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Journal of Innovative and Creativity
Published by Universitas Pahlawan Tuanku Tambusai
ISSN : 2962570X     EISSN : 2776771X     DOI : https://doi.org/10.31004/joecy
Core Subject : Education, Social,
Education Languange, Linguistic, Communication & Media Mathematics Social Sciences Other
Journal of Innovative and Creatifity (JOECY) publishes research articles in the field of education which report empirical research on topics that are significant across educational contexts, in terms of design and findings. The topic could be in curriculum, teaching learning, evaluation, quality education, management, and education technology. Papers which contain in-depth critical literature reviews of research on specific educational topics are also welcomed.
Arjuna Subject : Ilmu Sosial - Pendidikan
Articles 3,430 Documents
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Analisis Dampak Strategi MSDM pada Kinerja Pemasaran: Peran Moderasi Budaya Organisasi Helendra, Helendra; Haderah, Haderah; Febrian, Andis; Putri, Zulvaruri Sintia
Journal of Innovative and Creativity Vol. 6 No. 1 (2026)
Publisher : Fakultas Ilmu Pendidikan Universitas Pahlawan Tuanku Tambusai

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31004/joecy.v6i1.6656

Abstract

The increasingly fierce competition in digital marketing requires MSMEs and startups to not only rely on promotional strategies, but also on human resources and a work culture that supports rapid adaptation. In practice, many digital businesses face limitations in human resource management and organisational culture that are not yet well-defined, resulting in unstable marketing performance. This research is important to explain the internal factors that can strengthen marketing success in digital-based MSMEs and startups. This study aims to analyse the influence of HRM strategies on marketing performance and to examine the moderating role of organisational culture in digital-based MSMEs and startups in Padang and Bukittinggi. This is an explanatory quantitative study with a cross-sectional survey design. The research population consists of digital-based MSMEs and startups in Padang and Bukittinggi that carry out marketing activities through digital channels. The sampling technique used purposive sampling with a sample size of 250 respondents, namely business owners or managers who understand HRM practices, work culture, and marketing activities. Data were collected using a five-point Likert scale questionnaire and analysed using PLS SEM through SmartPLS. The results of the study indicate that HRM strategies have a positive effect on marketing performance, organisational culture has a positive effect on marketing performance, and organisational culture has been proven to strengthen the effect of HRM strategies on marketing performance. The implications of this study confirm that improving the marketing performance of digital businesses needs to be supported by strategic human resource management and an adaptive, collaborative, and customer-oriented organisational culture.
Strategi Inovasi Proses Bisnis dalam Pemasaran: Optimalisasi Layanan Pelanggan melalui Teknologi Baru untuk Peningkatan Kepuasan dan Loyalitas Pelanggan Nurnajamuddin, Mahfud; Serang, Serlin; Adriani, Chici; Aqris M, Andi Alif
Journal of Innovative and Creativity Vol. 6 No. 1 (2026)
Publisher : Fakultas Ilmu Pendidikan Universitas Pahlawan Tuanku Tambusai

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31004/joecy.v6i1.6657

Abstract

Increasingly fierce marketplace competition has made customer service quality the key differentiating factor in retaining customers. Amid rising customer expectations for fast, consistent, and accessible services, business process innovation in marketing and the utilisation of new technology need to be urgently reviewed, as both have the potential to determine customer satisfaction and loyalty. This study aims to analyse the influence of Business Process Innovation in Marketing and New Technology on Customer Satisfaction and Customer Loyalty through Customer Service Optimisation in the context of the marketplace in Makassar City. This study uses a quantitative approach with an explanatory research type. The research population consists of marketplace users in Makassar City who have made transactions and used customer services. The sampling technique used purposive sampling with a sample size of 320 respondents. Data collection was conducted through questionnaires and analysed using the PLS SEM method with the assistance of SmartPLS to test the measurement model and structural model. The results of the study indicate that business process innovation in marketing and new technology play a role in improving customer service optimisation, and customer service optimisation encourages customer satisfaction and loyalty. The findings also confirm that customer service optimisation is an important mechanism that bridges the influence of process and technological innovation on satisfaction and loyalty. The implications of this study emphasise the need for marketplaces to prioritise service process innovations that reduce customer friction and integrate new technologies appropriately in order to produce a more effective and sustainable service experience.
Asuhan Keperawatan Pada Ibu Hamil Dengan Masalah Keperawatan Neusea Dengan Penerapan Perasan Jeruk Nipis Air Hangat Dan Madu Di Puskesmas Gedong Tataan Desmarita, Desmarita; Surmiasih, Surmiasih; Putri, Riska Hediya
Journal of Innovative and Creativity Vol. 6 No. 1 (2026)
Publisher : Fakultas Ilmu Pendidikan Universitas Pahlawan Tuanku Tambusai

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

Nausea and vomiting during pregnancy are common complaints, particularly in the first trimester, and can lead to nutritional imbalance as well as a decreased quality of life. Natural substances such as lime, honey, and warm water are known to contain bioactive compounds that can reduce nausea symptoms through mechanisms including increased gastric motility, soothing the gastrointestinal mucosa, and stabilizing gastric pH. This study aims to describe nursing care for pregnant women with nausea through the application of a complementary therapy using warm lime juice and honey. The study employed a case study design involving two pregnant women experiencing nausea and vomiting at Gedong Tataan Health Center. The nursing process included assessment, nursing diagnosis formulation (nausea, disturbed sleep pattern, and discomfort), planning, implementation, and evaluation. The intervention consisted of consuming a mixture of 30 ml lime juice, 1 tablespoon of honey, and 250 ml of warm water for three consecutive days before breakfast. The evaluation results indicated a reduction in the frequency of nausea, decreased sensation of wanting to vomit, improved appetite, and better sleep quality. Both patients showed positive responses, and no side effects were observed. It is recommended that pregnant women may use warm lime juice and honey as an alternative therapy to alleviate nausea during pregnancy.
Harmonisasi Keadilan Restoratif Dan Prinsip Aswaja Dalam Penyelesaian Sengketa Medis Pasca UU Kesehatan No. 17 Tahun 2023 Hamdi, Fakhri; Hertanto, Yudhi; Karunia, ⁠Cindy Armelia; Daniyati, Nuryahyania; Fatkhullah, Faiz Karim
Journal of Innovative and Creativity Vol. 6 No. 1 (2026)
Publisher : Fakultas Ilmu Pendidikan Universitas Pahlawan Tuanku Tambusai

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31004/joecy.v6i1.6660

Abstract

Eskalasi sengketa medis di Indonesia pasca-UU Kesehatan No. 17/2023 sering berujung kriminalisasi tenaga kesehatan dan praktik defensive medicine. Penelitian sosio-legal ini bertujuan mengonstruksi model integrasi Keadilan Restoratif dengan prinsip Ahlussunnah wal Jamaah (Aswaja). Populasi mencakup regulasi kesehatan pasca-2023, doktrin Aswaja, dan kasus 2020-2025; purposive sampling fokus pada kasus RSU Sylvani dan RSUD Linggarjati ditambah 68 dokumen. Instrumen berupa dokumen hukum primer/sekunder dianalisis secara kualitatif melalui content dan comparative analysis. Hasil menunjukkan pergeseran regulasi ke administratif-restoratif via Majelis Disiplin Profesi, selaras dengan Tawassut, Tawazun, Ishlah Aswaja; "Tali Asih" (adaptasi Diyat) Sylvani sukses, berbeda eskalasi Linggarjati. Disimpulkan, model berbasis Aswaja menjamin kepastian hukum dokter dan pemulihan hak pasien bermartabat.
EVIDENCE BASED CASE REPORT (EBCR): Efektivitas dan Keamanan Dual Antiplatelet Therapy pada Pasien Stroke Iskemik Derajat Ringan dan atau Transient Ischemic Attack Ibrahim, Muhammad Taupik; Nurrobi, R.M.Tjahja; Widuri, Lila Irawati Tjahjo
Journal of Innovative and Creativity Vol. 6 No. 1 (2026)
Publisher : Fakultas Ilmu Pendidikan Universitas Pahlawan Tuanku Tambusai

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31004/joecy.v6i1.6664

Abstract

Stroke iskemik ringan dan TIA berisiko tinggi memiliki risiko kekambuhan dini signifikan dalam 72 jam, memerlukan strategi pencegahan sekunder optimal di setting terbatas seperti Indonesia. Mengevaluasi efektivitas dan keamanan dual antiplatelet therapy (DAPT) versus monoterapi aspirin. Evidence-Based Case Report dengan systematic literature review mengikuti panduan PRISMA.nEnam RCT berkualitas tinggi (n>23.000) tahun 2020-2025 pada stroke ringan akut (NIHSS ≤5) atau TIA berisiko tinggi onset ≤72 jam. Instrumen dan Analisis: Checklist CASP dan penilaian GRADE dengan sintesis naratif.l: DAPT menurunkan signifikan stroke rekuren dan deteriorasi neurologis dini, dengan manfaat puncak minggu pertama dan risiko perdarahan rendah yang dapat diterima. DAPT selektif jangka pendek (7-21 hari) direkomendasikan untuk pasien berisiko tinggi guna optimalisasi pencegahan sekunder.  
Peran People Analytics dalam Meningkatkan Efektivitas Pengelolaan Sumber Daya Manusia Aprenus
Journal of Innovative and Creativity Vol. 6 No. 1 (2026)
Publisher : Fakultas Ilmu Pendidikan Universitas Pahlawan Tuanku Tambusai

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31004/joecy.v6i1.6665

Abstract

Pengelolaan SDM mencakup berbagai fungsi penting, seperti perencanaan tenaga kerja, rekrutmen dan seleksi, manajemen kinerja, pengembangan kompetensi, hingga retensi karyawan. Kompleksitas fungsi-fungsi tersebut semakin meningkat seiring dengan perubahan karakteristik tenaga kerja, kemajuan teknologi digital, serta tuntutan organisasi terhadap produktivitas dan inovasi. Tujuan penelitian ini untuk menganalisis Peran People Analytics dalam Meningkatkan Efektivitas Pengelolaan Sumber Daya Manusia. Penelitian ini menggunakan pendekatan kualitatif dengan metode kajian pustaka (literature review). Metode ini dipilih karena penelitian bertujuan untuk mengkaji, menganalisis, dan mensintesis konsep, teori, serta temuan empiris dari berbagai penelitian terdahulu yang berkaitan dengan people analytics dan efektivitas pengelolaan sumber daya manusia (SDM). Berdasarkan hasil dan pembahasan penelitian mengenai Peran People Analytics dalam Meningkatkan Efektivitas Pengelolaan Sumber Daya Manusia, dapat disimpulkan bahwa People Analytics memiliki peran strategis dalam mendukung transformasi fungsi manajemen SDM menuju pendekatan yang lebih objektif, sistematis, dan berbasis data. Pemanfaatan People Analytics memungkinkan organisasi untuk meningkatkan kualitas pengambilan keputusan SDM melalui analisis data karyawan secara komprehensif, sehingga kebijakan dan strategi yang dihasilkan menjadi lebih akurat dan tepat sasaran.
Manajemen Waktu Dalam Al-Qur’an dan Implikasinya terhadap Efektifitas Pembelaran Pendidikan Islam Rouf, Faruq Abdur; Raya, Ahmad Thib
Journal of Innovative and Creativity Vol. 6 No. 1 (2026)
Publisher : Fakultas Ilmu Pendidikan Universitas Pahlawan Tuanku Tambusai

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31004/joecy.v6i1.6666

Abstract

Time management is a vital aspect of Islamic education that influences learning effectiveness and the development of students’ discipline. In the Qur’anic perspective, time is regarded as a divine trust that must be managed wisely to achieve balance between spiritual and academic activities. This study aims to analyze the Qur’anic concept of time management and its implications for the effectiveness of Islamic education. The research employed a library-based method using thematic analysis of Qur’anic verses related to time, supported by empirical findings from nationally accredited Islamic education journals. The results indicate that Qur’anic time management emphasizes values of faith, consistency, productivity, and orderliness in learning activities. Implementing these principles within Islamic educational institutions has been shown to enhance learning discipline, time efficiency, and students’ spiritual balance. Moreover, Qur’anic time management strengthens an academic culture centered on blessing (barakah), work ethics, and moral responsibility. Therefore, Qur’anic-based time management can serve as a strategic model to improve learning quality and professional conduct among educators in contemporary Islamic education systems.
Analisis Strategi Rekayasa Lalu Lintas pada Jalur Alternatif Jembatan Bailey Awee Geutah–Teupin Reudeup Pasca Banjir Bandang Bireuen 2025 Alghifari , Muhammad
Journal of Innovative and Creativity Vol. 5 No. 3 (2025)
Publisher : Fakultas Ilmu Pendidikan Universitas Pahlawan Tuanku Tambusai

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31004/joecy.v5i3.6667

Abstract

Terputusnya Jembatan Kutablang pada akhir November 2025 akibat banjir bandang di Kabupaten Bireuen telah melumpuhkan jalur arteri primer Lintas Nasional Aceh–Medan. Pengalihan arus tunggal ke jembatan darurat tipe Bailey di poros Awee Geutah–Teupin Reudeup menciptakan kendala teknis berupa penyempitan lajur (bottleneck) ekstrem dengan lebar hanya 4 meter. Penelitian ini bertujuan untuk merumuskan strategi rekayasa lalu lintas yang tepat guna meminimalisir kemacetan dan menjaga integritas struktur jembatan darurat. Metode yang digunakan adalah kualitatif melalui studi literatur sistematis terhadap berbagai regulasi, pedoman teknis PKJI 2023, dan penelitian manajemen trafik darurat terkini. Hasil penelitian menunjukkan bahwa sistem buka-tutup statis tidak efektif untuk volume kendaraan tinggi. Solusi yang direkomendasikan meliputi penerapan Shuttle System dinamis berbasis koordinasi HT, penyediaan holding bay untuk mencegah gridlock di kawasan pemukiman, pembatasan ketat tonase maksimal 12 ton, serta pengaturan jarak antar kendaraan (minimum spacing) 5-10 meter untuk menghindari beban statis berlebih pada struktur jembatan. Penelitian ini menyimpulkan bahwa pengawasan ketat terhadap beban dan kelancaran arus di jembatan darurat adalah kunci menjaga konektivitas tunggal Aceh–Medan hingga jembatan permanen kembali beroperasi.
Organisasi Sebagai Struktur Sosial Rouf, Faruq Abdur; Febriani, Nur Arfiyah
Journal of Innovative and Creativity Vol. 6 No. 1 (2026)
Publisher : Fakultas Ilmu Pendidikan Universitas Pahlawan Tuanku Tambusai

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31004/joecy.v6i1.6669

Abstract

Organizations are not only understood as administrative entities designed to achieve specific goals but also as social structures that regulate patterns of interaction, roles, hierarchy, and norms that shape the internal dynamics of the organization. From a sociological perspective and in line with Islamic values, organizations are structured systems founded upon principles of equality, justice, and cooperation among their members. This study employs a literature review method to analyze the concept of organizations as social structures, including elements such as hierarchy, roles and responsibilities, communication, and the norms that develop within organizations. The findings indicate that social structure plays a central role in creating order, guiding member behavior, and ensuring organizational effectiveness. In addition, Islamic values provide a moral foundation for maintaining unity, justice, and decision-making processes based on collective benefit (maslahah). The discussion in this article enriches the understanding of the importance of integrating social, structural, and value-based aspects in modern organizational management.
The Impact Of Guidance And Counseling On Students’ Psychosocial Development Fatini, Alya; NK, Mahdi; Indra, Syaiful
Journal of Innovative and Creativity Vol. 5 No. 3 (2025)
Publisher : Fakultas Ilmu Pendidikan Universitas Pahlawan Tuanku Tambusai

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31004/joecy.v5i3.6670

Abstract

Adolescence is a developmental stage characterized by various emotional, cognitive, and social changes that may affect individuals’ psychosocial well-being. In the context of secondary education, particularly in Vocational High Schools (Sekolah Menengah Kejuruan/SMK), adolescents face academic demands, social relationships, and identity formation processes that may lead to psychosocial problems if not properly managed. Therefore, the presence of guidance and counseling services in schools plays an important role in supporting students’ psychosocial development in an optimal manner. This study aimed to identify psychosocial problems experienced by students at SMK Gandapura, Bireuen Regency, to examine the implementation process of Islamic guidance and counseling services at the school, and to analyze the impact of Islamic guidance and counseling on adolescents’ psychosocial development. This research employed a qualitative approach, with data collected through written interviews using open-ended questionnaires. The research participants consisted of 32 students of SMK Gandapura who had participated in guidance and counseling services. The findings indicate that adolescents’ psychosocial conditions involve an interaction between emotional and cognitive aspects with the social environment and interpersonal relationships. In the domains of emotion and cognition within the school environment, students experienced emotional pressure, anxiety, discomfort, and confusion that affected learning processes and social interactions. However, support provided by guidance and counseling teachers and peers played an important role in reducing the negative effects of emotional distress and enhancing students’ psychosocial adaptation. Students also reported positive changes after participating in counseling services, such as feeling calmer, relieved, and better understood. Overall, Islamic guidance and counseling at SMK Gandapura functions as a responsive support system and contributes positively to students’ psychosocial development.

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