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Lembaga Penelitian dan Pengabdian Kepada Masyarakat (LPPM) Sekolah Tinggi Ilmu Ekonomi Trianandra Jl. Diponegoro No.69, Dusun I, Wirogunan, Kec. Kartasura, Kabupaten Sukoharjo, Jawa Tengah 57166 ; Email : lppm@stie-trianandra.ac.id
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INDONESIA
Jurnal bintang manajemen
Published by Sekolah Tinggi Ilmu Ekonomi Trianandra
ISSN : 29636035     EISSN : 29634830     DOI : 10.55606
Core Subject : Science,
Decision Sciences, Operations Research & Management
Manajemen Sumberdaya Manusia , Manajemen Keuangan, Manajemen Pemasaran, Manajemen Sektor Publik, Manajemen Operasional, Manajemen Rantai Pasokan, Corporate Governance, Etika Bisnis, Akuntansi Manajemen dan Pasar Modal dan Investasi.
Arjuna Subject : Bisnis, Menejemen, dan Akutansi (semua kategori) - Strategi dan Menejemen
Articles 264 Documents
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Pengaruh Kualitas Produk, Promosi Penjualan dan Ekuitas Merek Terhadap Keputusan Pembelian (Studi Pada Konsumen Smartphone Samsung di Jakarta) Dwi Kristanto; Hasan Ipmawan; Aris Wahyu Kuncoro; Pambuko Naryoto; Maruji Pakpahan; Koen Hendrawan
Jurnal Bintang Manajemen Vol. 1 No. 2 (2023): Juni : Jurnal Bintang Manajemen
Publisher : Pusat Riset dan Inovasi Nasional

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55606/jubima.v1i2.1382

Abstract

Abstrak. Penelitian ini bertujuan untuk mengetahui apakah terdapat pengaruh Kualitas Produk, Promosi Penjualan dan Ekuitas Merek terhadap Keputusan Pembelian Smartphone Samsung di Jakarta. Metode pengumpulan data meliputi studi pustaka dan studi lapangan. Studi lapangan dilakukan dengan cara observasi langsung ke tiga toko yang menjual produk Samsung di Jakarta, observasi ini meliputi wawancara langsung dan penarikan pendapat konsumen tentang variabel penelitian yang diteliti menggunakan kuesioner. Metode analisis data menggunakan uji asumsi klasik dan uji hipotesis. Sedangkan metode statistik yang digunakan adalah analisis regresi linear berganda menggunakan SPSS versi 23. Hasil penelitian ini menunjukkan bahwa Kualitas Produk, Promosi Penjualan dan Ekuitas Merek berpengaruh signifikan terhadap Keputusan Pembelian.
Systematic Literature Review: “Service Innovation And Customer Experience” M. Dayat; Sudarmiatin Sudarmiatin; Budi Eko Soetjipto; Cipto Wardoyo
Jurnal Bintang Manajemen Vol. 1 No. 2 (2023): Juni : Jurnal Bintang Manajemen
Publisher : Pusat Riset dan Inovasi Nasional

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55606/jubima.v1i2.1383

Abstract

In today's competitive business environment, customer experience has become an increasingly important factor in determining the success of a business. As a result, businesses are constantly looking for ways to improve the experience of their customers through service innovation. Service innovation refers to the development and implementation of new or improved services that better meet the needs and wants of customers. The objective of service innovation is to provide a unique and differentiated customer experience that sets a business apart from its competitors. Although the importance of service innovation in improving customer experience is widely recognized, there is a lack of clarity on how service innovation can be effectively implemented to enhance customer experience. This systematic literature review (SLR) aims to fill this gap by synthesizing existing research on service innovation and its impact on customer experience.
Analysis Of The Effect Of Current Ratio, Debt To Equity Ratio, Total Asset Turnover, And Firm Size On Return On Assets M. Jusman Syah; Aris Wahyu Kuncoro; Hasan Ipmawan; Dwi Kristanto; Koen Hendrawan; Pambuko Naryoto
Jurnal Bintang Manajemen Vol. 1 No. 2 (2023): Juni : Jurnal Bintang Manajemen
Publisher : Pusat Riset dan Inovasi Nasional

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55606/jubima.v1i2.1384

Abstract

Abstract, This research is to determine the effect of the current ratio, debt to equity ratio, total asset turnover, and firm size on the return on assets of pharmaceutical companies listed on the Indonesia Stock Exchange for the 2017-2021 period. The samples used in this study were 10 pharmaceutical companies. The sampling technique used purposive sampling method. The analytical tool used is multiple linear regression analysis. The results of this study indicate that the Current ratio, which is measured using a comparison of current assets with current liabilities, has no effect on profitability. The Debt to Equity Ratio, which is measured using a comparison between debt and capital, has a negative and significant effect on the return on assets. Total Asset Turnover as measured using a comparison between total sales and total assets has no significant effect on return on assets. Firm Size or company size as measured using total assets has no effect on return on assets.
Transformasi Teknologi E-Commerce Sebagai Upaya Meningkatkan Daya Saing UMKM Di Kota Palangka Raya: Faktor Pendorong Dan Penghambat Adopsi Dicky Perwira Ompusunggu; Yelin Triani
Jurnal Bintang Manajemen Vol. 1 No. 2 (2023): Juni : Jurnal Bintang Manajemen
Publisher : Pusat Riset dan Inovasi Nasional

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55606/jubima.v1i2.1394

Abstract

Micro, Small, and Medium Enterprises (MSMEs) play an essential role in justice, increase people's income and encourage Indonesia's economic growth. However, in Palangkaraya City, especially during the Covid-19 pandemic, the contribution of MSMEs to improving the economy and people's income has not been proportional to the number. Therefore, this study aims to identify the factors driving and inhibiting the adoption of e-commerce technology among MSMEs in Palangkaraya City. In this study, researchers cite relevant literature and research sources to reveal the factors supporting or hindering e-commerce adoption among MSMEs. Consumer Support, Organizational Support, Knowledge Support, Technical Barriers, Financial Barriers, Legal Barriers, and Regulatory Barriers. The findings of this study can provide insights and recommendations to stakeholders to increase the competitiveness and market access of MSMEs in the digital era.
Pengaruh Budaya Organisasi, Gaya Kepemimpinan Dan Kepercayaan Diri Terhadap Komitmen Kerja Pegawai Dinas Pendidikan Dan Kebudayaan Kota Padang Nova Gusmery; Febsri Susanti
Jurnal Bintang Manajemen Vol. 1 No. 2 (2023): Juni : Jurnal Bintang Manajemen
Publisher : Pusat Riset dan Inovasi Nasional

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55606/jubima.v1i2.1395

Abstract

This study aims to find out and analyze the influence of organizational culture, leadership style, and self-confidence on the work commitment Employees of Department Education and Culture Padang City. This type of research is quantitative research. This study uses primary data obtained through distributing questionnaires to Employees of Department Education and Culture Padang City. The total population of this study was 117 people. Sampling in this study using total sampling technique. The number of samples in this study were 117 respondents. The data analysis technique used is multiple linear regression and t-statistic test. The research results show that, Organizational culture has a significant effect on the work commitment Employees of Department Education and Culture Padang City. Leadership style has a significant effect on the work commitment Employees of Department Education and Culture Padang City. Self-confidence variable has a significant effect on the work commitment Employees of Department Education and Culture Padang City. The work commitment is influenced by organizational culture, leadership style and self-confidence of 75.5%. While the remaining 24.5% is influenced by other factors not examined in this study, such as work environment, work motivation, work discipline, personality and so on.
Analisis Faktor Ketertatikan Desa Wisata Melalui Sarana Bumber Boad Menggunakan Metode SPSS Anauta lungiding A.R.; Triyanti Irmiyana; Windra Iswidodo; Taufan Prasetyo; Retno Syahriawati Dewi
Jurnal Bintang Manajemen Vol. 1 No. 2 (2023): Juni : Jurnal Bintang Manajemen
Publisher : Pusat Riset dan Inovasi Nasional

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55606/jubima.v1i2.1430

Abstract

Sampang Regency has tourism potential, one of which is the Klampis Reservoir in Kedundung Village. Reservoir with an area of ​​approximately 1 hectare is a catchment area that has not been properly optimized by the community. This condition is exacerbated by the presence of wild plants that disturb the view. So that this research provides an innovation in the form of a source boad suggestion. To support the facilities, an analysis of the factors of tourist interest in visiting is carried out in order to synchronize the needs of the community with the invasion given. The method used is SPSS to improve quality and improve the quality of a variable. This method uses analysis of questionnaire data. This study uses 30 questionnaire samples to strengthen the results of the analysis. The purpose of this study is to find out the factors that most influence the sustainability of the tourist village area through the means of bounty boad. The results of the research on factors that can influence are the availability of facilities and infrastructure with an average total value of 500.
Pengaruh Harga Dan Kualitas Produk Terhadap Keputusan Pembelian Smartphone Xiaomi Rika Ernawati; Axel Giovanni
Jurnal Bintang Manajemen Vol. 1 No. 2 (2023): Juni : Jurnal Bintang Manajemen
Publisher : Pusat Riset dan Inovasi Nasional

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55606/jubima.v1i2.1438

Abstract

As the world of technology develops, various kinds of smartphones appear on the market, so that this makes competition even tighter. The research aims to determine the effect of price and product quality on Xiaomi smartphone purchasing decisions. The population used in this study were students who are domiciled in Magelang Regency with a sample of 100 respondents. The sampling technique used in this research is purposive sampling technique. Based on the results of the analysis that has been done, it is concluded that price (X1) has a positive but not significant influence on purchasing decisions. While it is known that the product quality variable (X2) has a positive and significant influence on purchasing decisions.
Analisa Peran DPS Dalam Pengawasan Perbankan Syariah Di Indonesia Merisa Duwi Lestari; Agustina Eka Melinda; Melinda Indra Sari; Agus Eko Sujianto
Jurnal Bintang Manajemen Vol. 1 No. 2 (2023): Juni : Jurnal Bintang Manajemen
Publisher : Pusat Riset dan Inovasi Nasional

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55606/jubima.v1i2.1452

Abstract

This research presents the Dewan Pengawas Syariah (DPS) in Islamic Financial Institutions, which plays a part in supervision and is responsible for Islamic teachings. Based on the research findings, it is expected that the members of the board have a deep understanding in the fields of fiqh muamalah, finance, and economics. The functions and characteristics of DPS in Islamic banking are intertwined with influential networks that align with the management of Islamic banking risks, such as reputational risk, which ultimately affects other risks, such as liquidity risk. DPS has the responsibility to ensure that various products and actions of Islamic banks are in line with the principles of Sharia. This research includes relevant literature reviews. The objective of this research is to elucidate the role of DPS in Islamic banking. The analysis adopts a descriptive-analytical approach, which means the researcher needs to dissect and describe the investigated issues. Data collection is conducted through document reviews and literature sources.
Pengaruh Kualitas Pelayanan dan Harga Terhadap Kepuasan Konsumen Laptop Pada J-Bros Computer Padang Ike Oktavia Desla; Khairil Aswan
Jurnal Bintang Manajemen Vol. 1 No. 2 (2023): Juni : Jurnal Bintang Manajemen
Publisher : Pusat Riset dan Inovasi Nasional

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55606/jubima.v1i2.1453

Abstract

This study aims to determine: 1. To determine the effect of physical evidence (real) on consumer satisfaction at J-Bros Computer Padang City; 2. To determine the effect of empathy (emphaty) on consumer satisfaction at J-Bros Computer Padang City; 3. To determine the effect of reliability (reliability) on consumer satisfaction at J-Bros Computer Padang City; 4. To determine the effect of responsiveness(responsiveness)on consumer satisfaction at J-Bros Computer Padang City; 5. To determine the effect of collateral (guarantee) on consumer satisfaction at J-Bros Computer Padang City; 6. To determine the effect of price (price) on consumer satisfaction at J-Bros Computer Padang City. The method used in this research is a quantitative method with a descriptive approach. The sample in this study was 80 respondents with a sampling technique using the number of samplespurposive sampling. The data analysis technique used is multiple linear regression analysis. The data analysis technique begins with the research instrument test, normality test, heteroscedasticity test, multicollinearity test, multiple linear regression analysis, and hypothesis testing. This study shows the results: 1) Physical Evidence (real) influential and significant to consumer satisfaction at J-Bros Computer Padang City; 2) Empathy has a positive effect on consumer satisfaction at J-Bros Computer in Padang City; 3) Reliability (reliability) has a positive and significant effect on customer satisfaction at J-Bros Computer Padang City; 4) Responsiveness (responsiveness) has a positive and significant effect on customer satisfaction at J-Bros Computer Padang City; 5) Guarantee (guarantee) has a positive and significant effect on customer satisfaction at J-Bros Computer Padang City; 6) Price (price) has a positive and significant effect on customer satisfaction at J-Bros Computer Padang City.
Pengaruh Kompetensi Dan Penempatan Kerja Terhadap Kinerja Pegawai Negeri Sipil Dian Sudiantini; Raffa Calysta Suhatman; Rigel Ken Meilizar; Ringga Jati Ismawan; Salwa Aristawidya
Jurnal Bintang Manajemen Vol. 1 No. 2 (2023): Juni : Jurnal Bintang Manajemen
Publisher : Pusat Riset dan Inovasi Nasional

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55606/jubima.v1i2.1456

Abstract

Each agency in carrying out its activities has goals that must be achieved. To achieve or realize these goals, each agency must be good at choosing strategies, especially there is human resource planning which in essence is focused on certain steps taken by management. For the availability of a permanent workforce to occupy the position and the right time in order to achieve the goals and various targets set. Employee placement is expected to make an adequate contribution to the organization in addition to being an effort to develop human resource competencies in the organization. With improper placement, a person's performance will not match the expectations of management and organizational demands, thus they display low work productivity which can result in boredom and boredom. Theoretically, the placement of employees in an organization must have an adjustment between the qualifications or educational background of employees with the qualifications of the job they will carry. To find out whether the placement process is successful or not, what the company can do is to evaluate employee behavior and work performance in the form of a work presentation assessment. The ability of employee resources is often hampered if faced with job placement problems.

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