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Jurnal Komunikasi Profesional
Published by Universitas Dr. Soetomo Surabaya
ISSN : -     EISSN : 25799371     DOI : -
Core Subject : Humanities, Science, Education, Art, Social,
Arts Humanities Languange, Linguistic, Communication & Media Library & Information Science Social Sciences
Jurnal Komunikasi Profesional adalah Jurnal Daring (Online) yang mengeksplorasi pertanyaan kritis dan pertanyaan yang konstruktif dalam berbagai bidang studi Ilmu Komunikasi. Secara khusus pada bidang Kajian Profesional dalam Ilmu Komunikasi. Kajian - kajian Komunikasi Profesional dapat dikaji secara luas namun tidak terbatas pada bidang - bidang Komunikasi Negosiasi, Budaya Korporat, Public Relations, Marketing Communications, Branding, Periklanan, Pengembangan Kepribadian, dan Komunikasi Antar Personal. Jurnal ini juga memiliki Rubrikasi publikasi Pengabdian Masyarakat yang berkaitan dengan Ilmu Komunikasi, Sosio-Humaniora, dan Pengembangan Masyarakat
Arjuna Subject : -
Articles 356 Documents
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Mendengarkan dan berbicara untuk berkomunikasi: apa yang guru lakukan dan siswa pelajari dari penilaian kelas Syahrani, Agus; Asfar, Dedy Ari; Perdana, Indra; Pattiasina, Petrus Jacob; Nadeak, Bernadetha
Jurnal Komunikasi Profesional Vol. 5 No. 4 (2021)
Publisher : Fakultas Ilmu Komunikasi Universitas dr. Soetomo

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (253.992 KB) | DOI: 10.25139/jkp.v5i4.3908

Abstract

Choosing the right learning media during the Covid-19 pandemic is very important. Students are helped in understanding the learning material delivered with learning media, even though they are studying at home. The purpose of this study is to find out how Edmodo as a medium is used in teaching and learning activities. This research is a research that uses a qualitative approach and uses a phenomenological method to students and teachers. The conclusion obtained in this study is that the communication that occurs between teachers and students in Edmodo takes place effectively through the delivery of material that is easily understood by students.
Adult humour in advertisement: a semiotic study of don’t aviation and mint video Saputra, Gemilang Bayu Ragil; Santoso, Edi
Jurnal Komunikasi Profesional Vol. 5 No. 5 (2021)
Publisher : Fakultas Ilmu Komunikasi Universitas dr. Soetomo

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (1906.291 KB) | DOI: 10.25139/jkp.v5i5.3913

Abstract

Humour was and is commonly used as a creative means in advertisements. Adult humour specifically commonly used in mature focused products advertisements or in a restrictive timeslot. Don’t Aviation and Mint itself was an advertisement for both an alcohol beverages and mobile phone services with plenty of sexual innuendos that uploaded in Ryan Reynolds’ Youtube channel in which could be accessed even in restricted mode of Youtube. Thus, this study aims to (1) analyse the Don’t Aviation and Mint video for semiotic patterns and (2) elaborate how humour is used in the aforementioned video. It was carried out using a descriptive qualitative approach with semiotic analysis based on the Saussure model of sign. The narrative analysis of the signs unravels the use of humour as an explanatory tool, creative ways in structuring the advertisement and inciting audiences’ attraction. This study also shows that Don’t Aviation and Mint used adult humour in various ways in both monologue and visual aspects. The adult humour itself was presented with varying degree of clarity through farce, slangs, a swear word and emojis.
Information and promotion genre regarding korean content in netflix press release Nursyahbani, Novi
Jurnal Komunikasi Profesional Vol. 5 No. 4 (2021)
Publisher : Fakultas Ilmu Komunikasi Universitas dr. Soetomo

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (4979.739 KB) | DOI: 10.25139/jkp.v5i4.3996

Abstract

This research at the beginning discusses the development of press releases that have been developed into various aspects, ranging from the media used, the themes presented, to the genres classified in a study. Departing from the research of Catenaccio (2008), this study wants to examine the structure created from that research, whether it is still relevant today and can show informative and promotional genres in a press release. Thanks to its freedom to be applied in various types of press releases, this research will choose a company based from a data that mentioned company that gained many profit during the Covid-19 pandemic and had many products released, which is Netflix. Data collection and analysis methods used in this study were convenience sampling and structural analysis from Catenaccio. Through convenience sampling, there are three articles selected up to June 15, those published on May 27, June 06 and June 10, 2021. The result of the analysis is that the structure of Catenaccio which contains the format of writing press releases, does not match the format of writing press releases in Netflix, but main points such as leads, justifying the product, detailing the product and explicit promotional components still applicable and determine the genre in press releases. The genres of Netflix press releases are hybrid because they contain an informative and promotional genre. A new structure that has been modified in this study is also offered for further research, with a wider selection of press release articles and other data collection techniques.
Adaptasi dan komunikasi mahasiswa asal papua dalam interaksi sosial di kota malang Hakim, Abdul
Jurnal Komunikasi Profesional Vol. 5 No. 5 (2021)
Publisher : Fakultas Ilmu Komunikasi Universitas dr. Soetomo

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (280.355 KB) | DOI: 10.25139/jkp.v5i5.4029

Abstract

When people from different cultural backgrounds talk to each other, this is known as intercultural communication. These differences can cause problems such as culture shock. The use of communication patterns in the context of cultural diversity among ethnic Papuan students at Kanjuruhan University Malang is quite diverse, including multidirectional communication patterns. The purpose of this study is to find out how ethnic Papuan students who experience culture shock communicate in social situations. The objects used in this study are ethnic Papuan students in semester 2, 4, 6 and 8 at Kanjuruhan University Malang, with each taking two students in each semester. Interviews, observations, literature studies, and documentation were used as data collection techniques. From the results of the study, it can be concluded that the culture shock of Papuan students affects how communication patterns are used. One-way communication patterns are applied by 2nd semester students with culture shock experienced such as language barriers or accents as well as self-conditions that include feelings of fear, inferiority or lack of confidence. Furthermore, two-way communication patterns are applied by 4th semester students and 6th semester students, students who use this communication pattern have begun to be able to overcome the culture shock they experienced. And finally, the multidirectional communication pattern was applied by 8th semester and 6th semester students, students who applied this pattern were able to overcome the culture shock they had previously experienced.
Model Belajar E-learning di Usia Dini: Sebuah Literatur Review Kustandi, Cecep; Syakur, Abd; Faisal, Faisal; Nuryati, Nuryati; Aldina, Fauzi
Jurnal Komunikasi Profesional Vol. 5 No. 5 (2021)
Publisher : Fakultas Ilmu Komunikasi Universitas dr. Soetomo

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (486.921 KB) | DOI: 10.25139/jkp.v5i5.4079

Abstract

Sosialisasi anak-anak memiliki pengaruh yang kuat pada perilaku mereka. Kedewasaan dan kesempatan untuk belajar dari banyak rangsangan di sekitar mereka membantu anak-anak mengembangkan keterampilan sosial mereka. Kemandirian adalah salah satu dari banyak komponen kecerdasan emosional. Selain itu, tingkat kemandirian seseorang mempengaruhi tingkat pencapaian hidup mereka. Pendidikan anak usia dini dapat membantu anak memperoleh berbagai keterampilan, termasuk kompetensi sosial. Tujuan dalam penelitian ini adalah untuk mengetahui model belajar e-learning di usia dini. Metode penelitian dalam penelitian ini adalah dengan menggunakan literature review atau kajian pustaka dengan menggunakan data berupa artikel terpublikasi yang diperoleh melalui Google Scholar. Kesimpulan dari penelitian ini terkait model belajar e-learning bagi anak usia dini yaitu dengan melibatkan pendamping dan guru untuk memfasilitasi anak usia dini dalam melakukan belajar online.
Menelaah kembali perilaku belanja makanan online di era pandemi covid-19 Nugroho, Rio Satria
Jurnal Komunikasi Profesional Vol. 5 No. 5 (2021)
Publisher : Fakultas Ilmu Komunikasi Universitas dr. Soetomo

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (410.214 KB) | DOI: 10.25139/jkp.v5i5.4117

Abstract

The COVID-19 pandemic has changed the social order of human life, public health, and business operations with so many social restrictions that occur. The phenomenon has changed food shopping behaviour in society. This article aims to analyze changes in food shopping due to the limited space for human mobility and cause all aspects of life to depend on internet technology in Indonesia. Online food delivery platforms or Mobile Food Ordering Applications (MFOA) provide an accessible marketplace for any restaurant which is significantly utilized during the pandemic era. Online food delivery services also carry out advertising activities through internet marketing. The method used in this article is a literature review. The results show that this change in spending patterns is supported by many official policies to stay at home. Advertising messages with content showing sympathy and solidarity are the most sought after by consumers in the pandemic era. The implications of this research can be initial research to conduct more in-depth research in terms of consumer behaviour, internet marketing, and advertising in the context of digital media during the pandemic. Understanding the consumer landscape will enable online food delivery platforms to fulfill their full potential in terms of impacting people's economies, businesses, and quality of life.
Anotasi Rasa Empati selama Pandemi COVID-19 pada Konten Digital Pariwara Youtube Rosalia Indah Septiarysa, Lieta; Marta, Rustono Farady; Agung, Halim
Jurnal Komunikasi Profesional Vol. 5 No. 5 (2021)
Publisher : Fakultas Ilmu Komunikasi Universitas dr. Soetomo

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (888.75 KB) | DOI: 10.25139/jkp.v5i5.4125

Abstract

Media sosial menjadi teknologi digital dengan memberikan kebebasan bagi semua kalangan dalam mengekspresikan informasi. Selain digunakan untuk keperluan pribadi, Youtube juga diminati oleh korporasi. Youtube menjadi salah satu media sosial terpilih dalam penyebaran pesan selama era pandemi COVID-19. Korporasi transportasi Rosalia Indah juga turut menggunakan Youtube dalam menyampaikan pelayanan dalam masa pandemi. Selain terus meningkat angka penularan virus, kekhawatiran masyarakat dalam penggunaan transportasi umum juga menjadi alasan tersendiri bagi Rosalia Indah untuk menjaga kepercayaan pelayanan. Penelitian ini menggunakan logika produksi pesan dari Barbara O’Keefe yang terlihat dalam penggunaan proses pemikiran bertitik pada bagaimana penyampaian rasa empati Rosalia Indah. Penelitian yang menggunakan paradigma interpretif ini menjadikan penulis mampu menganotasikan makna dibalik setiap konten dari Youtube Rosalia Indah pada masa pandemi. Beralaskan metode analisis konten kualitatif dari Philip Mayring, peneliti melihat bagaimana proses anotasi Rosalia Indah menggunakan Youtube dalam menyuarakan rasa empati yang diberikan kepada penumpang. Beberapa proses yang diteliti yaitu seputar abstraksi, eksplikasi, dan strukturasi. Hasil penelitian menunjukkan bahwa konten pertama dan kedua yang diteliti, proses abstraksi dan eksplikasi semakin terlihat bahwa korporasi begitu dalam memaknai rasa empati atas pandemi COVID-19. Pada proses strukturasi, Rosalia Indah juga ingin menunjukkan dalam akun media sosial Youtube bahwa didalam masa sulit ini, korporasi selalu mengedepankan kualitas pelayanan dan menjadikan keselamatan penumpang adalah nomor satu.
Pengalaman komunikasi ibu tunggal di masa pandemi covid-19 Nursanti, Siti; Dharta, Firdaus Yuni; Chaerudin, Chaerudin
Jurnal Komunikasi Profesional Vol. 5 No. 6 (2021)
Publisher : Fakultas Ilmu Komunikasi Universitas dr. Soetomo

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.25139/jkp.v5i6.4189

Abstract

It's not easy being a mother and a father at the same time, especially during the Covid-19 pandemic. This study aims to look at the communication experience of single mothers during the Covid-19 pandemic, this research uses a phenomenological qualitative method approach. The results of the research are that during the Covid-19 pandemic, many parents have difficulty communicating in parenting where two parents also carry out the dual function of being parents as well as being teachers for the benefit of children who also carry out learning activities at home, single mothers experience negative experiences at the same time. positive experience when carrying out the function of being both a mother and a father at the same time. Negative experiences are felt when mothers have to work for a living and become teachers for children who do learning activities at home, mothers find it difficult to communicate with children asking for educational functions usually carried out by teachers at school. A positive experience was felt by mothers during the Covid-19 pandemic when they were able to share difficulties and children could understand the condition of mothers who had to carry out the role of a single mother. This research is important to do in order to provide understanding to policy makers to consider the psychological condition of the family when they have to follow government policies to stay at home.
Pelatihan komunikasi efektif berbasis media sosial bersama ppni komisariat rsud karawang Nursanti, Siti; Dharta, Firdaus Yuni; Chaerudin, Chaerudin; Syam, Syisea Putri; Purnama, Rifki Nugraha
Jurnal Komunikasi Profesional Vol. 5 No. 5 (2021)
Publisher : Fakultas Ilmu Komunikasi Universitas dr. Soetomo

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.25139/jkp.v5i5.4192

Abstract

The abundance of information related to the Covid-19 virus has created a crisis of public confidence in the massively spreading information related to handling of the pandemic. Professionals in the field of communication and health must produce reliable health information. Therefore, it is necessary to conduct training for health workers on carrying out health literacy to patients and the community using social media. With the expertise possessed by the servant in collaboration with the Indonesian National Nurses Association, the Karawang Hospital Commissariat became a facilitator in Social Media-Based Effective Communication Training at Karawang Hospital. This event was conducted online using the zoom.us application, followed by health workers in the Karawang Regional Hospital. This event is expected to improve the skills of health workers to produce health information and disseminate it to the broader community so that the Covid-19 virus problem can be resolved immediately.
Model komunikasi pemasaran kopi tuku sebagai resilensi covid-19: sebuah analisis isi Firdaus, Muhamad Azis; Daeng GS, Achmad; Indrawati, Indrawati; Lapoliwa, Gerdha Erlinda Sari; Chin, Jacky
Jurnal Komunikasi Profesional Vol. 5 No. 6 (2021)
Publisher : Fakultas Ilmu Komunikasi Universitas dr. Soetomo

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.25139/jkp.v5i6.4209

Abstract

Due to recent technological advances, marketing strategies have shifted from conventional to online. Traditional businesses use this digital marketing strategy because it is considered no more effective than other forms of marketing, such as using brochures and catalogs. Kopi Tuku as a business that mushroomed first during the Covid-19 pandemic, used digital marketing strategies to introduce digital products, one of which was social media. This is because social media is a platform that allows people to communicate information in the form of text, photos, videos, and audio with each other and with businesses, or vice versa. This study aims to find out how Kopi Tuku's digital marketing strategy during the Covid-19 pandemic uses content analysis. The method used is Krippendorff's content analysis via Instagram @tokokopituku for the period January 1, 2021 to September 30, 2021. The conclusion of this study is that Kopi Tuku's marketing strategy is more of an advertising strategy that highlights related information about Kopi Tuku.

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