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TEKNOBIS : Jurnal Teknologi, Bisnis dan Pendidikan
Published by CV. SHOFANAH MEDIA BERKAH
ISSN : -     EISSN : 30248256     DOI : -
Core Subject : Economy, Education, Social,
Economics, Econometrics & Finance Education Social Sciences
TEKNOBIS : Jurnal Teknologi, Bisnis dan Pendidikan dengan scope 1. teknologi Komputer ( Informatika, Sistem Informasi) 2. Teknologi Pangan 3. Teknologi Digital  4. Teknologi yang Relevan 5. Manajemen Bisnis 6. UMKM  DIGITAL 7. Kewirausahaan 8. Manajemen 9. Ekonomi 10. Akutansi 11. Pendidikan 12. dan keiluan lain yang relevan
Arjuna Subject : Ilmu Ekonomi, Ekonometrika dan Keuangan (semua kategori) - Ilmu Ekonomi, Ekonometrika dan Keuangan (Lain-Lain)
Articles 331 Documents
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Rancang Bangun Sistem Informasi Seleksi Penerimaan Mahasiswa Baru Berbasis Web Menggunakan Metode Agile Rangkuti, Muhammad Yunus; Nuraini, Amanda Fitri; Awaludin, Ari; Ferdiansyah, Kevin
TEKNOBIS : Jurnal Teknologi, Bisnis dan Pendidikan Vol. 4 No. 1 (2026): TEKNOBIS : Jurnal Teknologi, Bisnis dan Pendidikan
Publisher : Shofanah Media Berkah

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Abstract

The The New Student Admission Selection (SPMB) process requires a system capable of managing registration data in a structured and easily accessible manner. Manual data management has the potential to cause problems such as recording errors, process delays, and difficulties in managing applicant information. Therefore, the design and development of a web-based SPMB information system using the Agile method was conducted. The Agile method was applied to support an iterative and incremental development process, allowing system requirements to be adjusted according to user needs during development. The system provides features for online prospective student registration, applicant data management by administrators, and the delivery of selection result information. The results indicate that the developed system functions properly and supports more effective and organized management of new student admission data.
Perkembangan Komunikasi Bisnis di Era Digital: Tinjauan Literatur 2015-2023 Mustamin; Ahmadinejad, Murteza; Desiavera, Putri Damia; Pratama, Rizma Ayu; Wardhana, Mada Aditia
TEKNOBIS : Jurnal Teknologi, Bisnis dan Pendidikan Vol. 4 No. 2 (2026): TEKNOBIS : Jurnal Teknologi, Bisnis dan Pendidikan
Publisher : Shofanah Media Berkah

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Abstract

The development of digital technology has brought significant changes to business communication practices in various organizations. These changes affect how organizations manage information, coordinate work activities, and establish relationships with stakeholders. This article aims to examine the evolution of business communication in the digital era during the period 2015–2023 through a literature study of relevant scientific journal articles and academic books. The literature was analyzed using content analysis to identify patterns and trends in the development of business communication. The results of the study show a shift in business communication from a one-way pattern to more interactive and strategic communication, in line with the increasing use of digital media and online communication platforms. In addition, the post-COVID-19 pandemic conditions accelerated the implementation of remote communication and virtual collaboration, which had an impact on work patterns, organizational culture, and managerial roles. These developments confirm that business communication no longer functions solely as a means of conveying information but has become an important part of decision-making and achieving organizational goals in the digital era.
Strategi Pemasaran dalam Meningkatkan Kinerja UMKM Kuliner: A Systematic Literature Review Safitri, Rusni Azhari; Maulidya, Liva; Amelia, Putri; Alfariada, Elda Riska
TEKNOBIS : Jurnal Teknologi, Bisnis dan Pendidikan Vol. 4 No. 2 (2026): TEKNOBIS : Jurnal Teknologi, Bisnis dan Pendidikan
Publisher : Shofanah Media Berkah

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Abstract

This study examines the role of marketing strategies in improving the performance of culinary MSMEs using a Systematic Literature Review approach. Scientific publications from 2020–2025 were collected through Publish or Perish and Google Scholar and analyzed using bibliometric methods and TF-IDF–based text mining. The findings indicate that marketing strategies, particularly digital marketing, marketing innovation, and market orientation, significantly enhance MSME competitiveness and performance. However, research linking marketing strategies to long-term business sustainability remains limited. This study provides a conceptual foundation for developing adaptive and sustainable marketing strategies for culinary MSMEs.
Pengaruh Etos Kerja dan Pengembangan Karir Terhadap Kinerja Pegawai pada Kantor Walikota Jakarta Selatan Ramadhan, Aditya; Juanda, Angga
TEKNOBIS : Jurnal Teknologi, Bisnis dan Pendidikan Vol. 4 No. 2 (2026): TEKNOBIS : Jurnal Teknologi, Bisnis dan Pendidikan
Publisher : Shofanah Media Berkah

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Abstract

Penelitian ini bertujuan untuk menganalisis pengaruh etos kerja dan pengembangan karir terhadap kinerja pegawai pada Kantor Walikota Jakarta Selatan. Metode penelitian yang digunakan adalah pendekatan kuantitatif asosiatif. Teknik pengambilan sampel yang digunakan adalah sampling jenuh, yaitu seluruh populasi sebanyak 80 pegawai dijadikan sebagai sampel penelitian. Teknik pengumpulan data dilakukan melalui penyebaran kuesioner. Teknik analisis data meliputi uji validitas, uji reliabilitas, uji asumsi klasik, regresi linier sederhana dan regresi linier berganda, uji t, uji F, koefisien korelasi, serta koefisien determinasi. Hasil penelitian menunjukkan bahwa secara parsial variabel etos kerja berpengaruh positif dan signifikan terhadap kinerja pegawai dengan nilai t hitung sebesar 5,588 > t tabel 1,991 dan nilai signifikansi 0,000 < 0,05. Variabel pengembangan karir juga berpengaruh positif dan signifikan terhadap kinerja pegawai dengan nilai t hitung sebesar 8,636 > t tabel 1,991 dan nilai signifikansi 0,000 < 0,05. Secara simultan, etos kerja dan pengembangan karir berpengaruh signifikan terhadap kinerja pegawai dengan nilai F hitung sebesar 39,810 > F tabel 3,12 dan nilai signifikansi 0,000 < 0,05. Koefisien determinasi sebesar 0,508 yang berarti bahwa 50,8% variasi kinerja pegawai dapat dijelaskan oleh etos kerja dan pengembangan karir, sedangkan sisanya sebesar 49,2% dipengaruhi oleh faktor lain di luar penelitian ini.
Pengaruh Kepercayaan, Keamanan dan User Experience terhadap Niat Penggunaan dan User Satisfaction: Studi Kasus pada Aplikasi Bank Digital SeaBank Ramadhan, R. Audi Cahya Lucky; Dhani, Nova Rahma; Devi, Lauro Sitho; Susilowati, Talabiah
TEKNOBIS : Jurnal Teknologi, Bisnis dan Pendidikan Vol. 4 No. 2 (2026): TEKNOBIS : Jurnal Teknologi, Bisnis dan Pendidikan
Publisher : Shofanah Media Berkah

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Abstract

This study aims to evaluate the influence of trust, perceived security and user experience on user intention to use and user satisfaction of the SeaBank digital banking application. The method used in this study is quantitative with a survey approach involving 154 respondents, which were analyzed using Structural Equation Modeling–Partial Least Square (SEM–PLS). The results of the analysis show that security does not have a significant impact on intention to use, but has a positive and significant impact on user satisfaction. Trust is proven to contribute positively and significantly to intention to use and user satisfaction. In addition, user experience also has a positive and significant influence on intention to use and user satisfaction. On the other hand, intention to use does not show a significant impact on user experience. This research is expected to provide material for development from the technical and business sides in increasing the number of Seabank application users.
Study Literatur: Business Communication Skills Putri, Kayla Naveeza; Aadilah, Zalfaa; Timoty, Mitrayani; Wardhana, Mada Aditia
TEKNOBIS : Jurnal Teknologi, Bisnis dan Pendidikan Vol. 4 No. 2 (2026): TEKNOBIS : Jurnal Teknologi, Bisnis dan Pendidikan
Publisher : Shofanah Media Berkah

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Abstract

Effective business communication skills constitute critical capital for the success of organizations and individuals in the global marketplace. This article review aims to analyze the effectiveness of pedagogical approaches and psychological factors in developing such competencies. Specifically, the study addresses two research questions: (1) the effectiveness of integrating active learning strategies (Problem-Based Learning and Experiential Learning) and multimedia technology in enhancing students’ business communication competence, and (2) the role of communicative self-efficacy and knowledge transfer capability in supporting successful negotiation and the development of professional relationships. Using a systematic review method that includes identification, selection, extraction, thematic analysis, and synthesis of selected articles, this review concludes that technology-based active learning approaches significantly bridge the theory–practice gap by facilitating the creation of contextual knowledge (Mode 2). Furthermore, the synergy between high self-efficacy and boundary-spanning capacity in knowledge transfer is shown to be a key determinant of communication effectiveness in complex negotiations and workplace relationships. The implications suggest that the holistic development of business communication competence requires the integration of technology-enhanced pedagogical innovation and the strengthening of individual psychological factors.
Implementasi Manajemen Operasional di Apotek Farma (di Jl. Chusnan Ali depan MI Tarbiyah Banin Banat, RT/RW: 04/01, Jetak, Kec. Montong, Kab Tuban) Safika, Fitri Dwi Nur; Adhim, Moh. Agus Dwi Assahrul; Khoiriyah, Arifatul; Marsono
TEKNOBIS : Jurnal Teknologi, Bisnis dan Pendidikan Vol. 4 No. 2 (2026): TEKNOBIS : Jurnal Teknologi, Bisnis dan Pendidikan
Publisher : Shofanah Media Berkah

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Abstract

This study aims to explore the implementation of operational management at Apotek Farma, located in Montong District, Tuban Regency, and identify obstacles that arise during its implementation. The research method used was field research with a qualitative approach. Informants included responsible pharmacists, technical staff in the pharmaceutical field, and pharmacy employees. The findings indicate that operational management at Apotek Farma has been implemented, but has not yet reached optimal levels in all sectors. Drug inventory management applies the FIFO and FEFO principles, although stock recording remains rudimentary and not fully computerized. Human resource management is considered good, but the number of pharmacy staff is limited during peak hours. To improve service, various improvements have been made to prescription processing procedures, drug counseling, and collaboration with distributors. The main obstacles encountered include delays in drug delivery, the presence of drugs nearing their expiration date, and changes in patient needs.
AI Governance and Impact Across Modern Sectors Salsabila, Nur Azizah; Sari, Anisa Purnama; Andriani, Putri; Bella, Tri Cintia; Wardhana, Mada Aditia
TEKNOBIS : Jurnal Teknologi, Bisnis dan Pendidikan Vol. 4 No. 2 (2026): TEKNOBIS : Jurnal Teknologi, Bisnis dan Pendidikan
Publisher : Shofanah Media Berkah

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Abstract

This study examines the implementation of a comprehensive Artificial Intelligence (AI) governance framework and its transformative impacts across the banking, healthcare, and judicial sectors. The article review was conducted using data extraction methods, sectoral analysis, and integrative synthesis of selected literature. The findings indicate that effective AI governance requires a structured approach across data, model, and system dimensions to ensure cybersecurity. Its implementation varies across sectors: in banking, it focuses on real-time fraud detection; in healthcare, it emphasizes data privacy through federated learning techniques; and in the judicial sector, AI functions as decision-support for judges under strong human oversight. The operational impacts of AI are reflected in increased efficiency and predictive analytics, while the social impacts include the potential for algorithmic bias and erosion of trust. Human–machine collaboration (human-in-the-loop) is proven to be a critical success factor in maintaining academic integrity, building customer trust, and ensuring substantive justice, by positioning humans as the final decision-makers in ethical and contextual considerations.
Strategi Komunikasi Digital dalam Konteks Bisnis Modern Sangkaropi, Ineez Alex; Nur, Divara Sasyabilla; Tampang, Sem Janwar; Padang, Devin Lolo; Wardhana, Mada Aditia
TEKNOBIS : Jurnal Teknologi, Bisnis dan Pendidikan Vol. 4 No. 2 (2026): TEKNOBIS : Jurnal Teknologi, Bisnis dan Pendidikan
Publisher : Shofanah Media Berkah

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Abstract

Digital communication strategies have become a crucial pillar in the modern business context, providing a framework for organizations to manage their image, interactions, and relationships with stakeholders. This article aims to analyze two critical aspects of these strategies: first, the effectiveness of digital leadership framing strategies employed by corporate leaders on social media compared to traditional media; and second, the role of virtual agent (chatbot) personalization strategies through the provision of avatar choices and anthropomorphic design in mitigating the uncanny valley effect (the feeling of discomfort toward imperfect human likeness) in the e-commerce context. The study was conducted using a systematic method comprising a preparation phase, article searches from academic databases, data analysis using separate matrices, and thematic synthesis. The findings reveal that on social media, leaders tend to adopt higher levels of analytical thinking and a more positive tone to build closeness and avoid reputational risks, in contrast to the more formal approach observed in traditional media. Meanwhile, chatbot personalization through avatar selection has been shown to foster consumers’ psychological ownership, effectively reducing uncanny valley sensations, enhancing trust, and ultimately promoting loyalty and purchase intention. These findings imply that adapting communication strategies to the characteristics of the medium and empowering users through personalization are key to success in today’s digital business landscape.
Business Communication Course Moreno, Evan; Wardhana, Mada Aditia
TEKNOBIS : Jurnal Teknologi, Bisnis dan Pendidikan Vol. 4 No. 2 (2026): TEKNOBIS : Jurnal Teknologi, Bisnis dan Pendidikan
Publisher : Shofanah Media Berkah

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Abstract

Business communication courses play a critical role in preparing business school graduates for the demands of global communication. This study aims to analyze the comparison between the integration of research-based best practices and administrative procedural guidelines in the design of Business Communication course curricula, as well as to evaluate the contribution of integrating intercultural awareness and self-efficacy in meeting international business communication skill requirements from the employer’s perspective. The study was conducted through a systematic review of academic literature using thematic analysis methods. The findings reveal that evidence-based approaches, such as the implementation of Constructive Alignment and student engagement as co-creators, produce more transformative curricula that focus on the development of authentic competencies, compared to administrative approaches that tend to be limited to procedural compliance. Furthermore, the integration of intercultural awareness that fosters transcultural understanding, together with the development of self-efficacy through techniques such as personal mastery, synergistically equips students with a global mindset and confidence that align directly with employers’ expectations of graduates capable of communicating effectively in international business contexts. Consequently, evidence-based and holistic curriculum design is key to bridging the gap between education and professional practice.

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