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Jurnal Entrepreneur dan Manajemen Sains
Published by Universitas Muhammadiyah Bengkulu
ISSN : -     EISSN : 27215415     DOI : https://doi.org/10.36085/jems.v3i2
Core Subject : Economy, Humanities, Science, Social,
Humanities Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Social Sciences
The scopes of the journal include, but not limited to, the following areas: corporate governance, human resource management, strategic management, entrepreneurship, marketing, e-business, services, information technology management, production & operations management, financial management, decision analysis, management research methods and managerial economics
Arjuna Subject : Bisnis, Menejemen, dan Akutansi (semua kategori) - Bisnis, Menejemen, dan Akutansi (Lain-Lain)
Articles 319 Documents
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PENGARUH WORK LIFE BALANCE DAN BURNOUT TERHADAP KEPUASAN KERJA PERAWAT RSUD M. YUNUS KOTA BENGKULU Sartika, Liza; Onsardi, Onsardi
Jurnal Entrepreneur dan Manajemen Sains (JEMS) Vol. 7 No. 1 (2026): Januari
Publisher : UM. Bengkulu

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36085/jems.v7i1.9829

Abstract

The purpose of this study was to determine the effect of work-life balance and burnout on job satisfaction among nurses at M. Yunus Regional General Hospital, Bengkulu. This study was a quantitative descriptive study, with all nurses at M. Yunus Regional General Hospital as the research subjects. Data collection techniques used were observation, interviews, and questionnaires. Data analysis techniques used descriptive analysis, inferential analysis using SPSS, and coefficient of determination (R2) analysis. The results showed that work-life balance significantly influenced job satisfaction among nurses at M. Yunus Regional General Hospital, Bengkulu. The better the work-life balance, the higher the nurses' job satisfaction. Burnout had a positive and significant effect on job satisfaction among nurses at M. Yunus Regional General Hospital, Bengkulu. Emotional, mental, and physical fatigue conditions that can be managed well will have an impact on increasing job satisfaction. Work life balance and burnout simultaneously or together have a positive and significant effect on job satisfaction of nurses at M.YUNUS Bengkulu Regional Hospital. This shows that the balance between nurses' personal life and work not only affects job satisfaction, but also the nurses' ability to manage physical, emotional, and mental fatigue.. Kelywords: Work Lifel Balancel, Burnout, Job satisfacation
KEPEMIMPINAN TRANSFORMASIONAL DAN EMPLOYEE WELL-BEING: PERAN MEDIASI KEMAMPUAN BERADAPTASI DAN MENCIPTAKAN LINGKUNGAN KERJA POSITIF Indriyani, Lusiana Dwi; Azhar, Andi
Jurnal Entrepreneur dan Manajemen Sains (JEMS) Vol. 7 No. 1 (2026): Januari
Publisher : UM. Bengkulu

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36085/jems.v7i1.9830

Abstract

Employee performance is a crucial factor in determining the success of a banking organization, especially in the midst of increasingly fierce industry competition and rapid digital transformation. Transformational leadership is considered very important to encourage innovation and improve employee well-being. Previous research focused on mediation only on organizational fairness and job satisfaction, without examining the role of adaptability and positive work environment as mediators, especially in the banking industry facing multigenerational challenges and complex change. This study aims to fill this gap by analyzing the influence of occupational health and safety insurance and transformational leadership on employee performance, with employee well-being as the main variable and examining the mediating role of adaptability and a positive work environment. This study used a quantitative method with a sample population of 76 people. The data was analyzed using Structural Equation Modeling (SEM) based on Partial Least Squares (PLS) with SmartPLS 4.0 software. The results of the structural model test showed that employee well-being had a positive and significant effect on adaptability (path coefficient = 0.394; p = 0.001; t = 3.327) and positive work environment (path coefficient = 0.230; p = 0.047; t = 1.985). Adaptability also had a significant effect on a positive work environment (pathway coefficient = 0.444; p = 0.000; t = 3.501) and acted as a significant partial mediator in the relationship between employee well-being and positive work environment (p = 0.034). However, transformational leadership did not have a significant effect on adaptability (p = 0.349) or a positive work environment (p = 0.218). These findings underscore the importance of improving employee well-being and developing adaptability to create a positive work environment and improve employee performance, especially amid the ever-changing dynamics of the banking industry. The management of Bank BTN KC Bengkulu is advised to focus on employee welfare programs and adaptability development as the main strategy, as well as re-evaluate the transformational leadership approach to be more effective in facing local challenges and digital transformation. Keywords: Transformational Leadership, Employye Well Being, Adaptability, Positive Work Environment  
PENGARUH SHOPPING LIFESTYLE DAN FASHION INVOLVEMENT TERHADAP IMPULSE BUYING PADA KONSUMEN GALERY RJ BENGKULU Yeliza, Siska; Yulinda, Ade Tiara
Jurnal Entrepreneur dan Manajemen Sains (JEMS) Vol. 7 No. 1 (2026): Januari
Publisher : UM. Bengkulu

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36085/jems.v7i1.9831

Abstract

This study aims to analyze the influence of shopping lifestyle and fashion involvement on impulse buying among consumers at Galery RJ Store in Bengkulu. The research method used is quantitative with a survey approach. Data were collected through questionnaires distributed to 100 respondents who are active customers of the store. The data were analyzed using multiple linear regression. The results show that both shopping lifestyle and fashion involvement have a positive and significant effect on impulse buying. These findings indicate that the higher the shopping lifestyle and fashion involvement, the more likely consumers are to engage in impulse buying. This study provides important implications for fashion business actors in designing more effective marketing strategies. Keywords: Shopping Lifestyle, Fashion Involvement, Impulse Buying
INTERACTIVE CONTENT DI INSTAGRAM STORIES DAN BRAND RECALL: PERAN MEDIASI CUSTOMER ENGAGEMENT PADA BRAND KULINER LOKAL SYARAH BAKERY DI KOTA BENGKULU Shaputra, Yayan; Azhar, Andi
Jurnal Entrepreneur dan Manajemen Sains (JEMS) Vol. 7 No. 1 (2026): Januari
Publisher : UM. Bengkulu

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36085/jems.v7i1.9832

Abstract

This study aims to analyze the influence of interactive content in Instagram Stories on brand recall with the role of customer engagement mediation in local culinary brand Syarah Bakery in Bengkulu City. The type of research used is quantitative research with accidental sampling techniques. The research sample consisted of 100 Syarah Bakery consumers in Bengkulu City. Data was collected through questionnaires using the Likert scale and analyzed using the Partial Least Square (PLS) method. The results showed that interactive content in Instagram Stories had a significant positive effect on brand recall (path coefficient = 5.389; p-value = 0.0000,). Interactive content on customer engagement was not significant (path coefficient = 269; t-statistic = 2.169; p-value = 0.030). The mediation of customer engagement between interactive content and brand recall was not shown to be significant (t-statistic = 3.483 and p-value 0.000. This research suggests that Syarah Bakery continues to develop engaging interactive content and build communication strategies that can increase customer engagement to strengthen brand recall and grow customer buying interest. Kata Kunci: Interactive Content, Brand Recall, Customer Engagement
PENGARUH KEPUASAN PRODUK, KEPUASAN LAYANAN, DAN PENGALAMAN BERBELANJA TERHADAP LOYALITAS PELANGGAN MIE GACOAN KOTA SUNGAILIAT, KABUPATEN BANGKA At-Taqiy, Abdillah Zahid; Mauliana, Reski; Eva Rini, Lamia; Vera, Lusi Olis; Rumalessin, Ummu Artha Tsary
Jurnal Entrepreneur dan Manajemen Sains (JEMS) Vol. 7 No. 1 (2026): Januari
Publisher : UM. Bengkulu

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36085/jems.v7i1.9981

Abstract

This study analyzes the effect of product satisfaction, service satisfaction, and shopping experience on customer loyalty at Mie Gacoan Sungailiat. Using a quantitative approach, 50 respondents were surveyed and analyzed via multiple linear regression in SPSS. The results show that while simultaneously significant, partially only product satisfaction and shopping experience significantly affect loyalty, whereas service satisfaction does not. These variables explain 63.1% of loyalty variance. Despite sample limitations, this study contributes by suggesting management prioritize product quality and store atmosphere over service interactions to maintain loyalty. Kata Kunci: product satisfaction, service satisfaction, shopping experience, customer loyalty.
ANALISIS STRATEGI PROMOSI UNTUK MENINGKATKAN KUNJUNGAN WISATAWAN PADA DINAS PARIWISATA PROVINSI BENGKULU Rahmadani, Rahmadani
Jurnal Entrepreneur dan Manajemen Sains (JEMS) Vol. 7 No. 1 (2026): Januari
Publisher : UM. Bengkulu

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36085/jems.v7i1.9939

Abstract

Tourism is a strategic sector that plays an important role in driving regional economic growth and improving community welfare. Bengkulu Province has diverse tourism potential, including natural, cultural, and historical attractions; however, tourist visit levels have not yet reached optimal conditions. This situation requires effective and well-planned promotional strategies implemented by the Bengkulu Province Tourism Office. This study aims to analyze tourism promotion strategies in increasing tourist visits through the marketing mix (4P) approach, consisting of product, price, place, and promotion. This research employs a descriptive qualitative approach and was conducted at the Bengkulu Province Tourism Office. Data were collected through in-depth interviews with officials and staff of the Tourism Office, field observations, and documentation. Research informants were selected using snowball sampling techniques. Data analysis was carried out using the interactive model of Miles and Huberman, which includes data reduction, data display, and conclusion drawing. Data validity was ensured through source and method triangulation. The results indicate that the implementation of the tourism marketing mix in Bengkulu Province has generally been carried out fairly well. In the product aspect, Bengkulu offers diverse tourism attractions; however, product packaging and supporting facilities at several destinations still require improvement. The price aspect shows that pricing is relatively affordable and in accordance with regulations, although it is not yet fully proportional to service quality at some locations. The place aspect indicates that accessibility remains a major constraint, particularly for nature-based tourism destinations located in regency areas. Meanwhile, the promotion aspect emerges as the most effective component through the use of digital media, the organization of cultural events, and collaboration with tourism stakeholders. The study concludes that tourism promotion strategies in Bengkulu Province have positively contributed to increasing exposure and tourist interest, yet further strengthening is needed in product development, accessibility improvement, price consistency, and the integration of promotion with destination readiness. Keywords: promotion strategy, marketing mix, tourism, tourist visits, Bengkulu.
ANALISIS PENGEMBANGAN SUMBER DAYA MANUSIA PADA RUMAH YATIM DAN TAHFIDZ QUR’AN MADANI Hardian, Willy; Maryono, Dicky
Jurnal Entrepreneur dan Manajemen Sains (JEMS) Vol. 7 No. 1 (2026): Januari
Publisher : UM. Bengkulu

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36085/jems.v7i1.10008

Abstract

This study discusses the analysis of human resource management (HR) in the institution of Rumah Tahfidz Qur'an Madani, including knowing the problems and impacts of human resource development in the Rumah Yatim and Tahfidz Qur'an Madani. The research method used is a qualitative descriptive method, the stages of research are by conducting field observations, interviews and documentation. The results of the research obtained are that the development of human resources at the Madani Orphanage and Qur'an is quite good, the Madani Orphanage and Qur'an Madani institution provides development training to teaching staff, namely by holding soft skills and hard skills development training such as public speaking training, writing training, English courses and others. The impact obtained from the results of the analysis are: Improving the Quality of Teaching, Developing Soft Skills. The challenges faced when providing development training include: Limited resources, need for continuous training and financial limitations. Keywords: development, HR.
DINAMIKA EKONOMI SYARIAH DI ERA PASAR MODERN ANTARA FATWA DAN FORECAST Ayumara, Soraya; Setiawan, Dharma; Mukadar, Amir
Jurnal Entrepreneur dan Manajemen Sains (JEMS) Vol. 6 No. 1 (2025): Januari
Publisher : UM. Bengkulu

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

Indonesia's sharia economy is experiencing a transformative phase in the midst of modern market expansion, digitalization of the financial industry, and changes in Muslim consumer behavior, thus giving rise to complex dynamics between the fatwa of the National Sharia Council-Indonesian Ulema Council (DSN-MUI) as a normative instrument and market forecasts as probabilistic projections based on economic data. This article aims to analyze the interaction of these two dimensions in shaping the orientation and practice of contemporary sharia economics through a qualitative approach using the library research method on sharia economic literature, sharia maqashid, DSN-MUI fatwa documents for the 2020-2024 period, as well as sharia capital market policies and Muslim consumer behavior research. The results of the study show that the DSN-MUI fatwa performs an adaptive, responsive, and anticipatory function as a filtering mechanism and a guide to market innovation to be consistent with the sharia maqashid, with the increase in multi-contract products and the integration of Environmental, Social, Governance (ESG) values in sharia securities screening. However, the implementation of fatwas faces obstacles in the form of regulatory lag, a delay between the issuance of fatwas and industry adoption, and the risk of superficial compliance when operational practices do not reflect the substance of maslahah. Meanwhile, the Islamic capital market forecast for the 2020-2024 period projects asset growth to reach IDR 4,569.01 trillion with a focus on financial technology, waqf sukuk, and halal industry funding, but these projections tend to prioritize quantitative indicators without being integrated with the maqashid framework that assesses the distribution of benefits, justice, and sustainability. This article concludes the need for methodological integration between the istinbath fatwa process and economic forecasting tools through the development of sharia compliance indicators, continuous dialogue between scholars-economists-regulators, and strengthening maqashid literacy among industry players so that the sharia economy can play a role as a proactive normative actor that directs the modern market based on an ethical-transcendental orientation, not simply reactive to conventional market dynamics. Keywords: sharia economics, DSN-MUI fatwa, modern market, forecast, sharia maqashid
PENGENALAN DAN PERHITUNGAN INDEKS HARGA SAHAM GABUNGAN Dzulfalah, Ahmad Hilman
Jurnal Entrepreneur dan Manajemen Sains (JEMS) Vol. 6 No. 1 (2025): Januari
Publisher : UM. Bengkulu

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

The Jakarta Composite Stock Price Index (JCI) serves as the main indicator in the Indonesian capital market, which describes the movement of all stocks listed on the Indonesia Stock Exchange (IDX), since it was first introduced in 1983 with an initial value of 100. It acts as a benchmark of capital market conditions and a crucial guide for investors, governments, and the public to evaluate the country's economic strength. This research is intended to introduce JCI while explaining its calculation methodology, so that the understanding of the function of JCI in the Indonesian economy becomes more in-depth. The method applied is qualitative descriptive with secondary data such as regulations, IDX official publications, and academic literature regarding JCI, which is studied through literature studies and source triangulation. The findings of the study revealed that the Capped Free Float Adjusted Market Capitalization Weighted Average approach was used in the calculation of the JCI, making the index more reflective of the real market situation through free float adjustments and maximum weight limits. The JCI movement is affected by macroeconomic variables such as inflation, interest rates, and the rupiah exchange rate, and has a systemic impact on the national economy, including people's purchasing power and state income. In the end, the JCI is not just an index number, but a reflection of Indonesia's economic and political conditions, with limitations that require a thorough analysis so that the interpretation is more precise. Keywords: JCI, capital market, calculation methodology, free float, economic indicators
REKSADANA SYARIAH SEBAGAI INSTRUMEN INVESTASI HALAL DALAM PERKEMBANGAN PASAR MODAL SYARIAH DI INDONESIA Sakinah, Atika Dwi Yuda
Jurnal Entrepreneur dan Manajemen Sains (JEMS) Vol. 6 No. 1 (2025): Januari
Publisher : UM. Bengkulu

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

Sharia mutual funds are a form of collective investment in which public funds are managed by professionals while adhering to Islamic sharia principles. These instruments are not only profit-oriented but also emphasize halal (permissible) compliance, fairness, and transparency in fund management. This article aims to examine the concept of sharia mutual funds, their legal basis, management mechanisms, and their development and prospects in the Indonesian sharia capital market. This study uses a desk research approach and analyzes various literature, regulations from the Financial Services Authority (OJK), and fatwas issued by the National Sharia Council of the Indonesian Ulema Council (MUI). The results indicate that sharia mutual funds have a strong legal basis and management mechanisms, and comply with Islamic sharia principles, including the process of screening and eliminating non-halal elements. However, the development of sharia mutual funds in Indonesia still faces challenges, particularly related to the low level of sharia financial literacy in the community. Therefore, ongoing education and outreach efforts are needed to increase public interest and understanding of sharia mutual fund investments. Keywords: sharia mutual funds, sharia capital market, halal investment, sharia principles

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