cover
Contact Name
Syahmardi Yacob
Contact Email
syahmardi_yacob@unja.ac.id
Phone
+6281320024269
Journal Mail Official
editorjournalbsmr@unja.ac.id
Editorial Address
Management Department, Faculty of Economics and Business, Universitas Jambi, Indonesia Kampus Unja Pinang Masak, Jl. Raya Jambi-Muara Bulian Km.15 Mendalo Darat, Jambi Luar Kota, Jambi
Location
Kota jambi,
Jambi
INDONESIA
Journal of Business Studies and Management Review
Published by Universitas Jambi
ISSN : 2597369X     EISSN : 25976265     DOI : https://doi.org/10.22437/jbsmr
Core Subject : Science, Social,
The aim of the Journal of Business Studies and Management Review (JBSMR)  is to be a unique journal in its provision of extraordinary services like quick and professional correspondence with authors, fair and comprehensive articles’ double-blind peer review, prompt results of reviews by our dedicated reviewers and editors, high readership and impact. The scope of the manuscript that can be published in JBSMR is financial management, human resource management, marketing management, production and operation management, retail, e-retail, e-commerce, entrepreneurship, small and medium enterprises, and digital marketing in any Business and Management Discipline.
Articles 261 Documents
pengaruh motivasi pelayanan publik terhadap kinerja pegawai dengan organizational citizenship behavior sebagai variabel intervening pada sinas tenaga kerja dan transmigrasi provinis jambi Putri, Putri Maha Sari; Amin, Shofia; Sumarni, Sumarni
Journal of Business Studies and Management Review Vol. 7 No. 2 (2024): JBSMR, Vol 7 No.2 June 2024
Publisher : Management Department, Faculty of Economics and Business, Universitas Jambi

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.22437/jbsmr.v7i2.33376

Abstract

This research aims to examine and analyze the influence of public service motivation onemployee performance through organizational citizenship behavior. Using quantitative methods,data collection techniques are used through observation, questionnaires and documentation.Hypothesis testing was carried out using the Structural Equation Model (SEM) technique withthe smartPLS program. The research results show that: 1) public service motivation has apositive and significant effect on employee performance, 2) public service motivation has apositive and significant effect on organizational citizenship behavior, 3) organizationalcitizenship behavior has a positive and significant effect on employee performance, 4) Publicservice motivation has a positive and significant effect on employee performance withorganizational citizenship behavior as an intervening variable.Keywords: Employee Performance, Public Service Motivation, Organizational CitizenshipBehavior
Bahasa Inggris Rahayu, Silvia; Evanita, Susi
Journal of Business Studies and Management Review Vol. 7 No. 2 (2024): JBSMR, Vol 7 No.2 June 2024
Publisher : Management Department, Faculty of Economics and Business, Universitas Jambi

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.22437/jbsmr.v7i2.33500

Abstract

This research aims to determine environmental communication strategies for sustainable waste management through community empowerment. This research was conducted in Talang Lindung Village, Sungai Bungkal District, Sungai Penuh City. The research results showed that community empowerment in managing household waste and maintaining environmental cleanliness began to improve with mass communication and personal communication activities. Mass communication was carried out through FGDs and placing banners in several strategic places in Talang Lindung Village, while personal communication was carried out by providing door-to-door counseling and distributing brochures. To determine changes in knowledge, attitude and behavior of the community after mass and personal communication, evaluation and monitoring were carried out in collaboration with the Head of Talang Lindung Village. The results of this research show that changes in personal communication behavior are more influential than mass communication. From the results of evaluation and monitoring, it is known that mass communication can be used to increase knowledge, but behavior change is more influential if personal communication is used. With mass communication through FGDs and the installation of banners, people who previously did not know became aware that there are laws and regulations governing waste disposal.
TRANSACTION COSTS: A LEGENDARY THEORY OF THE FIRM Hasanah, Nur
Journal of Business Studies and Management Review Vol. 7 No. 2 (2024): JBSMR, Vol 7 No.2 June 2024
Publisher : Management Department, Faculty of Economics and Business, Universitas Jambi

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.22437/jbsmr.v7i2.33755

Abstract

There are three widely recognized perspectives on the organizations. They are resource dependence, efficiency, and population perspectives. The purpose of this paper is to explain the history of transaction cost theory, the theory of the firm, the nature of the firm, the transaction cost economics, and the critiques for this theory. Articles in leading journals listed in EBSCO, Emerald, JSTOR, ProQuest, and ScienceDirect databases were chosen. A conceptual and relational analysis was conducted to fulfill the purpose of this paper. Results show that an acceptable theory of the firm should possess the capability to elucidate not just the reasons for the existence of firms in a market economy, but also other aspects. At the very least, it should have the capacity to clearly define and articulate the limits of a firm’s activities, including what tasks are performed internally and what tasks are outsourced or delegated to others, as well as how these activities are structured and how the firm achieves growth and success. While profit-oriented organizations have long recognized the numerous advantages of inter-organizational collaboration, non-profit organizations are now beginning to understand some of these benefits, including cost savings through shared administrative expenses, enhanced value propositions, increased efficiency, strengthened programs, utilization of compatible skills and abilities, and improved leadership skills.  
DRIVING FORCES: EXPLORING THE IMPACT OF SOCIAL MOTIVES ON ENTREPRENEURIAL ORIENTATION AND KNOWLEDGE MANAGEMENT BEHAVIOR THROUGH THE MEDIATING LENS OF ENTREPRENEURIAL ORIENTATION Hadipoespito, Randy; Herlina, Maria Grace; Ikhsan , Ridho Bramulya
Journal of Business Studies and Management Review Vol. 7 No. 2 (2024): JBSMR, Vol 7 No.2 June 2024
Publisher : Management Department, Faculty of Economics and Business, Universitas Jambi

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.22437/jbsmr.v7i2.33816

Abstract

This study explores the impact of McClelland's social motives on entrepreneurial orientation (EO) and knowledge management behaviour (KMB), examining EO's mediating role in this relationship. Utilising a sample of 302 employees from Greater Jakarta, data were collected through online surveys and analysed using partial least square structural equation modeling (PLS-SEM). The findings reveal that social motives significantly influence EO, positively impacting KMB. The study underscores the importance of fostering a workplace culture that supports social motives such as achievement, power, and affiliation, as these drive entrepreneurial behaviours and effective knowledge management practices. EO serves as a crucial mediator, amplifying the beneficial effects of social motives on KMB. These insights suggest that organisations can enhance their innovation and competitive advantage by strategically managing human and knowledge resources. Practical implications include implementing policies and training programs that cultivate social motives and entrepreneurial orientation. Future research should explore the longitudinal effects and the moderating roles of organisational culture and leadership style, providing a more comprehensive understanding of these dynamics across diverse contexts.
Analisis Online Review, Celebrity Endorsement, Kesadaran Halal terhadap Pembelian Fashion Halal Rahmah, Rahmah; Sari, Diana
Journal of Business Studies and Management Review Vol. 7 No. 2 (2024): JBSMR, Vol 7 No.2 June 2024
Publisher : Management Department, Faculty of Economics and Business, Universitas Jambi

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.22437/jbsmr.v7i2.33885

Abstract

With around 229 million Muslims, Indonesia is the largest Muslim-majority country. However, Indonesia is not in the number one position in every sector in the halal industry. This is contradictory to the reality in Indonesia because based on this data, Indonesia has the largest number of Muslims in 2023. This journal examines the influence of consumption behaviour on halal fashion among generation Z Muslims in Bandung. This study aims to determine whether online customer reviews, celebrity endorsement, and halal awareness have a significant effect on the purchase intention of halal fashion in the Shopee application. This study uses a quantitative approach with the Structural Equation Model (SEM) using SmartPLS 4 software. The number of samples obtained was 202 people according to the specified criteria, who are Muslim, aged 10-28 years, domiciled in Bandung, and have bought halal fashion products at Shopee. The results of the study indicate that each of the variables of online customer review, celebrity endorsement, and halal awareness has a positive and significant effect on the intention to buy halal fashion at Shopee for generation Z Muslims in Bandung.
The INTERSECTION OF SOCIAL MEDIA LEARNING AND ENTREPRENEURIAL ORIENTATION: EFFECTS ON ACADEMIC OUTCOMES FOR GEN Z HIGHER EDUCATION STUDENTS Rinaldi, Banu; Herlina, Maria Grace; Ikhsan, Ridho Bramulya
Journal of Business Studies and Management Review Vol. 7 No. 2 (2024): JBSMR, Vol 7 No.2 June 2024
Publisher : Management Department, Faculty of Economics and Business, Universitas Jambi

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.22437/jbsmr.v7i2.34262

Abstract

This study examines the influence of social media learning and entrepreneurial orientation on the academic performance of Generation Z in higher education institutions. Conducted in Greater Jakarta from February to June 2023. It involved 216 gen Z participants. The research utilised Rasch Model Analysis and Chi-Square Analysis for data examination. The research results revealed that students proficient in entrepreneurial orientation and social media learning had better GPAs, although social media learning alone did not significantly impact academic performance. The study underscores the importance of combining entrepreneurial orientation with social media learning to enhance academic performance in Generation Z students. It highlights the need for further research, considering the limited geographical scope and the lack of data on specific educational social media platforms. This research contributes to understanding how to effectively use social media and entrepreneurial skills to improve academic outcomes in higher education settings.
The PRODUCT QUALITY ON REPURCHASE INTEREST, WHICH IS MEDIATED BY CUSTOMER SATISFACTION WITH MS GLOW SKINCARE PRODUCTS IN JAMBI CITY: Product Quality, Repurchase Interest , And Customer Satisfaction. Selvia, Levi; Yacob, Syahmardi; Lubis, Tona Aurora
Journal of Business Studies and Management Review Vol. 7 No. 2 (2024): JBSMR, Vol 7 No.2 June 2024
Publisher : Management Department, Faculty of Economics and Business, Universitas Jambi

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.22437/jbsmr.v7i2.34378

Abstract

This study investigates the impact of product quality on repurchase intention, with customer satisfaction acting as a mediating variable within the skincare industry. The research focuses on MS Glow skincare users in Jambi, Indonesia. Utilizing Structural Equation Modeling (SEM) with SMART PLS 3.0, data was collected through structured questionnaires distributed among the target population. The findings reveal that product quality significantly influences customer satisfaction, which, in turn, affects repurchase intention. Additionally, customer satisfaction mediates the relationship between product quality and repurchase intention, underscoring its pivotal role in consumer decision-making processes. These insights highlight the necessity for skincare companies to prioritize product quality enhancements to foster customer satisfaction and encourage repeat purchases.
The PRODUCT DIVERSITY, PRODUCT QUALITY AND PRODUCT BRAND ON PURCHASING DECISIONS WITH WORD OF MOUTH AS MODERATION: CASE STUDY OF MALLICA GLOW IN JAMBI Oktaviani, Singki; Yacob, Syahmardi; Lubis, Tona Aurora
Journal of Business Studies and Management Review Vol. 7 No. 2 (2024): JBSMR, Vol 7 No.2 June 2024
Publisher : Management Department, Faculty of Economics and Business, Universitas Jambi

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.22437/jbsmr.v7i2.34381

Abstract

This research aims to analyze the influence of product diversity, product quality and product brand on purchasing decisions with word of mouth as a moderating variable for Mallica Glow products in Jambi City. This research uses a quantitative method with a Partial Least Square (PLS) approach. Data was collected through a questionnaire distributed to Mallica Glow consumers in Jambi City. The research results show that product diversity, product quality, and product brand have a significant and positive effect on purchasing decisions. However, word of mouth does not have a significant effect on purchasing decisions and does not moderate the influence of product diversity, product quality and product brand on purchasing decisions. Thus, companies are advised to continue to increase product diversity, product quality and product brands to increase consumer purchasing decisions, as well as continue to manage word of mouth effectively even though it is not a significant moderating factor.
A DETERMINANTS OF GENERATION Z INTEREST IN APPLYING FOR PEER-TO-PEER LENDING CREDIT FACILITIES AT DIGITAL BANKS Karyadi, M. Nurdian
Journal of Business Studies and Management Review Vol. 7 No. 2 (2024): JBSMR, Vol 7 No.2 June 2024
Publisher : Management Department, Faculty of Economics and Business, Universitas Jambi

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.22437/jbsmr.v7i2.35212

Abstract

This study aims to identify and analyze the factors influencing Generation Z's interest in applying for peer-to-peer (P2P) lending facilities at digital banks. In the rapidly advancing digital era, P2P lending has become an attractive alternative financing option for the younger generation, particularly Generation Z, who are known for their high adaptability to technology. The research employs a quantitative method with data collection conducted through a questionnaire distributed to 200 respondents from Generation Z. Data analysis is performed using multiple linear regression techniques to test the influence of independent variables on interest (dependent variable). The independent variables tested include financial literacy, perceived ease of use, perceived usefulness, and trust. The results indicate that financial literacy, perceived ease of use, perceived usefulness, and trust significantly influence Generation Z's interest in using P2P lending facilities. Perceived usefulness and trust were found to be the most dominant factors affecting Generation Z's decisions. It is recommended that digital banks and P2P lending providers enhance financial education and literacy, develop user-friendly applications, and ensure service transparency and security. Implementing effective marketing strategies through social media and collaborating with educational institutions are also crucial to attract Generation Z's interest. Keywords: Generation Z, Peer-to-Peer Lending, Digital Banks, Interest, Financial Literacy, Perceived Usefulness, Trust.
The INFLUENCE OF MARKET ORIENTATION AND ENTREPRENEURSHIP ORIENTATION ON MODERATED COFFEE SHOP PERFORMANCE (M) SOCIAL MEDIA IN COFFEE SHOP IN JAMBI CITY Zuhri, Almuluk Fajar; Fitriaty, Fitriaty; Indrawijaya, Sigit
Journal of Business Studies and Management Review Vol. 7 No. 2 (2024): JBSMR, Vol 7 No.2 June 2024
Publisher : Management Department, Faculty of Economics and Business, Universitas Jambi

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.22437/jbsmr.v7i2.35216

Abstract

This research aims to analyze the influence of Market Orientation and Entrepreneurship Orientation on Coffee Shop Performance, with Social Media as a moderating variable. This research was conducted at 49 Coffee Shops in Jambi City, using a questionnaire method to collect data. The analysis tool used is SmartPLS. The research results show that Market Orientation has no significant effect on Coffee Shop Performance, with a T-statistics value of 0.059 and a P-value of 0.477. On the other hand, Entrepreneurial Orientation has a positive and significant influence on Coffee Shop Performance, with a T-statistics value of 1.797 and a P-value of 0.036. Social Media has also been proven to have a positive and significant influence on Coffee Shop Performance, with a T-statistics value of 2,276 and a P-value of 0.011. In addition, this research found that Social Media does not moderate the influence of Market Orientation on Coffee Shop Performance, with a T-statistics value of 0.039 and a P-value of 0.484. However, Social Media moderates the influence of Entrepreneurial Orientation on Coffee Shop Performance, with a T-statistics value of 2.019 and a P-value of 0.022. These findings indicate that Entrepreneurial Orientation and the use of Social Media play an important role in improving Coffee Shop Performance. Therefore, Coffee Shop owners are expected to increase their entrepreneurial orientation and utilize social media more effectively to achieve better performance. Keywords: Market Orientation, Entrepreneurship Orientation, Social Media and Coffee Shop Performance.