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eProceedings of Management
Published by Universitas Telkom
ISSN : 23559357     EISSN : -     DOI : https://doi.org/10.34818/eoe
Core Subject : Economy, Science,
Decision Sciences, Operations Research & Management Economics, Econometrics & Finance
merupakan media publikasi karya ilmiah lulusan Universitas Telkom yang berisi tentang kajian management. Karya Tulis ilmiah yang diunggah akan melalui prosedur pemeriksaan (reviewer) dan approval pembimbing terkait.
Arjuna Subject : Bisnis, Menejemen, dan Akutansi (semua kategori) - Bisnis, Menejemen, dan Akutansi (Lain-Lain)
Articles 1,862 Documents
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Analisis Framing Pemberitaan Putusan Mahkamah Konstitusi: Studi Pada Berita Syarat Usia Calon Presiden Dan Calon Wakil Presiden Di Mahkamah Konstitusi Tahun 2023 Fadillah, Muhammad Iqbal; Kalaloi, Abdul Fadli; Alwaton, Yogie
eProceedings of Management Vol. 11 No. 4 (2024): Agustus 2024
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Abstract

The Constitutional Court's decision regarding the age limit for presidential and vice presidential candidates wasratified which resulted in a new decision to remain at a minimum age of 40 years but with the addition of the phrase"or has/is currently holding a position elected through general elections, including regional head elections". Thiscaused many reactions and opinions from the public, including the media, in reporting the decision. This researchaims to determine how the media frames news about the Constitutional Court's decision regarding the age limit forpresidential and vice presidential candidates on the media tempo.co and detik.com. This research uses a constructivistparadigm and qualitative research methods with analytical methods framing Robert N. Entman model. The results ofthis research show that tempo.co frames the news by highlighting critical news by considering the decision as apolitical, legal and nepotism problem. Meanwhile, detik.com framed the news by highlighting the news of theConstitutional Court's decision which considered the decision to be a problem of the lack of opportunities given toyoung people in leadership in Indonesia to become leaders. Keywords-constitutional court decision, Robert N. Entman framing analysis, media Tempo.co and Detik.com
Analisis Komunikasi Interpersonal Anggota Komunitas Orca Di Media Sosial Discord Nugroho, Pramudya Wahyu; Rina, Nofha
eProceedings of Management Vol. 11 No. 4 (2024): Agustus 2024
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Abstract

Thel development ofl information andl communication ltechnology, especially the internet, hasl had al significantimpactl on thel way humans interact andl form communities. Thel emergence of virtual communities has become aninteresting phenomenon in the current digital era. To communicate with each other in a virtual community, the VirtualCommunity uses various media, one of which is Discord, which isl an applicationl that canl be usedl tocommunicatel together andl can alsol be usedl to createl a lcommunity, onel of whichl is thel Orca lcommunity. Inthel Orca lcommunity, communicationl is carried out onlinel and therel are membersl from variousl regions andlvarious lages. Thisl research wasl conducted tol analyze thel effectiveness ofl interpersonal communication betweenmembers of the Orca community on Discord social media. Thisl research usesl qualitative researchl methods, thenlinterviews andl data lcollection. Researchersl obtained research resultsl from thel existence ofl openness, lempathy,lfeeling, positivity, lsupport, andl equality so thatl communication canl be carried out effectivelyl to increasel thesensel of kinshipl within thel Orca lcommunity. Keywords-interpersonal communication, virtual community, effectiveness of interpersonal communication, discordsocial media.
Pengaruh Implementasi Hubungan Karyawan Dan Motivasi Kerja Terhadap Kinerja Karyawan Di Balai Besar Standardisasi Dan Pelayanan Jasa Industri Bahan Dan Barang Teknik Bandung Putri, Thessa Anenda; Luterlean, Bachrudin Saleh
eProceedings of Management Vol. 11 No. 4 (2024): Agustus 2024
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Abstract

The relationship between employees, work motivation, and employee performance is usually a major focus in variousorganizational contexts. The purpose of this study is to study how the interaction between employees and workmotivation affects the performance of employees at the Bandung Centre for Standardization of Engineering Materialsand Goods, individually and overall. This study used a quantitative approach using both descriptive and causalapproaches. Secondary data are obtained from literature studies and other relevant sources. In the case of theBandung Technical Materials and Goods Standardization centre, primary data was collected through directinterviews, observations, and questionnaires. A total sampling of 128 employees was used, and the data was analysedusing multiple linear regression. Research at the Bandung centre for Standardization of Materials and EngineeringGoods shows that the implementation of employee relationships, work motivation, and employee performance are inthe good category. The results indicate employee relationships and work motivation have a positive and significanteffect on employee performance.Keywords-employee relationship implementation, work motives, employee performance
Pengaruh Interaction Dan Price Discount Di Live Streaming Instagram Terhadap Purchase Intention Produk Thrift Dimediasi Oleh Trust Prabowo, Fahmi Hadi; Kumalasari, R. Amalina Dewi
eProceedings of Management Vol. 11 No. 4 (2024): Agustus 2024
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Abstract

Consumer trust is a crucial factor in the formation of purchase intention, but not many studies have examined theinfluence of interaction and price discounts on thrift product trust and consumer purchase intention on the Instagramlive streaming platform. This study aims to investigate the influence of interaction and price discounts on thrift producttrust and consumer purchase intention in Instagram live streaming. In the context of online shopping, consumer trustplays an important role in shaping purchase intentions. The research method used is quantitative with non probabilitysampling data collection techniques with 193 respondents. The data analysis technique uses Micosoft Excel andSmartPLS software. The results of this study will be explained through descriptive analysis and Partial Least Square(PLS) with SmartPLS 3 & 4 software. The conclusion that can be drawn from the research results is that eachinteraction and price discount has a direct influence on trust and purchase intention of thrift products via Instagramlive streaming. Apart from that, trust can also mediate well the respective effects of interaction and price discount onpurchase intention. Thus, marketing strategies that focus on good interaction and providing price discounts canincrease consumer confidence and encourage purchasing interest in purchasing thrift products online via Instagramlive streaming shopping..Keywords-interaction, price discounts, purchase intention, trust
Pengaruh Kegagalan Fungsional, Kegagalan Sistem, Kegagalan Informasi Dan Kegagalan Layanan Terhadap Penggunaan M-Banking Serta Kaitannya Dengan Kepuasan Nasabah Bca Mobile Di Indonesia Permatasari, Intan Ayu; Utami, Fitriani Nur
eProceedings of Management Vol. 11 No. 4 (2024): Agustus 2024
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Abstract

The rapid development of technology has become the main driver of the emergence of digital-based products andservices. One of the technology-based banking service products is mobile banking. In Indonesia, the mobile bankingthat has the most users is BCA Mobile. However, with the most users, the quality of BCA Mobile itself still oftencomplained about by its users. This study aims to determine how much influence functional failure, system failure,information failure, and service failure have on the use of BCA Mobile and its relationship with user satisfaction. Themethod used is quantitative method. The sampling technique uses SRS or simple random sampling with a sample sizeof 400 respondents who are BCA Mobile users in Indonesia. Data collection using a questionnaire distributed viaGoogle Form. The data analysis technique used is SEM - PLS with SmartPLS 4.0 software. The results of this studyindicate that functional failures, system failures, information failures, and service failures are in the "Good" category.Functional failure, information failure, and service failure have no effect on the use of BCA Mobile.Meanwhile, systemfailure has a negative and significant effect on the use of BCA Mobile.And the use of BCA Mobil affects usersatisfaction.Keywords-failure, mobile banking, satisfaction
Pengaruh Kompensasi Dan Lingkungan Kerja Fisik Dan Kinerja Karyawan Di Universitas XYZ Adhista, Vania; Luturlean, Bachruddin Saleh
eProceedings of Management Vol. 11 No. 4 (2024): Agustus 2024
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Abstract

In an increasingly competitive work world, companies must ensure that their employees feel valued andwork in conditions that support productivity. Fair compensation and a comfortable physical workenvironment are two important factors that are believed to improve employee performance. Therefore, thisresearch focuses on how these two variables influence performance at XYZ University. The purpose of thisresearch is to determine and analyze the influence of compensation and work environment on employeeperformance at XYZ University. The research method uses quantitative methods with a descriptivedescriptive research type. The sample for this research was 175 employees at XYZ University. The dataanalysis techniques used are descriptive analysis and multiple regression analysis. These descriptiveresults show that the three variables are in the good category, with compensation having no positive andinsignificant effect, while the work environment has a positive and significant effect on employeeperformance.Keywords-multiple regression analysis, compensation, employee performance, physical work environment,XYZ university.
Pengaruh Kompetensi Terhadap Kinerja Karyawan Bagian Produksi Pada Pt. Madeira Indonesia Di Batam Aripurusa, Andra Farrel; Pangarso, Astadi
eProceedings of Management Vol. 11 No. 4 (2024): Agustus 2024
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Abstract

The purpose of this study is to evaluate and assess how competence affects production workers' performance atBatam's PT. Madeira Indonesia. Up to 45 respondents' data were used in this investigation. This study employed aquantitative research design that made use of parametric inferential statistics and descriptive statistics. In thisinvestigation, non-probability sampling approaches were employed. The statistical package for social science (SPSS)version 25 for Windows was the program utilized in this investigation.The outcome demonstrated that production workers at PT. Madeira Indonesia in Batam perform better and moresignificantly when they are competent. Data analysis revealed that, of the factors examined in this study, othervariables influenced the remaining 66,4% of the relationship between the competency variable (X) and theperformance variable (Y). Keywords-competence, employee performance
Pengaruh Kualitas Layanan Dan Harga Terhadap Loyalitas Konsumen Melalui Kepuasan Konsumen Pada Layanan Ride Hailing Goride Kristiana, Arisqa Adira; Rubiyanti, R. Nurafni
eProceedings of Management Vol. 11 No. 4 (2024): Agustus 2024
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Abstract

Congestion will continue to occur with the increasing number of motorized vehicles, but with the development oftechnology, various innovations to reduce congestion have emerged, one of which is ride hailing. However, it cannotbe denied that competition between ride hailing companies is getting tighter so that companies must think about howto maintain and increase customer satisfaction and loyalty, one of which is by looking at service quality and pricefactors. This study set out to ascertain the impact of pricing and service quality on consumer fulfillment and loyalty,with a focus on Bandung City students who utilize GoRide ride-hailing services. Quantitative techniques withdescriptive causality are employed in this study. 135 students in Bandung City were used as the sample population,and the nonprobability sampling technique using purposive sampling types was used to conduct the sampling. PartialLeast Square (PLS) - Structural Equation Modeling (SEM) with SmartPLS 3.2.9 application being the data analysismethod employed. The study's findings indicate that customer satisfaction is significantly impacted by the quality ofthe services provided. The impact of cost on customer satisfaction is noteworthy. Customer loyalty is not significantlyimpacted by service quality. Customer loyalty is significantly impacted by customer satisfaction. Through clienthappiness, service quality has a major impact on customer loyalty. Through client happiness, price has a big impacton consumer loyalty.Keywords-service quality, price, consumer loyalty, consumer satisfaction
Pengaruh Kualitas Pelayanan Dan Kualitas Produk Terhadap Kepuasan Pelanggan Indihome: (Studi PT Telkomsel di Kota Cirebon) Novitasari, Febby; Silvianita, Anita
eProceedings of Management Vol. 11 No. 4 (2024): Agustus 2024
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Abstract

In the telecommunications sector, ensuring high levels of customer satisfaction is essential for sustainable businessgrowth. This research focuses on investigating how service quality and product quality influence customer satisfactionwithin IndiHome, a prominent telecommunications provider managed by PT Telkomsel in Cirebon City, Indonesia.The study aims to evaluate how customers perceive IndiHome's service and product quality, measure their overallsatisfaction, and explore the impact of service and product quality on customer happiness. A survey involving 384respondents aged 34 to 39, predominantly entrepreneurs, was conducted to gather data on their perceptions. Thesurvey, designed to assess service quality, product quality, and satisfaction levels, employed a quantitative approachwith descriptive analysis. Sampling was non-probabilistic and purposive, and data was collected via questionnairedistribution. The findings reveal that both service and product quality significantly influence customer satisfaction,suggesting that addressing these aspects can enhance competitiveness and customer retention in thetelecommunications market. This study offers valuable insights for telecom firms seeking to improve service deliveryand achieve sustained business success by meeting customer expectations effectively. Keywords-telecommunications, service quality, product quality
Analisis Manajemen Acara Pasca-pandemi: Studi Kasus Pesta Rakyat Dewa-19 2023 Bandung Aryowibowo, Seno Adji; Prasetio, Arie
eProceedings of Management Vol. 11 No. 4 (2024): Agustus 2024
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Abstract

One form of event that has the most interest in Indonesia is music concert events. The Covid-19 pandemic has broughtall kinds of activities in the field of events to a halt for connoisseurs, organizers, and stakeholders involved in the fieldof events. As a result of the pandemic, various companies in the field of events have come to a standstill and even wentbankrupt because they could not organize events. However, after the pandemic ended, one of the first concerts heldin Bandung was the Dewa-19 People's Party Concert. This research aims to find out the stages of MCM LiveProduction's event management in organizing the Pesta Rakyat Dewa-19 event. This research refers to the theory ofEvent Management Stages by Joe Goldblatt with 5 stages namely Research, Design, Planning, Coordination andEvaluation. The research method used is Qualitative Method with the approach of Case Study. The case study used isthe Pesta Rakyat dewa-19 Bandung Year 2023 organized by MCM Live Production. The stages of event managementwere obtained at the MCM Live Production Event Organizer in carrying out the 2023 Bandung God-19 People's Partyevent. The stages carried out are in line with what is stated by Goldblatt but with slight differences. Keywords-event management, Covid-19 pandemics, MCM Live Production, Dewa-19.

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