cover
Contact Name
Syahmardi Yacob
Contact Email
syahmardi_yacob@unja.ac.id
Phone
+6281320024269
Journal Mail Official
editorjournalbsmr@unja.ac.id
Editorial Address
Management Department, Faculty of Economics and Business, Universitas Jambi, Indonesia Kampus Unja Pinang Masak, Jl. Raya Jambi-Muara Bulian Km.15 Mendalo Darat, Jambi Luar Kota, Jambi
Location
Kota jambi,
Jambi
INDONESIA
Journal of Business Studies and Management Review
Published by Universitas Jambi
ISSN : 2597369X     EISSN : 25976265     DOI : https://doi.org/10.22437/jbsmr
Core Subject : Science, Social,
The aim of the Journal of Business Studies and Management Review (JBSMR)  is to be a unique journal in its provision of extraordinary services like quick and professional correspondence with authors, fair and comprehensive articles’ double-blind peer review, prompt results of reviews by our dedicated reviewers and editors, high readership and impact. The scope of the manuscript that can be published in JBSMR is financial management, human resource management, marketing management, production and operation management, retail, e-retail, e-commerce, entrepreneurship, small and medium enterprises, and digital marketing in any Business and Management Discipline.
Articles 261 Documents
IMPROVING ORGANIZATIONAL CITIZENSHIP BEHAVIOR THROUGH ORGANIZATIONAL JUSTICE AND JOB SATISFACTION Hendra Hendra; Shofia Amin; Rike Setiawati
JOURNAL OF BUSINESS STUDIES AND MANGEMENT REVIEW Vol. 5 No. 2 (2022): JBSMR, Vol. 5 No.2, June 2022
Publisher : Management Department, Faculty of Economics and Business, Universitas Jambi

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (310.832 KB) | DOI: 10.22437/jbsmr.v5i2.18033

Abstract

This study examined how to improve organizational citizenship behavior (OCB), organizational justice, and job satisfaction. 85 employees of the Regional Finance Institution of Tanjung Jabung Regency, Jambi Province, were respondents in this study through the distribution of questionnaires. Hypothesis testing is carried out using smart PLS version 3.0. The findings showed a significant effect between organizational justice and job satisfaction, between Organizational justice and OCB, and between Job satisfaction and OCB. Thus, Job satisfaction only acts as a partial mediation. This finding indicates that organizational justice and job satisfaction can directly influence the increase in OCB without going through the mediator variables. Therefore, improving OCB can be done by directly enhancing the perception of organizational justice and directly improving job satisfaction.
THE EFFECT OF FIRM SIZE AND LEVERAGE ON FINANCIAL PERFORMANCE AND THEIR IMPACT ON FIRM VALUE IN FOOD AND BEVERAGE SECTOR COMPANIES LISTED ON THE INDONESIA STOCK EXCHANGE Asep Saepul Bahri; Kurniawan Saefullah; Mokhamad Anwar
JOURNAL OF BUSINESS STUDIES AND MANGEMENT REVIEW Vol. 5 No. 2 (2022): JBSMR, Vol. 5 No.2, June 2022
Publisher : Management Department, Faculty of Economics and Business, Universitas Jambi

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (210.658 KB) | DOI: 10.22437/jbsmr.v5i2.18149

Abstract

The current state of the world economy is in decline, including in Indonesia due to the Covid-19 outbreak, which has affected almost all economic sectors. However, several food and beverage companies listed on the Indonesian stock exchange have remained stable, if not rising, as if they will be unaffected by the outbreak of Covid 19 the purpose of this research was to investigate the impact of business size and leverage on financial performance and firm values. From 2017 to 2020, this study used a sample of food and beverage firms listed on the Indonesia Stock Exchange (IDX). The information used was gathered from a panel of people. Path analysis is the data analysis technique that was used.Firm size has a significant effect on financial performance, leverage has a significant effect on financial performance, firm size has a significant effect on firm value, leverage has insignificant effect on firm value, financial performance has a significant effect on firm value, and financial performance can mediate firm size and leverage, according to the findings of the study.
THE EFFECT OF INTELLECTUAL CAPITAL ON COMPANY PERFORMANCE AND COMPANY VALUE BEFORE AND DURING COVID-19 PANDEMIC Fitriaty Fitriaty; Muhammad Haris Saputra; Dessy Elliyana
JOURNAL OF BUSINESS STUDIES AND MANGEMENT REVIEW Vol. 5 No. 2 (2022): JBSMR, Vol. 5 No.2, June 2022
Publisher : Management Department, Faculty of Economics and Business, Universitas Jambi

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (221.131 KB) | DOI: 10.22437/jbsmr.v5i2.18555

Abstract

This study aims to examine the effect of Value added Intellectual capital (VAIC) consist of Human Capital Efficiency (HCE), Structural Capital Efficiency (SCE), Capital Employed Efficiency (CEE) on company performance and company value before and during the Covid-19 pandemic. The sample of this research is companies listed on the Indonesia Stock Exchange for the Mining Industry period 2017-2021. The results of this study before covid HCE, SCE and Size had a negative and significant effect on company performance, CEE and VAIC had a significant positive effect on company performance. VAIC has a positive and significant effect on company value. Meanwhile, when the Covid-19 pandemic CEE had a positive and significant impact on company performance, VAIC had a positive and significant impact on company value.
HEDONIC VALUE AND UTILITARIAN VALUE IN FOOD TRUCK BUSINESS: A QUALITATIVE PERSPECTIVE Firmansyah Firmansyah; Tona Aurora Lubis; Maryati Ningsih
JOURNAL OF BUSINESS STUDIES AND MANGEMENT REVIEW Vol. 5 No. 2 (2022): JBSMR, Vol. 5 No.2, June 2022
Publisher : Management Department, Faculty of Economics and Business, Universitas Jambi

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (362.044 KB) | DOI: 10.22437/jbsmr.v5i2.18640

Abstract

The culinary industry grows and develops because of the phenomenon of the growth and development of the street food business. One of the developments in the way food and beverage is served is selling via trucks or “mobile restaurants”, better known as Food trucks. The growth of the Food Truck business shows significant growth due to the increasing behavior of people's consumption of food and beverages offered by the Food Truck media. This research is qualitative research. This study uses respondents who have made purchase transactions at the food truck business in Jambi City. At this qualitative stage, the themes and sub-themes of the research were obtained. The hedonic value theme has sub-themes in the form of fun, curiosity, entertainment, a variety of product flavors, hygienic factors, creativity, and innovation, as well as attracting attention. The utilitarian value theme has sub-themes in the form of time efficiency, affordable prices, practicality, and strategic location. While on the purchasing decision theme, there are sub-themes in the form of convenience when buying, information from friends and family and product attributes as needed.
THE IMPORTANCE OF CUSTOMER RELATIONSHIP MARKETING TO PARTICIPANT LOYALTY THROUGH PARTICIPANT SATISFACTION IN BUSINESS ENTITIES: AN EMPERICAL STUDY IN HEALTH PROVIDER BPJS JAMBI CITY Lidya Pusparina Sirait; Syahmardi Yacob; Agus Solikhin
JOURNAL OF BUSINESS STUDIES AND MANGEMENT REVIEW Vol. 5 No. 2 (2022): JBSMR, Vol. 5 No.2, June 2022
Publisher : Management Department, Faculty of Economics and Business, Universitas Jambi

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (322.134 KB) | DOI: 10.22437/jbsmr.v5i2.18668

Abstract

BPJS Health as a provider of Health Insurance in Indonesia should increase service business efforts to increase customer loyalty. Especially in the competition in the insurance industry from time to time which is increasing competitive. One of the steps that can be taken is through increasing Customer Relationship Marketing which is expected to increase participant satisfaction. This study aims to analyze the effect of the variable Customer Relationship Marketing, on participant loyalty through the satisfaction of BPJS Health Business Entity Participants in Jambi City. The sample used was 100 PICs from business entities registered with BPJS Health Jambi City. The analytical tool used is SEM PLS. The results of the study found that Customer Relationship Marketing had a positive and significant effect on Participant Satisfaction, Based on the results of this study, it can be recommended that BPJS Health can maintain and develop their Customer Relationship Marketing again. So that the satisfaction and loyalty of participants can be increased.
THE EFFECT OF CONTENT REVIEW AND PROMOTION ON BUYING INTEREST WITH PRODUCT INVOLVEMENT AS AN INTERVENING : (Case Studies Of Tasya Farasya's Beauty Vlogger Review On Wardah Products) Sonia Risyafani; Johannes Johannes; Idham Khalik
JOURNAL OF BUSINESS STUDIES AND MANGEMENT REVIEW Vol. 5 No. 2 (2022): JBSMR, Vol. 5 No.2, June 2022
Publisher : Management Department, Faculty of Economics and Business, Universitas Jambi

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (342.829 KB) | DOI: 10.22437/jbsmr.v5i2.18881

Abstract

This research aims to explain the influence of product review content and promotions through social media on buying interest through product involvement. Sampling size was determined with the quote technique; 115 respondents were chosen from management students, Faculty of Economics and Business, University of Jambi. The data analysis used PLS (Partial Least Square). The results showed that product review content has a positive and significant effect on buying interest, and promotion positively and significantly impacts buying interest. Product review content has a significant positive effect through product involvement as an intervening variable, and promotion through social media has a positive and significant impact on buying interest through product involvement. Based on the study results, the marketer can suggest social media as a product promotion tool because social media can reach market segments effectively and efficiently and encourage marketers to work with beauty vloggers who have the credibility to attract consumer buying interest.
HOW TO ENGAGE EMPLOYEE: THE INFLUENCE OF LEADERSHIP AND TEAM WORK Alden Nelson
JOURNAL OF BUSINESS STUDIES AND MANGEMENT REVIEW Vol. 5 No. 2 (2022): JBSMR, Vol. 5 No.2, June 2022
Publisher : Management Department, Faculty of Economics and Business, Universitas Jambi

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (340.298 KB) | DOI: 10.22437/jbsmr.v5i2.18882

Abstract

The term employee engagement relates to the level of an employee's commitment and it is has a connection to an organization. Employee engagement has emerged as a critical driver of business success in today's competitive marketplace. The purpose of this research to determine the correlation of employee engagement with leadership and team work in multinational company in Batam. The factors used in this study are leadership (X1), team work (X2), motivation (X3) and employee engagement (Y). The analysis technique used is multiple linear regression and the type of research includes explanatory research with hypothesis testing from primary data obtained from questionnaires. The data tested using Smart PLS 3.0 and found that the leadership no significant effet to employee engagement but team work and motivation have significant effect to employee engagement.
EXPLORING DETERMINANT FACTORS THAT ENCOURAGE EFFECTIVENESS OF RECRUITMENT AND SELECTION PROCESS (CASE STUDY AT BANK BRI, MANADO BRANCH) Jhoni Franata; Handrio Adhi Pradana
JOURNAL OF BUSINESS STUDIES AND MANGEMENT REVIEW Vol. 5 No. 2 (2022): JBSMR, Vol. 5 No.2, June 2022
Publisher : Management Department, Faculty of Economics and Business, Universitas Jambi

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (351.247 KB) | DOI: 10.22437/jbsmr.v5i2.18902

Abstract

This study aims to investigate: 1) recruitment process, 2) selection process, 3) implementation of recruitment and selection system, and 4) evaluation toward recruitment and selection activities at Bank BRI Manado branch. This bank is the main branch office in the city of Manado which covers units and cash offices in the city of Manado. The research method used is a qualitative method with a case study approach, while the data collection methods are in-depth interviews, observation, and documentation on the object of research. Data analysis techniques are triangulation, data reduction, data display and interpretive conclusion drawing based on the suitability between concept categorization and the results of data reduction in the field. The findings of this study indicate that in the case of Bank BRI Manado branch, there are at least three main factors that drive the effectiveness of the recruitment and selection process, that are bank reputation, transparency in recruitment-selection activities, and the quality of interviews with candidates. These three main factors are believed to be able to produce competent bank employees who are positively committed to the company. A more detailed explanation of the implications of each factor is described in the discussion section of this article.
THE INFLUENCE OF FINANCIAL RATIOS TOWARD STOCK PRICE OF PHARMACEUTICAL COMPANIES IN INDONESIA Afri Yeni Lubis; Purwanto Purwanto
JOURNAL OF BUSINESS STUDIES AND MANGEMENT REVIEW Vol. 5 No. 2 (2022): JBSMR, Vol. 5 No.2, June 2022
Publisher : Management Department, Faculty of Economics and Business, Universitas Jambi

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (379.268 KB) | DOI: 10.22437/jbsmr.v5i2.18957

Abstract

The research objectives to examine the influence of current ratio, debt to equity ratio, return on equity, total asset turnover ratio, and earnings per share on stock price with an additional price-earnings ratio as moderating variable of current ratio, debt to equity, and earning per share of pharmaceutical companies listed in Indonesia Stock Exchange. The quantitative research is applied through data from the financial reports among six samples of pharmaceutical companies from 2009-2020 with the analytical tool EViews 10, with other supporting tests such as descriptive statistical analysis, classical assumption, multiple linear regression, and hypothesis testing. The use of multiple linear regression on panel data bolsters to choice of the Fixed Effect Model technique. The results depict a value of adjusted R-square of dependent variables by 64.38%, which CR, DER, TATO, and EPS significantly influence the stock price. Meanwhile, PER does not moderate EPS impact on stock price, yet, moderates CR and DER effect on the stock price.
THE EFFECT OF VIRAL MARKETING AND SOCIAL MEDIA INSTAGRAM ON REPURCHASE INTEREST THROUGH CONSUMER TRUST AS AN INTERVENING VARIABLE Alya Ananda Riel; Syahmardi Yacob; Ade Titi Nifita
JOURNAL OF BUSINESS STUDIES AND MANGEMENT REVIEW Vol. 5 No. 2 (2022): JBSMR, Vol. 5 No.2, June 2022
Publisher : Management Department, Faculty of Economics and Business, Universitas Jambi

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (296.146 KB) | DOI: 10.22437/jbsmr.v5i2.18958

Abstract

The purpose of this research is to determine the effect of; viral marketing on customer trust; viral marketing on consumer repurchase intention; customer trust on consumer repurchase intention; viral marketing on consumer repurchase intention through customer trust as an intervening variable. This study uses a quantitative descriptive method with a purposive sampling method of 200 respondents. This research data collection uses an online method to distribute questionnaires to respondents. This research data analysis method uses SmartPLS 3.0. The results from this study indicate that the viral marketing variable has a significant positive effect on consumer trust in Cake by Nadia consumers. The viral marketing variable has a significant positive effect on consumer repurchase intention in Cake by Nadia. The consumer trust variable has a significant positive effect on consumer repurchase intention in Cake by Nadia Consumers. Then, the viral marketing variable has a significant positive effect on consumer repurchase intention through consumer trust as an intervening variable on Cake by Nadia consumers.