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Journal Of Responsible Tourism
Published by Sekolah Tinggi Pariwisata Mataram
ISSN : 2809736X     EISSN : 28097394     DOI : 10.47492
Core Subject : Social,
Social Sciences
JRT for Journal Of Responsible Tourism, published by Sekolah Tinggi Pariwisata Mataram. Published in two formats, print and online, print version and the online version. Both of which are published in March, July, and November . The scope of the journal studies broadly includes: Hospitality | Any research focus on the hospitality industry, includes marketing management in the hotel industry, culinary sector, quality assurance, and related topics in the hospitality industry. Tourism Business | Any research focuses on E-business in tourism, innovation in the tourism business, tour and travel business, halal tourism practice on tourism business and any related topic on tourism business. Destination Development | Any research focus on destination development, includes destination marketing, tourist behavior, travel pattern and any related topic on destination development The emphasis of JRT is manifold, includes the case study of the tourism industry, analysis and dissemination information of tourism practice in Indonesia tourism industry, accurate and thick observation of tourism practice dan tourism development in Indonesia, critical thinking of Indonesia tourism practices, the forging of interdisciplinary work, and current issues in Tourism in Indonesia. JRT encourage innovative methodologies and different perspectives on tourism science application to broader views in the field of tourism and contribute to tourism science development in Indonesia.
Arjuna Subject : Seni dan Humaniora - Seni dan Humaniora (Lain-Lain)
Articles 23 Documents
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Search results for , issue "Vol 3 No 1: Juli 2023" : 23 Documents clear
PENGEMBANGAN DESA WISATA BERBASIS BUDAYA DI DESA KETARA KECAMATAN PUJUT KABUPATEN LOMBOK TENGAH Lalu Dedeng Marzoan; Murianto Murianto
Journal Of Responsible Tourism Vol 3 No 1: Juli 2023
Publisher : Program Studi S1 Pariwisata, Sekolah Tinggi Pariwisata Mataram

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47492/jrt.v3i1.2713

Abstract

Pariwisata merupakan salah satu sektor penting dalam meningkatan kesejahtraan masyarakat dan negara, berkembangnya sektor pariwisata dapat memberikan dampak yang cukup baik terhadap pendapatan masyarakat dan pendapatan ekonomi serta membuka kesempatan, peluang, dan ketersediannya lapangan kerja bagi masyarakat lokal. Penelitian ini bertujuan untuk menggali Strategi pengembangan potensi Desa Wisata Berbasis Budaya di Desa Ketara Kecamatan Pujut Kabupaten Lombok Tengah. pariwisata budaya dan menyajikan beberapa persoalan mendasar terkait keberadaan desa wisata budaya di Desa Ketara. Metodologi yang digunakan adalah metode penelitian diskriptif kualitatif. Hasil penelitian ini menunjukkan bahwa secara umum potensi desa ketara sebagai wisata budaya cukup banyak maupun potensi alamnya. Beberapa permasalahan yang ada seperti belum optimalnya kualitas sumber daya manusia, sarana dan prasarana, promosi. Hal tersebut dapat diatasi dengan peran serta aktif dari berbagai pihak terutama masyarakat desa wisata budaya setempat.
STARATEGI PENGEMBANGAN EKONOMI KREATIF DESA WISATA UNGGA KECAMATAN PRAYA BARAT DAYA KABUPATEN LOMBOK TENGAH Muhamad Syafiq Rapiqi; Mahsun Mahsun; Lalu Masyhudi; Mumun Surahman
Journal Of Responsible Tourism Vol 3 No 1: Juli 2023
Publisher : Program Studi S1 Pariwisata, Sekolah Tinggi Pariwisata Mataram

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47492/jrt.v3i1.2714

Abstract

This study discusses the creative economy devlopmen strategy in ungga vilage praya district soutwest distric central lombok. So that the purpose of this research is to provide a desciption of the potential of the creative economy in ungga vilage southwest praya subdistrict central lombok regency and to formulation the offorts made to the creative economy devlopment strategy in ungga vilage soutwest praya subdistrict central lombok regency. This study uses a qualitative desctiptive approach with date clolection techniques in the form of observation. Interviews, documentation and questionnaires. Data analiysis technique using SWOT analysis. The results show the SO (strenght-opportunity) and WO (weaknesses-opportunity) strategies namely by utilizing all the strnght factors possessed by the creative economy potential of the vilage of ungga to get the opportunities it has. and the ST (strength-threat) and WO (weaknesses-threat) strategies which are to make the marketing targets clearer by utilizing the tecnology that is currently developing. This can be done with solutions to improve marketing strategies through social media that are packaged attractively so that tourist want to make crafts as interesting gifts. The government provides training education and socialization to craftsmen and the community regarding the resilience of the creative economy potential.
PENERAPAN PENGELOLAAN SAMPAH DAN LIMBAH DI HOTEL ROYAL AVILA MALIMBU, SEBAGAI UPAYA UNTUK MEWUJUDKAN PARIWISATA BERKELANJUTAN Cokorde Gede Bhakti Kresna; I Ketut Purwata; Indrapati Indrapati
Journal Of Responsible Tourism Vol 3 No 1: Juli 2023
Publisher : Program Studi S1 Pariwisata, Sekolah Tinggi Pariwisata Mataram

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47492/jrt.v3i1.2715

Abstract

The problems studied in this study are related to environmental management at the Royal Avila Hotel Malimbu, with the aim of improving environmental management at the Royal Avila Hotel which is still not managed optimally, so that in the future sustainable tourism can be created at this hotel. The research method used is a qualitative approach. And data collection techniques in the form of interviews, observations and documentation. The results of the stdy show that the Royal Avila Hotel itself in its environmental management, especially waste and waste, is still not optimal, for waste there is no separation of organic and non-organic waste and causes a foul smell in the TPA area (final disposal site) and for the waste itself, the management is also still not optimal, the program planned by management, namely using waste water to water plants, has not been implemented, the waste water has not been managed properly in the safety tank, only filtered and then the remaining fat from the grasetrap is disposed of in the TPA. So that to assist the Management in managing its own environment, cooperation with the Waste Bank is needed to manage waste and also cooperation with companies engaged in the safety tank so that they are given medicine and knowledge to manage the waste itself, so that waste water can be used to water plants that is at the hotel. So that in the future, if the Royal Avila Hotel has implemented good environmental management, it is hoped that it will be able to create sustainable tourism in this hotel.
STRATEGI PENGEMBANGAN PARIWISATA BAHARI (STUDI KASUS: PANTAI EKAS KABUPATEN LOMBOK TIMUR) Khairul Basri; I Made Murdana; M Azizurrohman
Journal Of Responsible Tourism Vol 3 No 1: Juli 2023
Publisher : Program Studi S1 Pariwisata, Sekolah Tinggi Pariwisata Mataram

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47492/jrt.v3i1.2716

Abstract

This study discusses the Marine Tourism Development Strategy of Ekas Beach, East Lombok Regency. The results of the study are described in several answers to the formulation of the problem, namely to determine the potential for marine tourism attraction of Ekas Beach, then create a SWOT analysis (Strengths, Weaknesses, Opportunities, Threats), in order to find out how the marine tourism development strategy will be carried out at Ekas Beach until in making work programs that can realize the strategy. By using the method of interviews, observations, documentation studies and literature studies and approaches using qualitative descriptive. The results of this study indicate that Ekas Beach has the potential to attract competitive marine tourism from the shoreline, towering hills around the shoreline, underwater beauty, calm sea water and lobster cultivation. Ekas Beach has now begun to be managed by the Village Government and Local Communities by taking advantage of its attractiveness. Furthermore, the analysis contained in the internal factors (strengths-weaknesses) and external (opportunities-threats) from the identification of attractions and developments that have been carried out is carried out. There are four strategies that were born, namely, Alternative Strategies for Development of Marine Tourism Products, Alternative Strategies for Development of Tourism Institutions and Human Resources, Alternative Strategies for Development of Local Community-Based Tourism. Alternative Strategies for Development of Tourism Human Resources Support and Interest. Then followed up in work programs.
STRATEGI MENGANGKAT CITRA JAJANAN LOKAL SEBAGAIPENUNJANG PRODUK PARIWISATA DI DESA LENDANG NANGKA LOMBOK TIMUR Doni Argian Okta; Lalu Yulendra; I Ketut Purwata; I Wayan Nuada; I Wayan Bratayasa
Journal Of Responsible Tourism Vol 3 No 1: Juli 2023
Publisher : Program Studi S1 Pariwisata, Sekolah Tinggi Pariwisata Mataram

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47492/jrt.v3i1.2717

Abstract

Penelitian ini bertujuan untuk (1) mengidentifikasi faktor internal dan eksternal untuk mengangkat citra jajanan tradisional(2) merumuskan alternatif strategi mengangkat citra jajanan lokal yang sesuai untuk Desa Lendang Nangka. Penelitian ini menggunakan metode analisis deskriptif kualitatif. Metode penentuan informan secara purposive sampling. Data yang digunakan dalam penelitian ini adalah observasi, wawancara mendalam dan dokumentasi. Analisis data yang digunakan adalah Analisis SWOT : (1) Matriks Internal Factor Evaluation (IFE) (2) Matriks Eksternal Factor Evaluation (EFE) untuk mengidenifikasi faktor iternal dan eksernal, mengetahui posisi dan merumuskan alternatif strategi mengangkat citra jajanan tradisonal di Desa Lendang Nangka Lombok timur. Hasil penelitian menunjukkan bahwa Matriks Internal Factor Evaluation (IFE), yang menjadi kekuatan utama dari Desa Lendang Nangka Lombok timur adalah. Berdasarkan Matriks Eksternal Factor Evaluation (EFE), yang menjadi peluang utama Dengan adanya teknologi yang canggih dapat dimanfaatkan sebagai sarana promosi andalan, serta adanya destinasi wisata di sekitar Desa Lendang Nangka sebagai poin utama untuk di kunjungi, dan memiliki peluang potensi jajanan lokal/tradsioinal sebagai produk wisata yang akan menujang destinasi wisata tersebut, selain itu akan berefek bagi para pelaku UMKM.
PARTISIPASI MASYARAKAT DALAM PENGELOLAAN DESA WISATA SETANGGOR KABUPATEN LOMBOK TENGAH lalu Triawan Mundra; Fathurrahim Fathurrahim; Sri Wahyuningsih
Journal Of Responsible Tourism Vol 3 No 1: Juli 2023
Publisher : Program Studi S1 Pariwisata, Sekolah Tinggi Pariwisata Mataram

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47492/jrt.v3i1.2718

Abstract

This study discusses about community participation in the management of the Setanggor tourism village, Central Lombok Regency. The data collection in this study used the method of observation, interviews and documentation with a qualitative descriptive approach. The results showed that the form of community participation in the management of tourism villages which was entirely based on community empowerment or community based tourism (CBT) and was applied in the form of direct participation or the community had directly carrying out tourism activities in Setanggor Village by taking the role of subject and object simultaneously, meaning that in implementing tourism activities in Setanggor Village, the community becomes tourism actors and managers, and at the same time becomes an object that can be enjoyed by tourists through performing arts and crafts attractions.
UPAYA PENGEMBANGAN POTENSI WISATA BERBASIS COMMUNITY BASED TOURISM DI DESA BATU KUMBUNG KABUPATEN LOMBOK BARAT I Nengah Darmayasa; Murianto Murianto; I Putu Gede
Journal Of Responsible Tourism Vol 3 No 1: Juli 2023
Publisher : Program Studi S1 Pariwisata, Sekolah Tinggi Pariwisata Mataram

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47492/jrt.v3i1.2719

Abstract

This study discusses the development of tourism potential diversity based on community based tourism in Batu Kumbung Village, West Lombok Regency. The purpose of this study is described to describe the diversity of tourism potential and to analyze efforts to develop the diversity of tourism potential based on community based tourism in Batu Kumbung Village. This research uses interview, observation, and documentation methods and a qualitative descriptive approach. The results showed the development of the diversity of tourism potential based on community based tourism owned by Batu Kumbung Village in terms of natural tourism potential, cultural tourism potential and artificial tourism potential. Efforts to develop the diversity of tourism potential based on community based tourism in Batu Kumbung Village consist of training and promotion.
STRATEGI PENGEBANGAN DAYA TARI WISATA AIR TERJUN BABAK PELANGI DESA LANTAN KABUPATEN LOMBOK TENGAH Abdul Hanan; Primus Gadu; ander sriwi
Journal Of Responsible Tourism Vol 3 No 1: Juli 2023
Publisher : Program Studi S1 Pariwisata, Sekolah Tinggi Pariwisata Mataram

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47492/jrt.v3i1.2720

Abstract

This study discusses the strategy of developing a tourist attraction for the rainbow waterfall in Lantan Village, Central Lombok Regency. This research was conducted to answer the problems that became the focus of the research, namely the carrying capacity of the rainbow waterfall to be used as a natural tourist attraction in Lantan Village, Central Lombok Regency. Data collection in this study used the method of observation, interviews and documentation with a qualitative descriptive approach. The results showed that the development model of the rainbow waterfall in Lantan Village is a development location of the rainbow waterfall in Lantan Village. And applied in the form of potential that is owned as a promotional support to be developed and applied in the form of direct participation or the community has directly carried out tourism activities in the Rainbow Waterfall area of ​​Lantan Village by taking the role of subject and object simultaneously, meaning that in the development of the Rainbow Waterfall area Tourism activities in the Rainbow Round Waterfall, the community becomes tourism actors and managers, and at the same time becomes an object that tourists can enjoy through performances of existing attractions.
PARTISIPASI MASYARAKAT DALAM PENGEMBANGAN EKOWISATA WOLOBOBO DI DESA LANGA KECAMATAN BAJAWA KABUPATEN NGADA NUSA TENGGARA TIMUR Gilbertha Christina Moi; Primus Gadu; Ajuar Abdullah
Journal Of Responsible Tourism Vol 3 No 1: Juli 2023
Publisher : Program Studi S1 Pariwisata, Sekolah Tinggi Pariwisata Mataram

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47492/jrt.v3i1.2721

Abstract

One of the developments of Ngada Regency Ecotourism that is currently starting to emerge and be developed is the Wolobobo Ecotourism destination. The number of tourists who come to visit is now increasing this is due to the participation of the community, where the community is very involved and enthusiastic about working with everything it can do so that Wolobobo Ecotourism can develop well and become an advanced Ecotourism Area. The purpose of community participation for the Wolobobo Ecotourism area in Langa Village is expected to be able to develop the Ecotourism Area into the number one Ecotourism destination in Bajawa District, Ngada Regency, NTT Province with high community participation, will make this Wolobobo Ecotourism destination into a community-based tourist area. This type of research is a type of Descriptive research with a Qualitative approach, informants in this research in this research are village heads, (representatives), Pokdarwis, managers, and the community. The techniques used in this study are data collection techniques in the form of observation, interviews and documentation. Meanwhile, data analysis techniques use data reduction, data presentation, and drawing conclusions. The results of this study show that the community in Langa Village has participated in their respective ways and implemented the work program that has been made, the conclusion of this study is that the participation of the Langa village community in the development of Wolobobo Ecotourism is very high, although there are several inhibiting factors.
PENERAPAN STRATEGI BAURAN PEMASARAN PADA PRODUK OLAHAN KACANG METE SEBAGAI UPAYA MENINGKATKAN DAYA TARIK WISATA DI DESA MEDANA Susilawati Susilawati; I Putu Gede; Syech Idrus
Journal Of Responsible Tourism Vol 3 No 1: Juli 2023
Publisher : Program Studi S1 Pariwisata, Sekolah Tinggi Pariwisata Mataram

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47492/jrt.v3i1.2722

Abstract

The marketing of cashew nuts in Medana village has not yet expanded, which is only marketed in North Lombok Regency and even then not entirely by using only word of mouth promotional media. This research was conducted to support tourism activities, especially the seventh Sapta Pesona, namely memories by making cashew nuts as souvenirs. This study aims to describe the steps for developing the marketing of processed cashew nuts using the 7p marketing mix. This study uses a qualitative descriptive method, where researchers collect data through interviews, observation, and documentation. The analysis technique used is data reduction, data presentation, and drawing conclusions. From the results of the research carried out, it was found that the steps for developing the marketing of cashew products as souvenirs for tourism were the development and improvement in terms of products, prices, places, promotions, people/HR, processes, and physical evidence in order to attract interest. local tourists and foreign tourists

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