cover
Article Per Year (5 Year)
All
Home Page
OAI Link
Editorial Team
Contact
Reviewer
Google Scholar
Contact Name
Tri Juwono
Contact Email
trijuwono@mercubuana.ac.id
Phone
+628980875279
Journal Mail Official
visikom@mercubuana.ac.id
Editorial Address
Fakultas Ilmu Komunikasi Universitas Mercu Buana, Jl. Raya Meruya Selatan, Kembangan, Jakarta 11650. Tlp./Fax: +62215870341
Location
Kota adm. jakarta barat,
Dki jakarta
INDONESIA
Jurnal Visi Komunikasi
Published by Universitas Mercu Buana
ISSN : 14123037     EISSN : 25812335     DOI : https://doi.org/10.22441/visikom
Core Subject : Humanities, Education, Social,
Humanities Languange, Linguistic, Communication & Media Social Sciences
Jurnal Visi Komunikasi [p-ISSN: 1412-3037 | e-ISSN: 2581-2335] has been published since 2007 byFakultas Ilmu Komunikasi Universitas Mercu Buana Jakarta, Indonesia. Jurnal Visi Komunikasi is a bi-annual journal issued on May and November. It consists of research-based articles and /or conceptual articles in communications (see Focus and Scope). The publisher only accepts an original work, which has not been published elsewhere. The article should be submitted through this site in accordance with our format (see Author Guidelines). Submitted article will be reviewed and edited for format uniformity, term, and other procedures.
Arjuna Subject : Ilmu Sosial - Komunikasi
Articles 238 Documents
 20   21   22   23   24 
The Tamyiz Online Method for the Qur'an Language Learning Yusriyah, Kiayati; Sudaryanto, Sudaryanto; Fitriani, Dinda Rakhma; Wijaya, Widiastiana Vista
Jurnal Visi Komunikasi Vol 24, No 01 (2025): MEI 2025
Publisher : Universitas Mercu Buana

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.22441/visikom.v24i01.30734

Abstract

Learning the Qur'an language as a foreign language is very challenging. This research is intended to analyze the learning method adopted by the Tamyiz online. This study used qualitative methods. The results showed that the Tamyiz online is a method of learning the Qur'an language online using the WhatsApp. The learning materials are delivered on a daily basis. The assignment can be in the form of muroja'ah, a memorization song according to the rhythm of a certain song. At  the end of learning period, an exam using the Quizizz app is carried out to determine the level of learner's achievement.
COMMUNICATION PATTERNS OF DPC HPDKI PANGANDARAN IN PRERERVING THE PERFORMING ARTS OF GARUT SHEEP Triyani, Ika ika; Bajari, Atwar; Samson, Samson
Jurnal Visi Komunikasi Vol 24, No 01 (2025): MEI 2025
Publisher : Universitas Mercu Buana

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.22441/visikom.v24i01.33348

Abstract

This research discusses the effectiveness of organizational communication patterns of the Pangandaran Regency Branch Board of the Indonesian Sheep and Goat Breeders Association (DPC HPDKI) in preserving the art of Garut Sheep agility. The preservation of this tradition is reflected in the consistency of organizing performances every month which is an important part of efforts to maintain local culture. DPC HPDKI plays an important role in disseminating information, coordinating activities, and maintaining the sustainability of the tradition through structured communication patterns. The purpose of this study is to identify the factors that form the HPDKI DPC organization, analyze the organizational communication patterns, and understand the flow of information dissemination in it. This research used a qualitative method with a case study approach. Data collection techniques were conducted through in-depth interviews and participatory observation of nine informants who are members of the HPDKI DPC. Organizational information theory was used as the basis for data analysis. The results showed that organizational communication patterns are informal, familial, and flexible. WhatsApp is the main media for internal coordination due to its ease and speed of access, while social media is used for public promotion purposes. Information is conveyed openly through various communication channels available. This research shows that effective organizational communication not only contributes to the preservation of local culture, but also has an impact on improving the welfare of farmers and the stability of livestock prices.
Seventeen Fans Weaving Parasocial Web through Media Multiplexity Swastika, Gabriela Laras Dewi; Njotoharsojo, Sasha Kurnia
Jurnal Visi Komunikasi Vol 24, No 01 (2025): MEI 2025
Publisher : Universitas Mercu Buana

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.22441/visikom.v24i01.30789

Abstract

The South Korean entertainment industry, particularly K-Pop, uses social media to connect the idols to their fans worldwide. This strategy is also used by Seventeen. K Pop idols Seventeen through their agencies manage continuous interactions, making fans believe they are close and know their idol well. The use of platforms also emphasizes the media multiplexity to connect with their mediated parasocial interaction. This phenomenon raises the question of how fandom Carat, the group of fans of Seventeen, weaves the parasocial interaction on Seventeen’s Youtube and Weverse. This research investigates the parasocial interaction done by Carat on Seventeen's Youtube and Weverse and the web of media or known as media multiplexity which emerges within the activity of idolization. This research uses a quasi-qualitative approach. Data collection techniques used in this study are interviews and document study. Based on the results, we found that Carat became their identity presented in parasocial interactions. Carat conducted mediated parasocial interactions on Youtube and Weverse. Through the media multiplexity Carat created a sense of comfort and familiarity coming from repeated exposure to Seventeen’s media and content. The next finding is that Carat felt that they were not close to Seventeen if they didn’t actively weave and connect their parasocial interaction. 
COMMUNICATION STYLE AND SELF PRESENTATION OF @DokterDetektif IN EDUCATIONAL CONTENT ON TIKTOK MEDIA ramadhini, Syafira andzani; Kumalasari, Astini; Mardiana, Lisa
Jurnal Visi Komunikasi Vol 24, No 01 (2025): MEI 2025
Publisher : Universitas Mercu Buana

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.22441/visikom.v24i01.31888

Abstract

The communication style of a KOL, Detective Doctor is able to create informative and interesting content, starting from a TikTok account that has its own characteristics, to the content that makes it known to the wider community. In the context of verbal communication, the message conveyed by Detective Doctor through social media content is expressed in the form of certain words or sentences that reflect the characteristics of his communication style. The aim is to find and understand the communication style of detective doctors in reviewing skincare products. This research applies a qualitative method with a descriptive approach. This study uses the theory of communication style and self-presentation. primary data through non-participant observation by observing the TikTok account @dotif and reviewing the content of the detective doctor who reviews products. The results of this study concluded that there are four communication styles used by detective doctors to create success in their communication. and one element of self-presentation that is consistently used by detective doctors.  
THE EFFECT OF BULLYING CONSUMPTION ON BULLYING BEHAVIOR AND EXPERIENCE OF HIGH SCHOOL STUDENTS: A CASE STUDY IN SMK 49 NORTH.JAKARTA Soeryowati, P Lestari
Jurnal Visi Komunikasi Vol 24, No 01 (2025): MEI 2025
Publisher : Universitas Mercu Buana

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.22441/visikom.v24i01.28219

Abstract

Schools are very influential in educating the younger generations. Not only creating a good generation, it turns out that schools can also be a place for violence, whether by teachers against students, students against teachers, or students against other students. Acts of violence committed by students in schools are increasingly heard and very worrying. This is evidence of the loss of human values and moral values. One that often occurs in the school environment today is Bullying. The word Bullying comes from English, namely from the word bull which means bull. In Indonesian, etymologically the word bully means to intimidate, while in terminology according to the definition of bullying according to Rigby (1994) is "a desire to hurt. This desire is shown in action, causing someone to suffer. This action is carried out directly by a person or group that is stronger, irresponsible, usually repeated, and carried out with a feeling of pleasure. "According to Sejiwa (2008: 2) states that Bullying is a situation where there is abuse of power or authority carried out by a person or group. The most common form of bullying in schools is verbal abuse, which can come in the form of teasing, teasing, or teasing someone. In Social Learning theory, Bandura said that someone has the opportunity to learn from others through observation, imitation and modeling. TikTok social media which is widely followed by Indonesian teenagers has 2 opposing sides of the coin. The negative side is that teenagers can easily observe, model and imitate behavior. This study concentrates on a case study at SMKN 49 about the influence of TikTok on bullying behavior. In this study, a determination coefficient test (R² test) was carried out to determine how much influence the independent variable (X) had on the dependent variable (Y). The results of the data processing produced an R Square of 0.740. This shows that the Impact of TikTok has an influence on Bullying with a magnitude of 74%.
THE ILLUSION OF HAPPINESS: INVESTIGATING THE PHENOMENON OF “FAKE HAPPY MARRIAGES” IN CONTEMPORARY SOCIETY Hossin, Aisah; Jumrah, Mohd Hanafi
Jurnal Visi Komunikasi Vol 24, No 01 (2025): MEI 2025
Publisher : Universitas Mercu Buana

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.22441/visikom.v24i01.30801

Abstract

Social media plays a significant role in contemporary society, surpassing traditional media like radio and television. Nevertheless, its impact becomes pronounced when individuals exceed reasonable engagement limits. These platforms encourage sharing personal moments using manipulation tools that alter the appearance of pictures, creating an illusion of perfection. Consequently, this portrayal on platforms like Facebook, Instagram, and WhatsApp can influence perceptions, fostering an unrealistic ideal of a happy marriage and life. So, this study investigates the phenomenon of “fake happy marriages” in contemporary society through social media and to see what tools or apps are usually used by the couple to show their happy marriage using the self-representation theory from the sociological perspective. This study used the qualitative method of one-to-one interviews, which involved eight informants including four males and four females using the purposive sampling method. The findings showed the couples represent themselves to the media by concerning society's worldview and expectation in terms of representing themselves as an ideal married couple even though it's different from their real life. Other than that, people will create fake happy moments to fill the loneliness and protect the relationship from being sniffed out by family and friends. The motive of this fake happy marriage is to arouse jealousy or admiration for other people like ex-couples and scandals.
Social Interaction of the Visually Disabled Through Facebook Social Media at the Iss Reflexology Clinic Kebon Jeruk West Jakarta Sakaril, Gufroni Sakaril
Jurnal Visi Komunikasi Vol 24, No 01 (2025): MEI 2025
Publisher : Universitas Mercu Buana

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.22441/visikom.v24i01.28273

Abstract

Social media has brought many changes in communication and community interaction. This condition also occurs in the disabled community, especially the blind. This study aims to determine the social interaction through Facebook social media from blind people with disabilities at ISS Reflexology Kebon Jeruk, West Jakarta. According to Gillin and Gillin, there are two types of social processes that arise as a result of social interaction, namely associative and disassociative. This study uses a qualitative descriptive method. Blind people use Facebook social media to increase their friends, self-expression, existence and entertainment. Facebook media also allows them to work together to provide the information they need. Most of them give positive comments so that associative interactions occur. While there are also negative comments that cause disassociative interactions.  
Enhancing Sign Language Interpretation in Television News: Cognitive Challenges and Technological Innovations Arlusi, Rosalia Dewi; Afgiansyah, Afgiansyah
Jurnal Visi Komunikasi Vol 24, No 01 (2025): MEI 2025
Publisher : Universitas Mercu Buana

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.22441/visikom.v24i01.33112

Abstract

Sign language interpretation in television news faces significant challenges due to the rapid pace of information delivery and the fundamental linguistic differences between sign and spoken language. This study aims to identify the obstacles sign language interpreters encountered and examine technological innovations that could improve translation accuracy and accessibility. Employing a Narrative Literature Review (NLR) methodology, the study synthesizes academic literature related to the effectiveness of sign language interpreters in broadcast journalism.  The findings reveal that short-term memory limitations and the inherent complexity of news content significantly influence translation performance. The absence of standardized sign language interpretation practices in television further complicates the delivery of accurate information to deaf and hard-of-hearing audiences. Moreover, nonverbal expressiveness, effective spatial use, and environmental factors—such as lighting and screen layout—play critical roles in the comprehensibility of sign language during broadcasts. This study also emphasizes the urgency of developing AI-based assistive tools and national standards for sign language interpretation in the media sector. It advocates for enhanced interpreter training, especially in handling high-velocity news and technical terminology, and for collaborative initiatives between media institutions and the deaf community to create more inclusive broadcast standards. Ultimately, this research provides theoretical insights through the lens of Information Processing Theory and Cognitive Load Theory and offers practical recommendations to inform policy aimed at inclusive communication. These findings contribute to the broader discourse on improving media accessibility and promoting equity for individuals with hearing disabilities.
NAVIGATING TRUTH IN THE NEWS ENVIRONMENT ON DIGITAL PLATFORMS Hadi, Ido Prijana; Lesmana, Fanny; Wijayanti, Chory Angela
Jurnal Visi Komunikasi Vol 24, No 02 (2025): November 2025
Publisher : Universitas Mercu Buana

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.22441/visikom.v24i02.31102

Abstract

Online media platforms, mainly social media and Google, are often referenced in the crowded digital information environment. However, this has led to increased violations such as ignoring ethical codes, lack of verification, unbalanced reporting, sexual provocation, and slanderous news. The urgency of this research is to find out the subject's experience when the quantity of information is abundant and whether they have balanced it with literacy in navigating to get the truth when consuming news on digital platforms. This study aims to discover and reveal how sceptical audiences experience navigating the truth in the news environment on digital platforms. Using a descriptive phenomenology approach, the qualitative research design was conducted through in-depth interviews with 14 participants from various work professions. The results found that actors who navigate the truth use social media applications such as YouTube, Instagram, Twitter, and Facebook by checking the credibility of news sources, considering context, and verifying from other sources. Users chose to wait for the original truth of the event through follow-up posts from multiple sources on WA, Line, and Snapchat. Moreover, search engines are used to confirm news on social media, such as the 2024 elections in Indonesia. 
COMMUNICATION STRATEGY OF AL-GEE RENTAL TO ATTRACT CUSTOMER INTEREST Pradika, Nazha Arga Jaya; kartikasari, Dewi; Krisnawati, Ester
Jurnal Visi Komunikasi Vol 24, No 02 (2025): November 2025
Publisher : Universitas Mercu Buana

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.22441/visikom.v24i02.35795

Abstract

This study analyzes Al-Gee Rental’s social media communication strategy in fostering customer engagement and loyalty within the context of Society 5.0. The central issue is how the company integrates digital communication with personal interaction to attract and retain customers. The study aims to assess the effectiveness of digital-based Integrated Marketing Communication (IMC). A qualitative method was employed through in-depth interviews with customers and observation of digital interactions. Findings reveal customer engagement across cognitive (attention and feedback), affective (emotional closeness), and behavioral (retention and active participation) dimensions. The study concludes that Al-Gee’s success lies not only in strategic digital integration but also in sustaining human interaction that strengthens long-term loyalty.

Page 23 of 24 | Total Record : 238

 20   21   22   23   24 

Filter by Year

2013 2025


Reset
Filter By Issues
All Issue Vol 24, No 02 (2025): November 2025 Vol 24, No 01 (2025): MEI 2025 Vol 23, No 02 (2024): November 2024 Vol 23, No 01 (2024): MEI 2024 Vol 22, No 02 (2023): November 2023 Vol 22, No 01 (2023): MEI 2023 Vol 21, No 02 (2022): November 2022 Vol 21, No 01 (2022): MEI 2022 Vol 20, No 02 (2021): November 2021 Vol 20, No 01 (2021): Mei 2021 Vol 19, No 02 (2020): November 2020 Vol 19, No 1 (2020): Mei 2020 Vol 18, No 2 (2019): November 2019 Vol 18, No 1 (2019): Mei 2019 Vol 17, No 2 (2018): November 2018 Vol 17, No 1 (2018): Mei 2018 Vol 16, No 2 (2017): November 2017 Vol 16, No 1 (2017): May 2017 Vol 13, No 1 (2014): May 2014 Vol 12, No 2 (2013): November 2013 Vol 12, No 1 (2013): May 2013 Vol 15, No 2 (2016): November 2016 Vol 15, No 1 (2016): May 2016 Vol 14, No 2 (2015): November 2015 Vol 14, No 1 (2015): May 2015 Vol 13, No 2 (2014): November 2014 More Issue