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Contact Name
Randika Fandiyanto
Contact Email
jementrepreneurship@gmail.com
Phone
+6285746814826
Journal Mail Official
jementrepreneurship@gmail.com
Editorial Address
Jl. Pb. Sudirman No.7, Karangasem, Patokan, Kec. Situbondo, Kabupaten Situbondo, Jawa Timur 68312
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Kab. situbondo,
Jawa timur
INDONESIA
Jurnal Mahasiswa Entrepreneur
ISSN : 29648750     EISSN : 2964898X     DOI : https://doi.org/10.36841/jme.v2i2
Jurnal Mahasiswa Entrepreneurship (JME) Fakultas Ekonomi dan Bisnis Universitas Abdurachman Saleh Situbondo adalah jurnal yang ditulis oleh mahasiswa FEB UNARS sebagai jembatan antara ilmu dan praktek manajemen. JME mempublikasikan artikel baik berupa telaah pustaka maupun hasil penelitian empiris. JME menerima naskah dari berbagai bidang atau disiplin ilmu, seperti Keuangan, Manajemen Strategi, Pemasaran , Operasional dan Kewirausahaan . Kriteria utama untuk dapat diterima di JME adalah kemampuan untuk memberikan sumbangsih bagi perkembangan ilmu ekonomi khususnya manajemen. JME menerima kiriman naskah/artikel dalam bahasa Indonesia atau Inggris dan harus dinyatakan bahwa naskah yang dikirim tersebut, tidak dikirim atau belum pernah dipublikasikan dalam jurnal lainnya. Keputusan tentang pemuatan artikel dalam JME diambil melalui proses blind review oleh Dewan Redaksi dengan mempertimbangkan antara lain : orisinilitas, aktualitas serta signifikansi kontribusi artikel terhadap pengembangan ilmu pengetahuan maupun praktik dalam dunia nyata. Dewan redaksi akan memberikan telaah konstrutif dan jika dipandang perlu, menyampaikan hasil evaluasi kepada penulis artikel untuk ditanggapi dan didiskusikan. Untuk revisi kecil (minor revision), naskah yang telah diperbaiki bisa langsung mendapat persetujuan untuk dimuat. Artikel yang tidak memenuhi kriteria yang ditetapkan akan dikembalikan.
Articles 696 Documents
PENGARUH PERCEIVED VALUE DAN KUALITAS PELAYANAN TERHADAP KEPUTUSAN PEMBELIAN MELALUI KEPUASAN KONSUMEN SEBAGAI VARIABEL MEDIASI PADA TOKO JAKARTA CLOTH SITUBONDO Zaufariyanto, Abdul Malik; Soeliha, Siti; Praja, Yudha
Jurnal Mahasiswa Entrepreneurship (JME) Vol 2 No 11 (2023): NOVEMBER 2023
Publisher : Fakultas Ekonomi dan Bisnis

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36841/jme.v2i11.3727

Abstract

The research objective is to determine the effect of perceived value and service quality on purchasing decisions through consumer satisfaction as a mediating variable at the Jakarta Cloth Situbondo store. The sampling technique used in this study was simple random sampling of 98 consumers. Data analysis and hypothesis testing in this study used the Structural Equation Model - Partial Least Square (PLS-SEM). The results of the direct influence hypothesis test using the Smart PLS 3.0 application, show that Perceived value has a positive and significant effect on consumer satisfaction, service quality has a positive and significant effect on consumer satisfaction, perceived value has a positive and significant effect on purchasing decisions, service quality has a negative but not significant effect on purchasing decisions, consumer satisfaction has a positive and significant effect on purchasing decisions, perceived value has a positive but not significant effect on purchasing decisions through consumer satisfaction, service quality has a positive and significant effect on purchasing decisions through consumer satisfaction.
PENGARUH LIVE STREAMING SHOPPING, PRICE DISCOUNT, DAN SERVICE QUALITY TERHADAP SATISFACTION DENGAN PURCHASE DECISION SEBAGAI VARIABEL INTERVENING PADA USAHA FRAME&CASEBYDITTA DI SITUBONDO Safara, Andita Veronika; Sari, Lita Permata; Fandiyanto, Randika
Jurnal Mahasiswa Entrepreneurship (JME) Vol 4 No 3 (2025): MARET 2025
Publisher : Fakultas Ekonomi dan Bisnis

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36841/jme.v4i3.6667

Abstract

Entrepreneurship is an activity that is full of time sacrifices, and the focus of business activities by an entrepreneur is profit or gain. Business activities carried out by an entrepreneur are activities that require effort and time that are not small. The purpose of this study is to analyze and test the effect of Live streaming shopping, Price discount, and Service quality on Satisfaction through Purchase decision. This research is an explanatory study. The population in this study is part of Frame&casebyditta consumers. The sampling technique is determined by Simple Random Sampling. Data analysis and hypothesis testing in this study used the Structural Equation Model - Partial Least Square (PLS SEM). The results of the direct influence test using the Smart Pls 3.0 Application, show that Live streaming shopping has a positive but insignificant effect on Purchase decision, Price discount has a positive but insignificant effect on Purchase decision, Service quality has a significant positive effect on Purchase decision, Live streaming shopping has a positive but insignificant effect on Satisfaction, Price discount has a negative but insignificant effect on Satisfaction, Service quality has a significant positive effect on Satisfaction, Purchase decision has a significant positive effect on Satisfaction, Live streaming shopping has a positive but insignificant effect on Satisfaction through Purchase decision, Price discount has a positive but insignificant effect on Satisfaction through Purchase Decision, Service quality has a significant positive effect on Satisfaction through Purchase Decision.
HASIL STUDI KELAYAKAN BISNIS BAKSO HODO PRASMANAN Khairina, Vika; Afifah, Kuni; Aprilia, Nurismil Khoir; Novantri, Ralda Cigra; Atiyah, Khoriratul; Fitriani, Intan
Jurnal Mahasiswa Entrepreneurship (JME) Vol 2 No 12 (2023): DESEMBER 2023
Publisher : Fakultas Ekonomi dan Bisnis

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36841/jme.v2i12.3934

Abstract

Bakso Hodo is the newest culinary delight in the city center of Situbondo serving various kinds of meatballs made from beef and also various additions such as fried foods, tofu and somay. Bakso Hodo has a branch in the East Besuki Alun-alun area. Bakso Hodo has a very special concept and is currently popular in Situbondo, served at a buffet. This research method is observation, interviews and documentation with the admin who is the brother of the owner of the Bakso Hodo.
PERKEMBANGAN E-COMMERCE DARI MASA KE MASA: SEJARAH, TREN, DAN FAKTOR-FAKTOR YANG MEMENGARUHI KEMAJUAN TRANSAKSI ONLINE DI INDONESIA Fandiyanto, Randika; Febriyanti, Dela Ayu; Triana, Suci; Luthfiaturahmah, Luthfiaturahmah; Amelia, Ana; Paramita, Dwi; Kamila, Aminatus Taniatul; Andrian, Mohammad Vicry
Jurnal Mahasiswa Entrepreneurship (JME) Vol 4 No 3 (2025): MARET 2025
Publisher : Fakultas Ekonomi dan Bisnis

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36841/jme.v4i3.6574

Abstract

Electronic commerce (e-commerce) has become an important part of the digital transformation of the Indonesian economy. Advances in information technology, increasingly widespread internet penetration, and changes in consumer behavior have driven the rapid growth of this sector in the last two decades. This study aims to examine the development of e-commerce in Indonesia from a historical perspective, marketplace usage trends, and factors that influence the growth of online transactions. The research method used is descriptive qualitative with a literature study approach, through the collection and analysis of secondary data from various trusted sources such as scientific journals, industry reports, and government publications. The results of the study show that since the emergence of Tokobagus.com in 2005 to the presence of large platforms such as Shopee and Tokopedia, the e-commerce industry in Indonesia has experienced significant growth. Shopee dominates the market with the highest monthly visits, while Tokopedia, Lazada, and Bukalapak have experienced a decline in traffic. The main factors driving this growth include the digitalization of MSMEs, promotion through social media, and the increasing adoption of digital technology by the community. Cooperation is needed between the government, community, and academics in creating an inclusive, adaptive, and sustainable e-commerce ecosystem to support the digital economic transformation in Indonesia. Keywords: E-Commerce, Marketplace, Online Transactions, MSMEs, Indonesia
PENGARUH CITA RASA, HARGA, DAN LOKASI TERHADAP LOYALITAS KONSUMEN DENGAN KEPUASAN KONSUMEN SEBAGAI VARIABEL INTERVENING PADA LESEHAN IKAN BAKAR CAK GABRIL DI SITUBONDO Utari, Melgi Puji; Sari, Lita Permata; Minullah, Minullah
Jurnal Mahasiswa Entrepreneurship (JME) Vol 4 No 2 (2025): FEBRUARI 2025
Publisher : Fakultas Ekonomi dan Bisnis

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36841/jme.v4i2.6497

Abstract

Marketing is an interconnected activity between companies and consumers as a system to generate profits, for this reason the right marketing strategy can increase the attractiveness of culinary destinations through Taste, Price, and Location, Customer satisfaction and culinary consumer loyalty in Situbondo Regency. The purpose of this study was to analyze and test the effect of Taste, Price, and Location in determining consumer loyalty with consumer satisfaction as an intervening variable. The population in the study were consumers of Lesehan Ikan Bakar Cak Gabril in Situbondo Regency. The sampling method is determined by probability sampling. Data analysis and hypothesis testing in research using the Structural Equation Model - Partial Least Square (PLS-SEM). The results of the direct effect hypothesis test using the Smart PLS 3.0 application, show that Taste has a significant positive effect on customer satisfaction, Price has a positive but insignificant effect on customer satisfaction, Location has a significant positive effect on customer satisfaction, Taste has a significant positive effect on customer loyalty, Price has a positive but insignificant effect on customer loyalty, Location has a significant positive effect on customer loyalty, Customer satisfaction has a significant positive effect on customer loyalty. The results of the indirect effect hypothesis show that the variable Taste to consumer loyalty through customer satisfaction has a positive but insignificant effect, Price to consumer loyalty through customer satisfaction has a positive but insignificant effect, Location to consumer loyalty through customer satisfaction has a significant positive effect.
ANALISIS HARGA DAN KUALITAS PELAYANAN DALAM MENENTUKAN LOYALITAS PELANGGAN PADA ARNOLD GYM DI BONDOWOSO MELALUI KEPUASAN KONSUMEN SEBAGAI VARIABEL INTERVENING Putra, Virai Mandia; Soeliha, Siti; Pramesthi, Riska Ayu
Jurnal Mahasiswa Entrepreneurship (JME) Vol 2 No 11 (2023): NOVEMBER 2023
Publisher : Fakultas Ekonomi dan Bisnis

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36841/jme.v2i11.3742

Abstract

Marketing is a total system of business activities designed to satisfy consumer needs. Arnold Gym is currently required to provide other needs that support the development of this business in the future. Arnold Gym is a place of business engaged in services that provides places and facilities to do sports that are oriented towards health. The purpose of this study was to analyze and test price analysis and service quality in determining customer loyalty at Arnold Gym in Bondowoso through consumer satisfaction as an intervening variable. This research is a quantitative method research. The population in this study are consumers of Arnold Gym. The sampling technique is determined by quota sampling. Data analysis and hypothesis testing in this study used the Structural Equation Model - Partial Least Square (PLS-SEM). The results of the direct effect hypothesis test using the Smart PLS 3.0 application, show that the price variable has a significant positive effect on customer satisfaction, service quality has a significant positive effect on customer satisfaction, price has a significant positive effect on customer loyalty, service quality has a significant positive effect on customer loyalty, Consumer satisfaction has a significant positive effect on customer loyalty. The results of the indirect effect hypothesis test show that the price variable on customer loyalty through customer satisfaction has a significant positive effect, service quality on customer loyalty through customer satisfaction has a significant positive effect.
PENGARUH ROA, CR, DAN TATO TERHADAP HARGA SAHAM DENGAN STRUKTUR MODAL SEBAGAI VARIABEL INTERVENING PADA PERUSAHAAN MANUFAKTUR SEKTOR INDUSTRI DASAR DAN KIMIA PERIODE 2021-2023 Sulistiyowati, Novi; Wahyuni, Ika; Nanggala, Ardhya Yudistira Adi
Jurnal Mahasiswa Entrepreneurship (JME) Vol 4 No 4 (2025): APRIL 2025
Publisher : Fakultas Ekonomi dan Bisnis

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36841/jme.v4i4.6711

Abstract

This study aims to examine the effect of Return On Assets (ROA), Current Ratio (CR), and Total Asset Turnover (TATO) on Stock prices through Capital structure in manufacturing companies in the basic and chemical industry sectors listed on the Indonesia Stock Exchange (IDX) for the 2021–2023 period. The method used in this study is quantitative. The sample consisted of eleven companies selected by purposive sampling from a total population of 73. Data were obtained from the company’s annual financial reports, which are available on the official IDX website. Data analysis used the Partial Least Square (PLS) analysis technique through SmartPLS software version 3.0. The study results show that ROA and TATO do not have a significant effect on Capital structure or Stock price, while CR has a significant negative effect on both. This research also found that Capital structure significantly negatively affects Stock prices. Indirectly, CR significantly positively affects Stock price through Capital structure, while ROA and TATO do not show a significant mediation effect.
PERAN PROFITABILITAS DALAM MEMODERASI HUBUNGAN ANTARA STRUKTUR MODAL, NON PERFORMING LOAN (NPL) DAN UKURAN PERUSAHAAN TERHADAP NILAI PERUSAHAAN PADA PERUSAHAAN PERBANKAN YANG TERDAFTAR DI BURSA EFEK INDONESIA PERIODE 2020-2023 Qur’ani, Ribby Mufidah; Pramitasari, Triska Dewi; Ariyantiningsih, Febri
Jurnal Mahasiswa Entrepreneurship (JME) Vol 4 No 3 (2025): MARET 2025
Publisher : Fakultas Ekonomi dan Bisnis

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36841/jme.v4i3.6521

Abstract

Banking companies listed on the Indonesia Stock Exchange represent a strategic sector that significantly contributes to the national financial system and economic stability. This study aims to analyze the effects of capital structure, Non-Performing Loans (NPL), and firm size on firm value, as well as to examine the moderating role of profitability in these relationships among banking companies listed on the Indonesia Stock Exchange (IDX) during the 2020–2023 period. The population of this study consists of 47 banking companies, from which 9 companies selected as samples using a purposive sampling method. The data analysis technique employed is Structural Equation Modeling (SEM) based on Partial Least Squares (PLS). The results of the study reveal that capital structure and firm size have a significant effect on firm value, while non-performing loans (NPL) do not exhibit a significant effect. Furthermore, profitability is shown to moderate the relationship between capital structure and firm size with firm value, but does not moderate the relationship between NPL and firm value. These findings imply that improving profitability can enhance firm value by optimizing capital structure and expanding the scale of corporate assets.
MODERASI STRUKTUR MODAL DALAM MEMENGARUHI NILAI PERUSAHAAN PADA PERUSAHAAN SEKTOR PERTANIAN YANG TERDAFTAR DI BURSA EFEK INDONESIA PERIODE 2020-2023 Rofiqi, Muhammad; Tulhusnah, Lusiana; Subaida, Ida
Jurnal Mahasiswa Entrepreneurship (JME) Vol 4 No 2 (2025): FEBRUARI 2025
Publisher : Fakultas Ekonomi dan Bisnis

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36841/jme.v4i2.6504

Abstract

In the business world, companies must pay attention not only to profitability but also to liquidity, as both significantly influence the company's survival and growth. One strategic sector in the Indonesian economy is the agricultural sector, which plays a vital role in supporting the national economy. Nevertheless, the agricultural sector operates in an environment fraught with challenges, such as climate change, commodity price uncertainty, and regulatory changes that can affect company performance. During the 2020-2023 period, 30 agricultural sector companies were listed on the Indonesia Stock Exchange. The performance of these companies underwent various changes, including the impact of the COVID-19 pandemic. Therefore, companies must have effective financial strategies to ensure business continuity and enhance company value. The purpose of this research is to analyze and test the moderation of capital structure on the influence of liquidity and profitability on company value. The population in this study consists of 30 agricultural sector companies listed during the research period on the Indonesia Stock Exchange. The sampling technique employed was purposive sampling. Data analysis and hypothesis testing were conducted using Structural Equation Modeling – Partial Least Square (PLS-SEM). The results of the hypothesis testing using the Smart PLS 3.0 application showed that liquidity has a positive but insignificant effect on company value, profitability has a positive but insignificant effect on company value, capital structure does not significantly moderate the influence of liquidity on company value, and capital structure does not significantly moderate the influence of profitability on company value.
PENGARUH MANAJEMEN LABA, STRUKTUR MODAL DAN PERTUMBUHAN PERUSAHAAN TERHADAP NILAI PERUSAHAAN DENGAN PROFITABILITAS SEBAGAI VARIABEL INTERVENING Witriyana, Yuvita Budi; Wahyuni, Ika; Widaninggar, Nanda
Jurnal Mahasiswa Entrepreneurship (JME) Vol 3 No 2 (2024): FEBRUARI 2024
Publisher : Fakultas Ekonomi dan Bisnis

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36841/jme.v3i2.4791

Abstract

The agricultural sector plays a crucial role in advancing Indonesia’s economy and enhancing foreign exchange earnings through labor absorption. This study aims to examine the influence of Earnings Management, Capital Structure and Company Growth on Firm Value with Profitability as an Intervening Variable in Agricultural Sector Companies Listed on the Indonesia Stok Exchange during 2020-2022. The research employs a quantitative method. This study’s data analysis and hypothesis testing utilize Structural Equation Modeling – Partial Least Square (PLS-SEM). The hypothesis results using indicate that Earnings Management significantly negatively impacts Profitability, Capital Structure has a positive but not significant impact on Profitability, while Company Growth has a negative but not significant impact on Profitability. Additionally, Earnings Management has a significant positive impact on Firm Value, Capital Structure has a positive but not significant impact on Firm Value, and Company Growth has a significant positive impact Firm Value, Profitability has a significant positive impact on Firm Value. The results of the indirect effects hypothesis testing show that Earnings Management has a negative but not significant impact on Firm Value through Profitability, Capital Structure has a positive but not significant impact on Firm Value through Profitability and Company Growth has a negative but not significant impact on Firm Value through Profitability.

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