cover
Article Per Year (5 Year)
All
Home Page
OAI Link
Editorial Team
Contact
Reviewer
Google Scholar
Contact Name
Jonhariono Sihotang
Contact Email
jonhariono25@gmail.com
Phone
+6281322445478
Journal Mail Official
probisnis@joninstitute.org
Editorial Address
Perumahan Romeby Lestari Blok BB, Deliserdang, Sumatera Utara, Indonesia
Location
Kab. deli serdang,
Sumatera utara
INDONESIA
ProBisnis : Jurnal Manajemen
Published by Lembaga Riset, Publikasi dan Konsultasi JONHARIONO
ISSN : 20867654     EISSN : 28087240     DOI : 10.62398
Core Subject : Economy, Humanities, Science, Social, Engineering,
Humanities Computer Science & IT Economics, Econometrics & Finance Industrial & Manufacturing Engineering Social Sciences
ProBisnis: The Management Journal was previously published in print, then in 2020 it was changed to online. This journal has ISSN: 2086-7654( Print) and ISSN: 2808-7240(Online). The scope of this journal is Economics, Management, Marketing, Strategic Management, Entrepreneurship, Leadership etc.
Arjuna Subject : Bisnis, Menejemen, dan Akutansi (semua kategori) - Bisnis, Menejemen, dan Akutansi (Lain-Lain)
Articles 891 Documents
 67   68   69   70   71 
Peningkatan Minat Bersekolah di SMP IT Buahati Melalui Penguatan Price Value, Word of Mouth dan Brand Image Zakiwintoro, Amin
ProBisnis : Jurnal Manajemen Vol. 16 No. 4 (2025): August: Management Science
Publisher : Lembaga Riset, Publikasi dan Konsultasi JONHARIONO

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

Penelitian ini bertujuan untuk menganalisis pengaruh Price Value dan Word of Mouth terhadap Minat Bersekolah dengan Brand Image sebagai variabel mediasi pada SMPIT Buahati. Metode penelitian menggunakan pendekatan kuantitatif dengan teknik Structural Equation Modeling berbasis Partial Least Squares (SEM-PLS). Sampel penelitian sebanyak 108 responden yang merupakan orang tua calon siswa. Hasil menunjukkan bahwa Price Value, Word of Mouth, dan Brand Image berpengaruh berpengaruh positif dan signifikan terhadap Minat Bersekolah. Brand Image juga terbukti secara signifikan memediasi hubungan antara Price Value dan Word of Mouth terhadap Minat Bersekolah. Hasil ini menegaskan pentingnya persepsi harga yang sesuai, testimoni positif dari orang lain, dan citra sekolah yang unggul dalam menarik minat orang tua untuk menyekolahkan anaknya. Implikasi praktis dari penelitian ini adalah perlunya strategi komunikasi yang menekankan pada keunggulan layanan pendidikan yang sebanding dengan biaya, penguatan komunitas orang tua sebagai agen WOM, serta upaya berkelanjutan dalam membangun dan menjaga citra positif sekolah.
A Preliminary Study on the Impact of Passion and Financial Literacy on Pet Shop Business Performance Rahman, Iradah; Sugangga, Rayyan; Santoso, Syahana Revi
ProBisnis : Jurnal Manajemen Vol. 16 No. 5 (2025): October: Management Science
Publisher : Lembaga Riset, Publikasi dan Konsultasi JONHARIONO

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

This qualitative case study explores the influence of financial literacy and entrepreneurial passion on the success of a micro pet shop business. Data were collected through an in-depth interview with the business owner to understand how internal factors shape financial behavior and business outcomes. The findings highlight that a strong emotional attachment to the business enhances the practical application of financial and digital competencies. Financial literacy is reflected in disciplined behaviors such as budgeting, saving, and making informed financial decisions, while digital literacy supports customer interaction and operational effectiveness. Together, these capabilities contribute to improvements in profit, capital growth, and market expansion. The study suggests that in niche sectors like pet retail, the integration of passion, financial knowledge, and digital skills is crucial for long-term sustainability. As an initial investigation, this research offers a foundation for broader studies involving more diverse MSME participants.
Pengaruh Remote Working Terhadap Employee Engagement dan Produktivitas Pekerja Generasi Z Di Bandung Raya Setiawan, Viatri Annisa Putri; Kiki Sudiana
ProBisnis : Jurnal Manajemen Vol. 16 No. 4 (2025): August: Management Science
Publisher : Lembaga Riset, Publikasi dan Konsultasi JONHARIONO

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

This study explores the impact of remote working on employee engagement and productivity among Generation Z workers in Greater Bandung. As post-pandemic work patterns shift toward digital and flexible arrangements, understanding how remote work affects younger employees becomes increasingly important. The research employed a quantitative method with descriptive and verification approaches, collecting data from 400 Generation Z workers through structured questionnaires. Analysis was conducted using descriptive statistics and multiple linear regression. Findings indicate that remote working positively affects employee engagement and productivity, provided it is supported by effective management practices. Nevertheless, issues such as employee loyalty and alignment between job tasks and individual competencies remain critical challenges. This study contributes practical recommendations for organizations in designing remote work policies tailored to the characteristics of younger employees. It also provides theoretical contributions to human resource management literature in the digital era. Future research is encouraged to include respondents from multiple generations and additional variables such as work-life balance, communication patterns, or leadership styles to gain a broader understanding of remote work dynamics.
The Impact of Using Chatbots in Improving Customer Service in The E-commerce Industry Wakhidatus Solikhah, Efa; Ngetich, Brian Kiprop
ProBisnis : Jurnal Manajemen Vol. 16 No. 5 (2025): October: Management Science
Publisher : Lembaga Riset, Publikasi dan Konsultasi JONHARIONO

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

The advancement of digital technology has encouraged e-commerce industry players to adopt artificial intelligence-based innovations, one of which is chatbots, as a strategy to improve the quality of customer service. This study aims to analyze the impact of using chatbots on customer satisfaction, service effectiveness, and user loyalty in the e-commerce sector. The method used is quantitative with a survey approach to 120 respondents who are active users of e-commerce platforms in Indonesia. The results of the study show that the use of chatbots significantly increases the speed of response, 24/7 service availability, and ease of access to information which has a positive impact on customer satisfaction. In addition, chatbots also contribute to increasing operational efficiency and reducing the workload of conventional customer service. However, the limitations of chatbots in handling complex problems are still an obstacle that affects user perceptions of service personalization. These findings provide important implications for e-commerce managers to continue to develop more adaptive, responsive, and humane chatbot features in order to improve the quality of interactions with customers in a sustainable manner.
Analisis Resistensi Pegawai Dalam Penerapan Disiplin Kerja Pada Kantor Kecamatan Mazo Kabupaten Nias Selatan Hulu, Wirman Hati; Waruwu, Sukaaro; Waruwu, Meiman Hidayat; Telaumbanua, Eliagus
ProBisnis : Jurnal Manajemen Vol. 16 No. 4 (2025): August: Management Science
Publisher : Lembaga Riset, Publikasi dan Konsultasi JONHARIONO

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

Penelitian ini bertujuan untuk menganalisis resistensi pegawai dalam penerapan disiplin kerja pada Kantor Kecamatan Mazo Kabupaten Nias Selatan. Resistensi pegawai merupakan tantangan besar dalam upaya meningkatkan disiplin kerja di lingkungan pemerintahan yang dapat menghambat produktivitas dan kualitas pelayanan publik. Penelitian ini menggunakan pendekatan kualitatif dengan teknik pengumpulan data melalui wawancara mendalam, observasi, dan dokumentasi terhadap 6 informan yang terdiri dari Camat, Sekretaris Camat, Kepala Seksi, pegawai administrasi, dan tokoh masyarakat. Analisis data dilakukan melalui reduksi data, penyajian data, dan penarikan kesimpulan. Hasil penelitian menunjukkan bahwa resistensi pegawai dalam meningkatkan disiplin kerja bukan merupakan penolakan mutlak, melainkan lebih disebabkan oleh faktor adaptasi terhadap perubahan budaya kerja. Faktor-faktor penyebab resistensi meliputi kebiasaan lama yang sulit diubah, kurangnya komunikasi efektif antara pimpinan dan pegawai, lemahnya sistem pengawasan dan sanksi, kekhawatiran pegawai terhadap dampak ekonomi, serta kurangnya motivasi dan kejelasan pembagian tugas. Resistensi ini berdampak pada kualitas pelayanan publik dimana masyarakat mengapresiasi keramahan pegawai namun masih mengkritik keterlambatan dan kurangnya konsistensi layanan. Untuk mengatasi resistensi, diperlukan pendekatan menyeluruh melalui kepemimpinan yang konsisten dan memberikan keteladanan, komunikasi dua arah yang efektif, pelibatan aktif pegawai dalam pengambilan keputusan, sosialisasi dan pelatihan berkelanjutan, serta evaluasi kinerja yang adil dan transparan. Dengan pendekatan yang bijak dan komitmen bersama dari seluruh komponen organisasi, transformasi menuju budaya kerja yang lebih disiplin dan produktif sangat mungkin terwujud untuk meningkatkan kinerja internal organisasi dan kualitas pelayanan publik.
The Effect of Customer Satisfaction on La Sabelle Customer Loyalty in Palembang in The Period Of 2025 Raihani, Adelia Tsafa
ProBisnis : Jurnal Manajemen Vol. 16 No. 5 (2025): October: Management Science
Publisher : Lembaga Riset, Publikasi dan Konsultasi JONHARIONO

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

The purpose of this study is to analyze the influence of customer satisfaction on La Sabelle customer loyalty in Palembang both partially and simultaneously. The method in this study uses descriptive quantitative with 71 respondents loyal La Sabelle customers. The sampling technique uses nonprobability sampling with purposive sampling method and uses SPSS version 26. The results of this study indicate that the partial test (t test) customer satisfaction variables have a positive and significant effect on customer loyalty. Simultaneous test (F test) customer satisfaction variables have a positive and significant effect on customer loyalty.
Overconfidence and Stock Market Participation of Potential Retail Investor in Indonesia: A Preliminary Study Justina, Dormauli
ProBisnis : Jurnal Manajemen Vol. 16 No. 4 (2025): August: Management Science
Publisher : Lembaga Riset, Publikasi dan Konsultasi JONHARIONO

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

This study explores the existence of overconfidence among potential retail investors in Indonesia when deciding to participate in the stock market. The investigation was conducted using a quick survey followed by interviews with two informants. The results indicate that overconfidence in financial literacy does exist in individuals. This study is preliminary, so its results can be used as a basis for further research. A suggested direction for further research is to examine the causal relationship between overconfidence and stock market participation in the Indonesian context.
The Effect of Competence and Compensation on Employee Performance at the Amandraya Community Health Center, Mediated by Job Satisfaction Laia, Ariston; Halawa, Odaligoziduhu; Bate'e, Maria Magdalena; Telaumbanua, Eliagus
ProBisnis : Jurnal Manajemen Vol. 16 No. 5 (2025): October: Management Science
Publisher : Lembaga Riset, Publikasi dan Konsultasi JONHARIONO

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

This research is motivated by the crucial role of employee performance in achieving organizational goals, particularly in the health sector. Initial observations revealed that the performance of employees at the Amandraya Community Health Center was suboptimal, potentially due to low job satisfaction. This study aims to examine the influence of competence and compensation on employee performance, with job satisfaction as a mediating variable, and to provide recommendations for managerial improvement. The study also seeks to identify factors contributing to job satisfaction to better understand the relationship between competence, compensation, and performance. The research employs a quantitative method, with data collected via questionnaires distributed to 64 employees. The analysis results indicate a positive and significant relationship between competence and performance, as well as between compensation and performance. Employees with higher competence and those receiving fair, adequate compensation tend to be more motivated and productive. Job satisfaction was found to mediate the relationship between competence and compensation on performance, suggesting that creating a supportive work environment, enhancing competence, and improving compensation systems can boost both job satisfaction and performance. The findings highlight the need for effective management of competence and compensation while giving attention to job satisfaction to improve overall employee performance at the Amandraya Community Health Center.
Analysis of Human Resources and IT Infrastructure Readiness in the Implementation of the Electronic Medical Record System at the UPT Puskesmas Rawat Inap Lolofitu Moi Marbun, William Jhonson; Mendrofa, Syah Abadi; Halawa, Odaligoziduhu; Telaumbanua, Eliagus
ProBisnis : Jurnal Manajemen Vol. 16 No. 5 (2025): October: Management Science
Publisher : Lembaga Riset, Publikasi dan Konsultasi JONHARIONO

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

This study aims to analyze the readiness of human resources (HR) and information technology (IT) infrastructure in supporting the implementation of the Electronic Medical Record System (EMR) at the UPT Puskesmas Rawat Inap Lolofitu Moi. The background of this research is grounded in the importance of digital transformation in the healthcare sector and the obligation for health facilities to adopt EMR systems as stipulated in national regulations. Using a descriptive qualitative approach, data were collected through interviews, observations, and documentation with key informants, including the head of the health center, medical record officers, and the head of administration. The findings reveal that HR readiness is in the "moderately ready" category, characterized by motivation, positive attitudes, basic understanding, and confidence among staff in using the EMR. However, managerial support remains limited, as indicated by the lack of technical training, mentoring, and optimal digital system operational skills. The condition and availability of IT infrastructure are found to be highly inadequate, with only one laptop and printer (without a scanner), a damaged main computer, unstable internet connectivity, inactive software, and the absence of a data backup system. Furthermore, there are no technical SOPs or dedicated IT staff, exacerbating implementation challenges. The current manual, paper-based recording process results in slow services and higher risks of data errors. The success of EMR implementation depends on addressing urgent needs, such as regular training, hardware procurement, network upgrades, IT staff placement, SOP development, and coordination with the health office. These findings provide a concrete picture of the internal readiness challenges faced by health centers in the digital transformation of healthcare services.
Analysis of Consumer Behavior in Choosing the ZPay Application as a Digital Transaction Service (Case Study at PT. ZPay Komunika Indonesia Gunungsitoli) Zendrato, Hasrat Damai Aprilliaman; Mendrofa, Yupiter; Harefa, Idarni; Laia, Otanius
ProBisnis : Jurnal Manajemen Vol. 16 No. 5 (2025): October: Management Science
Publisher : Lembaga Riset, Publikasi dan Konsultasi JONHARIONO

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

Amidst increasing competition in the digital payment market, ZPay, operated by PT. ZPay Komunika Indonesia in Gunungsitoli, faces challenges in maintaining user preference. This study aims to analyze consumer behavior in choosing ZPay as a digital transaction service, focusing on factors influencing decision-making and the stages of the decision process. Using a qualitative case study approach, data were collected through observations, in-depth interviews, and documentation involving active ZPay users, the company owner, employees, and customers. Findings reveal that cultural, social, personal, and psychological factors significantly influence consumer choice. Key considerations include ease of use, transaction security, social influence, and positive prior experiences. The decision-making process comprises need recognition, information search, evaluation of alternatives, purchase decision, and post-purchase behavior. This research provides practical insights for ZPay in developing consumer-focused marketing strategies and contributes to academic literature on digital consumer behavior. The study emphasizes the importance of aligning services with consumer expectations to enhance satisfaction, loyalty, and competitiveness in the rapidly evolving digital economy.

Page 69 of 90 | Total Record : 891

 67   68   69   70   71 

Filter by Year

2020 2026


Reset
Filter By Issues
All Issue Vol. 17 No. 1 (2026): January: Management Science Vol. 16 No. 2 (2025): April 2025: Management Science Vol. 16 No. 06 (2025): December: Management Science Vol. 16 No. 01 (2025): February: Management Science Vol. 16 No. 5 (2025): October: Management Science Vol. 16 No. 4 (2025): August: Management Science Vol. 16 No. 3 (2025): June: Management Science Vol. 15 No. 6 (2024): December: Management Science Vol. 15 No. 5 (2024): October: Management Science Vol. 15 No. 4 (2024): August-September: Management Science Vol. 15 No. 3 (2024): May-June: Management Science Vol. 15 No. 2 (2024): April: Management Science Vol. 15 No. 1 (2024): February: Management Science Vol. 14 No. 6 (2023): December: Management Science Vol. 14 No. 5 (2023): October: Management Science Vol. 14 No. 4 (2023): August: Management Science Vol. 14 No. 3 (2023): June: Management Science Vol. 14 No. 2 (2023): April: Management Science Vol. 14 No. 1 (2023): February: Management Science Vol. 13 No. 2 (2022): October: Management Science Vol. 13 No. 1 (2022): April: Management Science Vol. 12 No. 2 (2021): October: Management Science Vol. 12 No. 1 (2021): April: Management Science Vol. 11 No. 2 (2020): October: Management Science Vol. 11 No. 1 (2020): April: Management Science More Issue