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Aplikasi Administrasi: Media Analisa Masalah Administrasi
Published by Universitas Hang Tuah
ISSN : 14119536     EISSN : 26213958     DOI : https://doi.org/10.30649/aamama.v24i2
Core Subject : Social,
Social Sciences
Suatu jurnal multidisiplin berskala nasional yang mencakup berbagai pokok persoalan dalam kajian ilmu-ilmu administasi publik yang meliputi otonomi daerah, birokrasi dan aparatur negara, desentralisasi, ilmu ekonomi dan studi pembangunan, manajemen publik, kebijakan publik. Kemudian kajian ilmu administrasi bisnis yang meliputi manajemen pemasaran, manajemen keuangan, manajemen sumber daya manusia, manajemen operasional, kewirausahaan dan ilmu sosial lainnya.
Arjuna Subject : Ilmu Sosial - Ilmu Sosial (Lain-Lain)
Articles 184 Documents
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Pengaruh Cita Rasa dan Harga Produk terhadap Word of Mouth (WOM) pada Konsumen Produk Healthy Boost Juice Nor Fadhilatur Rohma; Aisyah Armistya Putri; Anisa Septia Mahardiani; Nindya Kartika Kusmayati; Nunuk Latifah
Aplikasi Administrasi: Media Analisa Masalah Administrasi Volume 29 Nomor 1
Publisher : Faculty of Social and Political Science

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30649/aamama.v29i1.335

Abstract

This study is designed to examine the effects of product taste and pricing on word of mouth (WOM) within the healthy beverage sector. A quantitative method was applied, utilizing Partial Least Squares–Structural Equation Modeling (PLS-SEM) as the analytical technique. The data were obtained from a sample of l00 respondents. The findings indicate that both taste and price have a significant impact on WOM, with taste demonstrating a more substantial influence. The analysis using the Partial Least Squares approach involves evaluating the structural model, testing construct validity, and ensuring the reliability of the measurement model. The results further reveal that higher price perceptions can enhance consumer appreciation and increase the likelihood of sharing experiences. Additionally, when consumers perceive the taste as satisfying and the price as commensurate with product quality, they are more inclined to recommend the product to others. These findings highlight that superior taste and appropriate pricing play a crucial role in strengthening customer loyalty and encouraging positive WOM in the healthy beverage industry.
Is Public Value Realized? A Case Study of the Family Hope Program (PKH) in Joyoboyo Village, Surabaya Devira Yusufi, Arinda; Fierda Nurany; Bagus Ananda Kurniawan
Aplikasi Administrasi: Media Analisa Masalah Administrasi Volume 29 Nomor 1
Publisher : Faculty of Social and Political Science

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30649/aamama.v29i1.344

Abstract

This research is motivated by the importance of ensuring that the implementation of social assistance programs not only produces economic benefits, but also creates public value that is felt fairly by the community. However, in its implementation, the Family Hope Program (PKH) still faces challenges related to the accuracy of targets and the perception of justice. Therefore, this study aims to analyze public value in the implementation of PKH in Joyoboyo Village, Sawunggaling Village, Surabaya City. This study uses a qualitative method with a descriptive approach. Data was collected through in-depth interviews with PKH coordinators, Ministry of Social Affairs surveyors, regional apparatus, PKH recipients and non-recipients, and supported by documentation. Data analysis was carried out using the Miles and Huberman model which includes data reduction, data presentation, and conclusion drawn. The results of the study show that PKH in Joyoboyo Village has created public value through improving community welfare, especially in meeting basic needs, access to education, and health services, as well as encouraging behavior change for the better. The legitimacy of the program is strong because it is supported by clear regulations and public trust in DTSN-based mechanisms, while operational capacity is also adequate through companion competencies, effective coordination, and responsive services. However, the resulting public value is still partial due to the problem of accuracy of the target and the perception of injustice. This research contributes to enriching the study of public value by showing that the success of social assistance programs is not only determined by the benefits generated, but also by the accuracy of the data, social legitimacy, and integrated operational capacity. The implications of this research emphasize the importance of continuous data updating, increasing transparency, and strengthening public participation to realize more inclusive and sustainable public value.
Pengaruh Kualitas Informasi dan Responsivitas Layanan terhadap Kepuasan Publik pada Kanal Pengaduan Digital Bank Sumsel Babel: Perspektif E-Government Nasywa Fitri Adelia; Annada Nasyaya
Aplikasi Administrasi: Media Analisa Masalah Administrasi Volume 29 Nomor 1
Publisher : Faculty of Social and Political Science

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30649/aamama.v29i1.348

Abstract

responsiveness on public satisfaction with the digital complaint channel of Bank Sumsel Babel from an e-government perspective. A quantitative approach was employed using an explanatory survey method. Data were collected from 104 respondents who had previously utilized the bank’s digital complaint channel and were analyzed through multiple linear regression using SPSS version 30. The findings reveal that information quality has a positive and significant effect on public satisfaction (t = 21.126; Sig. < 0.001). Similarly, service responsiveness also demonstrates a positive and significant influence on public satisfaction (t = 23.549; Sig. < 0.001). Simultaneously, both variables significantly affect public satisfaction (F = 390.889; Sig. < 0.001). The coefficient of determination (R Square) of 0.886 indicates that 88.6% of the variance in public satisfaction can be explained by information quality and service responsiveness, while the remaining 11.4% is attributed to other variables beyond the scope of this study. These findings underscore the importance of enhancing information quality and service responsiveness to support the effectiveness of e-government implementation and improve public satisfaction with digital complaint services
Pengaruh Adopsi Digital Marketing dan Pertumbuhan Ekonomi Wilayah terhadap Peningkatan volume Penjualan UMKM di Platform E-Commerce Surabaya Tri Wulandari Nurrisa Octhariany; Dian Chusnul Aulia; Aisyah Maisyaroh Alifah; Nindya Kartika Kusmayati; Anita Kartika Sari
Aplikasi Administrasi: Media Analisa Masalah Administrasi Volume 29 Nomor 1
Publisher : Faculty of Social and Political Science

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30649/aamama.v29i1.350

Abstract

This study aims to evaluate the impact of digital marketing adoption and regional economic growth on the sales performance of MSMEs in Surabaya. Amidst the trend of digitalization and the post-pandemic economic recovery, business actors are required to be adaptive in utilizing technology to maintain sales volume stability. This quantitative research involved 67 MSME respondents in Surabaya, selected through a purposive sampling technique. Primary data were collected using a structured questionnaire and subsequently processed using Structural Equation Modeling (SEM) via SmartPLS 4 software. The results indicate that, simultaneously, digital marketing strategies and macroeconomic conditions have a positive and significant influence on sales volume, with a variable contribution of 57.7% (R-Square 0.577). Individually, the use of e-commerce platforms was found to be the most dominant factor. These findings suggest that the acceleration of local economic growth, coupled with the digital proficiency of business actors, serves as the primary driver for increasing revenue in the MSME sector.
Economic Geography Study For the Analysis of Traditional Market Distribution Patterns in East Jakarta Umar El Izzudin Kiat; Mustikarani, Wini; Hidayat, Rahmad; Syaharu Putri Awalliyah; Sari, Yulia Puspita
Aplikasi Administrasi: Media Analisa Masalah Administrasi Volume 29 Nomor 1
Publisher : Faculty of Social and Political Science

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30649/aamama.v29i1.352

Abstract

Traditional markets play an important role in supporting urban economic activities, particularly as fa-cilities for meeting daily needs and strengthening local economies. Despite the rapid growth of modern markets, traditional markets continue to exist and remain an integral part of urban economic dynam- ics. This study aimed to analyze the spatial distribution pattern of traditional markets in East Jakarta City to assess the equity of economic activities. The research employed a spatial analysis approach based on Geographic Information Systems (GIS) using the Nearest Neighbour Analysis (NNA) method. Data on traditional market locations were obtained from the Indonesian Ministry of Trade’s Satu Data Perdagangan and Google Maps, then processed using ArcGIS 10.8 software. The results showed that there were 72 traditional markets distributed across all districts in East Jakarta; however, the distribu-tion was uneven. The Nearest Neighbor Ratio (NNR) value of 0.785, with a z-score of 3.486 and a p-value of 0.000049, indicated a statistically significant clustered distribution pattern. This clustering was influenced by population density, accessibility, and historical development factors. The findings of this study provide valuable insights for regional planning and policy evaluation related to the arrange-ment of traditional markets to achieve a more equitable and efficient distribution.
NDR-21 (Neuroplastic Dopamine Reset): Model Intervensi Berbasis Sekolah untuk Memulihkan Regulasi Perhatian dan Sistem Penghargaan pada Remaja M. Osama Ergi Setiawan; Nasywa Fitri Adelia
Aplikasi Administrasi: Media Analisa Masalah Administrasi Volume 29 Nomor 1
Publisher : Faculty of Social and Political Science

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30649/aamama.v29i1.353

Abstract

The rapid expansion of digital technologies, particularly short-form video platforms, has fundamentally reshaped adolescents’ cognitive and behavioral landscapes. Continuous exposure to high-frequency, instant-reward stimuli has been associated with fragmented attention, diminished tolerance for cognitively demanding tasks, and weakened executive control. While existing interventions such as digital literacy programs, screen-time restrictions, and individual digital detox initiatives—have sought to mitigate these challenges, they often emphasize behavioral awareness without systematically incorporating principles of neuroplasticity and dopaminergic reward regulation. This article introduces the NDR-21 (Neuroplastic Dopamine Reset) model, a structured 21-day school-based intervention designed to recalibrate the reward system and enhance sustained attention among students aged 12–18 years. Drawing upon interdisciplinary insights from developmental neuroscience, educational psychology, and behavioral science, the model is organized into three progressive phases: stimulus stabilization (Days 1–7), cognitive endurance (Days 8–14), and consolidation and evaluation (Days 15–21). The article outlines the theoretical foundations of the intervention, its operational design, and a proposed quasi-experimental framework for empirical validation. Anticipated outcomes include an increase in distraction-free focus duration, a reduction in executive interference as measured by the Stroop Color–Word Test, and a decrease in daily screen time. By translating neuroscientific evidence into a feasible educational protocol, the NDR-21 model offers a preventive and scalable strategy to strengthen adolescents’ cognitive resilience and support the development of human capital in the context of Indonesia’s demographic transition. The study contributes to the growing discourse on the integration of neuroscience-informed approaches within educational policy and practice, emphasizing the importance of systemic, evidence-based interventions in addressing the neurobehavioral consequences of digital overstimulation.
Program Peningkatan Gizi: Efektivitas Tim Percepatan Penurunan Stunting Di Desa Kedisan Kecamatan Tegallalang Kabupaten Gianyar Ni Kadek Sovi Intari; I Putu Adi Permana Putra
Aplikasi Administrasi: Media Analisa Masalah Administrasi Volume 28 Nomor 2
Publisher : Faculty of Social and Political Science

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30649/aamama.v28i2.314

Abstract

Stunting adalah permasalahan kesehatan yang masih menjadi perhatian pemerintah, termasuk di Kabupaten Gianyar. Desa Kedisan, Kecamatan Tegallalang menjadi salah satu lokus stunting dengan angka yang cukup tinggi. Di Desa Kedisan terdapat 34 balita stunting dengan jumlah yang tinggi jika dibandingkan dengan desa lainnya di Kecamatan Tegallalang. Pemerintah Kabupaten Gianyar dengan diterbitkannya Perbup No 77 Tahun 2021 tentang Percepatan Penurunan Stunting di Kabupaten Gianyar, melalui Tim Percepatan Penurunan Stunting (TPPS) telah mengimplementasikan berbagai program, termasuk peningkatan gizi dan edukasi pola gizi, guna menekan angka stunting. Namun, efektivitas program ini masih menjadi pertanyaan mengingat masih terdapat balita yang mengalami stunting meskipun intervensi telah dilakukan. Berdasarkan hal tersebut, penelitian ini bertujuan untuk menganalisis efektivitas program peningkatan gizi dan edukasi pola gizi yang dilaksanakan oleh TPPS di Desa Kedisan. Fokus utama adalah mengevaluasi implementasi program serta mengidentifikasi faktor-faktor penghambat dalam menurunkan stunting. Penelitian ini menggunakan metode kualitatif dengan pendekatan deskriptif. Data diperoleh melalui observasi, wawancara, dan dokumentasi. Penelitian ini menggunakan data primer dan sekunder. Penentuan informan dalam penelitian ini menggunakan teknik purposive sampling, sehingga diperoleh 13 informan yang dipilih berdasarkan kriteria tertentu sesuai dengan tujuan penelitian. Penelitian ini menggunakan teknik analisis data menurut Miles & Huberman yang terdiri dari reduksi data, penyajian data, dan penarikan kesimpulan. Evaluasi efektivitas program dilakukan dengan menggunakan empat indikator dari Budiani (2017), yaitu ketepatan sasaran program, sosialisasi program, tujuan program, dan pemantauan program. Hasil penelitian menunjukkan bahwa program peningkatan gizi dan edukasi pola gizi yang dilakukan oleh TPPS telah memberikan dampak positif dalam meningkatkan kesadaran masyarakat terhadap pentingnya gizi seimbang. Namun, efektivitas program ini masih menghadapi berbagai kendala, seperti keterbatasan sumber daya, kurangnya partisipasi masyarakat, dan koordinasi antarinstansi yang perlu ditingkatkan.
Partisipasi Masyarakat dalam Optimalisasi Layanan Posyandu di Desa Jeblok Kabupaten Blitar Dinda Ayu Vernanda Sukarni Putri; Wydha Mustika Maharani; Jalu Sora Wicitra
Aplikasi Administrasi: Media Analisa Masalah Administrasi Volume 28 Nomor 2
Publisher : Faculty of Social and Political Science

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30649/aamama.v28i2.317

Abstract

Program Posyandu di Desa Jeblok Kecamatan Talun, Kabupaten Blitar, merupakan ujung tombak pelayanan kesehatan dasar bagi ibu hamil, balita, dan lansia. Namun implementasi belum optimal karena tingkat partisipasi masyarakat masih rendah. Hambatan yang teridentifikasi meliputi keterbatasan waktu akibat beban domestik, rendahnya literasi kesehatan, persepsi manfaat kunjungan rutin, ketidaksesuaian jadwal layanan dengan waktu luang warga, serta koordinasi yang belum padu antara kader, tenaga kesehatan, dan pemerintah desa. Penelitian ini bertujuan mendeskripsikan tingkat partisipasi warga dalam penyelenggaraan Posyandu serta menganalisis faktor penghambat dan pendorong partisipasi. Studi dirancang dengan pendekatan deskriptif kualitatif yang mengacu pada tipologi partisipasi masyarakat; data dikumpulkan melalui wawancara mendalam dengan kader, tenaga kesehatan, perangkat desa, dan warga sasaran, observasi kegiatan Posyandu, serta telaah dokumen operasional. Analisis dilakukan secara tematik melalui tahapan kondensasi data, penyajian, penarikan kesimpulan guna menjamin kredibilitas temuan. Luaran diharapkan memberikan gambaran menyeluruh mengenai keterlibatan warga pada tahap perencanaan, pelaksanaan, dan pemantauan Posyandu, sekaligus merumuskan strategi peningkatan yang kontekstual antara lain penyesuaian jadwal layanan, penguatan kapasitas kader, dan penguatan kolaborasi lintas sektor untuk mengoptimalkan mutu dan jangkauan pelayanan kesehatan desa
Assessing Public Service Quality in Population Administration at the Bima Population and Civil Registration Office Hikmatul khairi; Hayat; Langgeng Rachmatullah Putra
Aplikasi Administrasi: Media Analisa Masalah Administrasi Volume 28 Nomor 2
Publisher : Faculty of Social and Political Science

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30649/aamama.v28i2.319

Abstract

One of the most important components in the provision of public services is service quality. Reliability, responsiveness, assurance, empathy, and tangibles are the main components of high-quality public services. This study aims to analyze the quality of public service in population administration at the Department of Population and Civil Registration of Bima City, as well as to identify the supporting and inhibiting factors in its implementation. Population administration services represent one of the government’s basic services to the community, such as the issuance of Family Cards (KK), Electronic Identity Cards (E-KTP), and Civil Registration Certificates. The method used in this study was descriptive qualitative, with data collection techniques including observation, interviews, and documentation. Data analysis was carried out using the interactive approach of Miles and Huberman, which consists of data reduction, data display, and conclusion drawing. The findings indicate that the quality of public services in Bima City has not yet been fully optimized. Based on the five dimensions of service quality proposed by Zeithaml, Berry, and Parasuraman namely tangibles.
Transformasi Digital Layanan Perizinan Publik di Kabupaten Sintang, Kalimantan Barat Nur, Utami; Pratiwi, Dita
Aplikasi Administrasi: Media Analisa Masalah Administrasi Volume 28 Nomor 2
Publisher : Faculty of Social and Political Science

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30649/aamama.v28i2.322

Abstract

Technological advancements and globalization have driven the transformation of public services through e-Government, including the digitalization of business licensing in Indonesia via the Online Single Submission (OSS) system. OSS aims to integrate licensing services across ministries, agencies, and local governments; however, its implementation faces challenges such as limited digital literacy, uneven network infrastructure, and geographic constraints, particularly in remote areas. This study examines the transformation of OSS in Sintang Regency, from its initial implementation to the broader context of improved service access, with the Mall Pelayanan Publik (MPP) mentioned as a supporting facility. A qualitative case study approach was employed using secondary data, including regulations, OSS implementation documents, DPMPTSP Sintang performance reports, and relevant literature. Data were analyzed using the interactive model of Miles, Huberman, and Saldana. Findings indicate that OSS transformation progressively enhances service quality and user satisfaction, supported by organizational capacity, clear SOPs, and staff training, demonstrating an adaptive model bridging social, technical, and geographic gaps in digital public services.

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