cover
Contact Name
Sabam Syahputra Manurung
Contact Email
tobajurnal@gmail.com
Phone
+6281275518124
Journal Mail Official
tobajurnal@gmail.com
Editorial Address
Jl. Bunga Cempaka No. 51D. Medan. Indonesia
Location
Kota medan,
Sumatera utara
INDONESIA
Toba: Journal of Tourism, Hospitality, and Destination
ISSN : -     EISSN : 28284100     DOI : https://doi.org/10.55123/toba
Core Subject : Social,
TOBA (Journal of Tourism, Hospitality, and Destination) merupakan wadah publikasi naskah ilmiah dengan tema utama berkaitan dengan tourism, hospitality and destination yang diterbitkan 4 (empat) kali dalam setahun, yaitu pada bulan Februari, Mei, Agustus dan November. Naskah yang dipublikasikan merupakan hasil temuan, penelitian, rekomendasi, praktik lapangan, maupun sharing pengalaman dari akademisi, mahasiswa, praktisi dan stakeholder lainnya untuk kemajuan kepariwisataan Indonesia. Cakupan Jurnal ini merupakan publikasi ilmiah dengan tema kajian kepariwisataan yang ditelaah secara multidisiplin.
Articles 157 Documents
Kajian Penilaian Kontribusi Sektor Pariwisata dalam Mendukung Ekonomi Daerah di Kabupaten Boalemo Fibriyanti S. Lakoro; Syamsinah, Syamsinah
TOBA: Journal of Tourism, Hospitality, and Destination Vol. 3 No. 2 (2024): May 2024
Publisher : Yayasan Literasi Sains Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55123/toba.v3i2.4045

Abstract

The research objectives are (1) to determine the assessment of the contribution of the tourism sector in supporting the regional economy of Boalemo Regency, (2) the efforts made by the Boalemo Regency Tourism, Youth and Sports Department to support the regional economy of Boalemo Regency. The research method used is qualitative, data collection is carried out by interviews, observation and documentation. The data analysis technique used uses the Miles and Huberman model where data presentation starts from data reduction, data presentation and conclusion or verification. The results of the research are (1) Contribution through the tourism sector really supports the regional economy, but it is not evenly distributed as a whole, but there is some potential with an analysis of the sector's economic growth in each region. (2) The efforts carried out at the Boalemo Regency Tourism, Youth and Sports Office in implementing regional economic improvement through tourism are very necessary for efforts that do not meet the standards of something see, Something to do and Something to buy in synergy within the Regency tourism development community Boalemo.
Pengaruh Pelatihan terhadap Kinerja Karyawan Housekeeping di Hotel SB Kuta Nyoman Gandha Pradipta Adisastra; Ni Desak Made Santi Diwyarthi; Ni Luh Gde Sri Sadjuni
TOBA: Journal of Tourism, Hospitality, and Destination Vol. 3 No. 3 (2024): August 2024
Publisher : Yayasan Literasi Sains Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55123/toba.v3i3.4049

Abstract

This research aims to analyze the effect of traiing on employee performance in the Housekeeping Department at SB Hotel, Kuta. Through quantitative methods, this study uses simple linear regression analysis to test the effect of training variables on employee performance. Data was collected through questionnaires distributed to Housekeeping employees and analyzed using SPSS 16.0 software. The results showed that there is a significant influence between training and employee performance. This is indicated by the results of the t test, where the calculated t value of 4,992 is greater than the t table of 2.045, which indicates a real relationship between the two variables. In addition, the results of the determination analysis show that training contributes 46.2% to improving employee performance, while the remaining 53.8% is influenced by other variables not mentioned in this study. The conclusion of this study is that training has a significant influence on the performance of Housekeeping employees at SB Hotel, Kuta, but thereĀ  are other variables that also play an important role in influencing employee performance. Therefore, hotel management is advised not only to focus on training, but also to pay attention to other factors that can improve overall employee performance.
Pengaruh Online Reviews di Tripadvisor terhadap Minat Beli pada Hotel Zuri Express Jimbaran Bali I Putu Bagus Rama Wira Saputra; Ni Made Suastini; Clearesta Adinda
TOBA: Journal of Tourism, Hospitality, and Destination Vol. 3 No. 3 (2024): August 2024
Publisher : Yayasan Literasi Sains Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55123/toba.v3i3.4050

Abstract

This research aimed at investigate the decline in purchasing interest at the Zuri Express Jimbaran Bali Hotel in early 2024, primarily due to a decrease in visits to the hotel's website. The study uses data collection techniques such as documentation and questionnaires, including searches on Tripadvisor and other online review platforms. The analysis approach includes quantitative descriptive, classical assumption tests, multiple linear regression, F test, t test, and coefficient of determination. The findings reveal that purchase interest at the hotel is significantly influenced by review quality, consistency, quantity, and recency, with review quality, consistency, and quantity having a positive and significant effect. However, review recency does not significantly influence purchase interest. The study highlights the importance of online reviews in influencing consumer behavior and purchasing decisions.
Pengaruh Promosi melalui Instagram terhadap Minat Beli di Alila Ubud Ayu Gania Pradyumna; Ni Made Suastini; Clearesta Adinda
TOBA: Journal of Tourism, Hospitality, and Destination Vol. 3 No. 3 (2024): August 2024
Publisher : Yayasan Literasi Sains Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55123/toba.v3i3.4053

Abstract

The lodging industry is as of now creating, which has made competition between inns, making it fundamental to supply techniques that can increment tourists' buying intrigued. This ponder points to decide the impact of advancements by means of Instagram on obtaining intrigued at Alila Ubud. The sort of think about utilized is quantitative information. Information collection was carried out by conveying surveys employing a Likert scale with 12 articulation things. The populace of this think about is domestic and outside visitors who know Alila Ubud, conjointly Alila Ubud's Instagram supporters, numbering 45,200. This consider delivered a test decided utilizing the Slovin equation with a add up to of 100 respondents. This think about appears that advancement through Instagram (X) contains a positive or noteworthy impact on Buy Intrigued (Y) at Alila Ubud. Promotion by means of Instagram has very a huge commitment in impacting buying intrigued as much as 57.7% is still within the direct category, at that point the remaining 42.3% impacts other viewpoints that have not been investigated in this ponder such as item quality, brand, cost, and so on
Pengaruh Motivasi dan Pelatihan Kerja terhadap Kinerja Karyawan di Hotel HR Bali Ida Ayu Nyoman Yuni Devi Antari; Ni Desak Made Santi Diwyarthi; I Wayan Jata
TOBA: Journal of Tourism, Hospitality, and Destination Vol. 3 No. 3 (2024): August 2024
Publisher : Yayasan Literasi Sains Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55123/toba.v3i3.4054

Abstract

This research aims to determine the influence of motivation and job training on employee performance at HR Bali Hotel. This research was conducted using proportional area random sampling, randomly selected based on the population of employees in each sub-population. Therefore, the sample to be used in this study consists of 100 individuals from HR Bali Hotel. The analysis techniques used include validity testing, reliability esting, classical assumption testing, simple linear regression analysis, the coefficient of determination test, and the t-test. The data analysis technique used is multiple regression analysis with the help of the Statistical Program for Social Science (SPSS). The research design employed is a quantitative design with a survey approach. The population used in this study involves all employees working at HR Bali Hotel, totaling 313 individuals. The sample used in this study is employees working at HR Bali Hotel, totaling 100 individuals. The sampling technique used is proportional random sampling using the Slovin formula. The results of the study show that motivation and job training, both partially and simultaneously, have a positive and significant effect on employee performance at HR Bali Hotel.
Pengaruh Harga Kamar dan Kualitas Pelayanan terhadap Keputusan Menginap di Westin Resort & Spa Ubud, Bali Ni Wayan Cittin Atiramaniya; Ni Made Suastini; Nyoman Gede Mas Wiartha
TOBA: Journal of Tourism, Hospitality, and Destination Vol. 3 No. 3 (2024): August 2024
Publisher : Yayasan Literasi Sains Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55123/toba.v3i3.4060

Abstract

This study aims to determine the influence of room price and service quality on the decision to stay at The Westin Resort & Spa Ubud, Bali. The population of this study comprises individuals who stayed at The Westin Resort & Spa Ubud, Bali, in the last month up to March, totaling 1250 people, with a sample size determined using simple random sampling technique amounting to 93 samples. Data collection method involved questionnaires analyzed using multiple linear regression analysis. The data analysis results show that room price and service quality have a positive and significant influence on the decision to stay. The regression value obtained is F-statistic of 36.852, which is greater than the critical F-value of 2.70. The strength of the relationship between Room Price (X1) and Service Quality (X2) as independent variables in this study with the percentage of Stay Decision as the dependent variable is 0.871. This indicates a very strong and positive relationship between the independent variables and the dependent variable. The magnitude of the influence of room price and service quality on the decision to stay is 75.8%. Recommendations from the researcher include enhancing room price strategies to compete with nearby hotels. Additionally, management should consider aligning prices with room quality to improve guest stay decisions. For future research, it is suggested to investigate other factors influencing stay decisions such as location, promotions, and advertising
Pengaruh PPKM terhadap Minat Wisatawan untuk Berkunjung Ke Destinasi Wisata Salib Kasih Tarutung Apriliani Lase; Apriliana Lase; Angelia Putriana; Siti Aisyah; Sabam Syahputra
TOBA: Journal of Tourism, Hospitality, and Destination Vol. 2 No. 1 (2023): February 2023
Publisher : Yayasan Literasi Sains Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55123/toba.v2i1.4061

Abstract

The implementation of Community Activity Restrictions (PPKM) as an effort to control the COVID-19 pandemic has had a significant impact on various sectors, including tourism. This study aims to analyze the effect of PPKM on tourists' interest in visiting the Salib Kasih Tarutung tourist destination. This study uses a quantitative approach by distributing questionnaires to 100 respondents who have visited Salib Kasih Tarutung before and during the PPKM period. Data were analyzed using descriptive statistical tests and simple linear regression. The results showed that there was a decrease in tourists' interest in visiting Salib Kasih Tarutung during the PPKM period. Factors such as mobility restrictions, concerns about virus transmission, and decreased income were the main causes of the decline in interest. However, some tourists still showed interest in visiting by paying attention to strict health protocols. This research provides important implications for tourist destination managers and related stakeholders to develop adaptive strategies in dealing with pandemic situations. It is important to increase tourism promotion that focuses on the safety and comfort of tourists, as well as provide facilities and services that comply with health protocols. In addition, collaboration between the government, tourist destination managers, and the local community is also needed to restore the tourism sector after PPKM.
Pengaruh Pembelajaran Daring terhadap Kepuasan Belajar Mahasiswa Pariwisata di Tarutung Apriliana Lase; Angelia Putriana; Siti Aisyah; Apriliani Lase
TOBA: Journal of Tourism, Hospitality, and Destination Vol. 2 No. 2 (2023): May 2023
Publisher : Yayasan Literasi Sains Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55123/toba.v2i2.4062

Abstract

Online learning has become an essential part of higher education, particularly during the COVID-19 pandemic. However, its effectiveness in fostering student learning satisfaction needs further investigation, especially in the field of tourism which requires hands-on experience. This study aims to analyze the influence of online learning on the learning satisfaction of tourism students in Tarutung. The research employs a quantitative approach, involving tourism students in Tarutung as the sample. Data was collected through questionnaires that measure various aspects of online learning and learning satisfaction. Multiple linear regression analysis was used to identify the influence of online learning variables on learning satisfaction. The findings indicate that the quality of learning materials, interaction with lecturers, and technology support have a positive impact on student learning satisfaction. Students feel satisfied when the learning materials are relevant, lecturers are responsive, and technology supports the learning process. Conversely, limited social interaction and technical difficulties negatively affect learning satisfaction. Students feel less satisfied when interaction with peers is limited and they encounter technical difficulties in online learning. This study provides valuable insights for universities in Tarutung to enhance the quality of online learning in the field of tourism. Improving the quality of materials, lecturer-student interaction, and technology support can create a more satisfying learning experience. Additionally, it is necessary to seek solutions to increase social interaction and overcome technical difficulties in online learning. Thus, tourism students can achieve optimal learning outcomes even in an online learning environment
Peran Quality Control terhadap Produk Usaha Chika Cake & Bakery di Kota Tarutung Angelia Putriana; Apriliani Lase; Siti Aisyah; Apriliana Lase
TOBA: Journal of Tourism, Hospitality, and Destination Vol. 2 No. 2 (2023): May 2023
Publisher : Yayasan Literasi Sains Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55123/toba.v2i2.4069

Abstract

Abstract is filled in to briefly describe the entire contents of the article starting from the background, research objectives, research methods, results and conclusions as well as suggestions. Abstract writing must be separate from the article so as not to include references. Abstract is written in 9pt Times New Roman font, maximum 250 words in one paragraphThis study aims to analyze the role of Quality Control (QC) in maintaining and improving the product quality of Chika Cake & Bakery in Kota Tarutung. In an increasingly competitive business environment, product quality is crucial for both customer satisfaction and business sustainability. Quality Control plays a vital role in detecting, preventing, and correcting product defects during the production process, thereby reducing the risk of customer dissatisfaction and post-distribution repair costs. This research employs a case study method with a quantitative approach, collecting data on production volumes and detected defects. Through the application of QC concepts, the study identifies and evaluates the implementation of quality control at Chika Cake & Bakery. The findings are expected to provide insights into the effectiveness of QC in enhancing product quality and offer innovative and sustainable quality control strategies. Consequently, this research not only sheds light on the role of QC at Chika Cake & Bakery but also provides practical guidance for companies to optimize their quality control functions to maintain high-quality standards and remain competitive in a dynamic market.
Penerapan Kebersihan terhadap Penyebaran Lalat di Kantin Kampus 1 Iakn Tarutung Siti Aisyah; Angelia Putriana; Apriliani Lase; Sabam Syahputra
TOBA: Journal of Tourism, Hospitality, and Destination Vol. 2 No. 2 (2023): May 2023
Publisher : Yayasan Literasi Sains Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55123/toba.v2i2.4070

Abstract

This study aims to analyze the impact of cleanliness on the spread of flies in the cafeteria of Campus 1 IAKN Tarutung. Cleanliness is a crucial factor in managing the cafeteria, as unhygienic conditions can lead to an increase in fly populations, which have the potential to transmit various diseases through food contamination. This research employs a qualitative method with direct observation of the cafeteria's cleanliness and interviews with cafeteria managers and visitors. The results indicate that inadequate cleanliness, such as poorly managed waste and the accumulation of food scraps, is a primary factor attracting flies to the cafeteria area. Additionally, the lack of awareness among cafeteria managers regarding the importance of maintaining cleanliness exacerbates this issue. Based on these findings, it is recommended that the campus authorities improve cleanliness standards by providing cleanliness education to cafeteria managers and visitors, as well as implementing a more effective waste management system. By doing so, it is expected to reduce the fly population and enhance the safety and comfort of the food served in the cafeteria.

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