Garuda - Garba Rujukan Digital

Article Per Year (5 Year)

All

Journal of Agribusiness and Rural Development (Jurnal Agribisnis dan Pengembangan Pedesaan)

agrirud
Website

Published by Universitas Sam Ratulangi

ISSN : - EISSN : 26847795 DOI : https://doi.org/10.35791

Core Subject : Economy, Agriculture, Social,

Agriculture, Biological Sciences & Forestry Economics, Econometrics & Finance Environmental Science Social Sciences

Journal of Agribusiness and Rural Development (Jurnal Agribisnis dan Pengembangan Pedesaan) merupakan media publikasi ilmiah mengenai kajian mendalam dan atau hasil penelitian di Bidang: 1. Agribisnis 2. Pengembangan Wilayah Pedesaan. Jurnal ini diterbitkan secara berkala empat kali setahun yaitu pada bulan Januari, April, Juli dan Oktober. Edisi perdana (Vol. 1 No. 1) diterbitkan pada April 2019.

Arjuna Subject : Ilmu Pertanian dan Biologi (Semua) - Ilmu Pertanian dan Biologi (Lain-Lain)

Articles 258 Documents

21 22 23 24 25

Keputusan Konsumen Dalam Pembelian Sayuran Di Pasar Bahu Kecamatan Malalayang Kota Manado Simbolon, Velin; Mandei, Juliana Ruth; Jocom, Sherly Gladys
Journal of Agribusiness and Rural Development (Jurnal Agribisnis dan Pengembangan Pedesaan) Vol. 6 No. 4 (2024): JOURNAL OF AGRIBUSINESS AND RURAL DEVELOPMENT (Jurnal Agribisnis dan Pengembang
Publisher : Jurusan Sosial Ekonomi Pertanian, Fakultas Pertanian Universitas Sam Ratulangi, Manado

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35791/agrirud.v6i4.57523

This study aims to describe the factors that determine vegetable purchasing decisions at Bahu Market, Malalayang District, Manado City. The research employs a descriptive analysis method. The collected data are described and qualitatively analyzed, presented in tabular form, and explained descriptively. Based on the results of the research, the factors determining vegetable purchasing decisions at Bahu Market, Malalayang District, Manado City, are ranked as follows: the highest is Attitude, followed by Lifestyle, Price, Quality, and the lowest is Location. Consumer attitude is the primary determining factor in vegetable purchasing decisions.

Analisis Risiko Usahatani Padi Organik Pada Kelompok Tani Mandiri Di Kelurahan Taratara Kecamatan Tomohon Barat Kota Tomohon Lubis, Devi Santa Maria; Jocom, Sherly Gladys; Rengkung, Leonardus Ricky
Journal of Agribusiness and Rural Development (Jurnal Agribisnis dan Pengembangan Pedesaan) Vol. 6 No. 4 (2024): JOURNAL OF AGRIBUSINESS AND RURAL DEVELOPMENT (Jurnal Agribisnis dan Pengembang
Publisher : Jurusan Sosial Ekonomi Pertanian, Fakultas Pertanian Universitas Sam Ratulangi, Manado

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35791/agrirud.v6i4.57524

This research aims to identify, assess and evaluate the main risks in organic rice farming in the Independ-ent Farmers Group in Taratara Village, West Tomohon District, Tomohon City. This research was carried out for three months from May to July 2024. The sampling method used was saturated sampling. The data used in this research is primary data by conducting a direct survey of farmer groups. Meanwhile, second-ary data was obtained from village officials. The analytical method used in this research is the Failure Mode and Effects Analysis (FMEA) method and the Pareto diagram. The research results identified three main priority risk factors for the Independent Farmer Group using the fishbone diagram, FMEA, and Pareto diagram. The first factor is the competition between organic rice products and conventional products, with an RPN (Risk Priority Number) value of 12.00 and RSV (Risk Score Value) 6.00, which is assessed based on the product price. The second factor is the organic rice marketing network with an RPN (Risk Pri-ority Number) value of 8.00 and RSV (Risk Score Value) 4.00, indicating that farmer groups have not been able to expand their marketing network. The third factor is high rainy weather, with an RPN (Risk Priority Number) value of 4.00 and RSV (Risk Score Value) 4.00, which poses a risk because it cannot be predicted or controlled by farmer groups.

Analisis Biaya Dan Pendapatan Usahatani Jagung Pada Pemanfaatan Lahan Tidur Di Kelurahana Malalayang Satu Timur Kecamatan Malalayang Kota Manado Saragih, Monica; Lolowang, Tommy Fredy; Laoh, Esry Olly Harryani
Journal of Agribusiness and Rural Development (Jurnal Agribisnis dan Pengembangan Pedesaan) Vol. 6 No. 3 (2024): JOURNAL OF AGRIBUSINESS AND RURAL DEVELOPMENT (Jurnal Agribisnis dan Pengembang
Publisher : Jurusan Sosial Ekonomi Pertanian, Fakultas Pertanian Universitas Sam Ratulangi, Manado

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35791/agrirud.v6i3.57651

The purpose of this research is to analyze the cost of corn farming income on idle land utilization in Malalayang Satu Timur Village, Malalayang Subdistrict. the data used is using primary and secondary data, primary data obtained from survey interviews and observations. secondary data ob-tained from information or data related to the analysis of corn farming income on idle land utiliza-tion and other sources in the form of documents from Malalayang Satu Timur Village and Manado City National Land Agency. The analysis method used in this research is quantitative descriptive analysis analysis. The results of the study based on the analysis on the utilization of idle land in corn farming with a total revenue of IDR 105,000,000. while the total cost of corn farming amounted to IDR 75.500.000. Then the income obtained for one planting season is IDR 29.500.000 from the area of utilization of idle land cultivating corn with a land area utilized 3.5 ha.

Persepsi Konsumen Terhadap Aspek Bauran Pemasaran (Marketing Mix 4p) Pada Rumah Kopi Tanjung Batu Di Megamas Kota Manado Sakulat, Stenli; Benu, Noortje Marsellanie; Wariki, Barce A. F.
Journal of Agribusiness and Rural Development (Jurnal Agribisnis dan Pengembangan Pedesaan) Vol. 6 No. 3 (2024): JOURNAL OF AGRIBUSINESS AND RURAL DEVELOPMENT (Jurnal Agribisnis dan Pengembang
Publisher : Jurusan Sosial Ekonomi Pertanian, Fakultas Pertanian Universitas Sam Ratulangi, Manado

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35791/agrirud.v6i3.57652

This research aims to determine and describe consumer perceptions of the marketing mix aspects (marketing mix 4P) offered by the Tanjung Batu Coffee House in Megamas, Manado City, which consist of product, price, place, promotion. . The research took place from April to June 2024. The method used in sampling is accidental sampling. The data used is primary data and secondary data. Primary data was obtained directly from consumers of the Tanjung Batu Coffee House in Megamas through interviews using a questionnaire, while secondary data was obtained from the Tanjung Batu Coffee House in Megamas in the form of business history, level of visits, incoming receipts, leadership structure, job descriptions, and types. products offered. The results of the research show that consumer perceptions of the product, price, place, promotion at the Tanjung Batu Megamas Coffee House, overall consumers are satisfied, both from the products offered, the prices set, the place given and promotions given. So that it achieves a total data collection score of 3,823 from the ideal score of 4,500 and shows that the consumer perception measurement index figure reaches 83.63% from 100% in the satisfied category.

Analisis Usahatani Stroberi Di Strawberry Garden Tomohon Tedang, Delvin; Loho, Agnes Estephina; Montolalu, Maya Hendrietta
Journal of Agribusiness and Rural Development (Jurnal Agribisnis dan Pengembangan Pedesaan) Vol. 6 No. 3 (2024): JOURNAL OF AGRIBUSINESS AND RURAL DEVELOPMENT (Jurnal Agribisnis dan Pengembang
Publisher : Jurusan Sosial Ekonomi Pertanian, Fakultas Pertanian Universitas Sam Ratulangi, Manado

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35791/agrirud.v6i3.57654

This research aims to evaluate the revenues and R/C Ratio of strawberry farming at Strawberry Garden Tomohon. The research was conducted over 3 months, from April to June 2024. The research method used is a survey with a case study approach. The data used in this research are primary data and secondary data. Primary data is data obtained from interviews with the owner of Strawberry Garden Tomohon including costs incurred for organic farming, production and prices of strawberry production facilities calculated for one year from April 2023 to March 2024, while secondary data is in the form of supporting data obtained from related agencies. The data analysis used is farming analysis. The results show that the total cost of strawberry farming at Strawberry Garden Tomohon for an area of 0.4 hectares total revenue was IDR 108,000,000 with total costs reaching IDR 81,789,486, resulting in total income of IDR 26,210,514 per year, with an R/C Ratio of 1.32.

Pemetaan Bisnis Sabun Ecoenzym Produksi Biarawati Ekopastoral DSY Menggunakan Business Model Canvas Tuju, Natalia Nadia; Montolalu, Maya Hendrietta; Waney, Nordy Fritsgerald Lucky
Journal of Agribusiness and Rural Development (Jurnal Agribisnis dan Pengembangan Pedesaan) Vol. 6 No. 4 (2024): JOURNAL OF AGRIBUSINESS AND RURAL DEVELOPMENT (Jurnal Agribisnis dan Pengembang
Publisher : Jurusan Sosial Ekonomi Pertanian, Fakultas Pertanian Universitas Sam Ratulangi, Manado

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35791/agrirud.v6i4.57655

This research aims to map the Ecoenzym soap business model produced by Ecopastoral Dsy nuns using the Business Model Canvas (BMC) at the Dsy Ecopastoral Center in Kawatak village, South Langowan District, Minahasa Regency. The research period was carried out for 3 months, namely from April to June 2024. The data collection method is a descriptive qualitative approach, data collection is a population survey by making direct observations at the research location and distributing prepared questionnaires. The results of the research show that based on the results of the identification, mapping and analysis of business models that have been carried out by researchers, the conclusion that can be drawn is that there are six elements of the canvas model business that need to be improvised into a new canvas business model, including customer relationships, channels, partnerships, key resources, revenue streams and value offered.

Peran Modal Sosial Pada Kelompok Tani Tamporok Di Desa Klabat Kecamatan Dimembe Kabupaten Minahasa Utara Togelang, Wehelmina; Tambas, Jane Sulinda; Timban, Jean Fanny Juanita
Journal of Agribusiness and Rural Development (Jurnal Agribisnis dan Pengembangan Pedesaan) Vol. 6 No. 4 (2024): JOURNAL OF AGRIBUSINESS AND RURAL DEVELOPMENT (Jurnal Agribisnis dan Pengembang
Publisher : Jurusan Sosial Ekonomi Pertanian, Fakultas Pertanian Universitas Sam Ratulangi, Manado

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35791/agrirud.v6i4.57657

TThis study aims to understand and describe the role of social capital in farmer groups in Klabat Village, Dimembe District, North Minahasa Regency. The research was conducted from April to June 2024. Data was collected through questionnaires, interviews, and documentation. Primary data was collected directly by the researcher through interviews and questionnaires completed by respondents, while secondary data was obtained from other parties related to the research and sourced from the village office. The research method used was descriptive analysis. The results showed that the role of social capital in the Tamporok farmer group, specifically in the variables of trust, social networks, and social norms, was categorized as very significant.

Faktor-faktor Yang Mempengaruhi Kunjungan Wisatawan Pada Objek Wisata Air Terjun Tunan Di Desa Talawaan Kecamatan Talawaan Kabupaten Minahasa Utara Rengkung, Regina Ceali; Kapantow, Gene Henfried Meyer; Tarore, Melissa Lady Gisela
Journal of Agribusiness and Rural Development (Jurnal Agribisnis dan Pengembangan Pedesaan) Vol. 6 No. 4 (2024): JOURNAL OF AGRIBUSINESS AND RURAL DEVELOPMENT (Jurnal Agribisnis dan Pengembang
Publisher : Jurusan Sosial Ekonomi Pertanian, Fakultas Pertanian Universitas Sam Ratulangi, Manado

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35791/agrirud.v6i4.57659

This study aims to determine the factors that influence tourist visits to the Tunan Waterfall tourist attraction in Talawaan Village, Talawaan District, North Minahasa Regency. The research method used is quantitative method, which uses Multiple Linear Regression analysis method, with Accidental Sampling technique. The instrument used in this research is a questionnaire. From the t test conducted, it was found that two variables had a significant effect on tourist visits to the Tunan Waterfall tourist attraction, namely the attractiveness variable (X1), service (X4) and there were two variables that had no significant effect on tourist visits to the Tunan Waterfall tourist attraction, namely facilities (X2), accessibility (X3). From the results of the F test it is proven that the variables of attractiveness (X1), facilities (X2), accessibility (X3), service (X4) together have a significant effect on tourist visits to the Tunan Waterfall tourist attraction. The coefficient of determination is 28%, while the remaining 72% is influenced by other variables not discussed in this study such as weather factors, cost factors, promotional factors and others.

Analisis Pendaptan Usahatani Kubis (Brassica Oleracea L.) di Desa Tempok Kecamatan Tompaso Kabupaten Minahasa Kolibu, Gabriela Triveina; Kapantow, Gene Henfried Meyer; Maweikere, Audrey Julia Maria
Journal of Agribusiness and Rural Development (Jurnal Agribisnis dan Pengembangan Pedesaan) Vol. 6 No. 4 (2024): JOURNAL OF AGRIBUSINESS AND RURAL DEVELOPMENT (Jurnal Agribisnis dan Pengembang
Publisher : Jurusan Sosial Ekonomi Pertanian, Fakultas Pertanian Universitas Sam Ratulangi, Manado

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35791/agrirud.v6i4.57788

This study aims to analyze the income of cabbage farming in Tempok Village, Tompaso District, Minahasa Regency. The research was conducted in Tempok Village, Tompaso District, Minahasa Regency, which is one of the places where most of the people live as farmers. Research activities were carried out from April to June in 2022. The data used in the study were primary data and secondary data. Primary data were obtained from direct interviews with farmers using a questionnaire. The number of respondents was 20 cabbage farmers who were randomly selected in 2 Jagas in Tempok Village, Tompaso District, Minahasa Regency. The sample is divided into two categories, namely farmers who have their own land and farmers who rent land. Based on the results of research on cabbage farming in Tempok Village, Tompaso District, Minahasa Regency, there are different. The amount of income received by farmers depends on the size of the land and the care of the cabbage plants owned by the farmers. The average income per hectare of cabbage farming in Tempok Village, Tompaso District for farmers who have their own land is Rp. 37,314,658, while the average income per hectare for farmers who rent land is Rp. 22,824,010.

Penentuan Harga Pokok Beras di Kelurahan Imandi Kecamatan Dumoga Timur Kabupaten Bolaang Mongondow Kolamban, Angreyani Prisilia; Katiandagho, Theodora Maulina; Benu, Noortje Marsellanie
Journal of Agribusiness and Rural Development (Jurnal Agribisnis dan Pengembangan Pedesaan) Vol. 6 No. 4 (2024): JOURNAL OF AGRIBUSINESS AND RURAL DEVELOPMENT (Jurnal Agribisnis dan Pengembang
Publisher : Jurusan Sosial Ekonomi Pertanian, Fakultas Pertanian Universitas Sam Ratulangi, Manado

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35791/agrirud.v6i4.58158

This study aims to calculate the cost of production of rice in Imandi Village and compare the cost of rice with market prices and prices set by the government. This research uses a quantitative descriptive approach method, data collection is primary and secondary by conducting interviews with rice farmers. This study shows that the results of the calculation of the cost of goods sold, the total cost of the total respondents is Rp270,095,155. and the amount of rice production produced is 39,452 kg so that the cost of goods sold of rice in Imandi Village is Rp6,846/kg.

Page 23 of 26 | Total Record : 258

21 22 23 24 25

Filter by Year

2019 2026

Filter By Issues

Home Page

OAI Link

Editorial Team

Contact

Reviewer

Google Scholar

Contact Name
Sherly Gladys Jocom

Contact Email
sherlyjocom@unsrat.ac.id

Phone
+628114303572

Journal Mail Official
sherlyjocom@unsrat.ac.id

Editorial Address
Jurusan Sosil Ekonomi Pertanian, Fakultas Pertanian Universitas Sam Ratulangi. Jalan Kampus Kleak Unsrat, Manado 95115

Location
Kota manado,

Sulawesi utara

INDONESIA

Abstract

Abstract

Abstract

Abstract

Abstract

Abstract

Abstract

Abstract

Abstract

Abstract

Home Page

OAI Link

Editorial Team

Contact

Reviewer

Google Scholar

Contact Name Sherly Gladys Jocom

Contact Email sherlyjocom@unsrat.ac.id

Phone +628114303572

Journal Mail Official sherlyjocom@unsrat.ac.id

Editorial Address Jurusan Sosil Ekonomi Pertanian, Fakultas Pertanian Universitas Sam Ratulangi. Jalan Kampus Kleak Unsrat, Manado 95115

Location Kota manado, Sulawesi utara INDONESIA

Abstract

Abstract

Abstract

Abstract

Abstract

Abstract

Abstract

Abstract

Abstract

Abstract

Contact Name
Sherly Gladys Jocom

Contact Email
sherlyjocom@unsrat.ac.id

Phone
+628114303572

Journal Mail Official
sherlyjocom@unsrat.ac.id

Editorial Address
Jurusan Sosil Ekonomi Pertanian, Fakultas Pertanian Universitas Sam Ratulangi. Jalan Kampus Kleak Unsrat, Manado 95115

Location
Kota manado,

Sulawesi utara

INDONESIA