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Ujang Syahrul Mubarrok
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INDONESIA
JMK Jurnal Manajemen dan Kewirausahaan
Published by Universitas Islam Kadiri
ISSN : 24773166     EISSN : 26560771     DOI : https://doi.org/10.32503/jmk.v5i2
Core Subject : Economy,
Economics, Econometrics & Finance
Aims JMK (Jurnal Manajemen & Kewirausahaan) covers in details a large variety of topics in management. The aim of the journal is disseminate knowledge derived from the results of empirical research on organizations, people, systems, and events in the field of management and entrepreneurship. The journal provides a forum for scholarly exchanges for academics, practitioners, and independent researchers by publishing quality empirical research. Scope JMK (Jurnal Manajemen & Kewirausahaan) promotes the ideas and information among researchers that have been achieved in the area of financial economics, marketing management, human-resource management, behavior organizational, good governance, strategic management, public policy, entrepreneurship, management, financial, business ethics.
Arjuna Subject : Ilmu Ekonomi, Ekonometrika dan Keuangan (semua kategori) - Ilmu Ekonomi, Ekonometrika dan Keuangan (Lain-Lain)
Articles 203 Documents
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Transformative Business Models as an Accelerator for Digital Transformation of Women's Microenterprises Abdul Ghonisyah, Ghaling Achmad; Arif, Arif
JMK (Jurnal Manajemen dan Kewirausahaan) Vol 9 No 1 (2024): January
Publisher : Universitas Islam Kadiri

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32503/jmk.v9i1.4791

Abstract

The issue of digital transformation is currently still a strategic program of the Indonesian government, especially for women micro-enterprises in the regions, as stated in the master plan for the development of the Indonesian digital industry 2023-2045 initiated by BAPPENAS RI. To strive for the achievement of a complete digital transformation, business entities, in this case, women's micro-enterprises must be willing to adopt new business models that are relevant to the needs of a more specific market and experience many behavioral changes in meeting their needs. In this context, the purpose of the research is to investigate how transformative business models can accelerate the digital transformation of women's micro-enterprises in Indonesia, especially in Tasikmalaya. We used a qualitative approach by conducting in-depth interviews with 9 women micro-enterprises using a descriptive coding approach. The contribution of the results of this study explains that transformative business models can accelerate the digital transformation of women's micro-business entities as reflected in how to determine Value Proposition, Functional Architecture, Value Architecture that are relevant to the conditions of digital industry development in Indonesia. However, the results of this study reflect that product innovation is the lowest part carried out by women micro business actors
Analysis of Brand Credibility to Brand Reputation in Indomie Case Study Abi Rafdi; Bangbang Irawan; Lingga Yuliana
JMK (Jurnal Manajemen dan Kewirausahaan) Vol 9 No 3 (2024): September
Publisher : Universitas Islam Kadiri

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32503/jmk.v9i3.6435

Abstract

This study aims to analyze the relationship between brand credibility and brand reputation in the Indomie case study. The research method chosen by the author is a type of quantitative research. The sampling technique uses purposive sampling. A total of 130 respondents were involved in this study. T The data source uses primary data by distributing questionnaires through the intermediary of Google Forms. Closed questions were used in this study. The data analysis technique uses Partial Least Square using the SmartPLS tool version 4.1.0.0. The first hypothesis suggests that brand credibility has a positive effect on brand reputation. The management implications of this research include the need for the Indomie brand to be able to respond to customers promptly. The answer manifests itself in product concerns addressed and in innovations produced by firms that keep up with consumer preferences. It will give brand owners excellent reputation to be eaten for a long time if they respond to the current response. In order to prevent customers from considering trying other products because well-known brands consistently cater to their needs.
Increasing Brand Awareness: Health Knowledge, Environmental Focus and Green Innovation Putri, Yulia Hamdaini; mavilinda, hera febria; Kumalasari, Farida
JMK (Jurnal Manajemen dan Kewirausahaan) Vol 9 No 2 (2024): May
Publisher : Universitas Islam Kadiri

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32503/jmk.v9i2.5102

Abstract

This study's objective is to establish, evaluate, and advance health information that can serve as a mediator between green innovation, brand awareness, and an environmental focus. The nature of this investigation is causal. Each individual in the sample was 200. Using SEM (partial least squares), the data was processed (PLS). Health Knowledge (X3), Environmental Focus Variable (X1), and Green Innovation (X2) all have an effect on brand awareness, according to the findings of this study (Y). Nevertheless, the impact of the health knowledge variable (X3) as a mediating factor between environmental focus (X1) and brand awareness (Y) is non-significant. With the intention of increasing customer brand awareness for green firms, this research suggests that business professionals should be guided toward environmentally focused initiatives and green innovation. A corporation or organization can encourage consumers to utilize itself by gaining greater recognition from them through the promotion of brand awareness.
Literature Study of Stock Investment Risk Analysis for Beginner Investors Sugangga, Rayyan; Rahman, Iradah; Makaryanawati, Makaryanawati
JMK (Jurnal Manajemen dan Kewirausahaan) Vol 9 No 1 (2024): January
Publisher : Universitas Islam Kadiri

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32503/jmk.v9i1.5352

Abstract

Awareness of investment has been owned by all parties, including young people who unfortunately still do not understand the risks of investment. This can certainly have a negative impact that is far from the expectations or objectives of the investment itself. This article was compiled using a literature review based on the Google Scholar database for the period 2014-2024, with one of the objectives to study the risks often experienced by novice investors. The results of the literature review show that investment decisions whose decision making is ideally rational, but often become irrational and this condition is very relevant to various theories such as the theory of Efficient Market Hypothesis (EMH), the theory of Behavioral Finance, the Theory of Planned Behavior.
Design Framework and SWOT Analysis at Telaga Pethcare As a Solution to the Spread of the Rabies Virus in Bali Province Dewi, Shanti Alena; Wardhana, Bayu; Trisnawati, Erna
JMK (Jurnal Manajemen dan Kewirausahaan) Vol 9 No 1 (2024): January
Publisher : Universitas Islam Kadiri

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32503/jmk.v9i1.4637

Abstract

This research was conducted to know and analyze the social business canvas model design framework for the Telaga Telaga Pethcare social enterprise. The social business model canvas framework is used to see and assess how impactful this social enterprise is on the social problems solved by Telaga Telaga Pethcare. This framework is a modification of the business model canvas framework which was previously widely used to design business concepts to be implemented. The social problem that Telaga Telaga Pethcare is trying to overcome and resolve is the problem of rabies which is currently a serious problem in Bali Province. The data collected reports that currently the number of rabies transmission cases in Bali has reached 14,827 cases. The research method used in this research uses descriptive qualitative methods. Data were collected using three methods, namely in-depth interviews, focus group discussions, and documentation. The selection of informants in this research used a purposive sampling technique. The research results in this study show that rabies cases are a concern for the Bali Provincial Government and the community. Telaga Telaga Pethcare is one of the pet shops in Bali Province where one of the social activities is providing animal care. To make it easier to analyze the social business of Telaga Telaga Pethcare, we use the social business canvas model. Meanwhile, to analyze weaknesses, strengths, opportunities, and challenges using SWOT analysis.
The Effect of Brand Image, Product Quality, and Price on Thriftshop Clothing Purchasing Decisions in Medan City (Case Study @cchase.id) Gunawan, Danish Irsyad; Ramadhani, Sri; Harahap, Muhammad Ikhsan
JMK (Jurnal Manajemen dan Kewirausahaan) Vol 9 No 1 (2024): January
Publisher : Universitas Islam Kadiri

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32503/jmk.v9i1.5318

Abstract

Secondhand clothing, especially among teens, has become more fashionable because most people consider it unique and classic. Indonesia sold more imported used garments due to their higher quality and lower price. Demand for imported used clothes is rising. Fans and customers can buy affordable, wearable famous brand outfits. This study examines how brand image, quality, and price affect buying decisions. This quantitative study collects data using a questionnaire and analyzes it using IBM SPSS Software. Probability and puposive sampling were utilized in this investigation. Research instrument tests, classical assumption tests, model accuracy tests, multiple linear analysis, and partial tests are used in data analysis. Brand image, product quality, and price influence Medan City Thriftshop clothes purchases, according to Hasi research. Brand image strongly influences used apparel purchases. Brand image t test has 0.000 0.05 significant level and 3.904> 1.655 tcount> ttable value. Product quality strongly influences used clothing purchases. The t-test results for product quality indicate a significance level of 0.000 <0.05 and a tcount> ttable value of 1.747> 1.655. Price strongly influences used clothing purchases. The t-test results for the price variable indicate a significance level of 0.000 < 0.05 and a tcount value of 3.753> 1.655 Thus, brand image, quality, and pricing influence purchases
A Analysis of Factors Affecting Stock Valuation Based on Price Earning Ratio Wardana, Guntur Kusuma
JMK (Jurnal Manajemen dan Kewirausahaan) Vol 9 No 3 (2024): September
Publisher : Universitas Islam Kadiri

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32503/jmk.v9i3.5920

Abstract

This study analyzes the factors that influence the Price Earnings Ratio of the 20 largest Islamic banks in the world from 11 different countries during the period 2019-2023. Using the panel data regression method, this study investigates the effect of Return on Equity, Return on Assets, Price to Book Value, Dividend Payout Ratio, Debt to Equity Ratio, and Bank Size on PER. The results show that PBV and DPR have a significant positive effect on PER, while ROE, ROA, DER, and SIZE do not show a significant effect. These findings highlight the importance of book value and dividend policy in investors' assessment of Islamic banks, as well as revealing the unique complexities in Islamic bank valuation that are not always in line with conventional finance theory. This study provides valuable insights for investors, analysts, and policymakers in understanding the dynamics of Islamic bank valuation in the global market, and emphasizes the need to consider non-financial factors such as sharia compliance in investment analysis.
Analysis of Employee Loyalty, Work Discipline and Employee Skills on Performance Improvement through SOP Arifin, Mochamad Djainul Djainul; Supardi, Supardi
JMK (Jurnal Manajemen dan Kewirausahaan) Vol 9 No 2 (2024): May
Publisher : Universitas Islam Kadiri

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32503/jmk.v9i2.5188

Abstract

This research aims to examine the correlation between employee loyalty, workplace politeness, and employee competence and performance improvement in the district, with Standard Operating Procedures (SOP) as the intervention variable. Quantitative methodology is employed to gather data from district personnel through surveys and statistical analysis. The theoretical constructs of employee loyalty, workplace politeness, employee competence, and SOP as a management tool are applied in this research. The anticipated outcomes of this study are to provide a deeper understanding of the factors influencing employee performance in the district and to offer recommendations for enhancing human resource management in local government agencies. The theoretical and practical implications of these findings are discussed within the framework of strengthening management efficiency at the local level. This study establishes a foundation for formulating more effective management strategies to enhance employee performance in the district and may serve as a reference for future research in the human resource management domain within the government sector. Employee loyalty influences SOP. Work discipline influences SOP. Employee skills influence SOP. Employee loyalty influences performance improvement. Work discipline influences performance improvement. Employee skills influence performance improvement. SOPs have an effect on improving performance. Employee loyalty influences performance improvement through SOPs. Work discipline influences performance improvement through SOPs. Employee skills influence performance improvement through SOPs.
Systematic Literature Review: The Role Of Product Quality And Digital Promotion On Purchasing Decisions Wahyudi, Eko Juni; Friyanto, Friyanto; Borahima, Bahrun; Sudarjo, Sudarjo
JMK (Jurnal Manajemen dan Kewirausahaan) Vol 9 No 1 (2024): January
Publisher : Universitas Islam Kadiri

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32503/jmk.v9i1.5189

Abstract

The role of product quality and promotion in the sales context is extremely important. Customer perceptions of value and satisfaction with a product are influenced by product consistency. With promotions on digital platforms, information about product quality can be easily found by all consumers from various regions, either by online reviews, customer testimonials, or content shared by the company itself. This report aims to answer questions about the effect of product quality and promotion on purchasing decisions. Researchers used the systematic literature review approach to find 176 national articles that were endorsed by sinta in a search using publish or perish and other programs such as zotero, & mendeley, which were then sorted into 45 selected articles for descriptive analysis. Brands can increase their visibility and build stronger links with their target audiences by using the right digital marketing techniques, such as internet advertising, social media campaigns, and content marketing. In terms of satisfaction, brand reputation, loyalty, and differentiation from competitors, product quality plays a vital role in making purchasing decisions. Therefore, both product quality and effective promotion play a vital role in creating value for customers and strengthening a brand's position in the market.
The Influence of Islamic Leadership on Employee Performance with Intrinsic and Extrinsic Motivation as Intervening Variables : Study at PT. Bank Muamalat Indonesia, Tbk Malang Branch and Batu Sub-Branch Mubarok, Ahmad Zaki; Siswanto, Siswanto
JMK (Jurnal Manajemen dan Kewirausahaan) Vol 9 No 2 (2024): May
Publisher : Universitas Islam Kadiri

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32503/jmk.v9i2.4895

Abstract

In the years 2020-2021, PT. Bank Muamalat Indonesia, Tbk experienced a decline in employee performance by 0.37%, which potentially has significant implications for the sustainability of the banking institution. To address this issue, the bank needs to implement appropriate strategies to enhance intrinsic and extrinsic motivation among employees. With increased intrinsic and extrinsic motivation, it is anticipated that employees will be more motivated to improve their performance. The importance of building intrinsic and extrinsic motivation among employees aligns with the values of Islamic leadership. Therefore, this research aims to analyze the direct and indirect effects of Islamic leadership on employee performance at PT. Bank Muamalat Indonesia, Tbk in KC Malang and KCP Batu. Using a quantitative approach, the study involves 45 employees as the population from PT. Bank Muamalat Indonesia, Tbk in KC Malang and KCP Batu. Data collection is conducted through questionnaires, and hypothesis analysis employs the Structural Equation Model (SEM) based on Partial Least Squares (PLS) using the SmartPLS 4 application. The research findings indicate that extrinsic motivation significantly influences employee performance. Islamic leadership also has a positive effect on intrinsic and extrinsic motivation. Furthermore, extrinsic motivation plays a mediating role in mediating the influence of Islamic leadership on employee performance. Thus, the application of Islamic leadership values can be an effective strategy in enhancing employee performance in the Islamic banking environment

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