research into Indonesia's economy 4.0. The JIMMU topics include to Economic, Financial Management, Marketing Management, Operations Management, Human Resource Management, Strategic Management, International Business, Business Ethics, E-Business, Entrepreneurship, Business Community Service.
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Articles 194 Documents
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MEMBANGKITKAN BISNIS UMKM MELALUI PENTA HELIX SEBAGAI EKONOMI PROGRESIF Rio Era Deka; Karina Utami Anastuti
Jurnal Ilmu Manajemen (JIMMU) Vol. 8 No. 2 (2023)
Publisher : Magister Manajemen Universitas Islam Malang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33474/jimmu.v8i2.20190

Abstract

Tujuan dari penelitian ini adalah untuk mengetahui dan  mengembangkan potensi UMKM terpadu berbasis wilayah, peningkatan kemampuan digital UMKM, replikasi kemitraan strategis UMK dan UMK, serta pengembangan ruang produksi bersama bagi sentra UMKM. Dengan tujuan ekonomi progresif berupaya untuk mempengaruhi pasar melalui kebijakan atau aturan main yang mampu meningkatkan kesejahteraan kaum miskin dan mengurangi ketimpangan pendapatan dan kesejahteraan masyarakat. Konsep Penta Helix merupakan evolusi dari konsep Triple Helix dengan mengintegrasikan peran akademisi, pengusaha, pemerintah dan masyarakat  dalam kegiatan kreatif dan pengetahuan. Melalui kerjasama Penta Helix, pemerintah daerah dapat memberikan tanggungjawab pemberdayaan komunitas atau masyarakat kepada perguruan tinggi sehingga sumberdaya yang dimiliki dapat dipergunakan dengan lebih optimal. Kata Kunci:  UMKM, Penta Helix, Ekonomi Progresif   The purpose of this research is to identify and develop the potential of regional-based integrated MSMEs, increase digital capabilities of MSMEs, replicate MSEs and MSEs strategic partnerships, and develop joint production spaces for MSME centers. With the goal of a progressive economy trying to influence the market through policies or rules of the game that are able to increase the welfare of the poor and reduce income inequality and social welfare. The Penta Helix concept is an evolution of the Triple Helix concept by integrating the roles of academics, entrepreneurs, government and society in creative and knowledge activities. Through the Penta Helix collaboration, local governments can give community or community empowerment responsibilities to universities so that their resources can be used more optimally. Keywords:  SMEs, Penta Helix, Progressive Economy
PENINGKATAN MINAT BELI ULANG MELALUI KEPERCAYAAN, PROMOSI, E- SERVICE QUALITY, SERTA KEMUDAHAN DI TOKOPEDIA DENGAN KEPUASAN KONSUMEN SEBAGAI VARIABEL INTERVENING Mahmud; Suhita Whini Setyahuni; Mochammad Eric S.W; Galuh Tri Pratiwi
Jurnal Ilmu Manajemen (JIMMU) Vol. 8 No. 2 (2023)
Publisher : Magister Manajemen Universitas Islam Malang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33474/jimmu.v8i2.20193

Abstract

Tujuan penelitian ini adalah untuk menganalisis pengaruh kepercayaan, promosi, e-service quality, dan kemudahan terhadap minat beli ulang dengan kepuasan konsumen sebagai variabel intervening. Populasi penelitian ini adalah konsumen yang pernah melakukan pembelian produk di Tokopedia. Sampel yang diambil sebanyak 100 konsumen. Teknik pengambilan sampelnya purposive sampling. Jenis data yang digunakan adalah data primer. Metode pengumpulan data menggunakan kuisioner. Teknik analisis yang digunakan adalah analisis jalur. Hasil analisis bagian pertama menunjukkan bahwa : Kepercayaan, Promosi, E-Service Quality dan Kemudahan berpengaruh positif dan signifikan terhadap kepuasan konsumen. Sedangkan analisis bagian kedua yaitu Kepercayaan, Promosi, E-Service Quality dan Kemudahan berpengaruh secara signifikan dan positif terhadap minat beli ulang. Kemudian Kepuasan Konsumen berdampak secara signifikan dan positif terhadap minat beli ulang
WHEN THE INFLUENCE OF BRAND LOVE ON BUYING SATISFACTION AND INTENTION Fariz, Nur; Kustiawan, Unggul
Jurnal Ilmu Manajemen (JIMMU) Vol. 8 No. 2 (2023)
Publisher : Magister Manajemen Universitas Islam Malang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33474/jimmu.v8i2.20404

Abstract

This study seeks to examine the influence of brand love formed by brand experience and brand trust on e-satisfaction and see the possibility of customers to return to using online services, especially in the field of food products. This survey were selected using purposive sampling in Jabota (an acronym of Jakarta – Bogor – Tangerang) with the sampling criteria of this study is online food delivery customers, was conducted in October - November 2020 with interviews using questionnairesusers, using a survey with online questionnaires. Data analysis used factor analysis and Lisrel-structural equation modeling (SEM). The findings of this study are hypotheses that support, among others, brand experience contributes to brand love, then brand love shows positive results that affect e-satisfaction, and brand love also has a positive effect with re-purchase intentions. This resaurce interpreted while brand trust does not have a positive effect on brand love, brand experience does not show positive results on re-purchase intention and e-satisfaction also does not contribute positively to re-purchase intention. This study interprets the brand factors that influence e-purchase intentions as influenced by brand love, e satisfaction, brand experience and brand trust. This study seeks to explore whether they influence customers to be able to e-purchase.
OPTIMALISASI SEARCH ENGINE & SOCIAL MEDIA MARKETING : STRATEGI MENINGKATKAN MINAT WISATAWAN DI KABUPATEN BANDUNG BARAT (KBB): Search Engine Optimization, Social Media Marketing, Brand Knowledge, Travel Interest, West Bandung Regency Tourism Dinda Kayani Putri Bestari; Gina Apryani Nurunnisha
Jurnal Ilmu Manajemen (JIMMU) Vol. 8 No. 2 (2023)
Publisher : Magister Manajemen Universitas Islam Malang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33474/jimmu.v8i2.20563

Abstract

Indonesia has incredible natural beauty, cultural diversity, and interesting historical values. West Bandung Regency (KBB), is one of the places where tourism is growing rapidly. This is indicated by the number of tourist destinations spread across two divisions (12) sub-districts in the West Bandung Regency (KBB) area, currently the total number of tourist destinations in the KBB area is forty-one destinations. However, based on data from the West Java Regional Opinion Agency, in 2021 there was a decrease in the number of tourists by 44%, this cannot be ignored considering the large potential for regional income from natural tourism in the KBB region. Through this research, the author aims to analyze the utilization of search engine optimization, social media marketing as an effort to increase tourist interest in the West Bandung Regency (KBB) area which ultimately has an impact on customer live value for the tourism sector. The respondents in this study were 150 people who live in Bandung and Jabodetabek. The results of this study indicate that there is a significant influence of the application of SMM and SEO on the formation of brand knowledge and indirectly has an impact on interest in traveling to Sarae Hills tourist area, West Bandung Regency, precisely has a significant impact on preferential and exploratory interest. However, the interactivity indicator in the SMM variable has a fairly low influence, this is because the information conveyed through Sarae Hills social media content is considered informative enough. Furthermore, in the SEO variable, organic search engine optimization is still a solution, considering the impact of organic search optimization has a long-term impact on the formation of company value.
PENGARUH GAYA KEPEMIMPINAN, KOMUNIKASI EFEKTIF DAN PENGAMBILAN KEPUTUSAN TERHADAP KINERJA KARYAWAN PT WIWA COMPANY DI KOTA SOLO Wiwa, Riga Asa; Syaflan, Meidi; Ambarwati, Lilik
Jurnal Ilmu Manajemen (JIMMU) Vol. 8 No. 2 (2023)
Publisher : Magister Manajemen Universitas Islam Malang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33474/jimmu.v8i2.20672

Abstract

Tujuan penelitian ini adalah untuk mengetahui bagaimana gaya kepemimpinan, komunikasi efektif, dan pengambilan keputusan secara parsial mempengaruhi kinerja pekerja. Hal ini juga berupaya untuk memastikan bagaimana faktor-faktor ini berhubungan dengan kinerja pekerja jika digabungkan. Memanfaatkan penelitian deskriptif adalah metodologi penelitiannya. Masing-masing dari 45 karyawan PT. Perusahaan Wiwa yang dijadikan objek penelitian dalam penelitian ini yang meliputi seluruh karyawan perusahaan tersebut. Sebagai bagian dari penelitian ini, kuesioner digunakan untuk mengumpulkan data. Metode analisis regresi berganda diterapkan dalam penelitian ini. Temuan dari penelitian ini menunjukkan bahwa gaya seorang pemimpin tidak berpengaruh secara signifikan dan positif terhadap kinerja tenaga kerjanya. Dampak komunikasi yang efisien terhadap kinerja pekerja bersifat positif dan substansial. Tindakan pengambilan keputusan mempunyai dampak yang penting dan menguntungkan terhadap kinerja karyawan. Gaya seorang pemimpin, komunikasi yang baik, dan pengambilan keputusan secara bersamaan semuanya berdampak positif dan signifikan terhadap kinerja anggota timnya.   The aim of this research is to find out how leadership style, effective communication and decision making partially influence worker performance. It also seeks to ascertain how these factors relate to worker performance when combined. Utilizing descriptive research is the research methodology. Each of the 45 employees of PT. The Wiwa company which was used as the research object in this study included all employees of the company. As part of this research, questionnaires were used to collect data. The multiple regression analysis method was applied in this research. The findings of this research indicate that a leader's style does not have a significant and positive effect on the performance of his workforce. The impact of efficient communication on employee performance is positive and substantial. Decision-making actions have an important and beneficial impact on employee performance. A leader's style, good communication, and simultaneous decision making all have a positive and significant impact on the performance of their team members.
PENGARUH PERSEPSI KEAMANAN, KETERSEDIAAN FITUR, NORMA SUBJEKTIF TERHADAP LOYALITAS MELALUI KEPUTUSAN PENGGUNAAN MOBILE BANKING Agung Nugroho Lutfi Imam Fahrudi; Anni Rahimah; Wahyuningtiyas, Nanik
Jurnal Ilmu Manajemen (JIMMU) Vol. 8 No. 2 (2023)
Publisher : Magister Manajemen Universitas Islam Malang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33474/jimmu.v8i2.20677

Abstract

Penelitian ini bertujuan untuk menganalisis pengaruh persepsi keamanan, ketersediaan fitur dan norma subjektif berpengaruh signifikan terhadap keputusan penggunaan mobile banking secara parsial. Persepsi keamanan, ketersediaan fitur dan norma subjektif berpengaruh signifikan terhadap loyalitas penggunaan mobile banking secara parsial. Persepsi keamanan, ketersediaan fitur dan norma subjektif berpengaruh signifikan terhadap loyalitas penggunaan mobile banking melalui keputusan penggunaan. Studi ini menggunakan metode survei daring untuk mengumpulkan data dari pengguna aplikasi mobile bangking yang beragam. SEM analisis digunakan untuk menguji pengaruh dengan menggunakan Smart-PLS sebagai alat analisisnya. Hasil penelitian ini menunjukkan bahwa persepsi keamanan dan norma subjektif berpengaruh signifikan terhadap keputusan penggunaan mobile banking dan ketersediaan fitur tidak berpengaruh signifikan terhadap keputusan penggunaan. Variabel yang berpengaruh langsung terhadap loyalitas adalah variabel persepsi keamanan sedangkan norma subjectif dan ketersediaan fitur tidak berpengaruh signifikan terhadap loyalitas pengguna mobile banking. Persepsi keamanan, ketersediaan fitur dan norma subjektif tidak berpengaruh signifikan terhadap loyalitas melalui keputusan penggunaan. This research aims to analyze the influence of security perceptions, feature availability and subjective norms which have a significant partial effect on the decision to use mobile banking. Perceived security, feature availability and subjective norms have a significant effect on partial loyalty in using mobile banking. Perceptions of security, feature availability and subjective norms have a significant influence on loyalty in using mobile banking through usage decisions. This study uses an online survey method to collect data from various mobile banking application users. SEM analysis is used to test the effect using Smart-PLS as an analysis tool. The results of this research indicate that perceived security and subjective norms have a significant influence on the decision to use mobile banking and feature availability does not have a significant influence on the decision to use. The variable that has a direct effect on loyalty is the perceived security variable, while subjective norms and feature availability do not have a significant effect on the loyalty of mobile banking users. Perceived security, feature availability and subjective norms do not have a significant effect on loyalty through usage decisions.
PENGARUH E-SERVICE QUALITY DAN PRICE DISCOUNT TERHADAP KEPUTUSAN PEMBELIAN DI MARKETPLACE SHOPEE Taufikur Rahman; Rena Feri Wijayanti
Jurnal Ilmu Manajemen (JIMMU) Vol. 8 No. 2 (2023)
Publisher : Magister Manajemen Universitas Islam Malang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33474/jimmu.v8i2.20558

Abstract

  Penelitian ini bertujuan untuk menguji dan menganalisis pengaruh E-service quality dan price discount terhadap keputusan pembelian di marketplace Shopee. Data penelitian ini diperoleh dari 100 responden yang merupakan konsumen generasi Z di Kabupaten Sumenep. Teknik pengambilan sampel menggunakan metode purposive sampling dengan kriteria responden pernah melakukan pembelian di Shopee, pernah mendapat diskon, dan pernah menghubungi customer service. Penelitian ini dilakukan dengan menyebarluaskan kuesioner secara online melalui Google Forms dan data diolah dengan SPSS. Hasil penelitian ini menunjukkan E-service quality dan price discount memiliki pengaruh yang signifikan terhadap keputusan pembelian di marketplace Shopee baik secara parsial maupun simultan.   This research aims to test and analyze the influence of E-service quality and price discount on purchasing decisions in the Shopee marketplace. The data for this study was collected from 100 respondents who are Generation Z consumers in Sumenep Regency. The sampling technique used was purposive sampling with the criteria that respondents have made purchases on Shopee, received discounts, and contacted customer service. The research was conducted by distributing an online questionnaire through Google Forms, and thedata were processed using SPSS. The results of this study indicate that E-service quality and price discount have a significant influence on purchasing decisions in the Shopee marketplace, both partially and simultaneously.  
PENGARUH PELATIHAN DAN PENILAIAN KERJA TERHADAP PRODUKTIVITAS KERJA PEGAWAI BADAN PUSAT STATISTIK LABUHANBATU Nafis, Fadly Abdillah; Syafina, Laylan; Ikhsan Harahap, Muhammad
Jurnal Ilmu Manajemen (JIMMU) Vol. 8 No. 2 (2023)
Publisher : Magister Manajemen Universitas Islam Malang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33474/jimmu.v8i2.20757

Abstract

Di era globalisasi, perusahaan perlu beroperasi dengan baik. Karyawan juga memerlukan tinjauan kinerja untuk menetapkan harapan untuk perilaku di masa depan. Tujuan dari penelitian ini adalah untuk mengetahui pengaruh pelatihan dan penilaian kerja terhadap Produktivitas Kerja Pegawai Badan Pusat Statistik (BPS) Labuhanbatu. Metode yang digunakan dalam penelitian ini menggunakan pendekatan mix method ataupun penelitian yang menggunakan dua pendekatan yaitu kuantitatif dan dilanjutkan dengan penelitian kualitatif untuk memperjelas hasil penelitian. Dalam penelitian kuantitatif sampel yang digunakan adalah sebanyak 42 karyawan dari karyawan Pegawai Badan Pusat Statistik (BPS) dan dalam penelitian kualitatif objek penelitiannya adalah kepala Badan Pusat Statistik (BPS) Labuhanbatu sebagai informan 1 menggunakan analisis wawancara model analisis interaktif. Hasil penelitian ini menunjukkan bahwa  Faktor pelatihan, secara parsial tidak memiliki pengaruh terhadap produktivitas kerja pegawai Badan Pusat Statistik (BPS) Labuhanbatu. Dengan hasil thitung<ttabel (0,929   In the era of globalization, the company needs to operate well. Employees also need performance reviews to set expectations for future behavior. The aim of this research is to determine the effect of training and work assessment on the work productivity of Labuhanbatu Central Statistics Agency (BPS) employees. The method used in this research uses a mix method approach or research that uses two approaches, namely quantitative and followed by qualitative research to clarify the research results. In quantitative research, the sample used was 42 employees of the Central Statistics Agency (BPS) and in qualitative research the research object was the Head of the Central Statistics Agency (BPS) Labuhanbatu as informant 1 using interview analysis using an interactive analysis model. The results of this research indicate that the training factor partially has no influence on the work productivity of Labuhanbatu Central Statistics Agency (BPS) employees. With the results tcount<ttable (0.929<1.681). Partial work assessment variables have a significant influence on the work productivity of Labuhanbatu Central Statistics Agency (BPS) employees. Based on the results of the t test where tcount > ttable (8.165 > 1.681). The training and work assessment variables simultaneously (together) have a significant influence on the work productivity of Labuhanbatu Central Statistics Agency (BPS) employees based on the F test, where Fcount > Ftable (47.820 > 2.83).      
MENGUNGKAP FAKTOR KUNCI YANG MEMBENTUK KEPUTUSAN PEMBELIAN KONSUMEN LAHAP CHICKEN Jannah , Zulfatul; Reza Yuniar; Wiwit Fitria Asih; Abdullah, Muhammad
Jurnal Ilmu Manajemen (JIMMU) Vol. 9 No. 1 (2024)
Publisher : Magister Manajemen Universitas Islam Malang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33474/jimmu.v9i1.21359

Abstract

Penelitian ini bertujuan untuk mengungkap tentang seberapa besar pengaruh dari kualitas pelayanan dan harga terhadap keputusan pembelian konsumen di Lahap Chicken. Penelitian ini menggunakan metode kuantitatif dengan tujuan mengungkap kausalitas antar variabel independen dengan variabel dependen. Sampel dalam riset berjumlah 195 orang konsumen Lahap Chicken, teknik pengambilan sampel yang digunakan adalah probability sampling dengan jenis simple random sampling. Pengolahan data dalam riset ini menggunakan konsep statistik parametrik, hasil dari penelitian ini menunjukkan bahwa secara parsial kualitas pelayanan maupun harga berpengaruh signifikan terhadap keputusan pembelian konsumen, dan secara simultan kualitas pelayanan dan harga berpengaruh signifikan terhadap keputusan pembelian konsumen.             This research aims to uncover the extent of the influence of service quality and pricing on consumer purchasing decisions at Lahap Chicken. The study employs a quantitative method with the objective of revealing causality between independent variables and the dependent variable. The research sample consists of 195 Lahap Chicken consumers, selected using probability sampling, specifically simple random sampling. Data processing in this study utilizes parametric statistical concepts. The findings indicate that both service quality and pricing individually have a significant impact on consumer purchasing decisions. Moreover, when considered simultaneously, service quality and pricing also significantly influence consumer purchasing decisions.  
PERANAN RESIKO KREDIT SEBAGAI VARIABEL MEDIASI TERHADAP KINERJA KEUANGAN PADA PERUSAHAAN PERBANKAN DI BEI Astuti, Diana Dwi; Ningsih, Wiwik Fitria
Jurnal Ilmu Manajemen (JIMMU) Vol. 9 No. 1 (2024)
Publisher : Magister Manajemen Universitas Islam Malang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33474/jimmu.v9i1.21478

Abstract

This research aims to determine the influence of managerial ownership, board of commissioners, audit committee and CAR on financial performance through credit risk. The population in this study used banking companies listed on the Indonesia Stock Exchange for the 2018-2022 period. This research uses a sampling technique, namely purposive sampling, to obtain a sample of 15 companies. The data analysis method uses path analysis. The results of this research show that managerial ownership, board of commissioners and CAR have a direct effect on credit risk. The audit committee has no direct influence on credit risk. Managerial ownership, CAR and credit risk have a direct effect on financial performance. The board of commissioners and audit committee have no direct influence on financial performance. Managerial ownership, board of commissioners, audit committee and CAR have no effect on financial performance through credit risk

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