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PROGRAM STUDI ILMU KOMUNIKASI FAKULTAS ILMU SOSIAL DAN ILMU POLITIK UNIVERSITAS TEKNOLOGI SUMBAWA Jalan Olat Maras, Batu Alang, Kec. Moyo Hulu Kabupaten Sumbawa, Nusa Tenggara Barat, 84371
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INDONESIA
KAGANGA KOMUNIKA: Journal of Communication Science
Published by Universitas Teknologi Sumbawa
ISSN : 27157520     EISSN : 27155099     DOI : https://doi.org/10.36761/kagangakomunika.v4i1.1922
Core Subject : Social,
Social Sciences
Strategi Komunikasi, Public Relation, Komunikasi Sosial Budaya, Manajemen Komunikasi, Media dan Komunikasi, Komunikasi Bisnis, Komunikasi Politik, Komunikasi Pembangunan.
Arjuna Subject : Ilmu Sosial - Komunikasi
Articles 131 Documents
 9   10   11   12   13 
KRITIK SOSIAL DALAM LAGU ‘BAYAR! BAYAR! BAYAR!’ KARYA BAND SUKATANI: ANALISIS WACANA DENGAN PENDEKATAN PIERRE BOURDIEU Putra, Sandi Justitia; Ningrum, Anisa Purwa; Wijaya, Arya Ananta
KAGANGA KOMUNIKA: Journal of Communication Science Vol 7 No 2 (2025): Edisi 13
Publisher : Fakultas Ilmu Komunikasi Universitas Teknologi Sumbawa

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36761/kagangakomunika.v7i2.6920

Abstract

Sukatani's song "Pay! Pay! Pay!" is a musical expression that sharply criticizes the practice of extortion and corruption that are considered deeply rooted in the police institution. This study aims to analyze how the song's lyrics construct a discourse of resistance through the perspective of Pierre Bourdieu's theory, specifically the concepts of habitus, capital, and arena. Using a critical discourse analysis approach, this study reveals that the song's lyrics not only convey individual grievances but also represent the collective social experiences experienced by society when faced with unequal power structures. The community's habitus, oppressed by power relations, is reflected in the satirical expressions and protest tones that emerge in the song. Meanwhile, Sukatani's symbolic and cultural capital is utilized as a means to challenge the dominance of actors within the police arena. The research findings indicate that music, in this context, functions as an effective medium for social criticism and is able to foster critical awareness of structural injustice. Thus, this song becomes a form of cultural resistance that reveals economic inequality while mobilizing community solidarity for social change.   Keywords: Discourse, Corruption, Pierre Bourdieu, Social Critique
HUMAS PEMERINTAH DI ERA INTEGRASI ARTIFICIAL INTELLIGENCE: STUDI PRAKTISI IPRA HUMAS JAWA TIMUR Rachmawati, Farikha; Finaliyani Putri , Dhelittya
KAGANGA KOMUNIKA: Journal of Communication Science Vol 7 No 2 (2025): Edisi 13
Publisher : Fakultas Ilmu Komunikasi Universitas Teknologi Sumbawa

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36761/kagangakomunika.v7i2.6935

Abstract

The integration of Artificial Intelligence (AI) has generated significant transformations in government public relations practices in Indonesia. This study aims to examine how AI is utilized, conceptualized, and integrated by government public relations practitioners affiliated with IPRA Humas East Java. Specifically, the study explores the maturity levels of AI adoption, the shifting roles of public relations professionals, emerging ethical and professional challenges, and the readiness of human resources in responding to technological transformation. This research employs a qualitative explanatory approach using Focus Group Discussions (FGDs) with public relations practitioners from various regional government institutions. The data were analyzed through the Miles, Huberman, and Saldaña qualitative analytic framework, involving processes of data condensation, data display, and conclusion drawing/verification. The findings indicate that AI integration within government public relations remains uneven across institutions. Most practitioners employ AI primarily at the level of technical automation, including content creation, voice-over production, visual design, and idea generation. Several institutions have advanced toward big data–driven applications such as media monitoring and sentiment analysis, while only a limited number have adopted AI as a tool for supporting strategic communication. Additional findings reveal the existence of an inter-institutional “AI readiness gap,” the emergence of FOMO-driven AI adoption, limited digital literacy, and concerns related to ethics, information accuracy, and data security. The study proposes a Hybrid Human–AI Government PR Practice model as a more adaptive framework for guiding public relations work within the evolving landscape of technological integration..   Keywords: Government Public Relations, Artificial Intelligence, IPRA Humas Jatim, Excellence Theory
EKSPLORASI TEMA DAN RESPONS WARGANET TERHADAP KEBENCANAAN DI INSTAGRAM: SEBUAH STUDI NETNOGRAFI PADA UNGGAHAN ERUPSI GUNUNG LEWOTOBI Ningrum, Anisa Purwa; Arisandy, Rita; Rahmandari, Ismi Arifiana; Wijaya, Arya Ananta
KAGANGA KOMUNIKA: Journal of Communication Science Vol 7 No 2 (2025): Edisi 13
Publisher : Fakultas Ilmu Komunikasi Universitas Teknologi Sumbawa

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36761/kagangakomunika.v7i2.6942

Abstract

This study explores the responses of Indonesian netizens to the eruption of Mount Lewotobi on Instagram. Using a qualitative approach with a netnographic method, this research observes netizen conversations in the comment sections of five viral posts related to the disaster. Data were purposively collected, with a sample of 139 comments from a total of 695 comments. The findings reveal five major themes of conversation or netizen responses: (1) religious and social, which include religious responses to the disaster and criticism of local behavior; (2) cognitive and interpretative views on the disaster, which include historical comparisons, validation and interpretation of the disaster’s impact, field observations, access to natural tourism safety, political interpretations of the disaster, and humorous responses to the disaster; (3) disaster mitigation, which includes disappointment with disaster mitigation and criticism of the government; (4) media and information, which covers media imbalance, doubts about information, selectivity of information, and the aesthetics of documentation; and (5) public mobility, which includes netizen responses to the impact of the disaster on mobility and transportation. The research findings also highlight the role of social media as an alternative source of information and a space for public criticism, as well as revealing challenges related to misinformation and disaster aesthetics in digital space. This study reinforces the urgency of developing disaster communication that educates, buids awareness, fosters sympathy and empathy, and cultivates public solidarity in the digital space. The goverment and disaster-related agencies can use the research results to manage disaster information disseminated to netizens on social media and to respond more responsively to netizen dynamics when a disaster occurs.   Keywords: Disaster Communication, Indonesian Netizen Responses, Lewotobi Eruption, Social Media, Netnography
STUDI DESKRIPTIF TENTANG KOMUNIKASI INTERPERSONAL DAN CHARACTER STRENGTHS REMAJA KORBAN BULLYING Junaidin; Erliana, Yossy Dwi; Mustafa, Kartika; Hartono, Roni; Yuliarti
KAGANGA KOMUNIKA: Journal of Communication Science Vol 7 No 2 (2025): Edisi 13
Publisher : Fakultas Ilmu Komunikasi Universitas Teknologi Sumbawa

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36761/kagangakomunika.v7i2.6943

Abstract

Bullying remains a serious problem in adolescent development, particularly due to its widespread impact on psychological, social, and emotional aspects. Adolescents who experience bullying tend to face obstacles in forming social relationships, including a decline in interpersonal communication skills that play an important role in daily interactions. This study uses a descriptive approach with the aim of identifying patterns of interpersonal communication and aspects of character strengths that emerge in adolescents who have experienced bullying. Data were collected through interviews, observations, and relevant measurement instruments to gain an in-depth understanding of the psychological condition of the subjects. The subjects in this study were three adolescents who were victims of bullying. The results of the study show that adolescent victims of bullying generally tend to withdraw from social interactions, experience barriers in expressing their thoughts, stress, anxiety, lack of motivation to study, and emotions, and exhibit low self-confidence in communication. In terms of character strengths, it was found that some character strengths such as courage, perseverance, and emotional regulation had declined, although some aspects such as empathy and gratitude were still evident in some subjects.   Keywords: Interpersonal Communication, Character Strengths, Bullying
POLITIK IDENTITAS DAN FENOMENA BULLYING: TANTANGAN HAM DI ERA DIGITAL Apriadi; Restika, Dea
KAGANGA KOMUNIKA: Journal of Communication Science Vol 7 No 2 (2025): Edisi 13
Publisher : Fakultas Ilmu Komunikasi Universitas Teknologi Sumbawa

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36761/kagangakomunika.v7i2.6976

Abstract

The phenomenon of bullying has undergone significant changes in the digital age. What used to be limited to physical spaces like schools or communities has now shifted to cyberbullying that crosses social and geographic boundaries. This article discusses bullying as a new challenge in the digital era, adopting a human rights perspective. Bullying practices not only violate the rights to dignity and equality but also threaten global human security. The article analyzes how identity-based cyberbullying creates a dilemma between freedom of expression and protection from hate speech, using a review of literature and international documents that emphasize the need for global regulation. The findings show that digital-age bullying is a serious threat to human rights because of its anonymous, fast-spreading, and cross-border nature. Therefore, international policies, cooperation, and social diplomacy are necessary to strike a balance between free speech and the protection of individuals who are victims of discrimination. This article stresses that identity-based bullying in the digital age must be viewed as a human rights violation that requires a collective response across nations.   Keywords: Bullying, identity Politics, Digital Era, Human Rights.
POLITIK IDENTITAS DAN FENOMENA BULLYING: TANTANGAN HAM DI ERA DIGITAL Apriadi; Restika, Dea
KAGANGA KOMUNIKA: Journal of Communication Science Vol 7 No 2 (2025): Edisi 13
Publisher : Fakultas Ilmu Komunikasi Universitas Teknologi Sumbawa

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36761/kagangakomunika.v7i2.7053

Abstract

The phenomenon of bullying has undergone significant changes in the digital age. What used to be limited to physical spaces like schools or communities has now shifted to cyberbullying that crosses social and geographic boundaries. This article discusses bullying as a new challenge in the digital era, adopting a human rights perspective. Bullying practices not only violate the rights to dignity and equality but also threaten global human security. The article analyzes how identity-based cyberbullying creates a dilemma between freedom of expression and protection from hate speech, using a review of literature and international documents that emphasize the need for global regulation. The findings show that digital-age bullying is a serious threat to human rights because of its anonymous, fast-spreading, and cross-border nature. Therefore, international policies, cooperation, and social diplomacy are necessary to strike a balance between free speech and the protection of individuals who are victims of discrimination. This article stresses that identity-based bullying in the digital age must be viewed as a human rights violation that requires a collective response across nations.   Keywords: Bullying, identity Politics, Digital Era, Human Rights.
TIKTOK SEBAGAI SOCIAL MEDIA COMMERCE: DINAMIKA MEDIA DAN UMKM PASCA KEPUTUSAN PERMENDAG RI NO. 31/2023 Herman Purba; Edo Rinaldo; Dian Kartika Fitri; Kiki Utami
KAGANGA KOMUNIKA: Journal of Communication Science Vol 8 No 1 (2026): Edisi 14
Publisher : Fakultas Ilmu Komunikasi Universitas Teknologi Sumbawa

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36761/kagangakomunika.v8i1.7283

Abstract

The presence of TikTok Shop as a feature that allows users to engage in buying and selling transactions is considered the main cause of bankruptcy affecting several Micro, Small, and Medium Enterprises (MSMEs) in Indonesia, which ultimately prompted the issuance of the Ministry of Trade Regulation (Permendag) No. 31 of 2023. This issue has since become a topic of public discussion, widely covered in the mass media from various perspectives. This study aims to apply Robert N. Entman’s framing analysis, focusing on how two online mass media outlets, Detik.com and Kompas.com, reported on the closure of TikTok Shop. The research adopts a qualitative approach supported by Entman’s framing analysis, which consists of four analytical elements: defining problems, diagnosing causes, making moral judgments, and making treatment recommendations. The findings indicate that Detik.com and Kompas.com tend to employ different framing approaches in their reporting on the TikTok Shop closure. Detik.com presents a more critical framing of the government’s policy, while Kompas.com adopts a more empathetic framing toward the MSMEs affected by the closure. Detik.com’s reports primarily focus on the government policy aspect, whereas Kompas.com emphasizes the ongoing trade transactions and the impacts on MSMEs that have relied on TikTok Shop’s services. This difference in framing influences how readers perceive the government’s policy regarding the closure and shapes public understanding of its impact on business actors and consumers alike.   Keywords: Framing Analysis, Mass Media, Detik.com, Kompas.com, TikTok Shop.
STRATEGI KOMUNIKASI KOMISI PEMILIHAN UMUM (KPU) KABUPATEN GOWA DALAM MENINGKATKAN LITERASI POLITIK MASYARAKAT KABUPATEN GOWA Ahmad Bachtiar; Rahmawati Haruna; Jalaluddin B; Hasrullah
KAGANGA KOMUNIKA: Journal of Communication Science Vol 8 No 1 (2026): Edisi 14
Publisher : Fakultas Ilmu Komunikasi Universitas Teknologi Sumbawa

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36761/kagangakomunika.v8i1.7295

Abstract

This study aims to investigate the communication strategies of the Gowa Regency General Election Commission in improving the political literacy of the people of Gowa Regency, with a focus on the methods used by the Gowa Regency General Election Commission to improve the political literacy of the people of Gowa Regency. This study uses qualitative research, with detailed steps such as the research approach used is the organizational communication approach. The data sources in this study are the chairman of the Gowa Regency KPU and the coordinator of social education, public relations, and human resources. The results of this study highlight that the methods used by the Gowa Regency General Election Commission in improving the political literacy of the people of Gowa Regency lie in careful planning during the process. In order to conduct political education effectively, the methods used by the Gowa Regency KPU include inter-institutional cooperation, utilizing social media, electoral workshops, and smart election houses. The implication of these findings is that the political literacy agenda must rely on cross-institutional collaboration; in other words, the presence of sectoral egos can interfere with the optimization of political literacy. For the people of Gowa Regency, as voters who have the right to choose who we will vote for, we must be fully aware that political education is very important for us to understand in facing the practical politics that exist in Gowa Regency. As a community, we must support and appreciate what the Gowa Regency KPU has been doing, which is striving to provide political understanding to the community. This includes the methods used and how the Gowa Regency KPU has attempted to overcome the challenges it faces in improving the political literacy of the people of Gowa Regency.   Keywords: Communication strategy, Gowa Regency KPU, Political Literacy, Residents of Gowa Regency.
STRATEGI RESPONS KRISIS KORPORASI DALAM PRESPEKTIF TEORI PEMULIHAN CITRA : ANALISIS KUANTITATIF KASUS ETILEN OKSIDA PT. INDOFOOD Maritza Salsabila Fathihana; Dian Purworini
KAGANGA KOMUNIKA: Journal of Communication Science Vol 8 No 1 (2026): Edisi 14
Publisher : Fakultas Ilmu Komunikasi Universitas Teknologi Sumbawa

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36761/kagangakomunika.v8i1.7323

Abstract

When an institution faces a significant and unexpected threat to its operations, reputation, or longevity and requires swift action to control public opinion, a communication crisis occurs. This crisis can be caused by internal factors (bad policies, defective products) or external factors (bad press, natural disasters, cyberattacks). This study aims to analyze two cases of ethylene oxide (EtO) content that occurred at Indofood in 2023 and 2025. This study uses a quantitative descriptive approach with a content analysis method. Sampling was carried out using a purposive sampling technique. The unit of analysis was a paragraph with a total of 32 paragraphs coded into five IRT strategy categories: Denial, Evasion of Responsibility, Reducing Offensiveness, Corrective Action, and Mortification. The results show that the most dominant strategy used in both crisis periods was Corrective Action (42.3%), followed by Minimization and Bolstering as part of Reducing Offensiveness. In dealing with the [A1.1]crisis, Indofood carried out stricter quality control of raw materials throughout the global supply chain, emphasized the safety of their products through certification, and implemented stable and consistent communication patterns.   Keywords: Indofood, Crisis, Food Security, Image Repair Theory
ERA DISRUPSI: EKSISTENSI MEDIA PENYIARAN TVRI NTB MELALUI DIVERGENSI MEDIA Sahril Halim; St. Aisyah; Mohammad Alawi; Najamudin; Lalu Ahmad Zaenuri
KAGANGA KOMUNIKA: Journal of Communication Science Vol 8 No 1 (2026): Edisi 14
Publisher : Fakultas Ilmu Komunikasi Universitas Teknologi Sumbawa

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36761/kagangakomunika.v8i1.7334

Abstract

The era of disruption has transformed the landscape of the television broadcasting industry in Indonesia, forcing it to adapt to the digital ecosystem in order to remain relevant. This study aims to analyze the existence of TVRI NTB in the era of disruption through the processes and forms of media convergence implemented. This study employs a qualitative approach using descriptive methods; data were collected through in-depth interviews, observations, and document analysis conducted with TVRI management, the news department, and the technical department. The results of this study indicate that TVRI NTB utilizes digital multiplatforms to disseminate its broadcast content to reach various age segments. In addition to analog/digital frequencies, TVRI NTB uses platforms such as Live Streaming (YouTube), social media (Instagram, Facebook, TikTok), its website, and the Klik TVRI NTB app. This use of multiplatforms is part of the shifting media consumption culture that continues to be disrupted.  In disseminating content, TVRI NTB uses multiple platforms in accordance with the media divergence model to reach audiences who are not bound by time or place. Despite facing several challenges, TVRI NTB remains capable of maintaining its role as a public broadcasting media. The implementation of adaptive and innovative media divergence strategies is a key factor in maintaining TVRI NTB’s existence amidst the disruption of the broadcasting industry.            Keywords: Disruption, Broadcast Media, TVRI NTB, Divergence.

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