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Jurnal Ekonomi Dan Bisnis Digital CV.ITTC INDONESIA Jl. Veteran dalam no.24d, Kota Padang, Sumatera Barat 25112
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JEBD
Published by CV ITTC Indonesia
ISSN : -     EISSN : 30256429     DOI : doi.org/10.47233/jebd
Core Subject : Economy, Engineering,
Economics, Econometrics & Finance Engineering
Jurnal Ekonomi dan Bisnis Digital (JEBD) E-ISSN : 3025-6429 is a peer-reviewed journal providing a space for both practitioners and academics for disseminating research results that work in Economic, finance, management, information technology and related fields. JEBD provides an outlet for the increasing flow of interdisciplinary research cutting across business, management, finance, information system, accounting, Entrepreneurship, Business ethics, Sustainability, Knowledge Management, Learning Organization and economics disciplines. It is an essential reading for academics, graduate students, policy makers and business practitioners.
Arjuna Subject : Ilmu Ekonomi, Ekonometrika dan Keuangan (semua kategori) - Ilmu Ekonomi, Ekonometrika dan Keuangan (Lain-Lain)
Articles 965 Documents
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Pengaruh Penggunaan Teknologi Dan Komunikasi Virtual Terhadap Produktivitas Karyawan Dengan Kepuasan Kerja Sebagai Variabel Intervening Pada Dinas Kesehatan Kota Padang Muhammad Fajrin; Desi Permata Sari; Hilda Mary
Jurnal Ekonomi dan Bisnis Digital Vol. 4 No. 1 (2026): Juli - September
Publisher : CV. ITTC INDONESIA

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Abstract

Employee productivity is a crucial factor in organizational success. However, employee productivity at the Padang City Health Office still faces challenges due to the suboptimal use of technology and virtual communication in supporting work execution. This study aims to analyze the impact of technology usage and virtual communication on employee productivity, with job satisfaction serving as an intervening variable, at the Padang City Health Office. The study employs a quantitative method with an associative approach. The research population consists of 55 employees, selected using a non-probability sampling technique. Data analysis was conducted using the Structural Equation Modeling-Partial Least Squares (SEM-PLS) method with the SmartPLS 4 application. The results indicate that technology usage has a positive and significant effect on job satisfaction and employee productivity. Conversely, virtual communication was found to have no effect. significant impact on employee job satisfaction and productivity. Job satisfaction has a positive and significant effect on employee productivity. Furthermore, job satisfaction mediates the impact of technology usage on employee productivity but fails to mediate the impact of virtual communication on employee productivity. This research is expected to provide valuable insights for the Padang City Health Office.
Pengaruh Disiplin Kerja, Komunikasi dan Kepemimpinan Terhadap Turnover Intention dengan Kepuasan Kerja Sebagai Variabel Intervening Pada PDAM Kota Padang Regi Mardika; Mondra Neldi; Chintya Ones Charli
Jurnal Ekonomi dan Bisnis Digital Vol. 4 No. 1 (2026): Juli - September
Publisher : CV. ITTC INDONESIA

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.62379/jebd.v4i1.5045

Abstract

This study aims to analyze the influence of work discipline, communication, and leadership on turnover intention, with job satisfaction serving as an intervening variable, at PDAM Kota Padang. The study employs a Structural Equation Modeling (SEM) approach using SmartPLS 3.0 software for analysis. The study population and sample consist of employees from PDAM Kota Padang. The results indicate a significant influence of work discipline on job satisfaction and a significant influence of communication on job satisfaction; however, the influence of leadership on job satisfaction is not significant. Regarding turnover intention, there is a significant influence from work discipline, whereas the influences of communication and leadership are not significant. Job satisfaction has a significant influence on turnover intention. Furthermore, job satisfaction mediates the relationship between work discipline and turnover intention, as well as the relationship between communication and turnover intention; however, it does not mediate the relationship between leadership and turnover intention.
Pengaruh Kualitas Produk Dan Citra Merek Terhadap Keputusan Pembelian Dengan Kepuasan Konsumen Sebagai Variabel Intervening Pada Café Mie Pedas Marapi, Lubuk Basung, Kabupaten Agam Arif Annaufal Azri; Yulasmi Yulasmi; Della Asmaria Putri
Jurnal Ekonomi dan Bisnis Digital Vol. 4 No. 1 (2026): Juli - September
Publisher : CV. ITTC INDONESIA

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Abstract

This research to determine the extent of the influence of product quality and brand image on purchasing decisions, with consumer satisfaction acting as an intervening variable, at Café Mie Pedas Marapi in Lubuk Basung, Agam Regency. Data collection was conducted through surveys and the distribution of questionnaires, involving an unknown population and a sample of 100 respondents. The analysis was performed using SmartPLS V.4.1.1.8 with the Structural Equation Modeling (SEM) method. The results indicate a positive impact of product quality on consumer satisfaction and on purchasing decisions; a significant positive impact of consumer satisfaction on purchasing decisions; a significant positive impact of brand image on consumer satisfaction; a non-significant impact of brand image on purchasing decisions; and significant positive impacts of product quality and brand image on purchasing decisions, mediated by consumer satisfaction.
Pengaruh Digital Marketing dan Brand Awareness Terhadap Keputusan Pembelian Produk Skincare Somethinc pada Mahasiswa Universitas Bhayangkara Jakarta Raya Risma Indah Sari; Dody Kurniawan; Cahyadi Husadha
Jurnal Ekonomi dan Bisnis Digital Vol. 4 No. 1 (2026): Juli - September
Publisher : CV. ITTC INDONESIA

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Abstract

This study aims to examine the effect of digital marketing and brand awareness on the purchase decision of Somethinc skincare products among students of Universitas Bhayangkara Jakarta Raya. A quantitative method with a causal-associative approach was employed. The population consisted of active students who had used or purchased Somethinc skincare products, with a sample of 94 respondents selected through purposive sampling. Data were collected using a Likert-scale questionnaire and analyzed with Structural Equation Modeling-Partial Least Squares (SEM-PLS) using SmartPLS 4.0. The results show that digital marketing has a positive and significant effect on purchase decision (β = 0.569; t = 5.422; p = 0.000), brand awareness has a positive and significant effect on purchase decision (β = 0.316; t = 3.043; p = 0.002), and both variables simultaneously explain 70.1% of the variance in purchase decision (R² = 0.701). These findings indicate that the more effective the digital marketing strategy implemented and the higher the level of brand awareness among consumers, the greater their tendency to decide to purchase Somethinc skincare products, with digital marketing acting as the more dominant predictor.
Pengaruh Saving Intention Terhadap Lifestyle Encouragement Melalui Digital Accessibility Nadya Debora Siregar; Sugeng Suroso; Achmad Fauzi
Jurnal Ekonomi dan Bisnis Digital Vol. 4 No. 1 (2026): Juli - September
Publisher : CV. ITTC INDONESIA

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Abstract

The digitalization of financial services has reshaped the saving intention of young people in Indonesia. Easier access to mobile banking, e-wallets, and fintech platforms simplifies saving activities while also encouraging consumptive tendencies influenced by digital lifestyles. Previous studies have largely examined saving intention from a conventional perspective and have rarely positioned digital accessibility as a variable that connects these two contrasting effects. This study aims to examine the effect of saving intention on lifestyle encouragement, with digital accessibility as an intervening variable among young users of digital financial services in Indonesia. This study employed a quantitative approach with an explanatory research design and a cross-sectional design. Primary data were collected through an online questionnaire from 200 respondents aged 18-40 years using a purposive sampling technique, then analyzed using Partial Least Squares-Structural Equation Modeling (PLS-SEM) with SmartPLS software. The results show that saving intention has a positive and significant effect on digital accessibility and lifestyle encouragement. Digital accessibility also has a positive and significant effect on lifestyle encouragement and is proven to mediate the relationship between saving intention and lifestyle encouragement. The research model explains 15% of the variance in digital accessibility and 38.7% of the variance in lifestyle encouragement. These findings indicate that digital accessibility plays a dual role in shaping the financial behavior of young people and should therefore be utilized wisely to support long-term financial goals while reducing excessive consumptive tendencies.
Pengaruh Knowledge Management Dan Talent Management Terhadap Kinerja Karyawan Melalui Kepuasan Kerja Sebagai Variabel Intervening Pada PT. Yasiga Sarana Utama M Vero Mayzholliq; Vivi Nila Sari; Marta Widian Sari
Jurnal Ekonomi dan Bisnis Digital Vol. 4 No. 1 (2026): Juli - September
Publisher : CV. ITTC INDONESIA

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Abstract

Penelitian ini bertujuan untuk mengetahui seberapa besar Pengaruh Knowledge Management dan Talent Management Terhadap Kinerja Karyawan Melalui Kepuasan Kerja sebagai variabel intervening Pada PT Yasiga Sarana Utama. Metode pengumpulan data dilakukan melalui survei dan menyebarkan kuesioner, dengan jumlah responden sebanyak 71 orang. Metode analisis yang digunakan adalah analisis jalur (path analysis) menggunakan SmartPLS. Hasil penelitian yang didapatkan berdasarkan uji hipotesis menunjukkan bahwa terdapat pengaruh yang signifikan Knowledge Management terhadap Kepuasan Kerja. Terdapat pengaruh yang signifikan Talent Management terhadap Kepuasan Kerja. Terdapat pengaruh yang signifikan Knowledge Management terhadap Kinerja Karyawan. Terdapat pengaruh yang signifikan Talent Management terhadap Kinerja Karyawan. Sementara itu, terdapat hasil yang tidak berpengaruh dan tidak signifikan Kepuasan Kerja terhadap Kinerja Karyawan. Untuk uji pengaruh tidak langsung, terdapat hasil yang tidak berpengaruh dan tidak signifikan Knowledge Management terhadap Kinerja Karyawan melalui Kepuasan Kerja, serta terdapat hasil yang tidak berpengaruh dan tidak signifikan Talent Management terhadap Kinerja Karyawan melalui Kepuasan Kerja.
Pengaruh Kualitas Produk Dan Harga Terhadap Kepuasan Konsumen Melalui Minat Beli Sebagai Variabel Intervening Studi Kasus Pada Platform Lazada Kota Padang Ihsan Hamdan; M. Afuan; Dodi Suryadi
Jurnal Ekonomi dan Bisnis Digital Vol. 4 No. 1 (2026): Juli - September
Publisher : CV. ITTC INDONESIA

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Abstract

Penelitian ini bertujuan untuk menganalisis pengaruh kualitas produk dan harga terhadap kepuasan konsumen melalui minat beli sebagai variabel intervening pada platform Lazada di Kota Padang. Penelitian ini dilatarbelakangi oleh masih rendahnya tingkat kepuasan konsumen Lazada dibandingkan beberapa platform e-commerce lainnya, yang diduga dipengaruhi oleh kualitas produk, harga, dan minat beli konsumen. Metode penelitian yang digunakan adalah metode kuantitatif dengan pendekatan survei. Data diperoleh melalui penyebaran kuesioner kepada 110 responden pengguna platform Lazada di Kota Padang. Teknik analisis data menggunakan Structural Equation Modeling-Partial Least Squares (SEM-PLS) dengan bantuan perangkat lunak SmartPLS. Hasil penelitian menunjukkan bahwa harga berpengaruh positif dan signifikan terhadap kepuasan konsumen serta minat beli. Kualitas produk berpengaruh positif namun tidak signifikan terhadap kepuasan konsumen dan minat beli. Minat beli berpengaruh positif dan signifikan terhadap kepuasan konsumen. Selain itu, minat beli mampu memediasi pengaruh kualitas produk terhadap kepuasan konsumen, serta mampu memediasi pengaruh harga terhadap kepuasan konsumen pada platform Lazada di Kota Padang. Hasil penelitian ini menunjukkan bahwa harga merupakan faktor yang paling dominan dalam meningkatkan minat beli dan kepuasan konsumen, sedangkan kualitas produk tetap berkontribusi melalui peningkatan minat beli.
Pengaruh Sistem Informasi SDM dan Pengembangan Karir Terhadap Kinerja Karyawan dengan Kepuasan Kerja sebagai Variabel Intervening di Puskesmas Pauh Kambar Rezky Aditya; Muhammad Afuan; Chintya Ones Charli
Jurnal Ekonomi dan Bisnis Digital Vol. 4 No. 1 (2026): Juli - September
Publisher : CV. ITTC INDONESIA

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.62379/jebd.v4i1.5063

Abstract

Human resources are all the abilities or potential of the population within a certain area along with their demographic, social, and economic characteristics that can be utilized for development purposes. The purpose of this study is to find out how much the Human Resource Information System and Career Development affect Employee Performance, with Job Satisfaction as an intervening variable, at Pauh Kembar Community Health Center. The method used is Structural Equation Modeling (SEM) analysis with Partial Least Square (PLS), distributing questionnaires to 94 respondents. The results of the study showed: There is a positive and significant effect of the Human Resource Information System on Job Satisfaction at Pauh Kembar Community Health Center. There is a positive and significant effect of Career Development on Job Satisfaction at Pauh Kembar Community Health Center. There is a positive and significant effect of the Human Resource Information System on Employee Performance at Puskesm
Kunjungan Industri sebagai Media Pembelajaran Manajemen Mahasiswa di PT Amerta Indah Otsuka (Studi pada Kegiatan Kunjungan Industri Himpunan Mahasiswa Manajemen Universitas Pamulang Tahun 2026) Tamala Setiarini; Panji Prasetyo; Khansa Nadifah Azzahra; Maida Fariha; Fardhan Ghazalah
Jurnal Ekonomi dan Bisnis Digital Vol. 4 No. 1 (2026): Juli - September
Publisher : CV. ITTC INDONESIA

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Abstract

This article discusses the implementation of an industrial visit organized by the Management Students Association (HMM) of Pamulang University to PT Amerta Indah Otsuka on July 27, 2026, involving 59 students. This activity was designed using the experiantal learning method so that students could observe firsthand the application of business strategies and operational management in the manufacturing industry. Data collection of the activites. The result of the observations indicate that this activity helped students understand the connection between management theories learned in the classroom and real-world practices, particularly regarding quality control and standard operating procedures. In addition to producing an activity report and publications, this activity is expected to mark the beginning of ongoing collaboration between the university and industry.
Pengaruh Strategi Pengembangan Karir Dan Employer Branding Dalam Meningkatkan Kinerja Pegawai Di SMKN 1 Solok Selatan Melalui Loyalitas Sebagai Variabel Intervening Ferdion Marantika
Jurnal Ekonomi dan Bisnis Digital Vol. 4 No. 1 (2026): Juli - September
Publisher : CV. ITTC INDONESIA

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Abstract

This study aims to determine and analyze the Effect of Career Development Strategy and Employer Branding on Employee Performance at SMK N 1 Solok Selatan through Loyalty as an Intervening Variable. The research method used by the author in this study is quantitative research. This study employs a Structural Equation Modeling (SEM) model with SmartPLS 4.1.1.8 as the analysis tool. The population and sample of this study consist of 71 employees of SMK N 1 Solok Selatan. The results of the study found that there is a significant effect of Career Development Strategy on Employee Loyalty. There is a significant effect of Employer Branding on Employee Loyalty. There is a significant effect of Career Development Strategy on Employee Performance. There is a significant effect of Employer Branding on Employee Performance. There is a significant effect of Employee Loyalty on Employee Performance. Employee Loyalty is able to mediate the effect of Career Development Strategy on Employee Performance. Employee Loyalty is able to mediate the effect of Employer Branding on Employee Performance.

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