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Airlangga Journal of Innovation Management
Published by Universitas Airlangga
ISSN : -     EISSN : 27225062     DOI : http://dx.doi.org/10.20473/ajim.v1i2.19171
Core Subject : Economy, Social,
Economics, Econometrics & Finance Social Sciences
Airlangga Journal of Innovation Management (AJIM) aims to link the research and practice of innovation management. AJIM adopt a multidisciplinary approach to addressing the many challenges of managing innovation. AJIM encourages the submission of papers addressing the multidisciplinary nature of the innovation process combining principles and concepts originating from a myriad of scientific areas, from social sciences to technology research and development. AJIM encompasses all phases of the process of technological innovation from conceptualization of a new technology-based product/service process through commercialization.
Arjuna Subject : Bisnis, Menejemen, dan Akutansi (semua kategori) - Menejemen Teknologi dan Inovasi
Articles 170 Documents
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Innovation of Arduino Uno-Based Physics Practicum Tool with MAX4466 Sound Sensor Muhammad Khairul Annam Najahy Najahy; Supurwoko; Lita Rahmasari
Airlangga Journal of Innovation Management Vol. 4 No. 1 (2023): Airlangga Journal of Innovation Management
Publisher : Universitas Airlangga

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.20473/ajim.v4i1.45314

Abstract

The purpose of this study was to make an Arduino Uno-based doppler effect practicum tool with a Max4466 sensor, to find out the results of testing an Arduino Uno-based doppler effect practicum tool with a Max446 sound sensor. The research methodology used is linear regression of the instrument calibration experiment. The data of this research is data from the experimental results of practicum tools made with the calibration tool. This study states that the Max4466 Sound Sensor reads the frequency of sound then the data is processed and sent by Arduino Uno via commands on the Arduino IDE and the Data Streamer menu to Microsoft Excel. After that, the tool calibration process is carried out by comparing the frequency value between what is read on the sensor and the calibrator (digital multi-meter). This practicum tool innovation could directs teachers and students. The benefit of this research is to provide learning media that supports the teaching and learning process and improves students' skills. This research suggestion is for future researchers to look for other calibrators that can record data automatically to facilitate instrument calibration and conduct further research on the effect of air (environment) on a sound.
peran penting dewan pengawas syariah untuk lembaga keuangan berbasis syariah Muhammad Syarofi; Lutfianah Putri
Airlangga Journal of Innovation Management Vol. 4 No. 1 (2023): Airlangga Journal of Innovation Management
Publisher : Universitas Airlangga

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.20473/ajim.v4i1.45357

Abstract

Islamic Financial Institution is an institution that carrying out its financial activities using the principles of Sharia. The Sharia Supervisory Board or Dewan Pengawas Syariah (DPS), a body inside Islamic Financial Institutions, has a responsibility to oversee and advise directors of Islamic Financial Institutions with regard to Sharia principles in doing muamalah. Indonesian Ulama Council (MUI) made a suggestion that the Sharia Supervisory Board (DPS) be established by the General Meeting of Shareholders, which is the entity in charge of overseeing Sharia Financial Institutions. The law governed by the Quran, Hadith, Law No. 21 Article 32 of 2008, and Fatwa DSN_MUI, Cooperatives and Small and Medium Enterprises of the Republic of Indonesia No /Per/M.KUKM/IX/2015, as well as the Bank Indonesia Regulation serve as the foundation for the Sharia Supervisory Board (DPS). The Sharia Supervisory Board has to provide an advice to a Sharia Financial Institution company so that every activity and product issued is in accordance with the principles of Sharia. This study aims to explain and identify the role of Sharia Supervisory Board in Sharia Financial Institution. In its supervision duties, Sharia Supervisory Board should refer DSN's fatwa to ensure that the products issued by Sharia Financial Institutions are in accordance with Islamic provisions. Sharia Supervisory Board members consist of experts in the field of Sharia economics and banking.
The Influence of Self Service Technology (SST) on Customer Satisfaction of Digital Services Users at Indonesia Islamic Bank Febry Nabila Syahrani; Aqwa Nasser Daulay; Nurbaiti Nurbaiti
Airlangga Journal of Innovation Management Vol. 4 No. 1 (2023): Airlangga Journal of Innovation Management
Publisher : Universitas Airlangga

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.20473/ajim.v4i1.45458

Abstract

This research aims to analyze the effect of Self-Service Technology on customer satisfaction of digital service users at Indonesia Islamic Bank especially BSI KCP Kisaran. BSI KCP Kisaran Self-Service Technology consists of Automatic Teller Machine (ATM), internet banking, and mobile banking. This research also analyze how is the influence of these three SST facilities simultaneously on customer satisfaction. This research uses a quantitative approach with multiple linear regression analysis. Research data sources use primary and secondary data. According to the results of data analysis shows that ATM has a significant effect on customer satisfaction. In other side, internet banking and mobile banking also have a significant effect on customer satisfaction. Based on results found that customers still experience high benefits from transaction by ATM, internet banking, and mobile banking. These results indicate that customers are satisfied within BSI KCP Kisaran Self-Service Technology that consists of ATM, internet banking, and mobile banking. This study bring an implication that the optimizing Self-Service Technology would increase the Islamic Bank customer satisfaction.
Does Social Media Marketing Influences Consumer Purchase Decisions at Marketplace? Febri Rakhmawati
Airlangga Journal of Innovation Management Vol. 4 No. 1 (2023): Airlangga Journal of Innovation Management
Publisher : Universitas Airlangga

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.20473/ajim.v4i1.45460

Abstract

The purpose of this study was to explore the role that social media marketing plays on purchasing decision making process at Shopee marketplace. This research uses quantitative methods using SPSS with simple linear regression. Data collection was obtained by distributing questionnaires online via the Googleform link to 100 respondents. Testing in this study using hypothesis testing using the t test and f test. The results of this study indicate that social media marketing variables have no significant effect on consumer purchasing decisions at Shopee marketplace. Therefore, effective application of social media should be a part of any business' marketing strategy. For example, social media visuals, content, promotional activities, and use of opinion leader influence should be deployed to positively influence the buying behaviors of consumers. This research brings any managerial implication, especially Shopee management to take concern business marketing strategy to optimize social media marketing impacts on customer in purchasing decisions.
Pengaruh Digital Marketing, Brand Preference dan Product Quality Terhadap Buying Decision Product skincare Avoskin Nur Hanifah; Ari Susanti
Airlangga Journal of Innovation Management Vol. 4 No. 1 (2023): Airlangga Journal of Innovation Management
Publisher : Universitas Airlangga

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.20473/ajim.v4i1.45494

Abstract

This study aims to identify and analyze the influence of digital marketing, brand preference, and product quality on buying decision of Avoskin skincare products. Skincare has become an important topic in the beauty industry. Along with the development of digital technology, digital marketing has become a significant factor in influencing consumer purchasing decisions. The study employed a survey method with cosmetic customers who purchased Avoskin Skincare products. This study utilized a purposive sampling approach approximately 100 Avoskin Skincare's users. Hypothesis testing involved convergent validity, discriminant validity, composite reliability, AVE, cronbach alpha, and coefficient of determination tests. Based on the data analysis results, this study found that the digital marketing, brand preference, and product quality variables have a significant influence on the buying decision of Avoskin skincare products. This research has important implications for understanding the influence of digital marketing, brand preference, and product quality on the buying decision of Avoskin skincare products. In a research perspective, this study contributes to knowledge in the areas of digital marketing and consumer behavior. In a practical standpoint, these findings can be utilized by Avoskin management to optimize their digital marketing strategies, strengthen brand preference, and enhance product quality, thereby influencing consumer purchasing decisions and achieving success in the market.
PENGARUH BRAND AMBASSADOR, SALES PROMOTION DAN BRAND AWARENESS TERHADAP KEPUTUSAN PEMBELIAN PADA E-COMMERCE SHOPEE Oky Pujianto; Andhatu Achsa; Ivo Novitaningtyas
Airlangga Journal of Innovation Management Vol. 4 No. 1 (2023): Airlangga Journal of Innovation Management
Publisher : Universitas Airlangga

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.20473/ajim.v4i1.45502

Abstract

The increasing number of e-commerce in Indonesia makes competition among e-commerce increasingly tight. Shopee is an e-commerce in Indonesia which succeeded in occupying the first position as the e-commece platform of choice for the Indonesian people in 2022, besides that in the first quarter of 2022 Shopee also experienced an increase in opinion reaching 64.4 percent and shopee experienced an increase in gross transaction value of 38.7 percent. Purchasing decisions made in this E-commerce are an important factor in the achievement of the increase achieved by shopee e-commerce, of course before consumers make transactions consumers will consider aspects of brand ambassadors, sales promotion, and also brand awareness. This research is quantitative research. The data collection used in this study was through direct surveys to 150 research respondents using the Classical Assumption Test and Multiple Linear Regression Test with the help of the SPSS 24 data processing tool. The results showed that the variables of brand ambassador, sales promotion and brand awareness had a significant and significant effect on purchasing decisions in Shopee e-commerce. The results of the f test show the results that the brand ambassador, sales promotion, and brand awareness variables simultaneously have a positive and significant effect on the purchasing decision variable in Shopee e-commerce.
Determinants of Consumer Purchase Intentions on Halal Products Ariestio Amrullah
Airlangga Journal of Innovation Management Vol. 4 No. 1 (2023): Airlangga Journal of Innovation Management
Publisher : Universitas Airlangga

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.20473/ajim.v4i1.46825

Abstract

Indonesia is one of the countries with the highest Muslim population in the world. This affects the demand for halal products in various industrial sectors, including the food and beverage industry. The high demand for halal products in Indonesian food and beverage industry is a challenge for MUI, the party authorized to issue halal certification, according to an opportunity for business actors as the first link in distribution of goods to consumers. Cafetelo D-9 SMEs are very concerned about opportunities and challenges posed by demand for halal-verified products. This study aims to evaluate consumer perceptions of attitudes towards D-9 Salatiga products and consumer purchase intentions towards D-9 Salatiga products. Data was collected through simple random sampling and shared on social media. This research used Partial Least Squares within Structural Equation Model. Data processing was conducted using SmartPLS 3.0 software and the (SEM-PLS) method. The results of this study indicate that consumer knowledge about halal has a significant and favorable influence on purchase intention. Knowledge about halal has a big impact on attitudes, and attitudes have a big impact on consumer intention to buy. This research is expected to help SMEs as business actors to pay more attention to halal product certification given the enthusiasm and public response to halal food and beverage products.
Effectiveness of Supply Management Using Kanban System in Hospital Pharmacy Logistics: A Case Study Yuniar, Cinthya Ratna; Wida Riana; Ulfa Nur Maa'idah; Erna Agung Rakhmawati
Airlangga Journal of Innovation Management Vol. 4 No. 2 (2023): Airlangga Journal of Innovation Management
Publisher : Universitas Airlangga

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.20473/ajim.v4i2.47010

Abstract

The aims of this research are, first to determine the stock profile of medical consumables before and after the implementation of Kanban system, and second to analysis the effectiveness inventory management of Kanban application. The research method uses descriptive quantitative by comparing the pre-experimental and post-experimental averages. An experiment was conducted to apply the Kanban system to pharmaceutical logistics at a hospital in Ponorogo for two months. Analysis using the FSN method based on TOR, ROP method, Safety Stock method followed by the implementation of the Kanban system. The results obtained are the average pre-Kanban purchase is 6715.7 and post-Kanban is 2232.8. The average ending inventory before Kanban is 8638.6 and after Kanban is 1656.2. The results of the paired t test yield a significant value for purchases of 0.168, which means that there are significant differences in pre-Kanban and post-Kanban purchases. The percentage of effectiveness tested with an N Gain score of 49.362% for purchases and for final stock of 47.655% shows that it is still in the less effective category. The benefit of this research is that in theory it provides an overview of the method for testing the effectiveness of kanban implementation, in practice it provides an overview of Kanban implementation.
Pengaruh Profit Sharing Terhadap Produktivitas Usaha Mikro dan Kecil di Indonesia Dhonna Widya Poernamasari
Airlangga Journal of Innovation Management Vol. 4 No. 2 (2023): Airlangga Journal of Innovation Management
Publisher : Universitas Airlangga

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.20473/ajim.v4i2.48385

Abstract

Research on the effect of profit-sharing on large-scale enterprise productivity has been done in many countries. But previous study found an inconsistent results, that is profit sharing is not significantly influence productivity of MSMEs. This research aims to deepen more about the reason is  this profit-sharing in its application have or don't have a significant impact in increasing productivity of Micro and Small Enterprises in Indonesia. The qualitative research method used in this research is through in-depth interview techniques to seven respondents who are MSME entrepreneurs in the manufacturing sector with product types that vary between respondents. The purpose of this interview is to gather information about the system of wages and distribution of bonuses in MSMEs, which have different characteristics from large industries in general. The interview results show that there is profit sharing in Indonesia MSMEs, but it is not considered as financial compensation or work bonus that leads to the next performance target. However, most of them interpreted as "kindness" from MSME owners in form of financial or non-financial benefits. This research brings research implication that profit sharing on MSMEs are unique and can be applied in many forms. Even though in previous quantitative study, profit sharing is stated as not significantly influence the MSMEs productivity and performance, In some cases, profit sharing is proven to increase the motivation and loyalty of employees.
Confirming the Receipts of International Tourism in Indonesia after the COVID-19 Pandemic: Analyzed with Macroeconomic Indicators Asma Munifatussaidah; Jihan Nabila Zahara; Siti Zubaidah
Airlangga Journal of Innovation Management Vol. 4 No. 2 (2023): Airlangga Journal of Innovation Management
Publisher : Universitas Airlangga

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.20473/ajim.v4i2.48535

Abstract

This study aims to analyze International Tourism Receipts in Indonesia with the variables of International Trade, Inflation, and Exchange Rates during and after the COVID-19 pandemic. The analysis technique used to answer the problem is regression analysis using the Ordinary Least Squares (OLS) method. This type of research data uses secondary data obtained from the World Bank, Central Statistics Agency, and Bank Indonesia during the 2002-2022 period. The results of research analysis show that 1) the International Trade variable has a significant negative effect on International Tourism Receipts in Indonesia during and after the COVID-19 pandemic. The stability of international trade fluctuates, tends to decrease, but after the COVID-19 pandemic and the relaxation of social distancing policies, there has been an increase in international tourism. 2) The Inflation variable has a significant negative effect on International Tourism Receipts in Indonesia. A higher inflation rate increases living and travel costs, then reduces tourist interest. 3) The exchange rate variable has a significant and positive effect toward international tourism receipts. The increase of dollar exchange rate against the rupiah, will increase tourist interest in Indonesia. The implications of the results of this research are important for stakeholders and tourism sector companies so that they can continuously increase International Tourism Receipts in Indonesia through keeping macroeconomic indicators consisting of International Trade, Inflation and Exchange in Indonesia.

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