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Research Horizon
Published by Lifescifi
ISSN : 28080696     EISSN : 28079531     DOI : https://doi.org/10.54518/
Core Subject : Economy, Humanities, Education, Art, Social,
Arts Humanities Economics, Econometrics & Finance Education Law, Crime, Criminology & Criminal Justice Social Sciences
The journal aims to make significant contributions to applied research and knowledge across the globe through the publication of original and high-quality research articles. It publishes original research articles, reviews, mini-reviews, case reports, letters to the editor, and commentaries, thereby providing a forum for reports and discussions on cutting-edge perspectives in social science, art, and humanities. It publishes works from a wide range of fields, including business, economics, education, history, law, criminology, linguistics, political science, public health, psychology, sociology, agriculture, and so on. Kindly learn more in the Author Guidelines on how to organize and prepare manuscripts.
Arjuna Subject : Umum - Umum
Articles 581 Documents
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Empirical Analysis of Service Quality on Consumer Satisfaction in Maritime Transportation Dewa, Adenanthera
Research Horizon Vol. 3 No. 5 (2023)
Publisher : LifeSciFi

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54518/rh.3.5.2023.166

Abstract

Maritime transportation is a crucial element of a nation's large-scale shipment system, facilitating the movement of goods both within and beyond its borders. Major port cities like Semarang, home to the Semarang Container Terminal (Terminal Peti Kemas Semarang or TPKS), have witnessed a surge in container traffic for imports and exports. In this study, quantitative and qualitative data were collected from 72 respondents through questionnaires, interviews, observations, literature review, and documentation. Based on empirical evidence and a research model involving multiple linear regressions, independent variables, including physical conditions, reliability, responsiveness, assurance, and empathy, individually and collectively have a significant and positive impact on customer satisfaction. Recommendations for TPKS management include enhancing service quality by providing precise services, improving professionalism, enhancing responsiveness, and ensuring clear communication to prevent unexpected costs. This research aids TPKS management in improving service quality and customer satisfaction, with a focus on key dimensions.
Progressive Constitutional Law Strategies to Combat Money Politics in Simultaneous Elections Arum, Fitri
Research Horizon Vol. 3 No. 5 (2023)
Publisher : LifeSciFi

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54518/rh.3.5.2023.167

Abstract

The simultaneous legislative and presidential elections in Indonesia in 2019 offer a defining opportunity to gauge the maturity of political elites and the electorate in practicing democracy. Transparent and integrity-rich elections can solidify Indonesia's democratic consolidation, while their failure may jeopardize the democratization process. Money politics, a pressing issue in Indonesian elections, undermines electoral integrity, breeds corruption, and erodes democratic principles. This paper explores the multifaceted issue of money politics and presents a progressive approach to mitigate it through constitutional and legal reforms. The study identifies key problems, such as the undue influence of wealth, the weakening of political parties, and campaign funding opacity, proposing a series of progressive regulatory measures, including transitioning to a more competitive electoral system that empowers political parties, limiting campaign funding sources to curtail the influence of affluent donors, regulating electronic campaign money transactions for enhanced transparency, prohibiting corrupt candidates from participating in elections, advocating for more inclusive and transparent coalition-building among political parties, and suggesting the revocation of election winners by the Constitutional Court in cases of election fraud like money politics. These reforms aim to address the entrenched issue of money politics, fostering fairer, more democratic, and transparent electoral processes that empower political parties and engage the electorate in the quest for democratic ideals.
Enhancing Brand Awareness in TikTok: The Impact of Marketing Communication on Social Media Platforms Segarwati, Yulia; Rakhmaniar, Almadina; Azka, Zahrah; Gunawan, Iwan; Jamaludin, Maun
Research Horizon Vol. 3 No. 5 (2023)
Publisher : LifeSciFi

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54518/rh.3.5.2023.168

Abstract

Market orientation is crucial for companies in the face of global competition and evolving customer demands, as companies realize the need for continuous adaptation. This research delves into the influence of "Bittersweet by Najla's" marketing communication on the TikTok social media platform on brand awareness. Using a quantitative approach, data was collected through surveys from a sample of 327 individuals among the 4.2 million followers of "Bittersweet by Najla" on TikTok, specifically in the city of Bandung. The results validate four hypotheses, affirming that Product, Price, Place, and Promotion significantly affect Brand Awareness. Promotion is found to exert the most substantial influence on brand awareness, highlighting its pivotal role in enhancing brand recognition. These findings underscore the importance of effective marketing communication on social media platforms and carry implications for businesses seeking to elevate their brand awareness in a competitive digital landscape.
The Legend of Princess Mandalika: The Spirit of Gender Struggle in the Sasak Tribe Community on Lombok Island, West Nusa Tenggara Hidayat, Roch; Sawitri, Sawitri; Saefuddin, Saefuddin; Nursugiharti, Titih; Aryani, Ni
Research Horizon Vol. 3 No. 5 (2023)
Publisher : LifeSciFi

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54518/rh.3.5.2023.169

Abstract

This study explores the legend of Princess Mandalika and its significance as a symbol of gender struggle among the Sasak tribe on Lombok Island, West Nusa Tenggara. Data collection methods include observations, interviews, and document analysis. The study also incorporates data from social media platforms such as YouTube, Tik Tok, and Facebook, which feature the legend of Princess Mandalika in Lombok. The analysis employs hermeneutic techniques to interpret the legend's meaning in the context of gender struggle for Sasak women and utilizes semiotic theory to uncover symbols within the legend. This research is driven by the enduring oral traditions within the Sasak farming community, focusing on the folklore surrounding the legend of Princess Mandalika. The findings suggest that the gender struggle for equality, as portrayed in the Legend of Princess Mandalika, still encounters sociocultural barriers. The story highlights the sacrifices made by Mandalika, a king's daughter, as she chose to preserve her honor and kingdom by sacrificing herself in the sea. This act symbolizes the spirit of the Sasak women's gender struggle to maintain harmony and safety. In Sasak culture, the Merariq tradition serves as a conflict resolution method for addressing gender bias against Sasak women. The research underscores that Sasak women continue to fight for equal rights, and their struggle reflects the community's perspective that such rights must be earned.
The Influence of Work Motivation, Job Rotation and Career Development on Employee Performance Dewa, Adenanthera
Research Horizon Vol. 1 No. 6 (2021)
Publisher : LifeSciFi

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54518/rh.1.6.2021.172

Abstract

The Kijang Port in Riau, marked by heavy congestion and high traffic density in sea transportation, operates in an era of fierce competition, not only from domestic but also international competitors due to the influence of free trade. In this context, businesses strive to enhance their resource utilization efficiency to secure a competitive edge. Notably, employee performance stands at the core of organizational success, significantly affected by various factors, including work motivation, job rotation, and career development. This study explores these elements and their impact on employee performance at the Kijang Port. The findings of the research showcase work motivation as the most influential factor in driving employee performance, supported by its positive and significant relationship. Job rotation and career development also exhibit positive and significant effects on employee performance, although they rank below work motivation in terms of influence. The study recommends that organizations and management at the Kijang Port prioritize strategies for enhancing work motivation among employees and consider approaches to promote job rotation and facilitate career development. Addressing these factors has the potential to lead to improved overall performance and productivity, underscoring the importance of fostering work motivation, job rotation, and career development as strategies for optimizing employee performance at the Kijang Port, Riau Islands.
Legal Examination of Performance Oversight by the Papua People's Representative Council in Accordance with Community Aspirations Through the Mandate of the Special Autonomy Law Wori, Herman; Ginting, Grenaldo; Polii, Johanis
Research Horizon Vol. 3 No. 5 (2023)
Publisher : LifeSciFi

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54518/rh.3.5.2023.173

Abstract

The enactment of Law No. 21 of 2001 concerning Special Autonomy for the Province of Papua reflects the political will of the Unitary State of the Republic of Indonesia towards the people of Papua. This decision is based on the consideration that the governance and development implementation in the province of Papua, while integrated with Indonesia, has not fully met the sense of justice, achieved prosperity, enforced the rule of law, and has not fully respected human rights, especially those of the indigenous Papuans. The legal research conducted in this study is normative legal research, focusing on examining norms or regulations related to the research object. Law No. 21 of 2001 concerning Special Autonomy for the Province of Papua represents the ideals and goals of the Unitary State of the Republic of Indonesia in building a fair, prosperous, and prosperous Papuan society based on Pancasila and the 1945 Constitution. The reality is that in the implementation of special autonomy, there are many deviations from the basic mandate of special autonomy. As a result, the Papuan people still feel left behind in a dilemmatic situation, unable to fully enjoy the benefits of special autonomy. This is because there is no significant improvement in welfare, peace conditions have not arrived, and basic rights are not adequately respected. The Papua Provincial People's Consultative Assembly (DPRP) is a regional representative institution that acts as an organ of the regional government in the province of Papua. The Papua People's Consultative Assembly has the task and authority to absorb, collect, accommodate, and follow up on the aspirations of the people. In accordance with the mandate of the Special Autonomy Law for the province of Papua, the Papua People's Consultative Assembly has the function of conveying the aspirations of the Papuan people regarding development and the expansion of new autonomous regions in the province of Papua to the People's Consultative Assembly (DPR RI).
Implementation of Law No. 21 of 2001 concerning Special Autonomy for Papua in Gefido Village, Abenaho District, Yalimo Regency, Papua Province Wandik, Yanora; Polii, Johanis; Ginting, Grenaldo
Research Horizon Vol. 3 No. 5 (2023)
Publisher : LifeSciFi

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54518/rh.3.5.2023.174

Abstract

The presence of Law No. 21 of 2001 is the government's answer to overcoming social inequality in Papua. This law contains special policies based on values which include protection and respect for ethics and morals, basic rights of Indigenous Papuans (OAP), Human Rights, supremacy of law, democracy, pluralism, and equality. population, rights, duties and obligations as citizens where the Papuan people can fight for their rights peacefully, because at that time they must be convinced by all components of Papuan society, especially indigenous Papuans, that Special Autonomy is the most appropriate choice. This research uses a qualitative approach with descriptive research methods. To discuss the problems contained in this research, a normative juridical and empirical juridical approach is used. This research was carried out in Gefido Village, Abenaho District, Yanlimo Regency. The Gefido Village Innovative Program (PIO) can be interpreted as one of the Yalimo district government's efforts to improve the welfare of the Gefido Village community by increasing the capacity of Gefido village in developing plans and implementing Gefido village development which focuses on 3 program targets including entrepreneurial development, increasing human resources, as well as providing gefido village infrastructure. The cooperation carried out by the Yalimo government through experts is basically that Gefido village is a source of economic strength. There is still a lot of hidden potential in Gefido village that needs to be explored together. Abundant natural resources and the number of skilled workers make Gefido village a place for very potential business development. If managed professionally, Gefido village can become the main driver of the economy.
Enhancing Public Speaking Skills through a Collaborative Learning Approach with Performance Assessment Nurhayatin, Titin; Fauziyyah, Desti; Hidayati, Panca; Budiarti, Any; Jamaludin, Maun
Research Horizon Vol. 3 No. 5 (2023)
Publisher : LifeSciFi

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54518/rh.3.5.2023.175

Abstract

Public speaking skills offer numerous advantages in enhancing achievement and prestige. Individuals with adept public speaking abilities often garner accolades for their achievements. Moreover, within societal contexts, those proficient in public speaking are more likely to secure esteemed positions and leadership roles. Consequently, mastery of public speaking holds paramount importance in an individual's life. Aspiring teachers, especially students, must possess the capability to effectively communicate, present, and engage in public speaking activities. This study employs a quantitative approach through experimental research methods, utilizing a combined one-group pretest-posttest design. Public speaking proficiency is assessed through video-recorded practice tests, with peer evaluations focusing on content mastery, systematic presentation, performance aspects (body language, facial expressions, poise, confidence, composure, and attire appropriateness), fluency, and language usage. The pretest score averaged 2.45, while the posttest score averaged 3.65, yielding an N-Gain of 0.77. This supports the hypothesis that differences exist in students' public speaking abilities before and after employing the performance assessment-based collaboration model. The data affirms the effectiveness of the collaboration model in enhancing students' public speaking skills.
Evaluation of Waste Bank Program: Transformative Impact on Community Welfare, Environment, and Economy Irfana, Tungga; Harjono, Rosita; Diana, Tungga
Research Horizon Vol. 3 No. 5 (2023)
Publisher : LifeSciFi

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54518/rh.3.5.2023.585-594

Abstract

This research addresses the pressing challenges of waste management in the context of population growth, economic shifts, and changing consumption patterns. Emphasizing the need for a paradigm shift in perceiving waste as valuable, the study advocates for holistic waste reduction involving government, businesses, and the public. Focusing on waste bank programs in Indonesia, particularly the Wijaya Kusuma Waste Bank in Bekasi, West Java, the research evaluates their impact on community empowerment, environmental preservation, and economic improvement. The study employs a qualitative approach and the Context, Input, Process, and Product (CIPP) evaluation model to assess the waste bank program comprehensively. The results highlight the existing conditions of the Wijaya Kusuma Waste Bank, its objectives, and the community's response. The waste items deposited by customers are categorized for effective management. A comprehensive evaluation explores the legal basis, human resources, and funding aspects, revealing strengths and areas for improvement. The waste bank program's transformative potential is discussed, emphasizing its positive impact on social, economic, and environmental dimensions within the Griya Persada Elok community. The conclusion underscores the commendable success of the Wijaya Kusuma Waste Bank, outlining the need for continued support, organizational enhancements, and strategic planning to ensure sustained positive outcomes and serve as a model for community-driven environmental initiatives.
The effectiveness of village financial management in the implementation of accounting systems and procedures in Paloh District, Sambas Regency Pudjianto, S.Y; Rasidar, Rasidar; Chainar, Chainar; Purnama, Desca; Marini, Marini
Research Horizon Vol. 3 No. 6 (2023)
Publisher : LifeSciFi

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54518/rh.3.6.2023.179

Abstract

This research is based on the condition that the implementation of village financial management has not been maximized, which is reflected in poor financial administration and financial statements made not on time. The objectives of this study are 1. evaluate the effectiveness of the implementation of village financial management systems and procedures using the calculation of effectiveness ratio and efficiency ratio. 2. See what factors cause village financial management to not be optimal in Paloh District. The results showed that village financial management in eight villages in Paloh District was in accordance with the provisions of village financial management guidelines, and most villages reported that village budget realization could be said to be good because they were in the criteria of effective and efficient.

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