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International Journal of Applied Business and International Management

IJABIM
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Published by AIBPM Publisher

ISSN : 26147432 EISSN : 26212862 DOI : https://doi.org/10.32535/ijabim

Core Subject : Economy, Humanities, Science, Education, Social,

Humanities Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Social Sciences

The International Journal of Applied Business and International Management (IJABIM) is a peer-reviewed journal that provides a platform for scholars, professionals, and policymakers to share pioneering research in international business, management, and economics. Published quarterly, the journal adopts a multidisciplinary approach, promoting diverse perspectives and the dissemination of impactful ideas within the global academic community. It welcomes submissions on a wide range of topics, including marketing, finance, system information management, business ethics, entrepreneurship, global business, consumer behavior, information technology management, change management, business information systems, cost management, and other related fields.

Arjuna Subject : Bisnis, Menejemen, dan Akutansi (semua kategori) - Bisnis dan Menejemen Intetrnasional

Articles 508 Documents

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Identification of Project Construction Delay Factors in Depok City, West Java (Study in Department of Housing and Settlement, Depok City) Ama Muttahizi Ahadan Auhan; Ayomi Dita Rarasati
International Journal of Applied Business and International Management Vol 7, No 3 (2022): December 2022
Publisher : AIBPM Publisher

Depok is one of the big cities in West Java, and it is a buffer zone for the capital city of Indonesia, Jakarta. Hence, the Depok city government is very active in developing the city, especially in building housing and settlements. There are many projects handled by the government but are often delayed. To solve these problems, the purpose of this research is to identify the construction project delay factor. There are 5 variables studied in this study such as project owner factors, contractor factors, consultant factors, shared responsibility factors, and external factors. This research is research with a qualitative approach by conducting a literature review and the results will be validated by experts following the provisions of the Project Management Institute. The results of the analysis show that 5 variables, namely project owner factors, contractor factors, consultant factors, shared responsibility factors and external factors are very valid in influencing construction project delays in Depok City. This research is expected to have positive implications and become a reference in mitigating the risk of delays by determining the control measures for future projects in Depok City and other cities. Keywords: Delay, Delay Factor, Construction, Housing Project, Depok

The Effective of Policy in Karawang Regency Towards Change Profession in Sirnabaya Village, East of Telukjambe District Juliati Prihatini; Siti Zulaika
International Journal of Applied Business and International Management Vol 7, No 3 (2022): December 2022
Publisher : AIBPM Publisher

The purpose of this study is to analyze the effectiveness of the Karawang Regency Government Policy in transferring livelihoods in Sirnabaya Village, Telukjambe Timur District. The research method uses a qualitative descriptive type of research. Data collection techniques through observation, structured interviews and documentation. The results showed that the local government's policy towards less productive land, allocated into industrial estates, was very effective. The local government through the Job Training Center at the Manpower and Transmigration Office in collaboration with companies, and private educational and training institutions in order to provide solutions through improving the skills of the workforce that transfers livelihoods aims to accommodate 60% of the local workforce in the company. The policy is very effective in reducing the number of unemployed. However, the company's restrictions on workers aged 18-20 are contrary to the law that says that age is the productive age, therefore it needs to be reviewed. The findings of this study the authors suggest that the age of 20-year-old employees is the productive age, companies should not make dismissals at that age. The determination of the productive age should refer to the provisions carried out by the Manpower and Transmigration Service. Keywords: effectiveness, proportion of labor, wages

A Study of Consumer Behaviour on Purchase Intention towards McDonald’s in Malaysia Chen Shi Min
International Journal of Applied Business and International Management Vol 7, No 3 (2022): December 2022
Publisher : AIBPM Publisher

McDonald's has more than 36,000 restaurants worldwide and also is the world's leading quick service restaurant chain. In the international fast-food business, McDonald's has a strong vision of providing the finest fast-service eating experience. The objective of this research is to survey determinants which affect consumer behaviour on purchase intention towards McDonald’s in Malaysia. We would like to do a survey whether service quality, pricing, product quality and location preference are determinants of affecting consumer behaviour on purchase intention toward McDonald’s. Various sources including an online survey were used to obtain the primary and secondary data for this investigation. A total of 150 loyal customers of McDonald's will participate in the online survey via Google Forms. We tested the hypothesis using SPSS software. This study indicated that service quality, pricing, product quality and location preferences are significant determinants of affecting purchase intention towards McDonald’s. This research provides new insights, and recommendations are presented. Keywords: Location preferences, Purchase intention, Pricing, Product Quality, Service Quality

Factors Affecting Users’ Behavioural Intention Towards Touch ‘N Go E-Wallet in Malaysia Gaik Lynn Yeoh
International Journal of Applied Business and International Management Vol 7, No 3 (2022): December 2022
Publisher : AIBPM Publisher

As the outbreak of COVID-19 progresses to the endemic stage, Malaysians are getting used to the norm of going cashless to purchase goods and services, whether through online platforms or physical stores to reduce contact with others. Hence, Touch ‘n Go has garnered a significant number of users since the pandemic. While it is convenient for users to make payments; concurrently, it may pose a risk with many factors that may influence the users’ loyalty to continue using online transactions. This paper aims to study the behavioural intention of the users’ loyalty to Touch ‘n Go E-wallet, given different payment options which are online transaction or physical payment. We investigate whether perceived usefulness, ease-of-use, trust, security, and social influence will affect the users’ loyalty to continue using the application. Responses collected from 150 Touch ‘n Go E-wallet users’ through an online survey, whereby the data will be analysed using SPSS. Implications and recommendations to enhance users’ loyalty, as well as increase acceptance to digital transformation, were presented. Keywords: Behavioural intention, Digital wallet, Perceived ease-of-use, Perceived security, Perceived trust, Perceived usefulness, Social influence, Touch ‘n Go.

Impact and Satisfaction Level Among Members of Women Cooperative Gerald Talahiban Malabarbas
International Journal of Applied Business and International Management Vol 7, No 3 (2022): December 2022
Publisher : AIBPM Publisher

A cooperative is a business organization structured by volunteers from the community's marginal group with a mutually shared economic and social advantage goal. The study's objective was to determine the impact and satisfaction level of women’s fishpond cooperative among its members. It involved randomly chosen 36 cooperative members from Rosario, Northern Samar, Philippines. An adopted and modified questionnaire was utilized as a data-gathering tool for the respondents' socio-demographic profile, impact, and satisfaction level. The researchers employed a descriptive research design in the conduct of the study. Both descriptive and inferential statistics were used to treat the data with the aid of statistical software. Results revealed that members have agreed that the fishpond cooperative has a socio-economic impact on them. However, they had a neutral opinion regarding their satisfaction level with their membership in the cooperative. A significant difference in the monthly income was found in the respondents’ profile, impact, and satisfaction level to their cooperative membership. Similarly, the monthly income showed a significant relationship to the impact and satisfaction level of their membership in the cooperative. Thus, the study's findings conclude that women’s fishpond cooperative had considerably contributed to their socio-economic condition. However, the members have encountered constraints and challenges in their cooperative activities such as mismanagement, lack of capital and logistics support, and technical know-how on aquaculture production. The researchers recommend that continuous capacity building to all cooperative members is necessary for the sustainability of the women's fishpond cooperative.

A COMPREHENSIVE STRUCTURAL MODEL OF ONLINE/WEBSITE EXPERIENCE Zulfahmi Zulfahmi; Radeswandri Radeswandri; Hubertina Ngarbingan; Ginta Ginting
International Journal of Applied Business and International Management Vol 7, No 3 (2022): December 2022
Publisher : AIBPM Publisher

This study evolves a model using the concept of variable flow based on the limited outcome of empirical studies regarding digital experience on critical aspects that require a theoretical basis. Flow variables in this modeling use 3 stages, starting from independent variables (interactivity, usability, connectedness, challenge, skill, telepresence, walfare), component variables (functionality, psychological, content/promoting) and outcome variables (satisfaction, belief, and behavior). The unit of analysis is website users of various tourist destinations based on local culture and traditions, with a total of 364 respondents. Data were analyzed using Structural Modeling Approach (SEM-Partial Least Square). The research model can prove most of the hypothesis testing as many as 15 of the 19 proposed hypothesis. The modeling in this study can be declared valid to be developed in the next research. There are four hypothesis analysis present insignificant results: 1) the influence of connectedness on usability; 2) the impact of content on manners determination; 3) conceptual influence on belief and, 4) influence of aptitude on psychology. For the development of future research, it is necessary to develop a more comprehensive "flow experience" model by considering the relationship of insignificant variables by considering several important things: respondent characteristics, similarity of tourist destinations and conducting comparative studies with equivalent units of analysis. Keywords: flow variable, web/online experience, antecedents, outcome, structural.

The Role of English on International Business Growth and Social Inequality Cahya Budi Irawan; Meinarti Puspaningtyas; Ana Castellano; Danang Dwi Gusti Fajar Yanto
International Journal of Applied Business and International Management Vol 7, No 3 (2022): December 2022
Publisher : AIBPM Publisher

Our aim is to investigate the concept in previous research on Human Capital Concept in Education and Economics. We use Content Analysis to compile scientific articles from emerald, Science Direct, and Korean science as well as books written by experts in the field of English Education and Marketing. Digitalization is very important for companies and society to adapt. This digitalization is forcing organizations to explore new possibilities while continuing to use existing technologies in established companies. Companies need a marketing system to support the business. The ethical marketing system adopts an attitude that is consistent with the ethical and sustainable marketing concept and demonstrates courteous and ethical behavior to increase sales. English as an international language also plays an important role in supporting international marketing. The English education system has an impact on increasing the ability of students to use English

Customer Bonding, Customer Satisfaction, and Customer Loyalty (Study on the Customer of “SMEs Martabak Hokky Kawanua” on Tondano) Steven Set Xaverius Tumbelaka; Jenny Nancy Kaligis; Ericson Mengga
International Journal of Applied Business and International Management Vol 7, No 3 (2022): December 2022
Publisher : AIBPM Publisher

This research was conducted on Martabak Hokky SME customers in Tondano city, with the aim of knowing how the level of influence of Customer Bonding to Customer Loyalty, and the influence of Customer Satisfaction to Customer Loyalty, especially in the SMEs we studied, in addition to that, this research will also look at the joint influence of Customer Bonding and Customer Satisfaction on Customer Loyalty from the SMEs studied. Quantitative method with multiple regression analysis is the method and analysis that is the choice to be used in this study, by taking a sample of 1 10 people. The findings from the multiple analysis test obtained from the study, show that there is a significant effect of Customer Bonding to Customer Loyalty, it can be explained that good Customer Bonding will help increase Loyalitas Customer significantly. The next result also shows a partially significant influence of Customer Satisfaction to Customer Loyalty, so it can be said that if Customer Satisfaction increases, it will also increase Loyalty as Customers significantly as well, The final results of the study show The simultaneous significant influence from Customer Bonding and Customer Satisfaction to Customer Loyalty from SMEs studied in this study, in other words, the increase in customer loyalty is strongly influenced by the better Customer Bonding and Customer Satisfaction. It can be suggested to the manager of Martabak UKM Hokky Kawanua to be able to pay better attention to how to maintain Customer Bonding and Customer Satisfaction in order to be able to continue to form loyalty from strong customers, so that customers will continue to buy products, and for further research to be able to see and test more deeply about customer loyalty by paying attention to other variables that were not studied in this study.

Case Study of Successful Utilization of Digital Technology Innovations Determinants of Cooperative Institutions in Bali: The Impact of the Covid-19 Pandemic Surya Dewi Rustariyuni
International Journal of Applied Business and International Management Vol 7, No 3 (2022): December 2022
Publisher : AIBPM Publisher

The Covid-19 pandemic has caused serious problems for all sectors and financial institutions, including cooperatives. One solution for cooperative institutions is to innovate digital technology to overcome social distancing. Cooperatives that can maintain their performance during the Covid-19 pandemic are those that can innovate technology. In this study, a qualitative descriptive method was used to determine the factors that influence the successful use of digital technology innovations by cooperatives in Bali due to the Covid-19 pandemic. The key informants in this study were the chairman of the board and cooperative management who applied digital technology innovation during the Covid-19 pandemic and triangulation was used for data analysis purposes. We found that top management commitment and support, perceived costs, security concerns, compatible technology facilities, perceived benefits, performance expectations and business prospects were critical to the successful use of digital technology innovations by cooperatives in Bali during the Covid-19 pandemic.

Underlying Factors of the Use of E-Commerce by SMEs in Tanjung Lesung Rofian Almas Akbar; Adhi Setyo Santoso; Andi Ina Yustina; Hajanirina Andrianantenaina
International Journal of Applied Business and International Management Vol 7, No 3 (2022): December 2022
Publisher : AIBPM Publisher

This study aims to analyze the factors that the SME onwers in Tanjung Lesung need to promote their products through e-commerce. This study employed a quantitative method, presenting 23 questions anticipated to provide insight into the research problem. This study purposively selected 300 samples of small and medium-sized business owners who use the internet to sell their products. The results show that the management relationship between productivity and actual behavior revealed a favorable relationship between perceived usefulness and actual behavior, but a negative relationship between external pressure on actual behavior and organizational support for actual behavior. The study's limitations included the impact of internet usage via e-commerce on small and medium-sized businesses. Keywords: Actual Behavior, External Pressure, Managerial Productivity, Organizational Support, Perceived Usefulness

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Liem Gai Sin

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Jawa timur

INDONESIA

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Home Page

OAI Link

Editorial Team

Contact

Reviewer

Google Scholar

Contact Name Liem Gai Sin

Contact Email journal.ijabim@gmail.com

Phone +62341366222

Journal Mail Official journal.ijabim@gmail.com

Editorial Address AIBPM Publisher JL. Kahuripan No. 9 Hotel Sahid Montana, Malang, Indonesia Phone: +62341366222

Location Kab. malang, Jawa timur INDONESIA

Abstract

Abstract

Abstract

Abstract

Abstract

Abstract

Abstract

Abstract

Abstract

Abstract

Contact Name
Liem Gai Sin

Contact Email
journal.ijabim@gmail.com

Phone
+62341366222

Journal Mail Official
journal.ijabim@gmail.com

Editorial Address
AIBPM Publisher JL. Kahuripan No. 9 Hotel Sahid Montana, Malang, Indonesia Phone: +62341366222

Location
Kab. malang,

Jawa timur

INDONESIA