cover
Contact Name
Jufriadif Na`am
Contact Email
jufriadifnaam@yahoo.com
Phone
+6287895670026
Journal Mail Official
jufriadifnaam@yahoo.com
Editorial Address
Kampus Unand Limau Manis Padang 25163-INDONESIA
Location
Kota padang,
Sumatera barat
INDONESIA
Jurnal Sistim Informasi dan Teknologi
ISSN : 26863154     EISSN : 26863154     DOI : 10.37034
Core Subject : Science,
The Jurnal Sistim Informasi dan Teknologi (JSISFOTEK) aims to publish manuscripts that explore information systems and technology research and thus develop computer information systems globally. We encourage manuscripts that cover the following topic areas: - Analytics, Business Intelligence, and Decision Support Systems in Computer Information Systems - Mobile Technology, Mobile Applications - Human-Computer Interaction - Information and/or Technology Management, Organizational Behavior & Culture - Data Management, Data Mining, Database Design and Development - E-Commerce Technology and Issues in computer information systems - Computer systems enterprise architecture, enterprise resource planning - Ethical and Legal Issues of IT - Health Informatics - Information Assurance and Security-Cyber Security, Cyber Forensics - IT Project Management - Knowledge Management in computer information systems - Networks and/or Telecommunications - Systems Analysis, Design, and/or Implementation - Web Programming and Development - Curriculum Issues, Instructional Issues, Capstone Courses, Specialized Curriculum Accreditation - E-Learning Technologies, Analytics, Future.
Articles 22 Documents
Search results for , issue "2024, Vol. 6, No. 2" : 22 Documents clear
Analysis of the Relationship Between Tourists Experience, Knowledge, Digital Strategic Decisions of Tourism Site Managers and Tourism Business Sustainability Safrida; Elizabeth; Anindya Putri Pradiptha; Abdurohim; Lasrida Sigalingging
Jurnal Sistim Informasi dan Teknologi 2024, Vol. 6, No. 2
Publisher : SEULANGA SYSTEM PUBLISHER

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.60083/jsisfotek.v6i2.353

Abstract

The aim of this research is to propose a tourism observatory design to support strategic decision-making in tourist destinations. The proposed methodology uses input-output analysis. We propose the destination survey as a model for randomly selecting visitors at tourist attractions. The research results reveal that the observatory concept serves as a viable tool for tourism policy, addressing the information gaps at the destination level, where national statistical operations fall short. Observatories act as management tools that generate and concentrate scientific and statistical information, becoming the main source of official tourist data about a destination. However, in almost provinces, existing information does not fully meet the needs of users. Therefore, this research suggests a tourism observatory model to enhance the availability of systematic and timely information for decision-making at the provincial level. We hope that provinces and territorial units on a sub-national scale, lacking a complete tourism information system, will find the proposed model useful. We expect them to implement tourism observatory projects as a means to address specific needs, resolve local issues by uniting various tourism system participants, and address deficiencies in their current tourism statistics system. In this regard, provincial tourism observatories are expected to play a decisive role in the development of indicators and the calculation of trends, and the results obtained will provide feedback on the actions taken in relation to tourism policy.
Panel Data Analysis to Identify The Relationship Between Human Capital, Social Capital and the Possibility of Community Income Decline in Indonesia Big Cities Bagus Pambudi; Deni Amelia; Pandu Adi Cakranegara; Musdirwan; Abdurohim
Jurnal Sistim Informasi dan Teknologi 2024, Vol. 6, No. 2
Publisher : SEULANGA SYSTEM PUBLISHER

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.60083/jsisfotek.v6i2.356

Abstract

This study aims to empirically evaluate the importance of social capital on the likelihood of falling into poverty. The expanded survey employs user-based research, focusing on the household unit of analysis. The results of the analysis seem to confirm the hypothesis that social ties have the potential to reduce poverty. In this context, it is important to differentiate the impact of social capital in the context of survival and mobility. The results of this study tend to support a subsistence effect of social capital rather than a mobility effect. This shows that social capital itself is still not an effective enough instrument to reduce the risk of falling into poverty. However, realizing the positive role of social capital in promoting upward socio-economic mobility requires considering its interaction with family human capital, reinforcing the notion that social capital alone is insufficient to combat social segregation. In this context, coexistence, characterized by enormous diversity in the content and quality of social contacts, appears to play a role in the formation of social capital. Underlying social issues need to be considered. If this is a reality, it is important to establish policies aimed at restoring the construction processes between various social ties to achieve greater sociocultural diversity within each network formed. While different alternative strategies can achieve policy objectives, this research does not address the potential impact of combining educational and spatial integration policies to counteract educational segmentation and urban segregation.
The Role of Digital Social Media Marketing on Purchase Decision Jank Jank Wings Thought Brand Equity as Mediation Variable Tiara Saraswati, Thusy; Dita Rachmawati; Indah Datin Nadliroh; Agus Hermawan; Ludi Wishnu Wardana
Jurnal Sistim Informasi dan Teknologi 2024, Vol. 6, No. 2
Publisher : SEULANGA SYSTEM PUBLISHER

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.60083/jsisfotek.v6i2.357

Abstract

The current research examined how brand equity and social media marketing mediated the relationship between the purchasing decision of Jank Jank Wings and the analysis of that decision. Customers of Jank Jank Wings participated in this survey. Jank Jank Wing is marketed by samples 215 of target consumers who have eaten or purchased through TikTok and Instagram media, using a purposive sample technique. Each response is processed using partial least squares (PLS). The results indicate that social media marketing influences consumer decisions. The purchasing choices of consumers are impacted by the value of the brand. Brand equity's influence on social media marketing. Moreover, empirical studies have demonstrated that customer decisions are impacted by brand equity, which functions as both an intermediary and an amplifier of the impact of social media marketing. Time constraints resulted in a limited number of returned surveys, which constitutes a drawback of the research. This study suggests that Jank Jank Wings has the potential to enhance brand recognition, perceived quality, brand association, and brand loyalty by implementing social media strategies. When making decisions throughout the purchasing process, all of these components are seen to be crucial.
Qualitative Digital Analysis Using SWOT to Identify Relationship Between Leadership and Employee Commitment of Chinese Restaurant in East Java, Indonesia Dita Rachmawati; Madziatul Churiyah
Jurnal Sistim Informasi dan Teknologi 2024, Vol. 6, No. 2
Publisher : SEULANGA SYSTEM PUBLISHER

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.60083/jsisfotek.v6i2.358

Abstract

This study attempts to give MSMEs a general understanding of the advantages, disadvantages, opportunities, and dangers that businesses face while developing and putting into practice a strategy. A case study research design was used by researchers to study MSMEs in Xia Dimsum Malang. Both primary and secondary data, including performance reports and questionnaires, are used in the study. To choose the best course of action, use the SWOT analysis to identify your strengths, weaknesses, opportunities, and threats. Based on the findings of the SWOT analysis, Xia Dimsum Malang need a leadership role plan in order to boost employee loyalty.
Analysis of The Influence of Virtual Travel Services and Digital Information on Tourists Behavior in Determining Destinations Hendra; Akhirianto, Pas Mahyu; Widia Nurdiani, Tanti; Bawaiqki Wandanaya, Anita
Jurnal Sistim Informasi dan Teknologi 2024, Vol. 6, No. 2
Publisher : SEULANGA SYSTEM PUBLISHER

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.60083/jsisfotek.v6i2.359

Abstract

This research aims to study the influence of information media and virtual travel agents on consumer decisions when booking tourist accommodations. This research uses a qualitative approach. Information collection methods include user diaries, focus groups, and open interviews. According to the analysis, millennial consumers choose accommodation based on functional factors such as price, location, cleanliness, service, and facilities, but we also pay attention to community aspects such as shared spaces. This research tends to use information media and online travel agencies as well as trust reviews from strangers on the web. Online social influences, particularly other users' comments and evaluations, have a significant impact on their decisions. Therefore, accommodation providers need to pay attention to their reputation and consumer reviews. Photos of accommodation are also important in forming consumer perceptions, although they may not always reflect reality. Developing a marketing strategy that emphasizes price, facility, and service advantages, as well as understanding the needs of millennial consumers, will help increase the hotel industry's attractiveness in today's competitive market.
Analysis of the Influence of Perceived Usefulness and Perceived Ease of Use on Use Intention of Digital Payment Ovo Putra, Irsan Herlandi; Enny Diah Astuti; Tanti Widia Nurdiani; Dina Fahma Sari; Ernawati
Jurnal Sistim Informasi dan Teknologi 2024, Vol. 6, No. 2
Publisher : SEULANGA SYSTEM PUBLISHER

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.60083/jsisfotek.v6i2.364

Abstract

This research aims to determine the influence of perceived usefulness and convenience on preferences for using Ovo e-money. This research is a quantitative study with an associative approach. Data was collected through questionnaires. The population studied was Ovo application users, with a sample of 100 respondents selected randomly using a random sampling technique. Data analysis uses multiple linear regressions. The research findings reveal that user perceptions of Ovo's ease of use and perceived benefits significantly impact their e-money preferences. These findings indicate that the more users find Ovo easy to use and the more they experience the benefits they obtain, the more likely they are to choose Ovo as their electronic payment method. The implication is that service providers like Ovo need to continue to improve the user experience by focusing on developing intuitive interfaces, offering attractive benefits such as discounts and cashback, and providing responsive customer service. In the face of intense competition in the digital payments industry, this strategy will help Ovo maintain and increase its market share. By understanding that perceived convenience and usefulness are key factors in user decisions, management can direct their efforts to continue providing significant added value to their users; thereby, management can strengthen its position in the increasingly competitive and growing market in the digital payments industry.
Analysis of the Influence of Digital Comment History on The Effectiveness of Product Sales Strategies in E-Commerce Shopee Seniorita; Febri Sari Siahaan; Mahrizal; Amat Suroso; Lilik Suryaningsih
Jurnal Sistim Informasi dan Teknologi 2024, Vol. 6, No. 2
Publisher : SEULANGA SYSTEM PUBLISHER

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.60083/jsisfotek.v6i2.365

Abstract

This research aims to analyze how the influence of digital comment factors affects the level of product sales on Shopee e-commerce. We use a quantitative-qualitative approach, utilizing primary data from digital product sales, opinions, and consumer assessments in e-commerce, along with secondary data from sources like product-related literature. The study population includes all products available through e-commerce. The sampling technique uses a combination of probability sampling and non-probability sampling. The research results show that the digital comment variable has a significant influence on the level of product sales in e-commerce. Research demonstrates that positive opinions significantly boost product sales, aligning with the widely held belief that positive feedback can bolster consumer interest and confidence in the product. On the other hand, negative opinions also show a significant positive influence, indicating that transparency and honesty in consumer reviews can have a beneficial impact on product sales. This highlights the importance of not only focusing on positive feedback but also managing negative reviews well as part of an effective marketing strategy in digital environments such as e-commerce. Digital consumer assessments do not show a significant influence on product sales. This suggests that consumers tend to trust first-hand experiences from other consumers' reviews rather than relying solely on numerical ratings in isolation.
Analysis of School Policy Effectiveness in Anticipating Students’ Use of The Internet and Digitalization in Learning Process Mohzana; Desty Endrawati Subroto; DM Ratna Tungga Dewa; Rinovian; Hadi Prayitno
Jurnal Sistim Informasi dan Teknologi 2024, Vol. 6, No. 2
Publisher : SEULANGA SYSTEM PUBLISHER

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.60083/jsisfotek.v6i2.366

Abstract

This research aims to understand the points of agreement, tensions, and disputes between students, teachers and schools regarding the use of the Internet by teenagers for educational purposes. This study employs an empirical approach by utilizing survey methods and semi-structured interviews. We obtained data for this research from 100 respondents. According to the analysis's findings, technology integration in education necessitates adequate training for teachers to be able to integrate technology effectively. Teachers need to not only master technical skills but also understand how to use technology to stimulate students' critical and collaborative thinking. Holistic digital literacy is the key to preparing students to face the complexity of today's digital information. Teachers' role as facilitators is also changing, with technology allowing them to support students in actively engaging in learning and knowledge creation. The importance of diversifying learning sources, including the internet and traditional sources, enriches students' learning and ensures they are skilled in using a variety of information sources. While there are challenges in adopting technology, proper integration can improve the relevance and quality of learning, preparing young people to face the future more effectively.
Analysis of The Influence of Marketing Attributes Proper Identification, Brand Competitiveness and Digital Communication on Effectiveness of Local Fashion Brand Promotion in Global Market Yuni Dharta, Firdaus; Sayed Achmady; Riesna Apramilda; Dana Aswadi; Rini Setiowati
Jurnal Sistim Informasi dan Teknologi 2024, Vol. 6, No. 2
Publisher : SEULANGA SYSTEM PUBLISHER

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.60083/jsisfotek.v6i2.371

Abstract

This study aims to implement a strategic communication plan for a target brand at the international level, projected in relation to direct competition. This research uses a methodological design based on a descriptive documentary review with a deductive approach that utilizes secondary sources and surveys for in-depth analysis. In the digital era, communication and marketing strategies must adapt to market dynamics and evolving consumer preferences. Digitalization is changing brands' interactions with consumers, emphasizing personalization, two-way engagement, and the use of technology such as artificial intelligence. The target market for men's products is now more diverse, including men and individuals exploring gender fluidity, requiring brand strategies to adapt to this diversity. Surveys indicate that comfort and quality are the primary factors in selecting men's underwear, with price and design as additional considerations. Social media has a significant influence on purchasing decisions, even though the ideal images used by brands often do not represent everyday consumers. Technology enables more effective advertising and data-driven personalization. An effective communications strategy requires clear goals, detailed guidelines, and ongoing monitoring. By leveraging digital technology and social media and adapting product and marketing strategies, brands can build more personal and relevant relationships, increasing consumer satisfaction and loyalty.
Analysis of The Influence of Social Media Use and Social Behavior of Millennial and Z Generations on The Growth of Tourism Industry Maksimilianus Gai, Ardiyanto; Silvia Ekasari; Ratnawita; Aglis Andhita Hatmawan; Ita Nurcholifah
Jurnal Sistim Informasi dan Teknologi 2024, Vol. 6, No. 2
Publisher : SEULANGA SYSTEM PUBLISHER

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.60083/jsisfotek.v6i2.372

Abstract

This study aims to determine how tourism relates to millennials and Z generations by analyzing their motivations for travel experiences and social media use. This study employs a hybrid methodology, primarily focusing on qualitative aspects. We conducted a bibliographic review and descriptive survey analysis by collecting data from 100 respondents through an online survey using Google Forms. The results of the analysis show that millennials and Z generations are highly dependent on smartphones to connect to the internet and social media, with Instagram as the main platform. They spend six to nine hours per day online, and their phones are often considered an extension of themselves. Millennials and Z generations tend to publish their travel photos on Instagram, focusing on experiences that feature stunning natural scenery and expressions of joy, to strengthen their positive image. Millennials and Z generations primarily travel to explore new cultures and interact with people, and their inclination to capture and share photos serves as a social status indicator. Overall, millennials and Z generations use social media as a tool to build and communicate their social identity, focusing on experiences that can strengthen their positive image and gain recognition. Thus, this phenomenon reflects a shift in the way millennials and Z generations interact with the world and seek to influence and inspire others through the digital content they share

Page 2 of 3 | Total Record : 22