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International Journal of Tourism and Hospitality in Asia Pasific
Published by AIBPM Publisher
ISSN : 26858800     EISSN : 26547945     DOI : https://doi.org/10.32535/
Core Subject : Humanities,
Humanities
IJTHAP aims to enhance theoretical development in the field of hospitality and tourism. In order to promote those innovations and fresh ideas, the journal alsso accepts conceptual research, book review, as well as essays of experience belongs to hospitality practitioners. The mission of IJTHAP is to publish scholarly empirical and theoretical research articles, offering authors and readers alike a combination of academic rigor as well as professional development. We also strive to develop a community composed of professionals and experts from anywhere around the globe.
Arjuna Subject : Umum - Umum
Articles 325 Documents
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The Measurement of Service Quality at Linow Lake Tourist Attraction Using Servqual Method Angmalisang, Stefani I.
International Journal of Tourism and Hospitality in Asia Pasific Vol 4, No 2 (2021): June 2021
Publisher : AIBPM Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32535/ijthap.v4i2.1110

Abstract

The tourism industry sector in North Sulawesi is currently getting more attention by the government. Linow lake is one of the busiest and visited tourist attraction. The tourism industry must apply the concepts, regulations and guidelines in tourism development in order to be able to maintain and increase the number of tourist visits which will lead to economic benefits for the tourism industry and local communities. In Tomohon city itself, there are so many natural tourist attractions which as beautiful as Linow Lake. In order for tourists to feel satisfied and want to visit the Linow lake on the next day, the quality of service cannot be overlooked. For this reason, measurement of service quality was carried out using five dimensions, Tangible, Reliability, Assurance, Responsiveness, and Empathy. It will be measured to 100 respondents, how the expectations and perceptions of tourists about the service quality at Linow Lake tourist attractions. Measurements were carried out by using servqual method, which calculates the difference between the expectations and perceptions of tourists consisting of 22 questions. The result of the analysis showed a positive value of 0.17, which means that the service quality at Linow Lake tourist attractions has exceeded the expectations of visitors. However, one dimension, responsiveness, gets a negative value, and it is expected that the management can improve the quality of its services in terms of response speed, especially on busy visitor days.
Analysis of The Impact of COVID-19 pandemic on Consumer Satisfaction: A study of McDonald’s Food Delivery Ng, Jie Yi; Ng, Chiao Qing; Hilmin, Siti Nur; Ng, Chi Yen; Nasharuddin, Naszatul Faizah
International Journal of Tourism and Hospitality in Asia Pasific Vol 5, No 2 (2022): June 2022
Publisher : AIBPM Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32535/ijthap.v5i2.1588

Abstract

McDonald's is the world's well-known fast-food corporation. Consequently, McDelivery as a food delivery service has been commonly used and popular in most countries. The objective of this study research is to investigate and analyze the impact of the COVID-19 pandemic on consumer satisfaction towards McDonald’s food delivery. To better understand the findings of the research, an online survey has been carried out to collect the data needed. This survey involved 112 Malaysian and Indonesian respondents and the data were analyzed by the SPSS software. The findings show that perceived usefulness and perceived price are the most significant factors in enhancing customer satisfaction with McDelivery apps and websites. Conversely, the perceived ease of use and perceived trust had no significant impact on customer satisfaction. Keywords: Consumer Behavior, Consumer Satisfaction, COVID-19, Food delivery, McDelivery, Perceived Price, Perceived Usefulness.
Sustainability in the Food and Beverage Industry: A Comparative Study of Malaysia, India, and Indonesia Kee, Daisy Mui Hung; Lee, Jerome Vui Khiong; Binti Azlan, Izza Yasmin Adriana; Subramaniam, Jeevasriirubini A/P; Koay, Jocelyn Chia Wen; Putri, Ayu Melissa; Asthana, Ritanshi; Shrivastava, Kshitiz; Beg, Ashiza
International Journal of Tourism and Hospitality in Asia Pasific Vol 6, No 3 (2023): October 2023
Publisher : AIBPM Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32535/ijthap.v6i3.2591

Abstract

This study presents a comparative study on sustainability practices in the food and beverage (FB) industry of three Southeast Asian countries: Malaysia, India, and Indonesia. Sustainability in the FB industry of a country has gained wide concern due to the growing environmental, social and economic impact. This study aims to examine whether the consumers’ awareness and knowledge and consumers’ attitudes will influence the sustainability practices implemented by three different countries as well as to compare the sustainable practices in the FB industry across countries. Data was collected through a Google Forms survey with a sample size of 150 respondents. This paper will also study the other factors contributing to the implementation of sustainability practices in Malaysia, India and Indonesia. The findings of this study revealed that the consumers’ awareness and knowledge, attitude and other factors contributing to sustainability are collectively mediated by the implementation and promotion of sustainable practices in the FB industry. However, adopting sustainable practices varies across countries due to the complex relationship of those variables.
The Role of Fiqh in Anti-Corruption Education as an Effort to Realize Good Governance in the Context of Halal City Concept Rahman, Khalid; Hasibuan, Albar Adetary; Madjid, Abdul; Qodri, Lutfi Asnan; Kamal, Sahril
International Journal of Tourism and Hospitality in Asia Pasific Vol 7, No 2 (2024): June 2024
Publisher : AIBPM Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32535/ijthap.v7i2.3241

Abstract

This study explores the potential of fiqh (Islamic jurisprudence) in anti-corruption education as a tool to promote good governance within the context of a Halal City initiative. The research is motivated by the prevalence of corruption in Indonesia, exemplified by the high number of corruption cases in Malang City (41 out of 45 people accused in 2018). The study adopts a mixed-methods approach, employing library research, interviews, and surveys to analyze public understanding of fiqh and the Halal City concept in Malang. Quantitative data is analyzed using Structural Equation Modeling (SEM). The findings reveal a mixed public response to incorporating fiqh formulations directly into regulations (coefficient: 0.16). However, the study highlights a promising alternative: implementing fiqh principles within anti-corruption education programs shows a significant positive effect on public awareness (coefficient: 0.93). A key challenge identified is the negative evaluation of good governance within the current Halal City concept (coefficient: -0.64), despite public optimism regarding the initiative's overall goals (coefficient: 0.62). It is suggested to study these factors which can inform policymakers and bridge the gap between program execution and public expectations. Ultimately, this can lead to a more successful and well-received Halal City initiative that contributes to broader anti-corruption efforts.
A Case Study on Key Success Factors of Garuda Indonesia Airlines Ganatra, Varsha; Sinha, Rupesh; Chawla, Pooja; Yi, Tan Chi; Kee, Daisy Mui Hung; Fei, Neng Mei; Leng, Law Sin; Hui, Foung Hann; Sentosa, Reinaldo Gerald; Sin, Liem Gai; Gupta, Apurv; Pandey, Rudresh
International Journal of Tourism and Hospitality in Asia Pasific Vol 4, No 1 (2021): February 2021
Publisher : AIBPM Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32535/ijthap.v4i1.1024

Abstract

The airline industry plays a vital role in stimulating social, and economic development. Thus, Garuda Indonesia implements various strategies and promotions to face the fast-changing pricing condition and the fierce competitive condition in the local and international markets. This study aims to systematically describe the characteristics of the factors improving Garuda Indonesia Airline’s profitability for its further opportunity exploration and to establish some limitations it is currently facing. To understand how they fully work and to provide more suggestions for the improvements of its overall operational activities, some data will be collected and analyzed.
TERNATE CITY TOURISM ANALYSIS (CASE STUDY OF JIKOMALAMO BEACH) Heston, Prince Charles; Kotib, Mohammad
International Journal of Tourism and Hospitality in Asia Pasific Vol 5, No 2 (2022): June 2022
Publisher : AIBPM Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32535/ijthap.v5i2.1576

Abstract

The aims of this study are to examine and analyze the effect of a tourist attraction on tourist visits at Jikomalamo beach, to test and analyze the effect of service quality on tourist visits at Jikomalamo beach, and to test and analyze the effect of comfort on tourist visits at Jikomalamo beach, Ternate City. The number of research samples is 30 people. The test tool used is multiple linear regression analysis. The study shows that the tourist attraction variable (X11) t-probability value of 0.290 is greater than the real level of 0.05, so it can be concluded that the variable has a negative and insignificant effect on tourist visits. Moreover, the service quality variable (X2X2) the probability t-value of 0.000 is smaller than the real level of 0.05 so it can be concluded that the service quality variable has a positive and significant effect on tourist visits. The convenience variable (X33) has a probability t-value of 0.003 which is smaller than the significance level of 0.05, so it can be concluded that the comfort variable has a positive and significant effect on tourist visits. Keywords: Comfort, Quality of Service, Tourist Attraction, Tourist Visits.  
Rethinking Customer Experience in Post-Pandemic Era A Case Study of J and T Express Binti Jais, Nur A’rifah; Binti Mohd Dahari, Noor Naidatul Natasya; Binti Ahmad Fikri, Nur Adila; Binti Remli, Normashitah; Setya Putra, Hendrawan Purnama
International Journal of Tourism and Hospitality in Asia Pasific Vol 6, No 2 (2023): June 2023
Publisher : AIBPM Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32535/ijthap.v6i2.2320

Abstract

In logistics management, customer satisfaction is the crucial factor in providing service quality. JT Express has proven to be successful and very influential in providing its customer services. While constant innovation is essential to providing better services to consumers. The purpose of this research is to identify the distinguished services offered and ways that customers derived their satisfaction during this pandemic. The covid-19 pandemic has brought massive changes in the way JT Express offered its services as we can see that today's society makes extensive use of internet transactions and courier services. This is due to the existing state of affairs, which is plagued by pandemics. As a result, numerous services will play a part in ensuring that clients receive high-quality services post-pandemic. This research paper will focus on identifying the factors that influence customer satisfaction in using JT delivery service. A structured questionnaire survey will be conducted to gather customers’ responses in Malaysia and Indonesia. The study will highlight aspects to provide a different perspective and greater customer satisfaction during and post-pandemic covid-19. The survey data will help to analyse and suggest new ways of creating customer experiences.
A Study on Factors Affecting Customer Satisfaction at McDonald’s Restaurants Rumagit, Merry C. N.; Song, Ng Hee; Farzana, Anis; Kee, Daisy Mui Hung; Annaletchumi, Annaletchumi; Zuraya, Anis; Sofea, Anis; Nathania, Nathania
International Journal of Tourism and Hospitality in Asia Pasific Vol 5, No 1 (2022): February 2022
Publisher : AIBPM Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32535/ijthap.v5i1.1398

Abstract

The objective of this paper is to examine the relationship between services quality, food quality, information quality, personnel quality, timeliness and cleanliness, and customer satisfaction. Customer satisfaction is crucial to the success of the business. This paper shows a discussion on how McDonald’s employees give their best when serving customers. It is widely acknowledged that McDonald’s is a well-known fast-food brand for the food beverages industry. By focusing on the six factors, McDonald’s can ensure a high level of customer satisfaction which can lead to customer loyalty. This paper proposes a theoretical framework for this research. This paper uses a quantitative method to survey customer perception. It is expected that the six factors will significantly affect customer satisfaction.
The study of the factors influencing consumers’ satisfaction in Shopee Juan, Phoon Hui; JunQiao, Qiu; Selvam, Renusha; Dandamudi, Sairaja
International Journal of Tourism and Hospitality in Asia Pasific Vol 6, No 1 (2023): February 2023
Publisher : AIBPM Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32535/ijthap.v6i1.2172

Abstract

In recent years, online shopping has become a culture to fulfill consumers’ needs and wants. E-commerce can be a platform that provides people a chance to develop new business models, although they may experience a certain amount of risk associated with their purchase. Therefore, Shopee has become one of the leading e-commerce platforms in Malaysia. The purpose of this study is to investigate the factors that influence consumers' satisfaction with Shopee for online purchases. There are five factors that were assessed which included product quality, E-service quality, security, price and convenience. An electronic survey questionnaire was used to collect data. A total of 100 Shopee users from Malaysia responded to the survey. The findings revealed that the consumers’ satisfaction in Shopee had further accelerated due to the product quality, E-service quality and convenience. Meanwhile, security and price did not significantly influence consumers' satisfaction in Shopee. This study provides Shopee with valuable insights and guidance on consumers’ perception of Shopee, leading to improved customer satisfaction.
Analysis Of The Influence Of The Tourism Sector On Pad Of The Tourism Sub-Sector In The District/City Of The Special Region Of Yogyakarta (2013-2021) Sultan, Sultan; Fattah, Rakazeta Yusuf
International Journal of Tourism and Hospitality in Asia Pasific Vol 7, No 1 (2024): February 2024
Publisher : AIBPM Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32535/ijthap.v7i1.2896

Abstract

The objective of this study is to examine the impact of variables such as the volume of tourist visit, the quantity of tourist attractions. and the number of non-star hotels on the Original Local Government Revenue (PAD) of the tourism sub sector in the Districts/Cities of the Special Region of Yogyakarta Province in 2013-2021. This research is based on secondary data, namely the number of tourist visits, number of tourist attractions, and local revenue from the tourism sub-sector which is available in the tourism statistics of the Yogyakarta Special Region Tourism Office in 2013-2021 as well as the number of non-star hotels available in the Central Statistics Agency in 2013-2021. The analytical tool used is Panel Data Regression with the Random Effect Model (REM) approach. The research results highlight the positive impact of tourist visits and non-star hotels on local revenue in the tourism sub-sector, emphasizing the need for strategies to increase tourist arrivals and support non-star hotel growth. The lack of influence from tourist attractions suggests a need for further investigation and potential reevaluation of promotional efforts.

Page 27 of 33 | Total Record : 325

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