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Zakky Fahma Auliya
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JBMR: Journal of Business and Management Review
Published by Profesional Muda Cendekia
ISSN : -     EISSN : 27231097     DOI : 10.47153/jbmr
Core Subject : Economy, Science, Social,
Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Social Sciences
Journal of Business and Management Review applies theory developed from business research to actual business situations. Recognizing the intricate relationships between the many areas of business activity, JBMR examines a wide variety of business decisions, processes and activities within the actual business setting. Theoretical and empirical advances in buyer behavior, finance, organizational theory and behavior, marketing, risk and insurance and international business are evaluated on a regular basis. Published for executives, researchers and scholars alike, the Journal aids the application of empirical research to practical situations and theoretical findings to the reality of the business world.
Arjuna Subject : Bisnis, Menejemen, dan Akutansi (semua kategori) - Bisnis, Menejemen, dan Akutansi (Lain-Lain)
Articles 297 Documents
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The Impact of Social Media Marketing for MSMEs Sustainability in Covid-19 Period I Gusti Agung Ayu Mas Suariedewi; I Wayan Chandra Adyatma; I Gusti Ayu Athina Wulandari
Journal of Business and Management Review Vol. 3 No. 9 (2022): (Issue-September)
Publisher : Profesional Muda Cendekia Publishing

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47153/jbmr39.4602022

Abstract

The Covid-19 pandemic impacts small and medium enterprises (MSMEs) performance in production, marketing, and income, especially in Denpasar City. MSMEs experienced a decline in the level of demand and supply during the implementation of social distancing policies. The role of social media can help in the conditions of the Covid-19 pandemic. In this case, it can be said that social media can help the economy of MSMEs in business activities. This study aims to analyze the factors that use social media marketing, namely perceptions of ease of use, perceived usefulness, cost, and influence on MSMEs. The study was conducted on MSMEs owners in Denpasar City who sell food, beverages, services, and fashion. Data were collected utilizing research questionnaires which were distributed to 100 respondents. The data analysis technique used SEM-PLS (Structural Equation Modeling-Partial Least Square) with Smart PLS 3.0. The results showed that Perceived Usefulness had a positive and significant effect on social media marketing. Perceived Usefulness has a positive and significant effect on the SMEs sustainability. Perceived ease of use has a positive and significant effect on social media marketing. The cost has a positive and significant effect on social media marketing. Social media marketing has a positive effect on MSMEs. However, costs have no impact on MSMEs. Based on the results of the VAF test, social media marketing acts as a partial mediating variable between perceived Usefulness and perceived ease of use for MSMEs sustainability.
The Contribution of Microlending Models to the growth of Micro and Small Entrepreneurs Goodluck Goda; William Clifford Gomera
Journal of Business and Management Review Vol. 3 No. 9 (2022): (Issue-September)
Publisher : Profesional Muda Cendekia Publishing

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47153/jbmr39.4622022

Abstract

Microfinance has been providing microcredit services to beneficiaries through group, individual, association loans, community banking, and corporative microlending models. The sector has been fostering the growth of business in the economy by enabling entrepreneurs to participate in a variety of income-generating activities. However, there is limited information on the extent the microlending models contribute to the performance of micro and small enterprises. Therefore, the current research primarily intended to assess the contribution of Microfinance Bank's microlending models to the growth of micro and small entrepreneurs in Tanzania. This was a mixed approach study which adopted explanatory design and used convenience and purposive sampling techniques to obtain 179 respondents. Questionnaires, document review and interviews were used to collect both primary and secondary data. Statistical Packages for Social Science were used to quantitatively analyse field data using descriptive statistics (SPSS). MAXQDA10 was also used to conduct a content analysis of qualitative data. The findings of the study show that microlending models of microfinance banks contribute to the growth of micro and small entrepreneurs. It is thus recommended that microfinance banks should use appropriate lending model that is compatible with the nature of micro and small firms for growth and sustainable operations as they constitute the larger portion of lending clientele.
Financial Institutions Readiness Towards Cryptocurrency Adoption: A Case of Banks in Tanzania pastory dickson; Desderius A. Mahwera
Journal of Business and Management Review Vol. 3 No. 10 (2022): (Issue-October)
Publisher : Profesional Muda Cendekia Publishing

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47153/jbmr310.4672022

Abstract

This study assessed readiness of Tanzania’s financial institutions towards adoption of cryptocurrency. Specific objectives included assessing the attitudes of bank staff on cryptocurrency, determining current readiness level of Tanzania’s banks towards adoption of cryptocurrency and examining the relationship between staff attitude and adoption readiness. The study used a mixed-method research design. Purposive and simple random sampling strategies were deployed for selecting 195 participants from both public and private banks located in Dar es Salaam. Data were collected by using structured questionnaires and semi-structured interviews and analyzed through descriptive statistics and content analysis techniques. Findings of the study revealed that staff had negative and positive attitude on perceived usefulness and perceived ease of use of cryptocurrency, respectively. Moreover, overall cryptocurrency adoption readiness was found at low level and, a weak positive significant correlation was found between attitude and adoption readiness. It was concluded in this study that a bank sector is not ready to adopt cryptocurrency. From the findings it was recommended among others that Tanzania’s banks should start to provide trainings on cryptocurrency to staff and, policy and regulations should be formulated to support cryptocurrency usage in the country.
The Factors Affecting Digital Bank Services Adoption Using Trust as Mediating Variable Kantika Kantika; Florentina Kurniasari; Mulyono Mulyono
Journal of Business and Management Review Vol. 3 No. 10 (2022): (Issue-October)
Publisher : Profesional Muda Cendekia Publishing

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47153/jbmr310.4882022

Abstract

The rise of the internet in Indonesia have pushed businesses to speed up the digital transformation of the financial sector, including banking and financial technology. This has led to changes in the structure of the economy and how businesses compete and collaborate. A Digital Bank is one of the business model innovations because it relies on a digital ecosystem. It is important for people to have trust in digital bank services because this digital bank doesn't have a branch office to provide its services, and there aren't adequate regulations to protect data or security system. This study aims to determine what factors influence customers' adoption of a digital bank by analyzing the effects of perceived security, perceived enjoyment, financial literacy, and brand image on the adoption of digital payment services using trust as a mediating variable. This research was conducted using quantitative methods with Digital Bank users as the respondents. The results of the study indicate that perceived security, perceived enjoyment, financial literacy, and brand image have a positive and significant influence on the adoption of digital bank services in Indonesia, where trust variable has the greatest effects on the adoption of Digital Bank services. Therefore, Digital Bank companies need to increase user trust by increasing IT resources, developing attractive and useful digital platforms, and building a good image of the Digital Bank industry as a trusted service.
Modified Technology Acceptance Model For Measuring Online Training Adoption in Indonesia Mohammad Rizal Gaffar; Tangguh Dwi Pramono; Nugroho Hardiyanto
Journal of Business and Management Review Vol. 3 No. 10 (2022): (Issue-October)
Publisher : Profesional Muda Cendekia Publishing

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47153/jbmr310.4912022

Abstract

The pandemic has changed almost all of the ways people do their activities. One of the changes felt was a change in learning activities that were forced to be held online. For approximately 2 years the implementation of knowledge transfer is carried out remotely using certain applications with the support of existing technology and the internet. Transformed learning is not only formal learning in schools but also informal learning such as online courses or training. The pandemic has indirectly catalyzed the growth of 2 new business sectors, namely the health sector and the education sector / Education Technology. Indonesia is a country with a very large population and is very attractive to foreign business players, including those in the Education Technology sector. Therefore, research to analyze the adoption of online training is important to help local startups in the Education Technology sector develop products that are suitable for the Indonesian market. This study aims to examine the factors that influence the behavior of online course/training adoption. The proposed model is a development of the TAM model which is given several additional variables. This research used a set of questionnaire and valid data gathered from 161 samples. Data were analyzed by using Partial Least Square. The result shows that the model has a strong predictive power for measuring future use behavior.
How Far Has Our MSMEs Credit Underwriting Assessment in Indonesian Commercial Banks Progressed? Stanislaus Arya Luhur Pambudi
Journal of Business and Management Review Vol. 3 No. 10 (2022): (Issue-October)
Publisher : Profesional Muda Cendekia Publishing

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47153/jbmr310.4942022

Abstract

The literature on credit underwriting assessment is huge, but many are designed for consumer banking. Given that most banks in Indonesia got their revenue from commercial banking activities, it is critical to recall the main characteristics of current practice as recorded in published papers with cases in Indonesia's MSMEs credit underwriting risk assessment. This study discusses the industry standard of loan origination framework and the emerging trend of statistical and advanced analytic methods with their challenges, focusing on papers on credit underwriting risk assessment with MSMEs datasets leaning on Indonesian data whenever available and opening research questions in this topic. Examples given in this paper may indicate the methods used by Indonesian banks to assess the creditworthiness of MSMEs, although there is no clue if either the mentioned studies are implemented in the respective banks or just for academic purposes.
Perceived organizational support on employee performance: the mediating role of organization-based self-esteem Eko Prasetyo; Anang Kistyanto; Jun Surjanti
Journal of Business and Management Review Vol. 3 No. 11 (2022): (Issue-November)
Publisher : Profesional Muda Cendekia Publishing

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47153/jbmr311.5062022

Abstract

The purpose of this paper is to evaluate the influence of perceived organizational support on employees’ performance through organization-based self-esteem in general banking sector in East Java, Indonesia. Data were collected from general banking sector employees through a self-administered questionnaire survey where a total of 129 questionnaires were distributed. A total of 100 completed questionnaires were received. The hypothesis was tested using an approach structural equation modeling-partial least squares (SEM-PLS) supported by program computer software Smart-PLS 3.0. This pilot study reveals that high perceived organizational support positively affect employees’ performance in general banking sector in East Java, Indonesia. Moreover, organization-based self-esteem levels would mediate the influence of perceived organizational support on employees’ performance in general banking sector in East Java, Indonesia. This study proposes managers to give chances to proficient advancement, improved occupation and satisfying the necessities identified through deference, mindfulness and endorsement. Furthermore, they ought to make more good working conditions, for example, preparing chances to support workers in their wants for self-improvement and accomplishment. This kind of research has not been thoroughly or even not been discussed in academic research. Therefore, it was necessary to put this issue into a management science.
Testing Normality for Daily Returns from the Nepalese Stock Market Rashesh Vaidya; Dilli Raj Sharma; Jeetendra Dangol
Journal of Business and Management Review Vol. 3 No. 11 (2022): (Issue-November)
Publisher : Profesional Muda Cendekia Publishing

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47153/jbmr311.5182022

Abstract

Researchers and investors are interested in the normality of the return from the stock market and the establishment of the Efficient Market Hypothesis (EMH). Nevertheless, a statistical distribution of the normality of the return helps investors predict the stock market return with the help of the basic mean and standard deviation values of the return. Hence, the paper tested the normality of the daily returns from the Nepalese stock market, Nepal Stock Exchange Limited (NEPSE). The paper followed the statistical results and data visualization to determine the normality of the stock market return. The data visualization and statistical results have shown that the daily return from the NEPSE follows a normal distribution. The test statistics for the normality of the data also show a normal distribution for the NEPSE daily return. Similarly, the parameters for the fitted distribution also reflect normality. The daily transaction volume at the stock market normally leads the daily stock market return in normality as well. The fitting of a normal distribution for the daily returns reflects that the Nepalese investors could predict market risk and return using two statistical parameters, i.e., standard deviation and mean, respectively.
The The Effect of Service Quality and Service Experience on Word Of Mouth (WOM) with Perceived Value As Mediation Hega Naval Rimba; Noermijati Noermijati; Fatchur Rohman
Journal of Business and Management Review Vol. 3 No. 11 (2022): (Issue-November)
Publisher : Profesional Muda Cendekia Publishing

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47153/jbmr311.5282022

Abstract

The service industry is one industry that is growing with the times, especially wedding organizer services which are currently overgrowing. Therefore, in February 2021, HASTANA (Association of wedding planning companies) was formed to unite and bring together worldwide wedding organizer companies. Indonesia. This study investigates the factors influencing word of mouth on consumers who use wedding organizers. This study uses word of mouth as the dependent variable that affects service quality, service experience, and perceived value as mediating variables. This research is categorized as explanatory research. Respondents in this study were consumers who had used the services of a wedding organizer, and the determination of the number of samples in this study used a purposive sampling technique with a total sample of 200 respondents. The data collection method used questionnaires, and the data were analyzed using SEM-PLS. The findings of this study indicate that service quality, service experience, and perceived value significantly affect word of mouth. Perceived value also plays a role in mediating the relationship between service quality, service experience, and word of mouth
Authenticity and Experience Quality Effect Customer Loyalty of Thematic Restaurants and Demography as Moderation Ananda Sabil Hussein; Reni Rupianti; Norma Khairunisa; Khaula Fathia Humaira
Journal of Business and Management Review Vol. 3 No. 11 (2022): (Issue-November)
Publisher : Profesional Muda Cendekia Publishing

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47153/jbmr311.5302022

Abstract

An increase in activity in the culinary sector provides an opportunity for gastronomic tourism to rise and develop. Gaining tourist loyalty through the success of creating unique experiences is a source of competitive advantage for each destination. This study aimed to examine the mediating effect of perceived authenticity on the relation between experience quality and customer loyalty. This research was conducted in ethnic restaurants spread across East Java and used 200 samples of gastronomic tourists analyzed by SEM-PLS. This study explained that food quality and physical environment had a significant effect on customer loyalty. Service quality had a significant effect on perceived authenticity. Perceived authenticity had a significant effect on customer loyalty. Perceived authenticity is a full mediation of the relation between service quality and customer loyalty. Meanwhile, in the moderation test, demography was not able to moderate the relation between experience quality and customer loyalty.

Page 15 of 30 | Total Record : 297

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