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INDONESIA
INTERNATIONAL JOURNAL OF ECONOMIC LITERATURE
Published by CV. Adiba Aisha Amira
ISSN : -     EISSN : 30260221     DOI : -
Core Subject : Economy,
Economics, Econometrics & Finance
INTERNATIONAL JOURNAL OF ECONOMIC LITERATURE (INJOLE) is a scientific journal that publishes articles in the Business field includes conceptual ideas in the fields of Economics, Accounting, Management, business. The scopes are Human Resource Management, Marketing Management, Financial Management, Production/Operational Management, Strategic Management, Islamic Business Management, Halal Industry Management, Hajj and Umro Management, Zakat and Waqf/ Islamic Philanthropy Management, Tourism Management, Banking Management, Industrial Management, Agribusiness Management, Business Administration.
Arjuna Subject : Ilmu Sosial - Ilmu Sosial (Lain-Lain)
Articles 25 Documents
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Search results for , issue "Vol. 2 No. 7 (2024): July" : 25 Documents clear
THE EFFECT OF DIGITALIZATION OF COMPANY SYSTEMS ON EMPLOYEE PERFORMANCE WITH TALENT MANAGEMENT AS A MODERATING VARIABLE Dita Dismalasari Dewi; HM. Saiful Bahri; Muhamad Azkia; Adi Suroso; Agung Widarman
INTERNATIONAL JOURNAL OF ECONOMIC LITERATURE Vol. 2 No. 7 (2024): July
Publisher : Adisam Publisher

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Abstract

This research is quantitative research with an exploratory approach, namely an approach that uses a number of previous studies as a fundamental foundation to strengthen the argumentation construction in this. The data used in this research is primary data obtained from Maspion employees throughout Indonesia. The data in the research were analyzed using the smart PLS 4.0 analysis tool. The result in this article show that the researcher's assumptions used as hypotheses are acceptable because the P-Values ​​are below 0.05, namely 0.005 and lead to positive. This is due to the simplicity of the system, ease of completing work, and other things that employees feel as a result of the digitalization of the company's system. This is in line with previous research. Apart from that, the second hypothesis in this research can also be proven because the P-Vlaues value is positive and is below the 0.05 significance level, namely 0.000. This means that good talent management can produce and maintain good quality human resources, can use technology well, can take advantage of good digitalization of the Company's systems, and will have a good impact on employee performance. Thus the first and second hypotheses in this article can be proven.
IMPLEMENTATION OF STRATEGIC POLICY PERFORMANCE FOR TOURISM DEVELOPMENT IN REALIZING COMMUNITY-BASED PUBLIC SERVICES Telaumbanua, Eliagus; Saida Zainurossalamia ZA; Ade Judiarni, Justina
INTERNATIONAL JOURNAL OF ECONOMIC LITERATURE Vol. 2 No. 7 (2024): July
Publisher : Adisam Publisher

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Abstract

Tourism development is currently starting to become one of the leading programs in regional development. It is hoped that tourism development will be able to contribute to the receipt of Regional Original Income (PAD) and create jobs in the region. Tourism is a part that plays a role in increasing the income of both countries and regions that have various tourist attractions. Indonesia has abundant natural resources and a wide variety of cultures, so there must be development in the tourism sector. In strategic planning for a tourist destination, environmental analysis and resource analysis are carried out. The purpose of this analysis is none other than to determine the strengths and weaknesses of the organization or institution responsible for tourism development in the tourist destination area. Tourism development can be carried out using a community approach. This approach emphasizes full involvement of the community in the tourism development process. Meanwhile, in providing public services, the community is not only the recipient of public services, but also as an external supervisor. The public has the right to supervise the implementation of service standards provided by each public service provider.
AGRICULTURAL DIGITALIZATION: STRATEGIES FOR IMPROVING HARVEST QUALITY AND FARMER WELFARE IN INDONESIA Amruddin; Fitriah Suryani Jamin; HM. Saiful Bahri; Taransa Agasya Tutupoly; Emmy Hamidah
INTERNATIONAL JOURNAL OF ECONOMIC LITERATURE Vol. 2 No. 7 (2024): July
Publisher : Adisam Publisher

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Abstract

This research aims to determine (1) the potential for agricultural digitalization in Indonesia; and (2) strategies to improve harvest quality and farmer welfare in Indonesia through agricultural digitalization. This research is qualitative-descriptive research. The results of this research show that (1) Agricultural digitalization has the potential to change farmers' mindsets in order to maximize and utilize the digital era so that it can encourage farmer independence. The government needs to prepare superior human resources in utilizing agricultural digitalization supported by Indonesia's abundant diversity of agricultural products; and (2) agricultural digitalization strategies to improve harvest quality and farmer welfare in Indonesia, including the SO strategy through promoting agricultural digitalization to improve harvest quality and farmer welfare, the WO strategy by developing the concept of agricultural digitalization (digitalization of agricultural processing and marketing), the ST strategy through work cooperation between the government and agricultural stakeholders supports agricultural digitalization, and WT's strategy is to educate agricultural product business actors to utilize agricultural digitalization.
CHALLENGES AND THE FUTURE OF BUSINESS MANAGEMENT TECHNOLOGY Risanty Marisca
INTERNATIONAL JOURNAL OF ECONOMIC LITERATURE Vol. 2 No. 7 (2024): July
Publisher : Adisam Publisher

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Abstract

The challenges and future of technology in business management is a very interesting and important topic. Technology continues to develop rapidly and plays an increasingly large role in the way businesses are run and managed. The following are some of the challenges faced as well as future developments in business management technology, namely leadership and cultural transformation, data usefulness, cyber security, artificial intelligence and automation, digital customer experience, and work flexibility and mobility. In facing technological challenges in business management, there are several strategies that can be implemented to remain relevant and competitive in an ever-changing market. The future of technology in business management will continue to offer new opportunities and challenges that need to be overcome. Businesses that are able to adopt and utilize technology well will have a significant competitive advantage in an increasingly connected and rapidly changing market. By understanding these challenges and trends, business leaders can be better prepared to face change and leverage technology to achieve competitive advantage in an increasingly complex business environment. This research in-depth investigates the challenges and future of business management technology using a literature review approach. This research discusses the challenges and future of business management technology, the challenges of modern business management with innovative software, strategies for overcoming technological challenges in business, and the implementation of technology for business success.
GENERATION Z AND THE TRANSFORMATION OF ONLINE PURCHASING: THE ROLE OF E-COMMERCE IN CONSUMER PREFERENCES Stefani I. Angmalisang; Stanss L. H. V. Joyce Lapian; Silvya L. Mandey; Altje Lenny Tumbel; Willem J. F. Alfa Tumbuan
INTERNATIONAL JOURNAL OF ECONOMIC LITERATURE Vol. 2 No. 7 (2024): July
Publisher : Adisam Publisher

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Abstract

This research examines Generation Z consumers' preferences regarding online purchasing and the influence of e-commerce on their shopping patterns. Through analysis of online shopping behavior and consumer responses, this study provides insight into how brands can optimize the online shopping experience for Generation Z.
GREEN MARKETING STRATEGY IN ATTRACTING CONSUMERS WHO CARE ABOUT THE ENVIRONMENT Johni Eka Putra; Risdwiyanto, Andriya; Hikmah Widi, Riantin
INTERNATIONAL JOURNAL OF ECONOMIC LITERATURE Vol. 2 No. 7 (2024): July
Publisher : Adisam Publisher

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The growing desire of customers for environmentally friendly products means companies are competing to meet these needs by switching to using environmentally friendly materials. The materials in question are not only raw materials but also involve other materials such as product packaging, labeling, packaging and so on. Environmental awareness by implementing green marketing strategies can be done with environmentally friendly promotions. The growing desire of customers for environmentally friendly products means companies are competing to meet these needs by switching to using environmentally friendly materials. Green marketing is an approach to marketing that emphasizes environmental and sustainability values. It aims to attract consumers who care about environmental issues and promote environmentally friendly products or services. Several green marketing strategies that can be used to attract consumers who care about the environment are sustainable communication, labels and certification, transparency, customer education, partnerships with environmental organizations, focusing on environmental innovation, and sustainable consumer support.
ANALYSIS OF THE USE OF CODE MIXING IN INSTAGRAM POSTS AS A BRAND IMAGE STRATEGY FOR LOCAL BRANDS Lira Mey Nisa; Octavia Amelia; Nijmal Adawiyah; Yolanda Marchella
INTERNATIONAL JOURNAL OF ECONOMIC LITERATURE Vol. 2 No. 7 (2024): July
Publisher : Adisam Publisher

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Abstract

Through Critical Discourse analysis, the research aims to analyze the use of code-mixing in Instagram posts by Indonesian local brands and its impact on brand image. The use of code-mixing in a local brand's Instagram post is the main concern of the researcher. Using Fairclough's Critical Discourse Analysis theory, which consists of text dimensions, discourse practices, and social practices, data in the form of captions of local brands' Instagram posts from the @erigostore Instagram account were analyzed to identify patterns of code-mix use and evaluate its impact on brand image. The total data analyzed was 10 Instagram posts through Erigo's official account. The results show that code-mixing enhances Erigo's sense of modernity and practicality, proximity to Audience, professionalism, and reflects openness to global influences. This strategy reinforces Erigo's image as a brand that follows trends, is familiar with its bilingual audience, and is competitive in the international market. This research adds to the understanding of the influence of code-mixing in social media on brand image in a multicultural society.
LOCAL ECONOMIC EMPOWERMENT: STRATEGIES AND IMPLEMENTATION Loso Judijanto; Amândio de Araújo Sarmento; Mohd Syahrin; Mohamad Khairi Bin Haji Othman; Al-Amin
INTERNATIONAL JOURNAL OF ECONOMIC LITERATURE Vol. 2 No. 7 (2024): July
Publisher : Adisam Publisher

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Abstract

Local economic empowerment plays a crucial role in sustainable economic growth, focusing on improved access to finance, education and employment training, appropriate infrastructure, and the implementation of proactive government policies. The strategy emphasizes the importance of integration and collaboration among various stakeholders, including governments, communities, and the private sector, to create an ecosystem that supports innovation, entrepreneurship, and local business development. The research methods carried out on this study are literature. Research results show that the success of local economic empowerment depends heavily on how much the local community is involved in program planning and execution. Access to broader financial resources, targeted and relevant education and training, as well as infrastructure development to meet local specific needs, have proven to be key drivers of economic growth. Government policies that support, through incentives and facilities, are also decisive in supporting this economic activity.
INNOVATION AND CREATIVITY: GROWING A SUSTAINABLE LOCAL ECONOMY Dita Dismalasari Dewi; Yunita Sopiana; Amândio de Araújo Sarmento; Iyad Abdallah Al- Shreifeen
INTERNATIONAL JOURNAL OF ECONOMIC LITERATURE Vol. 2 No. 7 (2024): July
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Abstract

Local economic growth through innovation is often faced with a number of challenges that can hinder its adoption and development. These include infrastructure, access to technology, human resources, financial and policy support, and cultural barriers to change. The research method used in this study is the literature research method. The results show that limited access to resources, technology and specialized skills are the main factors limiting the adoption of innovations at the local level. Inadequate infrastructure such as weak internet connectivity, inefficient transportation networks, and unstable electricity supply were found to be major barriers. In addition, inadequate financial support and government policies that are less supportive of the innovation climate create additional constraints for local businesses. On the human resources aspect, there is a gap in the skills required for innovation, signaling a clear need for capacity building through education and training. While from a cultural aspect, resistance to change was identified as a significant barrier, requiring a more encompassing approach to engage local communities in the innovation process.
COMPETENCY AND MOTIVATION ANALYSIS OF INDONESIAN SHARIA BANKING PERFORMANCE Dedi Joko Hermawan
INTERNATIONAL JOURNAL OF ECONOMIC LITERATURE Vol. 2 No. 7 (2024): July
Publisher : Adisam Publisher

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Abstract

Ermployerers who haver high work motivation and high comperterncer will not produrcer optimal perrformancer if ermployerers arer not givern frererdom, flerxibility and inderpernderncer in controlling therir work, inclurding corer dercisions rergarding work, timer framers and conternt rerlaterd to ther surbstancer of dercisions. Work comperterncy has a verry high correrlation coerfficiernt with perrformancer so that comperterncy togertherr with motivation has a significant erfferct on ermployerer perrformancer. A strong curlturrer is oftern said to herlp perrformancer bercaurser it creraters an erxtraordinary lerverl of motivation in ermployerers. It is somertimers asserrterd that sharerd valurers ​​and berhavior maker peropler fererl comfortabler working for an organization, a sernser of commitmernt or loyalty is furrtherr said to maker peropler try harderr. Curlturrer is also said to herlp perrformancer bercaurser it providers ther strurcturrer and control nererderd withourt having to ber standardizerd on a surffocating formal burreraurcracy that can surpprerss ther growth of motivation and innovation. Sharia banking perrformancer comperterncy is baserd on Islamic sharia principlers, ther ability to modify banking produrcts, and urnderrstand sharia contracts combinerd with Islamic sharia principlers inclurding not bering burrdernsomer, rerdurcing burrderns, perriodically ernacting laws, paying atterntion to ther bernerfit, and erqurality. and jursticer.

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