cover
Contact Name
Khaeruman
Contact Email
khaeruman@esc-id.org
Phone
+6281287832889
Journal Mail Official
ijebef@esc-id.org
Editorial Address
Jl. Raya Ciruas Petir, Komplek Puri Citra Blok B2 No. 34 Kelurahan Pipitan Kecamatan Walantaka Kota Serang - Banten 42183
Location
Kota serang,
Banten
INDONESIA
Indonesian Journal of Economy, Business, Entrepreneuship and Finance (IJEBEF)
ISSN : 27766179     EISSN : 27766187     DOI : https://doi.org/10.53067/ijebef
Core Subject : Economy,
Indonesian Journal of Economy, Business, Entrepreneuship and Finance (IJEBEF) is a peer-refereed open-access National journal which has been established for the dissemination of state-of-the-art knowledge in the field of Economy. Starting from 2021, IJEBEF would be published Three times in a year. All submitted manuscripts will be initially reviewed by editors and are then evaluated by a minimum of Two Reviewers through the double-blind review process. This is to ensure the quality of the published manuscripts in the journal.
Articles 202 Documents
METODE ECONOMIC VALUE ADDED (EVA) DAN RETURN ON ASSET (ROA) UNTUK ANALISIS KINERJA KEUANGAN PADA PT SARIMELATI KENCANA TBK Asfar, Andi Hasryningsih; Kartika, Wika; Saputra, Saripudin; Fathoni, Malik
Indonesian Journal of Economy, Business, Entrepreneuship and Finance Vol. 4 No. 1 (2024): Indonesian Journal of Economy, Business, Entrepreneuship and Finance
Publisher : Yayasan Education and Social Center

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.53067/ijebef.v4i1.141

Abstract

Financial performance is a description of activities to achieve business goals in a certain period. Performance measurement is a measurement activity carried out on various activities in the company. During the Covid-19 pandemic that attacked Indonesia, many companies experienced substantial losses and affected the company's financial performance. The purpose of this study is to determine and analyze the development of the financial performance of PT Sarimelati Kencana Tbk using the Economic Value Added (EVA) and Return on Asset (ROA) methods. This study uses a descriptive method with a qualitative approach. The data used in this study is secondary data, namely data collected indirectly, which was obtained through the financial report data of PT Sarimelati Kencana Tbk which is listed on the Indonesia Stock Exchange (IDX) in 2018-2021.The results of this study after calculations show that the value of Economic Value Added (EVA) and Return On Assets (ROA) fluctuates in each period of the year, especially in 2020 so that it affects the financial performance of PT Sarimelati Kencana Tbk.Based on the results of the analysis, it can be concluded that the Economic Value Added (EVA) and Return On Asset (ROA) methods show less effective performance so that there is a decrease in managing assets to generate company profits
PENGEMBANGAN SISTEM POINT OF SALE (POS) BERBASIS WEB DALAM MENINGKATKAN COSTUMER RELATIONSHIP MANAGEMENT Sudirman, Sudirman; Agustina, Ika
Indonesian Journal of Economy, Business, Entrepreneuship and Finance Vol. 4 No. 1 (2024): Indonesian Journal of Economy, Business, Entrepreneuship and Finance
Publisher : Yayasan Education and Social Center

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.53067/ijebef.v4i1.142

Abstract

The development of technology is growing so fast that there are tools such as very useful applications, no exception in the world of building materials sales business that is increasingly varied for the products sold so in its services must use information technology so that the entrepreneur can provide the best service to its customers as well as facilitate customers in carrying out transactions of purchase of goods. The research of these business issues is an aspect in improving the quality of internal service processes of purchase transactions and also the sale of goods at Centra Buildings of Wealth more efficient, efficient and convenience as well as customer satisfaction in the transaction. The aim of this research is to improve customer trust and good relations through ease, speed in serving customer transactions through the use of Point of Sales (POS) application for ease in recording, data search and data management sales report to consumers systematically and quickly
ANALISIS IKLAN SECARA ON LINE MELALUI MEDIA GADGET TERHADAP MINAT PELAKU KONSUMEN Lubis, Reniwati; Frianto, Herri Trisna
Indonesian Journal of Economy, Business, Entrepreneuship and Finance Vol. 4 No. 1 (2024): Indonesian Journal of Economy, Business, Entrepreneuship and Finance
Publisher : Yayasan Education and Social Center

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.53067/ijebef.v4i1.143

Abstract

Nowadays, technology is developing more and more rapidly. With this technology, everything is very easy to do. There is almost no one who doesn't have a Gadet. Gadets are no longer a luxury item but have become a necessity. There are many types of gadgets, from expensive ones to cheap ones that are affordable for the public. Gadget features vary from those with a few features to those with a large number and sophistication. So that MSMEs or entrepreneurs or business people can carry out promotions easily. With Gadgets, promotions can be done directly (on line). The purpose of this research is to find out how interested consumers are in seeing online advertising promotions. The results of this research show that consumer interest in Gadget advertising is high
PENGARUH KUALITAS PELAYANAN, PERCEIVED VALUE SERTA CORPORATE IMAGE TERHADAP KEPUASAN PELANGGAN BANDAR UDARA Wandik, Kandius; Abadi, Ferryal
Indonesian Journal of Economy, Business, Entrepreneuship and Finance Vol. 4 No. 1 (2024): Indonesian Journal of Economy, Business, Entrepreneuship and Finance
Publisher : Yayasan Education and Social Center

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.53067/ijebef.v4i1.144

Abstract

The purpose of this study was to see how much about the effect of service quality, Corporate Image and Perceived Value on customer satisfaction at Sentani-Jayapura International Airport. In this study, Corporate Image is a moderating variable in the effect of service quality and Perceived Value on customer satisfaction at Sentani-Jayapura International Airport. This research uses a quantitative approach using SEM-PLS analysis. The research results show that there are Service quality has a positive effect on Corporate Image, Perceived Value has a positive effect on Corporate Image, Service quality has a positive effect on Customer Satisfaction, Perceived Value has a positive effect on Customer Satisfaction, Corporate Image has a positive effect on Customer Satisfaction, and Service Quality has a positive effect on Customer Satisfaction through Corporate Image, Perceived Value has a positive effect on Customer Satisfaction through Corporate Image
STRATEGI PROMOSI KEGIATAN DUTA PERADILAN MAHKAMAH AGUNG UNTUK MENARIK ATTENTION PUBLIK Kurniati, Ifah Atur; Widyowati, Ratih
Indonesian Journal of Economy, Business, Entrepreneuship and Finance Vol. 4 No. 1 (2024): Indonesian Journal of Economy, Business, Entrepreneuship and Finance
Publisher : Yayasan Education and Social Center

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.53067/ijebef.v4i1.145

Abstract

The activities of the Supreme Court Judicial Ambassadors aim to strengthen relations between the law and the younger generation. The nation's next generation must have a deep understanding of the law to form a civilized society and reduce legal problems among youth. Through promotion and publication using the third party endorsement method and the AIDA formula, the Supreme Court tries to reach the public effectively. This research uses a qualitative approach to evaluate the impact of the promotion. This promotional effort was successful in attracting public attention and building trust and sympathy for this government institution. This is important in strengthening the foundation of legal understanding among the younger generation and forming a more legally aware society as well as narrowing the gap in legal knowledge among young people
PERAN KEBIJAKAN FISKAL DAN MONETER DALAM PEREKONOMIAN INDONESIA DARI HAMBATAN DAN UPAYA PENANGGULANGANNYA Kartika, Rika
Indonesian Journal of Economy, Business, Entrepreneuship and Finance Vol. 4 No. 1 (2024): Indonesian Journal of Economy, Business, Entrepreneuship and Finance
Publisher : Yayasan Education and Social Center

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.53067/ijebef.v4i1.146

Abstract

This research examines the facts about the implementation of Indonesia's fiscal and monetary policies and the obstacles. This literature research aims to compile and describe policy enforcement. The research was carried out using the type of library research. In this research, we use a qualitative approach which aims to examine existing social phenomena in more depth. This research uses reference books and journal articles related to the discussion in this journal. The Government & Bank Indonesia work together in creating fiscal and monetary policies that influence inflation, financial stability, or increase economic growth. State income or expenditure regulated in the APBN Law, and tax regulations to increase state revenues are part of the fiscal policy running in Indonesia. On the other hand, the Indonesian Central Bank implements monetary policy in Indonesia against the background of low interest rates and stable rupiah exchange rates.  However, there are several limitations to the effective implementation of Indonesia's fiscal and monetary policies, and inequality in the MSME sector remains limited, which hinders its role in enhancing economic growth and providing job vacancies. and the lack of public education and financial literacy which hampers the transmission of Bank Indonesia's monetary policy to the real sector
PENGARUH PELATIHAN KERJA DAN DISIPLIN KERJA TERHADAP KINERJA KARYAWAN PT. LION SUPER INDO CABANG TAMAN PALEM JAKARTA BARAT Suwanto, Suwanto
Indonesian Journal of Economy, Business, Entrepreneuship and Finance Vol. 4 No. 1 (2024): Indonesian Journal of Economy, Business, Entrepreneuship and Finance
Publisher : Yayasan Education and Social Center

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.53067/ijebef.v4i1.147

Abstract

The purpose of this study was to determine the effect of job training and work discipline on employee performance at PT Lion Superindo, Taman Palem branch. The method used is a quantitative method. The sampling technique used is saturated sampling using a sample of 75 respondents. Data analysis used validity test, reliability test, classical assumption test, regression analysis, correlation coefficient analysis, determinant coefficient analysis and hypothesis testing. The results of this study are that training has a significant effect on employee performance with a correlation coefficient of 0.837 having a moderate level of relationship. The determinant value is 0.701 or 70.1% while the remaining 29.9% is influenced by other factors. Hypothesis testing obtained t count > t table or (13.067 > 1.993) thus H0 is rejected and H1 is accepted meaning that there is a partial significant effect between Job Training on Employee Performance at PT.Lion Superindo Taman Palem Branch. Work Discipline has a significant effect on Employee Performance at PT.Lion Superindo Taman Palem Branch with a correlation coefficient of 0.901 having a strong relationship level. The determinant value is 0.812 or 81.2% while the remaining 18.8% is influenced by other factors. Hypothesis testing obtained t count > t table or (17.755 > 1.993) thus H0 is rejected and H1 is accepted meaning that there is a partial significant effect between Work Discipline on Employee Performance at PT.Lion Superindo Taman Palem Branch. Job Training and Work Discipline have a significant effect on Employee Performance at PT Lion Superindo Branch Taman Palem with a correlation coefficient of 0.909 having a strong relationship level. The determinant value is 0.827 or 82.7% while the remaining 17.3% is influenced by other factors including compensation, work environment and work discipline. Hypothesis testing obtained the value of F count > F table or (171.837 > 1.993) thus H0 is rejected and H1 is accepted meaning that there is a significant effect simultaneously between the Effect of Work and Work Discipline on Employee Performance at PT.Lion Superindo Taman Palem Branch
IMPLEMENTASI SAK DALAM PENYUSUNAN LAPORAN KEUANGAN TOKO XYZ DI KOTA SERANG Afriani, Raden Irna; Triana, Leni; Khadijah, Ina; Yuliah, Yuliah
Indonesian Journal of Economy, Business, Entrepreneuship and Finance Vol. 4 No. 1 (2024): Indonesian Journal of Economy, Business, Entrepreneuship and Finance
Publisher : Yayasan Education and Social Center

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.53067/ijebef.v4i1.150

Abstract

This research aims to explore the implementation of Financial Accounting Standards (SAK) in preparing the financial reports of XYZ Shop in Serang City. Qualitative research methods were used to gain an in-depth understanding of the application of SAK in daily practice. The research results show that Toko However, this shop faces challenges in the form of limited human resources who understand SAK in depth and limited technological infrastructure. Nevertheless, the benefits of implementing SAK are clear, such as increasing the trust of external stakeholders, better strategic decision making, and compliance with tax regulations. This research reveals that implementing SAK is not only a formal requirement but also a valuable investment for business growth and sustainability
PENGARUH BRAND IMAGE DAN PROMOSI TERHADAP KEPUTUSAN PEMBELIAN PADA CAFE KEBUN LATTE CIATER DI KOTA TANGERANG SELATAN Wulansari, Retno; Dewi, Winda Kusuma
Indonesian Journal of Economy, Business, Entrepreneuship and Finance Vol. 4 No. 2 (2024): Indonesian Journal of Economy, Business, Entrepreneuship and Finance
Publisher : Yayasan Education and Social Center

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.53067/ijebef.v4i2.151

Abstract

This reseach purposed to investigate the influence of brand image and promotion, partially and simultaneously, on purchase decisions at Café Kebun Latte in Ciater, Tangerang Selatan. Researcher used a quantitative methodology withhundred (100) respondents. And the sample was determined and used Rao Purba teory, and data were collected through questionnaires, and data analysis includedvalidity and reliability tests, classic assumption tests, multiple regression analysis,t-tests, F-tests, and determination coefficient calculations. The findings explained this study revealed that brand image had a significant partial effect on purchase decisions. This was supported by the calculated t-value resulted (2,976 > 1,984). From the simple linear regression analysis, the regression equation resulted Y = 9.447 + 1.548X1 was obtained, indicating a positive effect with a coefficient of 1.548. Promotion significantly influenced purchase decisions, as demonstrated by the calculated t-value resulted (8.439 > 1,984). The regression equation for promotion resulted Y= 10.187 + 1.075X2, with a positive effect indicated by a coefficient of 1.075. Furthermore, when considered simultaneously, both brand image and promotion had a significant and positive effect on purchase decisions, as resulted by the regression equation Y = 6.457 + 0.465X1 + 0.833X2. The hypothesis testing and F-value (186.775 > 3.09). The coefficient of determination (R-squared) was found about 0.794, indicating that 79,4% of the variability in purchase decisions was explained by the variables of Brand Image and Promotion. The remaining about 20.6% was influenced by onother factors. In conclusion, the results indicated that Brand Image and Promotion have a significant influence 79,4% on purchase decisions, while the remaining 20.6% was influenced by another factors
PERENCANAAN DAN PENERAPAN METODE E-COMMERCE BARU UNTUK MENINGKATKAN PENJUALAN PRODUK UMKM KOTA SERANG BANTEN Harsono, Pramudi; Tabroni, Tabroni; Bahits, Abdul; Romli, Ombi
Indonesian Journal of Economy, Business, Entrepreneuship and Finance Vol. 4 No. 1 (2024): Indonesian Journal of Economy, Business, Entrepreneuship and Finance
Publisher : Yayasan Education and Social Center

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.53067/ijebef.v4i1.152

Abstract

The aim of this research is to determine the impact of planning and implementing new E-commerce methods on micro, small and medium businesses (MSMEs) in Serang, Banten. In the digital era, MSMEs must adopt online marketing strategies to remain competitive. This research uses surveys and data analysis from MSME owners in Serang City who have implemented online marketing technology. The variables examined include the type of online marketing innovation used, the level of adoption, and its effect on increasing sales. This research aims to provide an in-depth understanding of the contribution of online marketing to the economic growth of MSMEs in the region through collecting data from MSME respondents. Data analysis will identify relationships between the variables investigated, with the hope of providing insight to MSME owners, local governments and other stakeholders about the importance of using online marketing innovation as a strategy to increase MSME sales in Serang, Banten. In addition, it is hoped that this study will become a reference for other researchers who want to explore the potential of online marketing in supporting the growth of MSMEs in various locations