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Jurnal Manajemen dan Dinamika Bisnis
Published by Universitas Dian Nuswantoro
ISSN : -     EISSN : 28295978     DOI : -
Core Subject : Economy, Science,
Decision Sciences, Operations Research & Management Economics, Econometrics & Finance
Jurnal Manajemen dan Dinamika Bisnis (JMDB) is a fully refereed (double-blind peer review) and an open-access online journal for academics, researchers, graduate students, early-career researchers and undergraduate students, published by Management Program Study, Faculty of Economics and Business Dian Nuswantoro University. JMDB is a periodical publication (two times a year, in May and November) with the primary objective to disseminate scientific articles in the fields of Management, Business, and Economics. JMDB is accept your manuscript written in Bahasa Indonesia and English.
Arjuna Subject : Bisnis, Menejemen, dan Akutansi (semua kategori) - Bisnis, Menejemen, dan Akutansi (Lain-Lain)
Articles 46 Documents
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STAYING OR LEAVING? HOW ORGANIZATIONAL COMMITMENT MEDIATES THE LINK BETWEEN JOB INSECURITY AND TURNOVER INTENTION IN PT. SAMPHARINDO PERDANA Rahmadani, Luthfia; Putra, Febrianur Ibnu Fitroh Sukono; Kristina, Erin; Hapsari, Dian Indriana
Jurnal Manajemen dan Dinamika Bisnis (JMDB) Vol. 4 No. 1 (2025): JMDB (Jurnal Manajemen dan Dinamika Bisnis)
Publisher : Universitas Dian Nuswantoro

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33633/jmdb.v4i1.12639

Abstract

This research aims to determine the effect of job insecurity on turnover intention with organizational commitment as a mediator at PT. Samharindo Perdana. The population used in this research was 97 employees of PT. Sampharindo Perdana used the census method sampling technique, 97 respondents were used in this research. The data used is primary data, with data collection methods from questionnaires. The analytical tool in this research uses path analysis to test the research hypothesis, and the calculations use the IBM SPSS 29 statistical program. The results of this research show that job insecurity has a negative effect on organizational commitment, job insecurity has a positive effect on turnover intention, organizational commitment has a negative effect on turnover intention, and Organizational commitment mediates the effect of job insecurity on turnover intention.
UPAYA PENINGKATAN KEPUTUSAN PEMBELIAN PRODUK PADA SWALAYAN MAHARANI DEMAK Tsalitsa, Utia; Aqmala, Diana
Jurnal Manajemen dan Dinamika Bisnis (JMDB) Vol. 4 No. 1 (2025): JMDB (Jurnal Manajemen dan Dinamika Bisnis)
Publisher : Universitas Dian Nuswantoro

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33633/jmdb.v4i1.12652

Abstract

Penelitian ini dilatar belakangi oleh menurunnya penjualan Swalayan Maharani dalam beberapa tahun terakhir akibat persaingan dengan swalayan lainnya. Tujuan dari penelitian ini adalah untuk menganalisis pengaruh kepercayaan pelanggan, persepsi harga, dan promosi dari mulut ke mulut terhadap keputusan pembelian di Swalayan Maharani Demak. Penelitian ini menggunakan pendekatan kuantitatif dengan metode survei melalui kuesioner yang disebarkan kepada 97 responden. Teknik analisis data yang digunakan mencakup regresi linear berganda, uji validitas, uji reliabilitas, serta uji asumsi klasik menggunakan program SPSS 23. Hasil penelitian menunjukkan bahwa kepercayaan pelanggan berpengaruh positif dan signifikan terhadap keputusan pembelian. Persepsi harga yang kompetitif juga memengaruhi keputusan konsumen, karena mereka cenderung membandingkan harga sebelum membeli. Selain itu, word of mouth juga terbukti memainkan peran penting dalam memengaruhi keputusan pembelian konsumen.
ANALISIS PENGARUH BRAND TRUST TERHADAP BRAND SUSTAINABILITY PADA BRAND GRACIOUS SPORTWEAR Yahtadi, Fauzan; Dirgantari, Puspo Dewi
Jurnal Manajemen dan Dinamika Bisnis (JMDB) Vol. 4 No. 1 (2025): JMDB (Jurnal Manajemen dan Dinamika Bisnis)
Publisher : Universitas Dian Nuswantoro

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33633/jmdb.v4i1.12938

Abstract

This study shows that brand trust plays a crucial role in supporting brand sustainability at Gracious Sportwear. Through transparency, community engagement, and strategic partnerships, Gracious successfully builds consumer trust, strengthens emotional connections, and demonstrates a commitment to sustainability and innovation. The brand has engaged consumers through social media and provided clear information about products and operational policies. Partnerships with local manufacturers also support the economy and the environment, reinforcing social sustainability. However, there are opportunities to increase transparency, expand community involvement, and establish more strategic partnerships to strengthen market positioning. The limitations of this study include the narrow scope of data and its focus solely on Gracious Sportwear, which may not be fully generalizable. Future research is recommended to expand the scope and types of data used for more comprehensive results.
Profitability or Value? Rethinking the Link in Public Companies (Literature Review) Nugroho, Yohanes Vianney Ario; Clarinta, Avika Anno; Putra, Febrianur Ibnu Fitroh Sukono; Gunawan, Yosaf Andrew; Yulianto, Ahmad Rudi
Jurnal Manajemen dan Dinamika Bisnis (JMDB) Vol. 3 No. 1 (2024): JMDB (Jurnal Manajemen dan Dinamika Bisnis)
Publisher : Universitas Dian Nuswantoro

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33633/jmdb.v3i1.14833

Abstract

This study explores the relationship between profitability and firm value in public companies in Indonesia, with capital structure examined as a mediating factor. A literature-based approach was employed by synthesizing findings from national and international research, emphasizing indicators such as Return on Assets (ROA), Return on Equity (ROE), Price to Book Value (PBV), and Tobin’s Q. The results reveal that profitability generally has a positive impact on firm value, yet this effect is not always consistent due to the role of capital structure. High leverage can weaken or even offset the benefits of profitability, while optimal capital structure enhances market valuation. The study provides theoretical contributions to corporate finance and practical implications for managers, investors, and policymakers.
Work Family Conflict: Tantangan Komitmen Organisasi Dosen Wanita Lamidi, Lamidi; Rahmawati, Sisca Dian; Alviola, Sharen
Jurnal Manajemen dan Dinamika Bisnis (JMDB) Vol. 3 No. 1 (2024): JMDB (Jurnal Manajemen dan Dinamika Bisnis)
Publisher : Universitas Dian Nuswantoro

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33633/jmdb.v3i1.14844

Abstract

Female lecturers often carry dual roles, both as working mothers and as homemakers responsible for childcare. During the COVID-19 pandemic, the challenges of balancing work and family roles have intensified. Organizational commitment is not only reflected in lecturers’ involvement with their institutions but also in their ability to remain present and contribute to achieving organizational goals. However, many female lecturers working from home experience work-family conflict, making it difficult to balance professional and domestic responsibilities. This study aims to examine the effect of work-family conflict on the organizational commitment of female lecturers working from home during the COVID-19 pandemic. The research employed a non-experimental quantitative design with a causal method, using a population study of 31 female lecturers at the National Institute of Technology. Data were analyzed using multiple regression. Work-family conflict was measured using the scale by Carlson & Kacmar adapted by Kuntari (2014), while organizational commitment was measured with a tool developed by Ingarianti (2015). The findings indicate that work-family conflict significantly affects organizational commitment among female lecturers working from home, with an R Square value of 0.581, demonstrating an influence of 58.1%.
A CREATIVE CAMPAIGN MODEL IN SUPPORTING PUBLIC SERVICE INNOVATION "PANGERAN DIPONEGORO" Suryawijaya, Tito Wira Eka; Priono, Samuel Adi; Utomo, Muhamad Tata Rizky Setyo; Putra, Febrianur Ibnu Fitroh Sukono
Jurnal Manajemen dan Dinamika Bisnis (JMDB) Vol. 4 No. 1 (2025): JMDB (Jurnal Manajemen dan Dinamika Bisnis)
Publisher : Universitas Dian Nuswantoro

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33633/jmdb.v4i1.11672

Abstract

Innovation in public health services plays a critical role in achieving Universal Health Coverage (UHC), especially in densely populated urban areas like Semarang City. The Semarang City Health Office has introduced the "Pangeran Diponegoro" initiative to provide inclusive and sustainable health coverage for all city residents. However, this innovation faces challenges in raising broad public awareness and participation. This study aims to analyze the implementation of a creative campaign model designed to strengthen the brand equity of the "Pangeran Diponegoro" initiative and enhance public engagement with the UHC program in Semarang City. The methodology involves Internal-External Matrix analysis to identify supporting and inhibiting factors, VRIO framework to assess the initiative's competitive advantage, and Value Chain Analysis to evaluate the program’s efficiency and effectiveness. The creative campaign strategy was developed using the Double Diamond approach, incorporating exploration, development, and implementation phases of visual and video campaign models. Findings indicate that the creative campaign significantly enhanced brand equity and captured public attention for the innovation, as evidenced by an increase in UHC coverage to 99.23% and positive engagement on social media platforms. This research provides originality by integrating a creative campaign model with a brand equity enhancement strategy in public health services, an approach rarely applied in UHC initiatives in Indonesia. The findings offer valuable insights for other health institutions aiming to optimize public service innovation through creative campaigns.
A STUDY OF VENDOR-MANAGED INVENTORY (VMI) AND CLOUD-BASED INVENTORY MANAGEMENT TOOLS FOR MSMES IN BOISAR MIDC OF PALGHAR DISTRICT Mohite, Rohit; Chaurasiya, Ravi; Rajawat, Anand Singh; Rodrigues, Kiran
Jurnal Manajemen dan Dinamika Bisnis (JMDB) Vol. 4 No. 2 (2025): JMDB (Jurnal Manajemen dan Dinamika Bisnis)
Publisher : Universitas Dian Nuswantoro

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Abstract

Micro, Small, and Medium Enterprises (MSMEs) are pivotal to India's manufacturing growth, yet they struggle with efficient inventory management due to infrastructural bottlenecks, outdated practices, and limited digital integration. This study explores the adoption potential of two transformative approaches—Vendor-Managed Inventory (VMI) and Cloud-Based Inventory Management Tools—within the industrial cluster of Boisar MIDC, Palghar District. A survey of 380 MSMEs reveals that while awareness of cloud-based systems is growing, actual implementation remains limited. VMI adoption is even lower, hindered by trust gaps and integration challenges. However, early adopters report tangible benefits including reduced lead times, improved collaboration, and operational cost savings. Using path modelling, the study confirms significant positive effects of technology adoption on manufacturing efficiency (β = 0.49) and strategic planning. These findings underscore the need for policy-backed digital training, phased technology rollouts, and stronger vendor partnerships. The study offers a scalable framework for enhancing inventory efficiency across similar industrial clusters in India.
PERAN RASIO LIKUIDITAS, PROFITABILITAS, AKTIVITAS UKURAN PERUSAHAAN DAN KEBIJAKAN HUTANG TERHADAP HARGA SAHAM Ni Made Mia Dwilestari; Ni Luh Gde Novitasari; Widhiastuti, Ni Luh Putu
Jurnal Manajemen dan Dinamika Bisnis (JMDB) Vol. 4 No. 2 (2025): JMDB (Jurnal Manajemen dan Dinamika Bisnis)
Publisher : Universitas Dian Nuswantoro

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Abstract

This study aims to determine the effect of ratio of liquidity, ratio of profitability, rasio of activity, company size and debt policy on stock price of mining companies in the Indonesian Stock Exchange (Bursa Efek Indonesia) on a period of 2020-2022. Independent variables include ratio of liquidity, ratio of profitability, rasio of activity, company size and debt policy. The sample of this research is 25 companies choosed by using purposive sampling technique. The type of data used is secondary data. The analysis technique used in this study is multiple linier regression. The results showed that The results of this study indicate that the variable company size have apositive effect on stock prices. While the variables ratio of liquidity, ratio of profitability, rasio of activity, and debt policy have no effect on stock prices.
PUBLIC ASSET MANAGEMENT STRATEGY THROUGH GREEN SUKUK AND PUBLIC-PRIVATE PARTNERSHIP INTEGRATED FRAMEWORK Rahma, Nayla Maulida Ellysia; Putra, Rehan Perdana; Akbar, Syahrir
Jurnal Manajemen dan Dinamika Bisnis (JMDB) Vol. 4 No. 2 (2025): JMDB (Jurnal Manajemen dan Dinamika Bisnis)
Publisher : Universitas Dian Nuswantoro

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Abstract

This research aims to analyze public asset management strategies through the framework of integrating green sukuk and public-private partnerships (PPPs). A qualitative approach is employed, with data collected through a literature review to gather information on the potential and challenges of implementing such policies. The data is then analyzed descriptively to outline the framework for the proposed strategy. The findings of this study indicate that the primary potential of integrating green sukuk and PPP lies in inclusive and sustainable funding sources, significant environmental and social benefits, and efficient risk management. On the other hand, challenges to be addressed include regulatory complexity, limitations in financial capacity and infrastructure, and fluctuating investor risk perceptions. The framework for integrating green sukuk and PPP in public asset management begins with project planning and fundraising, selection and agreement with business entities, asset implementation and maintenance, followed by evaluation, reporting, and contract renewal. These stages are realized through a policy practice plan based on a pilot project. Keywords: Public Asset, Management Strategy, Green Sukuk, Public-Private Partnership
INOVASI DIGITAL DAN PEMAHAMAN INNOVATIVE CREDIT SCORING DALAM MENINGKATKAN DAYA SAING UMKM DENGAN DUKUNGAN FINTECH PAYMENT: STUDI LITERATUR REVIEW Muhammad Distian Andi Hermawan
Jurnal Manajemen dan Dinamika Bisnis (JMDB) Vol. 4 No. 2 (2025): JMDB (Jurnal Manajemen dan Dinamika Bisnis)
Publisher : Universitas Dian Nuswantoro

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Abstract

This study seeks to provide a thorough overview of the literature on how digital innovation, such fintech payments and an understanding of ICS, may be essential to enhancing the competitiveness of MSMEs. The literature review technique is used in this study's qualitative methodology. The primary goal of this study is to examine, assess, and combine the outcomes of numerous prior studies, which is why this approach was selected. The qualitative review analysis method, which involves carefully evaluating the content, results, and contributions of each piece, was used to perform the data analysis. The study findings reveal that digital innovation improves efficiency and market penetration, fintech payments speed up transactions and establish a financial digital footprint, and ICS makes use of technology to provide financial services. this alternative data to evaluate creditworthiness more equitably and precisely. These three elements' synergy fosters trust between financial institutions and MSMEs while also promoting simple access to funding and operational efficiency. With the support of data- and innovation-based financial technology applications, it is a crucial strategy for empowering Indonesian SMEs

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