cover
Contact Name
Arisyahidin
Contact Email
arisyahidin@uniska-kediri.ac.id
Phone
+6281357335525
Journal Mail Official
arisyahidin@uniska-kediri.ac.id
Editorial Address
https://ejournal.uniska-kediri.ac.id/index.php/Revitalisasi/editorial
Location
Kota kediri,
Jawa timur
INDONESIA
Otonomi
ISSN : 18296998     EISSN : 27459519     DOI : https://doi.org/10.32503/otonomi
Core Subject : Economy,
Focus and scope this journal : Human Resource Management, Financial Management, Marketing Management, Strategic Management, Organizational Behavior, Operations Management, Change Management, Management of Sharia, Knowledge Management Entrepreneurship, E-Business, Capital Market.
Articles 348 Documents
Partisipasi Masyarakat dalam Tata Kelola Persewaan Tanah Bengkok (Studi Kasus di Pemerintahan Kabupaten Tulungagung) Uddin, Aman Suja’i; Luayyi, Sri
Otonomi Vol 26 No 1 (2026): Otonomi
Publisher : Universitas Islam Kadiri

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32503/otonomi.v26i1.8838

Abstract

Tata kelola aset desa, khususnya persewaan tanah bengkok, merupakan isu strategis dalam mewujudkan prinsip good governance di tingkat lokal karena menyangkut kepentingan ekonomi dan sosial masyarakat desa. Di Desa Ngunut, Kabupaten Tulungagung, tanah bengkok seluas ±150 hektar memiliki potensi besar untuk meningkatkan kesejahteraan masyarakat, namun tingkat partisipasi warga dalam proses pengelolaannya masih relatif rendah. Penelitian ini bertujuan untuk menganalisis bentuk dan tingkat partisipasi masyarakat dalam tata kelola persewaan tanah bengkok, mengidentifikasi faktor-faktor yang mendukung dan menghambat partisipasi tersebut, serta menjawab pertanyaan mengenai sejauh mana partisipasi masyarakat berkontribusi terhadap terwujudnya tata kelola desa yang transparan dan akuntabel. Penelitian menggunakan pendekatan kualitatif, melalui teknik pengumpulan data berupa wawancara mendalam, observasi, dan dokumentasi, yang dianalisis menggunakan model interaktif Matthew B. Miles dan A. Michael Huberman meliputi reduksi data, penyajian data, serta penarikan kesimpulan dan verifikasi dengan triangulasi sumber. Hasil penelitian menunjukkan bahwa partisipasi masyarakat masih berada pada tingkat konsultatif (tokenism), di mana keterlibatan warga lebih banyak terjadi pada forum musyawarah tanpa pengaruh signifikan dalam pengambilan keputusan strategis; meskipun demikian, terdapat upaya peningkatan transparansi melalui publikasi informasi desa dan pelibatan BPD. Faktor pendidikan, akses informasi, kepemimpinan desa, budaya musyawarah, dan tingkat kepercayaan publik menjadi determinan utama tinggi-rendahnya partisipasi. Temuan ini berkontribusi pada penguatan kajian partisipasi masyarakat dalam pengelolaan aset desa dengan menunjukkan adanya kesenjangan antara mekanisme formal dan praktik substantif di lapangan. Penelitian ini menyimpulkan bahwa optimalisasi partisipasi memerlukan penguatan kapasitas masyarakat, transparansi berbasis digital, serta mekanisme kemitraan yang lebih inklusif, dan penelitian selanjutnya disarankan mengkaji model partisipasi kolaboratif berbasis komunitas untuk meningkatkan distribusi kekuasaan dalam tata kelola aset desa.
Efektivitas Penggunaan QRIS Dalam Pembayaran Pajak Bumi dan Bangunan (PBB) Syafi'i, Achmad; Arisyahidin, Arisyahidin; Maheri Laksono, Sonny Subroto
Otonomi Vol 26 No 1 (2026): Otonomi
Publisher : Universitas Islam Kadiri

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32503/otonomi.v26i1.8854

Abstract

This study aims to analyze the effectiveness of QRIS use in Land and Building Tax (PBB) payments and its impact on achieving revenue targets in Kediri Regency. The research methods used included observation, interviews, and analysis of PBB transaction data through the QRIS system. The results show that the use of QRIS has proven effective in facilitating the public's PBB payments. QRIS enables transactions through various digital channels, speeds up the payment process, reduces queues at the counter, and improves the accuracy and transparency of transaction recording through integration with the Kediri Regency Bapenda tax information system. Although there were technical obstacles such as failed transactions or expired QRIS, these problems were overcome through data reconciliation, coordination with banks, and taxpayer education. In addition, the implementation of QRIS has had a positive impact on achieving PBB revenue targets. This system supports real-time monitoring, minimizes recording errors, improves administrative efficiency, and encourages taxpayer compliance. Digitizing payments through QRIS also strengthens transparency and bookkeeping accuracy, thus assisting the Kediri Regency Bapenda in evaluating revenue performance. The findings of this study confirm that QRIS is an effective solution for improving the convenience of tax services and supporting the optimization of regional revenue.
Analisis Dinamika Harga Ikan Konsumsi terhadap Keberlanjutan Usaha Pemasaran Pakan Ikan di Kabupaten Tulungagung Fikri Aziz, Mohamad; Mulyaningtiyas, Ratna Dewi
Otonomi Vol 26 No 1 (2026): Otonomi
Publisher : Universitas Islam Kadiri

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32503/otonomi.v26i1.8839

Abstract

Sektor budidaya perikanan berperan penting dalam ketahanan pangan dan ekonomi masyarakat. Perkembangan usaha ini dipengaruhi oleh fluktuasi harga ikan konsumsi. Fluktuasi ini disebabkan oleh perubahan permintaan, produksi, dan biaya. Perubahan harga tidak hanya memengaruhi keuntungan para pembudidaya, tetapi juga aktivitas ekonomi yang terkait, termasuk pemasaran pakan ikan. Penelitian ini menganalisis dinamika harga ikan konsumsi dan dampaknya terhadap keberlanjutan pemasaran pakan ikan di Kabupaten Tulungagung, menggunakan pendekatan kuantitatif dan metode survei. Data diperoleh melalui observasi, wawancara, dan kuesioner kepada pelaku usaha budidaya ikan dan pemasaran pakan. Analisis data menggunakan analisis deskriptif kualitatif untuk mengidentifikasi hubungan antara harga ikan dan keberlanjutan pemasaran pakan. Hasil penelitian menunjukkan bahwa dinamika harga ikan memengaruhi permintaan serta stabilitas usaha dalam pemasaran pakan. Fluktuasi harga yang tinggi berdampak negatif pada aktivitas budidaya ikan dan mengurangi volume penjualan pakan yang tersedia. Oleh karena itu, stabilitas harga ikan konsumsi sangat penting untuk menjaga keberlanjutan usaha pemasaran pakan ikan, yang berkontribusi pada ketahanan pangan masyarakat
Pest Analysis Dalam Upaya Pencapaian Target Anggaran Belanja Pegawai Di Kabupaten Kediri Hartono, Doni Hendra; Askafi, Eka; Daroini, Ahsin
Otonomi Vol 26 No 1 (2026): Otonomi
Publisher : Universitas Islam Kadiri

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32503/otonomi.v26i1.8855

Abstract

This study analyzes the application of PEST Analysis to achieve the employee expenditure target in Kediri Regency, as mandated by Law no. 1 of 2022 concerning Central and Regional financial relations, which caps employee spending at 30% of total regional expenditure. A qualitative case study located in Kediri regency design was employed with key informants from BAPPEDA, BKAD, BKPSDM, BAPENDA, Dinas Komunikasi dan Informatika, Bagian Organisasi Region Secretarary and community representatives. Data were collected through in‑depth interviews, observation, and documentation, and analyzed via PEST factor identification, impact assessment, opportunity–threat classification, EFAS prioritization, and strategy formulation. Findings indicate that political (regulatory support, leadership commitment), economic (intergovernmental transfers, local revenue dynamics), social (public service expectations, digital literacy), and technological (e‑government adoption) factors shape policy effectiveness. Key strategies include performance‑based institutional and HR reforms, local revenue optimization, and digital transformation to reach the 30% target without undermining service quality
Analisis Pengaruh Brand Image, Kualitas Produk Dan Promosi Terhadap Keputusan Pembelian Rumah Di Perumahan Villa Bulurejo Kelurahan Blabak Kota Kediri Sumekar, Cindy Ayu; Askafi, Eka; Mega Hastuti, Sri Wahyuni
Otonomi Vol 20 No 2 (2020): Otonomi
Publisher : Universitas Islam Kadiri

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32503/otonomi.v20i2.8993

Abstract

Rumah sebagai tempat tinggal merupakan salah satu kebutuhan pokok manusia selain pakaian dan makanan. Pertumbuhan jumlah pendudukyang meningkat berdampak pada meningkatnya kebutuhan manusia salah satudiantaranya adalah kebutuhan akan rumah. Di Indonesia, berdasarkan hasil survei Bank Indonesia (2012) pada 2003-2009, jumlah perumahan di wilayah perkotaan Indonesia rata-rata 50.000 unit. Kondisi serupa juga terjadi di Kota Kediri. Banyak faktor yang mempengaruhi penjualan rumah tersebut beberapa diantaranya adalah brand image, kualitas produk dan promosi. Tujuan penelitian ini adalah menganalisis pengaruh brand Image, kualtas produk dan promosi terhadap keputusan pembelian rumah di Perumahan Villa Bulurejo Kelurahan Blabak Kota Kediri. Jenis penelitian yang digunakan adalah penelitian kuantitatif. Lokasi penelitian Perumahan Villa Bulurejo Kelurahan Blabak Kota Kediri. Variabel bebas brand image, kualitas produk ,promosi dan variable terikat keputusan pembelian rumah. Populasi dalam penelitian ini 35 karena populasi kurang dari 100 maka sampel dalam penelitian ini adalah keseluruhan dari populasi berjumlah 35. Data yang digunakan dalam penelitian ini adalah data primer dan sekunder. Dengan teknik analisis data menggunakan analisis regresi linier berganda. Hasil penelitian menunjukkan secara parsial Brnad image, Kualitas produk dan promosi berpengaruh positif terhadap keputusan pembelian rumah dengan nilai 0,009 untuk promosi, 0,000 kualitas produk dan 0,022 untuk Promosi. Dan secara simultan ketiga variabel juga memiliki pengaruh positif terhadap keputusan pembelianrumah dengan nilai 0.000. Disimpulkan bahwa brand image, kualitas produk dan promosi, berpengaruh positif terhadap keputusan pembelian. Disarankan agar pengembang dalam mengembangkan perumahan selalu memperhatikan tigahal terebut supaya meningkatkan pembelian.
Financial Literacy, Fintech, And Msme Performance: The Moderating Role Of Business Experience Seleky, Roy; Turukay, Evracia; Rumtutuly, Hansen Hein
Otonomi Vol 26 No 2 (2026): Otonomi
Publisher : Universitas Islam Kadiri

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32503/otonomi.v26i2.9377

Abstract

This study examines the effects of financial literacy and FinTech adoption on MSME performance and investigates the moderating role of business experience. A quantitative explanatory design was employed involving 101 MSME owners or managers in Suli, Central Maluku Regency, selected through purposive sampling. Data were collected using a Likert-scale questionnaire and analyzed using SmartPLS. The findings indicate that financial literacy and business experience have positive and significant effects on MSME performance, whereas FinTech adoption does not have a significant direct effect. Business experience also fails to moderate the relationships between financial literacy and MSME performance and between FinTech and MSME performance. The model demonstrates adequate explanatory and predictive relevance. These findings suggest that MSME performance is driven more strongly by internal capabilities related to financial knowledge and accumulated business experience than by the mere adoption of financial technology. From a Resource-Based View perspective, financial literacy and business experience represent valuable internal resources that contribute to performance when effectively applied, while the benefits of FinTech depend on how well it is integrated into business processes. The study highlights the importance of strengthening financial literacy, experiential learning, and strategic technology utilization to improve MSME performance.
Analisis Pengaruh Budaya Kerja Dan Karakter Individu Terhadap Produktivitas Kerja Pegawai Yuliarto, Andri; Mubarrok, Ujang Syahrul
Otonomi Vol 26 No 2 (2026): Otonomi
Publisher : Universitas Islam Kadiri

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32503/otonomi.v26i2.9580

Abstract

Employee work productivity is an important element of public organizational success because it reflects employees' ability to produce effective, efficient, high-quality work in accordance with established targets. This study examines the effects of Work Culture and Individual Characteristics on Employee Work Productivity at the Kediri Middle-Type Customs and Excise Supervision and Service Office. The study employed a quantitative, verificative, explanatory research design. The population consisted of 82 employees, and 70 employees were selected through purposive sampling based on three criteria: not being assigned outside the city, serving in executive positions, and being under 50 years of age. Data were collected using a Likert-scale questionnaire and analyzed using Structural Equation Modeling-Partial Least Squares (SEM-PLS) with SmartPLS 4.0 through measurement-model assessment, structural-model assessment, and bootstrapping. The results show that Work Culture has a positive and significant effect on Work Productivity (β = 0.659; t = 7.744; p < 0.001), while Individual Characteristics also have a positive and significant effect (β = 0.312; t = 3.567; p < 0.001). The R² value of 0.872 indicates that Work Culture and Individual Characteristics explain 87.2% of the variance in Work Productivity. Work Culture is the dominant predictor with f² = 1.084, whereas Individual Characteristics have f² = 0.244. The findings indicate that strengthening attitudes toward work, work behavior, and discipline, together with employees' abilities, values, attitudes, and interests, can improve work productivity. Interpretation should nevertheless consider that discriminant validity was not fully established.
Ukuran Perusahaan Di Dalam Memoderasi Struktur Modal Terhadap Kinerja Perusahaan: Studi Pada Perusahaan Sektor Transportasi Dan Logistik Di Bursa Efek Indonesia Setiawan, Teddy; Hakim, Muhammad saiful
Otonomi Vol 26 No 2 (2026): Otonomi
Publisher : Universitas Islam Kadiri

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32503/otonomi.v26i2.9417

Abstract

ABSTRACT The transportation and logistics sector is a strategic part of the Indonesian economy, characterized by high asset intensity and a high fixed-cost structure. In the post-COVID-19 period (2021–2025), most publicly listed companies in this sector continued to bear debt burdens resulting from crisis-era restructuring, while global inflationary pressures and fuel price fluctuations impacted their financing structures. This study aims to analyze the impact of capital structure (Debt-to-Equity Ratio/DER and Debt-to-Assets Ratio/DAR) on corporate performance (Return on Assets/ROA and Return on Equity/ROE), using firm size (natural logarithm of total assets) as a moderating variable and the Current Ratio (CR) as a control variable. The sample comprises 33 transportation and logistics companies listed on the Indonesia Stock Exchange during the 2021–2025 period, selected via purposive sampling. Data Were analyzed using panel data regression with a Moderated Regression Analysis (MRA) approach. The results indicate that capital structure, firm size, the moderation interaction, and CR do not collectively have a significant effect on ROA, yet they do significantly affect ROE. Individually, DER has a significant negative effect on ROE but not on ROA, whereas DAR shows no significant effect on either performance metric. Firm size acts as a pure moderator, intensifying the negative impact of DAR on ROA and DER on ROE, and reversing the direction of DAR's impact on ROE from negative to positive for large firms. These findings highlight the importance of managing leverage with due regard for business scale in this capital-intensive sector. Keywords: capital structure; corporate performance; firm size; panel data regression; transportation and logistics sector
Analisis Kualitas Produk, Persepsi Harga, Dan Kualitas Layanan Terhadap Keputusan Pembelian Produk Bancassurance Muhlisin, Asrofil; Laksono, Sonny Subroto Maheri
Otonomi Vol 26 No 2 (2026): Otonomi
Publisher : Universitas Islam Kadiri

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32503/otonomi.v26i2.9582

Abstract

Bancassurance is a business activity involving a marketing partnership between an insurance company and a bank, wherein the bank acts as an insurance agent selling its partner's insurance products within its marketing reach. This study aims to analyze the influence of product quality, price perception, and service quality—both individually and simultaneously—on the purchasing decision for bancassurance products at BRI KC Ponorogo. The study employs a quantitative approach with a sample size of 195 respondents. Data were collected via questionnaires and analyzed using IBM SPSS Statistics 25, utilizing tests for validity, reliability, classical assumptions, multiple linear regression, t-tests, F-tests, and the coefficient of determination. The resulting regression equation is Y = 15.951 + 0.145X1 + 0.183X2 − 0.037X3 + ε. The results indicate that product quality (sig. = 0.019 < 0.05) and price perception (sig. = 0.017 < 0.05) have a positive and significant effect on purchasing decisions, whereas service quality (sig. = 0.393 > 0.05) does not have a significant effect. Simultaneously, the three variables significantly influence purchasing decisions (F-test sig. = 0.013 < 0.05), with an Adjusted R-Square value of 0.040 (4%), indicating that 96% of the variation is explained by factors outside the model. These findings suggest that BRI KC Ponorogo should prioritize product quality and pricing strategies to boost purchasing decisions for bancassurance products.
Analisis Pengaruh Penggunaan AI Image Generator terhadap Kinerja Karyawan Tim Desain Indra Group Semarang Priatko, Alberta Agnelia; Sanjaya, Ridwan
Otonomi Vol 26 No 2 (2026): Otonomi
Publisher : Universitas Islam Kadiri

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32503/otonomi.v26i2.9499

Abstract

Advances in Artificial Intelligence (AI) in the field of architectural design offer opportunities to support the design exploration and development process. This study aims to examine the use of AI image generators and their impact on the performance of employees on the Indra Group design team in Semarang. This study employs a qualitative descriptive method, with data collected through observations and interviews with four informants (two employees who use AI and two who do not). The data were analyzed based on the aspects of productivity, creativity, and output quality using the Sociotechnical System theory and the AMO framework (ability, motivation, opportunity). The results show that the AI Image Generator serves as a supporting technology in concept exploration, the search for design alternatives, mood boards, inspiration, and visual development. The use of AI can support productivity through time efficiency and creativity through new ideas and visual alternatives; however, it has not yet significantly improved output quality because AI results are influenced by prompts, inputs, accuracy, detail, and design suitability. Based on AMO theory and the Sociotechnical System theory, the benefits of AI are influenced by employees’ capabilities and organizational support in integrating technology with work processes through joint optimization. Thus, the AI Image Generator serves as a supporting technology in the designer’s work process, with its effectiveness depending on employees’ ability to guide, evaluate, and refine the AI’s outputs.