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Contact Name
GENESIS SEMBIRING DEPARI
Contact Email
genesissembiring@gmail.com
Phone
+6285359562521
Journal Mail Official
genesissembiring@gmail.com
Editorial Address
Jl Ir Juanda no 56b, Medan
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INDONESIA
Asian Journal of Management Analytics
ISSN : -     EISSN : 29634547     DOI : https://doi.org/10.55927/ajma.v1i2
Core Subject : Science,
The Asian Journal of Management Analytics (AJMA) is a journal focused on the theory and application of data analytics and its applications in contemporary business, economics, and management disciplines. These disciplines include accounting, finance, management, marketing, economics production/operations management, and supply chain management. The connectivity, interdisciplinary, and interface between data analytics and various business disciplines are of particular interest for this journal. Research methods that are expected to be implemented in this journal include, but are not limited to, empirical research, data analytics, big data analytics, data science, operations research, management science, decision science, and simulation modeling. AJMA journal publishes articles quarterly in January, April, July, and October.
Articles 239 Documents
Community-Driven Brand Loyalty: The Interplay of Experience, Benefits, and Engagement Hermawan, Indra; Ginting, Paham; Rini, Endang Sulistya
Asian Journal of Management Analytics Vol. 3 No. 4 (2024): October 2024
Publisher : PT FORMOSA CENDEKIA GLOBAL

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55927/ajma.v3i4.11922

Abstract

The aim of this study is to conduct a comprehensive analysis of the effects of community experience and perceived community benefits on brand loyalty, with brand engagement serving as an intervening variable. Employing a quantitative survey methodology with an associative approach, this research focuses on members of the Sampoerna Retail Community in Area Medan 2, comprising a population of 2,293 individuals. A sample of 180 respondents was selected. Data collection utilized a structured questionnaire, and analytical methods included descriptive analysis and PLS-SEM, ensuring a robust evaluation of the relationships among the key variables. The findings indicate that community experience and the perception of community benefits both exert a positive and statistically significant influence on brand loyalty. While community experience positively influences brand engagement, this relationship does not achieve statistical significance. In contrast, the perception of community benefits significantly affects brand engagement. Furthermore, brand engagement positively impacts member loyalty. Notably, while brand engagement does not mediate the relationship between perceived community benefits and brand loyalty, it does mediate the relationship between community experience and brand loyalty. This research enhances the understanding of the dynamics among these variables within the research context.
Empowerment of MSMES in Increasing Competitiveness Based on Legality of Halal Businesses and Products Farida, Nurul; Sudarmiatin, Sudarmiatin; Rahayu, Wening Patmi
Asian Journal of Management Analytics Vol. 3 No. 4 (2024): October 2024
Publisher : PT FORMOSA CENDEKIA GLOBAL

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55927/ajma.v3i4.11979

Abstract

Business Licensing is the legality given to Business Actors to start and run their businesses and activities. having NIB speeds up the processing of other licenses because NIB is the initial requirement for obtaining various other documents, one of which is obtaining a halal certificate. Halal certificate is legal certainty of the halalness of a product. Halal products are products that have been declared halal in accordance with Islamic law. The purpose of this study was to determine the Empowerment of MSMES in Increasing Competitiveness Based on Business Legality and Halal Products. The results of this study indicate that the increase in small and medium enterprises cannot be separated from the role of the government in providing training and knowledge to improve the quality of products of business actors, one of which is in obtaining business licenses and halal product certificates. By having business legality and halal certificates business actors have a comparative advantage so that they are able to compete in the global market.
Decoding Stock Price Movements: How Net Profit Margin and Debt-to-Equity Ratio Drive Value, with Earnings per Share as the Game-Changer Muslim, Ahmad Bukhori; Wulandari, Dian Sulistyorini; Rusyidi, Rahimi Annisa Sanjo
Asian Journal of Management Analytics Vol. 3 No. 4 (2024): October 2024
Publisher : PT FORMOSA CENDEKIA GLOBAL

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55927/ajma.v3i4.12049

Abstract

This research investigates the relationships between Net Profit Margin (NPM), Debt-to-Equity Ratio (DER), Earnings per Share (EPS), and stock prices within the context of the Indonesian stock market. Utilizing a quantitative analysis approach, the study employs panel data regression to assess the statistical significance of these financial metrics on stock valuations. The findings reveal that NPM has a meaningful and statistically significant positive impact on stock prices, indicating that higher profit margins are associated with increased investor confidence and market valuation. Conversely, the results show that DER does not significantly influence stock prices, suggesting that investors may perceive high debt levels as a risk that diminishes stock value. Furthermore, the study finds that EPS does not moderate the relationship between NPM and stock prices, nor does it strengthen the effect of DER on stock valuations. These conclusions contribute to understanding financial determinants in stock price movements, emphasizing the importance of profit margins while highlighting the limited role of leverage and earnings per share in this context. The research provides recommendations for investors and corporate managers and suggests avenues for future studies, including broader geographic comparisons and integrating qualitative factors into stock valuation analysis.
Scaling Up Tax Strategies: Investigating the Moderating Effect of Leverage on Firm Size, Asset Intensity, and Tax Management Triwibowo, Edi; Wulandari, Dian Sulistyorini; Sari, Ratna Kartika
Asian Journal of Management Analytics Vol. 3 No. 4 (2024): October 2024
Publisher : PT FORMOSA CENDEKIA GLOBAL

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55927/ajma.v3i4.12089

Abstract

This study examines the relationships between firm size, asset intensity, leverage, and tax management in Indonesian manufacturing companies. Utilizing a panel data approach from 2020 to 2022, the research finds that firm size and asset intensity significantly influence tax management practices, highlighting larger firms' advantages in implementing effective tax strategies. Conversely, leverage does not significantly mediate the relationship between firm size or asset intensity and tax management. These findings suggest that while asset intensity provides firms with opportunities to optimize tax deductions, the impact of leverage on tax management strategies is limited. The research underscores the importance of understanding these dynamics for business leaders aiming to enhance tax efficiency and compliance. Additionally, the study provides practical recommendations for firms and policymakers to improve tax management practices in the manufacturing sector. Overall, the research contributes valuable insights into the factors affecting corporate tax strategies in Indonesia.
The Influence of Audit Tenure, Emotional Quotient, Time Budget Pressure and Professional Skepticism on Audit Quality at Public Accounting Firms in Jambi, Palembang and Pekanbaru Sitorus, Paula Agustina; Kusumastuti, Ratih; Rahayu, Rahayu
Asian Journal of Management Analytics Vol. 4 No. 1 (2025): January 2025
Publisher : PT FORMOSA CENDEKIA GLOBAL

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55927/ajma.v4i1.12312

Abstract

This study aims to analyze the effect of audit tenure, emotional quotient, time budget pressure, and professional skepticism on audit quality at public accounting firms (KAP) in Jambi, Palembang, and Pekanbaru Regions. This study uses primary data by distributing questionnaires to auditors who work at 12 (twelve) KAP Jambi, Palembang, and Pekanbaru. The sampling technique used was purposive sampling technique. This study used a sample of 54 respondents. The data analysis technique used in this research is multiple linear regression analysis using the SPSS version 29 program. The results showed that audit tenure, emotional quotient, time budget pressure, and professional skepticism simultaneously affect audit quality. Partially that audit tenure, time budget pressure, skepticism have an effect on audit quality, emotional quotient has no effect on audit quality.
Factors Affecting Sustainability Report Disclosure in Indonesia (Survey of companies participating in ASRRAT 2022-2023) Pulungan, M Alif Al Ghifari; Safelia, Nela; Ridwan, Muhammad
Asian Journal of Management Analytics Vol. 4 No. 1 (2025): January 2025
Publisher : PT FORMOSA CENDEKIA GLOBAL

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55927/ajma.v4i1.12410

Abstract

The purpose of this study is to examine the Factors Affecting Sustainability Report Disclosure in Indonesia (Survey of companies participating in ASSRAT 2022-2023). By looking for sustainability and yearly reports on each company's website, this study leverages secondary data. Purposive sampling is the method of sampling that is employed. Over the course of two years, this study used a sample of seventeen companies, for a total of thirty-four companies. Multiple linear regression utilizing the SPSS version 25 data analysis tool is the data analysis technique employed in this investigation. The study's findings suggest that board size and leverage significantly impact the disclosure of sustainability reports. However, the disclosure of sustainability reports is not significantly impacted by a company's size, age, profitability, or liquidity.
The Role of Product Quality, Customer Reviews, Ratings, and E-WOM in Shaping Purchase Decisions for Skintific Products on Shopee Putri, Dea Yosiana; Astuti, Herni Justiana; Handayani, Erna; Haryanto, Totok
Asian Journal of Management Analytics Vol. 4 No. 1 (2025): January 2025
Publisher : PT FORMOSA CENDEKIA GLOBAL

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55927/ajma.v4i1.12573

Abstract

This study analyzes the impact of product quality, online customer reviews, customer ratings, and e-WOM on purchasing decisions for Skintific products on Shopee. Using a quantitative approach, this study involved 100 students from three of the largest universities in Purwokerto who had purchased Skintific products. The sample was selected through purposive sampling. The results showed that product quality and online customer reviews significantly influenced purchasing decisions, surpassing the impact of customer ratings and e-WOM. E-WOM was found to have no significant impact, providing a new perspective on digital marketing strategies on Shopee. This study contributes to a deeper understanding of consumer behavior in e-commerce, by emphasizing the important role of product quality and reviews in shaping purchasing decisions.
Analysis of the Implementation of the Development Information System (SIPBANG2) at the NTB Provincial Library and Archives Service Islami, Fitriani Putri; Nurabiah, Nurabiah
Asian Journal of Management Analytics Vol. 4 No. 1 (2025): January 2025
Publisher : PT FORMOSA CENDEKIA GLOBAL

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55927/ajma.v4i1.12960

Abstract

This study aims to determine how the implementation of the Development Information System (SIPBANG2) in the NTB Provincial Library and Archives Service. This study uses a descriptive research method with a qualitative approach. The results show that SIPBANG2 makes it easier to manage data and budget reports with intuitive features and integration into a central system, although there are still technical obstacles such as errors that affect data accuracy. The perception of usability and ease of use tends to be positive, even though productivity is not optimal. Attitudes towards user behavior show good acceptance, supported by strong perceptions of behavioral interest to continue using this system as part of government policy. In behavioral perception, SIPBANG2 implementation has helped the input and reporting process, and users are optimistic that this system can provide greater benefits with continuous improvement.
Actors of Education Supervision in Indonesia Salafiyah, Yuyun; Farisi, Ahmad Nu'man; Supardi, Supardi; Gunawan, Agus
Asian Journal of Management Analytics Vol. 4 No. 1 (2025): January 2025
Publisher : PT FORMOSA CENDEKIA GLOBAL

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55927/ajma.v4i1.12974

Abstract

Stakeholders are still concerned about supervision in education. Particularly since the Independent curriculum was introduced, all education-related laws have been modified or updated. The purpose of this essay is to investigate the theories that underpin monitoring as well as the laws and rules that control those who violate them. This study was written utilizing a qualitative approach that involved library research. It was discovered that the head of the education unit, the school/madrasah committee, the central government, and the local government all carry out education supervision in accordance with the most recent rules and regulations.
The Relationship of Hedonic Lifestyle with Consumptive Behavior in E-Commerce Users Adolescent Aini, Dea Fitri; Widiastuti, Netty; Widyana, Rahma; Aziza, Maghfira Nur; Wedadjati, Ratna Sesotya
Asian Journal of Management Analytics Vol. 4 No. 1 (2025): January 2025
Publisher : PT FORMOSA CENDEKIA GLOBAL

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55927/ajma.v4i1.11403

Abstract

This study aims to determine the relationship between hedonic lifestyle and consumptive behavior in adolescent e-commerce users. This study proposes a hypothesis that there is a positive relationship between hedonic lifestyle and consumptive behavior in adolescent e-commerce users. The subjects in this study were 116 adolescents with an age range of 17-22 years. The data collection method used in this study is to use the Consumptive Behavior Scale and the Hedonic Lifestyle Scale. The data analysis technique used is using product moment correlation. Based on the results of data analysis, the correlation coefficient (rxy) = 0.800 with p = 0.000 (p < 0.001) shows that the hypothesis proposed in this study is accepted, namely there is a positive correlation between hedonic lifestyle and consumptive behavior in adolescent e-commerce users. The coefficient of determination (R2) is 0.639 so it can be said that the hedonic lifestyle contributes 63.9% to consumptive behavior and the remaining 36.1% is influenced by other factors.