cover
Contact Name
Dedi Junaedi
Contact Email
dedijunaedi@gmail.com
Phone
+628118114379
Journal Mail Official
dedijunaedi@journal-laaroiba.com
Editorial Address
Lembaga Publikasi Ilmiah (LPI) Institut Agama Islam (IAI) Nasional Laa Roiba Bogor Jl Raya Pemda Pajeleran Sukahati No 41 Cibinong, Bogor 16913 Telp 021-8757150 08118114379
Location
Kab. bogor,
Jawa barat
INDONESIA
Da'watuna: Journal of Communication and Islamic Broadcasting
ISSN :  2798690     EISSN : 27986683     DOI : https://doi.org/10.47467/dawatuna
Dawatuna: Journal of Communication and Islamic Broadcasting  is a peer-reviewed national journal on communication, dakwah, broadcasting, education and Islamic studies managed by Institut Agama Islam Nasional (IAI-N) Laa Roiba Bogor in cooperation with Masyarakat Ekonomi Syariah (MES) and Intelectual Association for Islamic Studies (IAFORIS) .  This journal focused on communication, dakwah, broadcasting, education, and Islamic studies  through the publication of articles, research reports, and book reviews. The Journal is published The Journal is published four time a year on January, April, July,  and October. The aim of the journal is to disseminate the communication, dakwah, broadcasting, and Islamic studies researches done by researchers. Specifically, the journal will deal with topics, including but not limited to: Broadcasting, Communication, Dakwah & Islamic propagation, Islamic education,  Islamic studies, Islamic education, and other related issues. E-ISSN 2798-6683 P-ISSN 2798-690X. Starting from Volume 1 Number 1 2021 to Volume 5 Number 1 of 2024 published on the website with the URL https://journal.laaroiba.ac.id/index.php/dawatuna. Starting from Volume 4 Number 2 2024 onwards it will be published with the URL https://journal-laaroiba.com/ojs/index.php/dawatuna.
Articles 247 Documents
Manajemen Kesan melalui Prestasi Sekolah SDN Kemakmuran 1 Songgom Brebes: Kajian Dramaturgi terhadap Branding Lembaga Pendidikan di Indonesia Ikrimatul Aola; Muh. Hanif
Da'watuna: Journal of Communication and Islamic Broadcasting Vol. 5 No. 1 (2025): Da'watuna: Journal of Communication and Islamic Broadcasting
Publisher : Intitut Agama Islam Nasional Laa Roiba Bogor

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47467/dawatuna.v5i1.6119

Abstract

This article aims to examine how impression management through school achievement of SDN Kemakmuran 1 Songgom Brebes: a dramaturgical study of branding educational institutions in Indonesia. The research method used is qualitative with interview data collection techniques with the principal, teachers and students, as well as direct observation of the learning process and study documentation. This study attempts to examine the dramaturgical theory of impression management through school achievement of SDN Kemakmuran 1 Songgom Brebes towards branding educational institutions in Indonesia. The results of the study indicate that the impression management of SDN Kemakmuran 1 through its achievements towards branding educational institutions in Indonesia is by collaborating with various parties both internally and externally and establishing a wide communication channel. In addition, there are several supporting factors and inhibiting factors but do not reduce school achievement.
Konsep Komunikasi Pariwisata Berkelanjutan Berbasis Kearifan Lokal di Situs Megalit Tinggihari 1 Kabupaten Lahat Ariyani, Sherin; Desy Misnawati; Bastian Jabir; Siti Rahayu Lexi Ningrum
Da'watuna: Journal of Communication and Islamic Broadcasting Vol. 4 No. 2 (2024): Da'watuna: Journal of Communication and Islamic Broadcasting
Publisher : Intitut Agama Islam Nasional Laa Roiba Bogor

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47467/dawatuna.v4i2.6220

Abstract

The purpose of this research is to analyze the concept of tourism communication based on local wisdom at Megalithic Site Tinggihari 1, Lahat Regency. Local wisdom is a valuable asset in the development of sustainable tourism, especially in areas with cultural heritage and historical sites like Megalithic Site Tinggihari 1. The theory used is based on Weaver and Lawton's (2010) theory of participatory communication. This research employs a qualitative approach and a case study method to explore various aspects of tourism communication involving local wisdom at this site. Data collection methods include observation, interviews, and the review of documentation related to local wisdom communication in the Lahat Regency Government. Research informants include the local community, Megalithic Site Tinggihari 1 officials, the Lahat Regency Tourism Office, and cultural figures. The results of the research indicate that participatory communication, in the context of tourism communication based on local wisdom at Megalithic Site Tinggihari 1, plays a crucial role in maintaining tourism sustainability and preserving local culture. Through the involvement of the local community, site management, and tourists, messages of local wisdom are conveyed in an informative and educational manner. This communication includes the use of local symbols, folklore, and local wisdom practices to enhance understanding and appreciation of this megalithic site.
Clickbait dalam Pemberitaan Penyusunan Kabinet Prabowo-Gibran pada Media Siber Tribunnews Ummu Nabiela Qurrota Aini; Sri Mustika; Andys Tiara
Da'watuna: Journal of Communication and Islamic Broadcasting Vol. 5 No. 1 (2025): Da'watuna: Journal of Communication and Islamic Broadcasting
Publisher : Intitut Agama Islam Nasional Laa Roiba Bogor

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47467/dawatuna.v5i1.6605

Abstract

This study evaluates the use of clickbait in the reporting of the Prabowo-Gibran cabinet formation by the online media outlet Tribunnews. Utilizing a qualitative content analysis approach, the research examines 18 news articles published between September 23 and October 20, 2024. The study finds that focusing on popular topics or figures and the use of sensational language are frequently employed to attract readers, even though the content does not always meet the expectations set by the headlines. The study applies Harold Lasswell's communication model to analyze how clickbait usage influences public perception. It concludes that while clickbait increases revenue through higher traffic, excessive use can undermine trust in the media. Future research is recommended to explore the long-term impact of clickbait on media credibility and to conduct comparative studies across various online media platforms to provide a broader perspective on this phenomenon in Indonesia's digital media landscape.
Pengaruh Content Marketing Pada Instagram @Skintificid Terhadap Brand Trust Shelycia; Helga Liliani Cakra Dewi
Da'watuna: Journal of Communication and Islamic Broadcasting Vol. 5 No. 1 (2025): Da'watuna: Journal of Communication and Islamic Broadcasting
Publisher : Intitut Agama Islam Nasional Laa Roiba Bogor

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47467/dawatuna.v5i1.6725

Abstract

Consumers are now increasingly fond of making online beauty product transactions rather than buying directly offline. Therefore, social media is the right platform for Skintific to promote their brand. Social media, especially Instagram, is one of the most popular platforms and has many users in Indonesia. Through Instagram, Skintific implements a content marketing strategy. Considering that Skintific is a new brand in Indonesia, it is important for them to strengthen and maintain brand trust. Brand trust is an important factor that can create a positive image and influence consumer behavior in purchasing products. This study aims to determine whether content marketing on Instagram @skintificid has an effect on brand trust. The study used a quantitative method with a survey data collection technique. The survey was conducted by distributing questionnaires to 300 respondents. Data were analyzed using normality tests, hypothesis tests, and simple linear regression tests. The results showed that H0 was rejected and Ha was accepted, which means that content marketing on Instagram @skintificid had an effect on brand trust by 63.6%, while 36.4% was influenced by other factors outside this study. Although new in Indonesia, Skintific can build brand trust through content marketing on their Instagram. Based on the results of the questionnaire, Skintific is advised to use influencers in their content to provide information about the product, starting from how to use it, benefits, to product content.
Representasi Kekerasan Seksual Terhadap Perempuan dalam Film Like and Share Rizky Rahmayanti; Kheyene Molekandella Boer; Jaka Farih Agustian; Nurliah
Da'watuna: Journal of Communication and Islamic Broadcasting Vol. 5 No. 1 (2025): Da'watuna: Journal of Communication and Islamic Broadcasting
Publisher : Intitut Agama Islam Nasional Laa Roiba Bogor

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47467/dawatuna.v5i1.6827

Abstract

This study discusses the representation of sexual violence against women in the film Like and Share by Gina S. Noer, using the Charles Sanders Peirce semiotic model method. This film depicts the complexity of sexual violence, especially in the digital world, through a strong narrative and complex characters. The study was conducted with an in-depth analysis of symbols, objects, and interpretations of signs in the film, including sexual assault, intimidation, and the distribution of pornographic content without permission. The results of the analysis show how technology exacerbates sexual violence and the important role of media in building public awareness of this issue. This study contributes to understanding the representation of sexual violence in the media and the importance of privacy protection and digital ethics.
Pengaruh Gaya Kepemimpinan Directing Terhadap Kepuasan Kerja Karyawan Bank Mandiri Taspen Ade Amellia Aprilysani; Tina Kartika; Andy Corry Wardhani
Da'watuna: Journal of Communication and Islamic Broadcasting Vol. 5 No. 2 (2025): Da'watuna: Journal of Communication and Islamic Broadcasting
Publisher : Intitut Agama Islam Nasional Laa Roiba Bogor

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47467/dawatuna.v5i2.6489

Abstract

                The directing leadership style is defined as a leadership approach where the leader provides clear, specific instructions and assumes a dominant role in decision-making, with minimal input from subordinates. This study seeks to examine the impact of the directing leadership style on employee job satisfaction at Bank Mandiri Taspen. The research adopts a quantitative methodology, with data collected through questionnaires administered to the entire population of employees at Bank Mandiri Taspen, comprising 19 respondents. The data were analyzed using simple linear regression and ANOVA, with statistical processing conducted via SPSS software. The results reveal that the ANOVA test produced a significance value of 0.04 (p < 0.05), indicating that the directing leadership style has a statistically significant effect on employee job satisfaction. The analysis further shows that the directing leadership style accounts for 48.4% of the variance in employee job satisfaction. Based on these findings, it can be concluded that the directing leadership style exerts a significant and measurable influence on employee job satisfaction at Bank Mandiri Taspen. These results underscore the importance of leadership style in shaping key organizational outcomes, particularly in the context of employee satisfaction.  
Komunikasi Edukatif Melalui Media Sosial pada Karyawan PT. Bank Mandiri (PERSERO) Tbk Wealth Management Group (WMG) Indrawan, Robby
Da'watuna: Journal of Communication and Islamic Broadcasting Vol. 5 No. 2 (2025): Da'watuna: Journal of Communication and Islamic Broadcasting
Publisher : Intitut Agama Islam Nasional Laa Roiba Bogor

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47467/dawatuna.v5i2.6510

Abstract

This research aims to explore educational communication practices carried out via social media among PT employees. Bank Mandiri (Persero) Tbk Wealth Management Group (WMG). With the increasingly rapid development of technology, social media has now become one of the main channels for disseminating information, including for educational and training purposes for employees. The main focus of this research is how the use of social media as an educational communication tool can increase the knowledge and skills of employees in the WMG environment. This research approach uses qualitative methods with in-depth interview techniques and observations related to the implementation of educational communication by Bank Mandiri management. Research findings show that social media such as Tiktok, Instagram, and LinkedIn are effectively used to convey educational material to employees. Overall, it is hoped that this research can provide insight for companies to maximize the use of social media as a means of educational communication in the banking sector.
Pengungkapan Diri Pasca Patah Hati Orang Dewasa Awal pada Aplikasi Tinder Rizqi Ramadhani Hartawan; Siti Nursanti; Tri Widya Budhiharti
Da'watuna: Journal of Communication and Islamic Broadcasting Vol. 5 No. 2 (2025): Da'watuna: Journal of Communication and Islamic Broadcasting
Publisher : Intitut Agama Islam Nasional Laa Roiba Bogor

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47467/dawatuna.v5i2.6511

Abstract

Self-disclosure is an essential aspect of interpersonal communication, especially for individuals who have recently experienced heartbreak. This study aims to understand how early adults disclose themselves after experiencing heartbreak, particularly through the online dating application, Tinder. The research method used is qualitative with a descriptive approach, involving in-depth interviews with five informants aged 20-30 who had experienced heartbreak before using Tinder. The results show that heartbreak encourages individuals to be more cautious in disclosing themselves. The self-disclosure process on Tinder occurs gradually, starting from general information to more profound levels, depending on the level of comfort and trust established. The motivations for using Tinder vary, ranging from the need to overcome loneliness to the desire to find conversation partners and new relationships. Negative emotional experiences make users more selective in choosing conversation topics and maintaining boundaries when disclosing personal information. These findings align with Altman and Taylor's Social Penetration Theory, which describes self-disclosure as a process that moves from shallow aspects to deeper ones as the level of trust between individuals increases. This study contributes to understanding the dynamics of self-disclosure in early adults after heartbreak, especially in the context of social media and online dating applications. The conclusion of this research emphasizes that emotional experiences affect how individuals open up and highlight the importance of trust in that process.
Strategi PT Eka Boga Inti Mempertahankan Reputasi Jenama HokBen sebagai Restoran Jepang Wibowo Irawan, Rozy Putra Pratomo; Annisa Pratama Putri
Da'watuna: Journal of Communication and Islamic Broadcasting Vol. 5 No. 2 (2025): Da'watuna: Journal of Communication and Islamic Broadcasting
Publisher : Intitut Agama Islam Nasional Laa Roiba Bogor

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47467/dawatuna.v5i2.6514

Abstract

To maintain the company reputation is not easy, Moreover, if the company already have good image in public. PT. Eka Boga Inti is the success company that become the restaurant with Japanese Style that even though no Internal parties are Japanese. For decades, PT. Eka Boga Inti has successfully maintain their position as the company with good reputation for restaurant with Japanese Style. This research will examine the strategy of PT. Eka Boga Inti in maintaining their brand reputation as Japanese Restaurant. With Qualitative Method and Data will collected by Interview and Article Observation about PT. Eka Boga Inti. Hope the result of this research will be useful for company that want to maintain their reputation.
Pengaruh Konten Sepakbola Liga Inggris di Aplikasi Vidio terhadap Minat Menonton Grup Manchester United Fans Indonesia di Telegram Kelvin Roberto Maksindo Manurung; Oky Oxcygentri; Ema
Da'watuna: Journal of Communication and Islamic Broadcasting Vol. 5 No. 2 (2025): Da'watuna: Journal of Communication and Islamic Broadcasting
Publisher : Intitut Agama Islam Nasional Laa Roiba Bogor

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47467/dawatuna.v5i2.6519

Abstract

Football has a global appeal, including in Indonesia, as reflected by the high level of public interest in the sport. The advancement of technology allows fans to watch matches through services such as Vidio. This study focuses on the use of football services and fan communities, specifically the "Manchester United Fans Indonesia" group on Telegram. The aim of this research is to examine the extent to which football content from the English Premier League on the Vidio app influences the viewing interest of the Manchester United Fans Indonesia group on Telegram. This study applies the Uses and Effects theory and utilizes a descriptive quantitative method, with probability sampling techniques and random sampling. The sample consists of 93 members from the Manchester United Fans Indonesia group on Telegram. The results indicate that the football content of the English Premier League significantly influences the viewing interest of the Manchester United Fans Indonesia group on Telegram. This is evident from the correlation coefficient (R^2) of 0.705 and the coefficient of determination (R²) of 0.498. This indicates that the variable X (English Premier League content on the Vidio app) influences variable Y (viewing interest of the Manchester United Fans Indonesia group on Telegram) by 49.8%, while the remaining variance is influenced by other factors not included in this study.