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Moneter : Jurnal Ekonomi dan Keuangan
Published by Asosiasi Riset Ekonomi dan Akuntansi Indonesia
ISSN : 30258073     EISSN : 30254663     DOI : 10.61132
Core Subject : Economy, Science,
Decision Sciences, Operations Research & Management Economics, Econometrics & Finance
Ilmu bidang Ekonomi dan Akuntansi, sebagai media bagi para dosen, guru, peneliti dan para praktisi dalam bidang Ekonomi dan Manajemen
Arjuna Subject : Bisnis, Menejemen, dan Akutansi (semua kategori) - Bisnis, Menejemen, dan Akutansi (Lain-Lain)
Articles 210 Documents
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Penerapan Porter Five Forces dan Analisis SWOT dalam Perencanaan Strategi PT Sweet on Stevia Muh Anwar Rasyid; Febriandana Akbar; Ilham Fahrirrijal; Eka Bayu Bachtiar Ferdiansa; Agung Nugroho
Moneter : Jurnal Ekonomi dan Keuangan Vol. 3 No. 2 (2025): April : Moneter : Jurnal Ekonomi dan Keuangan
Publisher : Asosiasi Riset Ekonomi dan Akuntansi Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61132/moneter.v3i2.1292

Abstract

Indonesia, as the world's sixth largest sugar market, faces an imbalance between sugar consumption and production, opening up opportunities for natural sweetener alternatives such as stevia. Stevia, which is low in calories and has the potential to reduce the risk of chronic diseases, is increasingly in demand. However, optimal business strategies to market stevia in Indonesia are still limited. This article aims to analyze PT Sweet on Stevia's business strategy by using Porter Five Forces and SWOT analysis. The method used is to link the two analyses to determine strategies in the aspects of service, marketing and sales, and operations. The results of the analysis show the importance of improving service quality, social media-based marketing, and operational efficiency in facing market competition. The findings provide insights for PT Sweet on Stevia to optimize its business strategy and contribute to the promotion of healthier sugar consumption patterns in Indonesia.
Pengaruh Literasi Keuangan, Financial Technology, Risiko Keuangan, Sikap Keuangan dan Pendapatan Keuangan terhadap Pengelolaan Keuangan: Studi di Masyarakat Desa Kertasari Kecamatan Banjarharjo Kabupaten Brebes Dian Agustiar; Heri Prabowo; C Tri Widiastuti
Moneter : Jurnal Ekonomi dan Keuangan Vol. 3 No. 2 (2025): April : Moneter : Jurnal Ekonomi dan Keuangan
Publisher : Asosiasi Riset Ekonomi dan Akuntansi Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61132/moneter.v3i2.1297

Abstract

Financial problems are not only caused by low income, but financial difficulties can also arise if there are errors in financial management such as incorrect use of credit, and lack of financial planning. Therefore, financial literacy is needed for someone in managing their financial resources to be able to adjust to income and lifestyle in the modern era like today. The purpose of this study is to determine the effect of financial literacy, financial technology, financial risk, financial attitudes and financial income on financial management (study on the community of Kertasari Village, Banjarharjo District, Brebes Regency). This study uses a survey approach for its quantitative research design. The population used is the community in Kertasari Village with a population of 994 heads of families, having personal income, and being the head of the family. In determining the sample, the author uses the Slovin formula so that the number of samples obtained is 100 samples. The data analysis methods used are instrument testing, classical assumption testing, multiple linear regression testing, and hypothesis testing. The data obtained in this study were then processed using the IBM SPSS Statistics 23 program. The results of the study show that financial literacy has a positive and significant effect on financial management, financial technology has no effect on financial management, financial risk has a positive and significant effect on financial management, financial attitudes have a positive and significant effect on financial management, and financial income has a positive effect on financial management.
Strategi Penetapan Harga Penawaran untuk Memenangkan Tender pada PT.Vidya Radeva Artha Ayu Ika Puri; Sayu Kadek Jelantik
Moneter : Jurnal Ekonomi dan Keuangan Vol. 3 No. 2 (2025): April : Moneter : Jurnal Ekonomi dan Keuangan
Publisher : Asosiasi Riset Ekonomi dan Akuntansi Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61132/moneter.v3i2.1299

Abstract

The purpose of the study was to determine the form of pricing strategy, the implementation of pricing strategy and the implications of the bidding pricing strategy to win the tender at PT. Vidya Radeva Artha. The research methodology used a descriptive qualitative method, with observation, interview, and documentation data collection techniques. The results of this study consist of three important points, namely: The form of the bidding pricing strategy to win the tender at PT. Vidya Radeva Artha, namely the cost-plus pricing strategy, the value-based pricing strategy, and the penetration pricing strategy (low pricing). The process of the bidding pricing strategy to win the tender at PT. Vidya Radeva Artha is from the cost of goods added to other costs which are then carried out by increasing the profit margin by 10% -60%. The implications of the cost-based pricing strategy are carried out for middle-type tenders, namely tenders with quantities that are neither large nor small, the cost-based pricing strategy is carried out for special custom tenders from PT. Trakindo, namely tenders with quantities that are not large but are certain to win the tender, and finally the penetration pricing strategy is carried out for consumer goods tenders with quantities that are large compared to other tenders.
Pengaruh Celebrity Endorsement oleh NCT Dream pada Produk Tos Tos Terhadap Minat Beli (Purchase Intention) Penggemar NCT Dream di Kalangan Gen Z Nikita Dewi Anjani Sudrajat; Santi Rimadias
Moneter : Jurnal Ekonomi dan Keuangan Vol. 3 No. 2 (2025): April : Moneter : Jurnal Ekonomi dan Keuangan
Publisher : Asosiasi Riset Ekonomi dan Akuntansi Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61132/moneter.v3i2.1300

Abstract

The development of globalization has opened up many opportunities in the business world, especially in helping companies increase their sales and profits. One of the increasingly popular marketing tools is the use of celebrity endorsements. In this context, the Korean Wave phenomenon is one of the important aspects that attracts the attention of global consumers, especially in Indonesia. This study aims to encourage the influence of celebrity endorsements from NCT Dream on consumer behavior and purchase intentions for Tos Tos snack products. By involving 161 respondents who are NCT Dream fans who were born between 1997-2012 (Gen Z) and know Tos Tos products. This study uses a quantitative method with data analysis using the PLS-SEM approach supported by SmartPLS 3.0 software. The results of the study showed a significant influence of the Celebrity Endorsement and Consumer Behavior variables on Purchase Intentions for Tos Tos snack products, while the Digital Marketing variable did not have a significant effect on Purchase Intentions. This finding has an impact on Tos Tos to analyze factors that can increase consumer purchase intentions.
Pengaruh Pengangguran dan Indeks Pembangunan Manusia terhadap Kemiskinan di Provinsi Aceh 2020-2023 Rahmad Riski Wahyudi; Bella Permata Sari; Puspita Andraini; Misfi Laili Rohmi
Moneter : Jurnal Ekonomi dan Keuangan Vol. 3 No. 3 (2025): Juli : Moneter : Jurnal Ekonomi dan Keuangan
Publisher : Asosiasi Riset Ekonomi dan Akuntansi Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61132/moneter.v3i3.1172

Abstract

Poverty is a problem that continues to be faced by both developed and developing countries. In developing countries with high population density, this problem is very difficult to overcome, because the increase in population not only impacts the economy, but also political instability. This study aims to determine the effect of unemployment and population on poverty in Aceh Province. This data was obtained from the BPS publication for the period 2020-2023. This study uses panel data regression analysis. Partially, unemployment (X1) does not have a significant effect on poverty (Y) while the HDI figure (X2) has a significant effect on poverty (Y). Likewise, together, unemployment and population have a significant effect on poverty.
Pengaruh Kemiskinan dan Pengangguran terhadap Indeks Pembangunan Manusia di Lampung 2021-2023 Bibit Waluyo; Cahyani Dwi Era Wati; Desta Ayu Aristianti; Farhan Trisna Maulana; Misfi Laili Rohmi
Moneter : Jurnal Ekonomi dan Keuangan Vol. 3 No. 3 (2025): Juli : Moneter : Jurnal Ekonomi dan Keuangan
Publisher : Asosiasi Riset Ekonomi dan Akuntansi Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61132/moneter.v3i3.1173

Abstract

The human development index is a way to assess the extent of the welfare of society in an area. Human development in Lampung Province is ranked lowest among other provinces on the island of Sumatra with a percentage of 70.45% in 2022. Departing from the geographical context of Lampung Province which is a vital route for economic activity between the islands of Java and Sumatra, this province has the potential to become a center distribution of goods and services at the national level. It should be able to increase employment and income in Lampung Province. So, it can reduce poverty and reduce unemployment. However, in reality, Lampung Province is still far behind other provinces on the island of Sumatra. The formulation of the problem in this research is how poverty and unemployment influence the human development index in Lampung Province. This research uses a quantitative type of research with a descriptive approach using panel data with a fixed effect model approach. The population in this research is data from the Human Development Index contained in the Central Statistics Agency of Lampung Province. According to the research results, X1 has a significant negative effect, X2 has no significant effect. The results of statistical tests state that the value of Prob. (F-statistic) is 0.000000. This means 0.000000<0.05, so it can be concluded that the independent variable (X) has a significant effect on the dependent variable (Y) simultaneously (simultaneously). Based on the results of the statistical tests carried out, an R-squared value of 0.984344 was obtained. It can be concluded that the independent variable has an influence on the dependent variable of 98%, while 2% is influenced by other variables outside the model.
Pengaruh Kemiskinan dan Pengangguran terhadap Indeks Pembangunan Manusia di Provinsi Jawa Barat Rahmat Hidayat; Vemas Praditya Pangestu; Muhammad Al-Hafiz Ridwan
Moneter : Jurnal Ekonomi dan Keuangan Vol. 3 No. 4 (2025): Oktober :Moneter : Jurnal Ekonomi dan Keuangan
Publisher : Asosiasi Riset Ekonomi dan Akuntansi Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61132/moneter.v3i4.1174

Abstract

This article examines the impact of poverty and unemployment on the Human Development Index (HDI) in the West Java region. Poverty and unemployment are two key factors that play a role in reducing people's quality of life. This research utilizes secondary data from the Central Statistics Agency and other sources to analyze the relationship between poverty levels, unemployment levels and HDI developments in the region. The findings show that increasing poverty and unemployment have a significant negative effect on HDI, which includes health, education and income indicators. These results highlight the importance of comprehensive intervention policies to address the problems of poverty and unemployment in order to improve the quality of life and welfare of people in Indonesia.
Pengaruh Tingkat Pengangguran dan Kesehatan terhadap Indeks Pembangunan Manusia di Provinsi Lampung 2020-2023 Imelda Deva Kirana; Amanda Aulia; Devika Putriani; Misfi Laili Rohmi
Moneter : Jurnal Ekonomi dan Keuangan Vol. 3 No. 4 (2025): Oktober :Moneter : Jurnal Ekonomi dan Keuangan
Publisher : Asosiasi Riset Ekonomi dan Akuntansi Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61132/moneter.v3i4.1176

Abstract

This study aims to analyze the effect of unemployment rate and health on the Human Development Index (HDI) in Lampung. This study uses a quantitative method with multiple regression analysis to test the effect of independent variables (unemployment rate and health) on the dependent variable (HDI). The results of the study indicate that the unemployment rate has a significant positive effect on the HDI, where an increase in unemployment has the potential to increase the HDI figure. On the other hand, the health variable does not show a significant effect on the HDI, indicating that although the health program is running, other factors such as the economy and education are more dominant in determining the HDI. Simultaneously, unemployment and health contribute to changes in the HDI, but the dominance of unemployment appears stronger.
Strategi Industrialisasi Hubungan dengan Sektor Lain pada Pembangunan Devrianti Rahma Satria; Moch. Reza Ivaldianto; Muhammad Yasin
Moneter : Jurnal Ekonomi dan Keuangan Vol. 3 No. 2 (2025): April : Moneter : Jurnal Ekonomi dan Keuangan
Publisher : Asosiasi Riset Ekonomi dan Akuntansi Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61132/moneter.v3i2.1308

Abstract

Industrialization has been a major driver in Indonesia’s transition from an agrarian to a modern economy. Its contribution to productivity growth, job creation, and economic diversification makes it a strategic component of national development. The integration between industry and other sectors such as agriculture, services, trade, and labor proves essential in strengthening competitiveness and achieving inclusive growth. Findings indicate that despite its potential, industrialization in Indonesia still faces challenges such as import dependency, limited skilled labor, and regional disparities. Therefore, future industrial strategies should focus on enhancing sectoral linkages, promoting equitable development, and improving human capital and infrastructure capacity to support sustainable economic growth.
Potret Kinerja Investasi 6 Tahun Terakhir (2019-2024) Pada DPLK dan Tantangannya Syarifudin Yunus
Moneter : Jurnal Ekonomi dan Keuangan Vol. 3 No. 2 (2025): April : Moneter : Jurnal Ekonomi dan Keuangan
Publisher : Asosiasi Riset Ekonomi dan Akuntansi Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61132/moneter.v3i2.1312

Abstract

This study aims to examine the investment performance of the Financial Institution Pension Fund (DPLK) and the associated challenges, utilizing investment performance data analysis. The findings indicate that the aggregate return on investment for DPLK over the past six years (2019-2024) has reached 6.09%. This is lower than the industry average of 6.99% during the same period. The annual investment performance of DPLK shows the following: 6.18% in 2024, 5.88% in 2023, 3.41% in 2022, 4.06% in 2021, 8.89% in 2020, and 8.17% in 2019. Despite some fluctuations, these results are still considered suboptimal. Key challenges facing DPLK include market volatility, interest rate risk, longevity risk (longer participant lifespan), balancing return and risk, regulatory compliance, inflation, limited education and financial literacy, changing investment trends, and human resource competencies. To improve performance, DPLK must enhance its investment management quality by addressing these challenges and adopting strategies that optimize returns while managing risks.

Page 17 of 21 | Total Record : 210

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