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INDONESIA
Journal of Business Economics and Management
Published by Global Scients Publisher
ISSN : -     EISSN : 30638968     DOI : https://doi.org/10.62379/jbem
Core Subject : Economy,
Economics, Econometrics & Finance
Journal of Business Economics and Management (E-ISSN : 3063-8968) published by Global Sciences Publishers. The Journal of Business Economics and Management provides a forum for Students and Lecturers to explore issues and reflect on quantitative research. Journal of Business Economics and Management is an online journal dedicated to the publication of high quality research that focuses on the implementation of research focused in the fields of Management and Business. The mission of the Journal of Business Economics and Management is to be the leading peer-reviewed interdisciplinary journal to advance theory and practice related to all forms of research especially in Management and Business.
Arjuna Subject : Ilmu Ekonomi, Ekonometrika dan Keuangan (semua kategori) - Ilmu Ekomomi dan Ekonometrika
Articles 282 Documents
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Pengaruh Makanan terhadap Produktivitas Pekerja PT. Niramas Utama Auliya Ulfa
Journal of Business Economics and Management | E-ISSN : 3063-8968 Vol. 1 No. 4 (2025): April - Juni
Publisher : GLOBAL SCIENTS PUBLISHER

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Abstract

This study aims to understand how food affects employee productivity at PT. Niramas Utama. The methodology used is qualitative by conducting in-depth interviews and direct observations related to employee eating patterns and work attitudes. The findings of the study indicate that a good and regular diet, especially a nutritious breakfast, has a positive impact on employee energy, focus, and daily performance. On the other hand, irregular eating patterns and fast food consumption have a negative effect on employee productivity and well-being. The SWOT analysis reveals that the company has the opportunity to increase productivity by changing food provision policies and providing educational support on nutrition. The suggestions from this study emphasize the importance of the company's attention to nutritional aspects related to work as part of a strategy to improve employee performance and well-being.
Strategi Pemasaran Sosis Solo: Analisis Perilaku Konsumen Dan Upaya Pengembangan Di Era Modern Suci Rahayu
Journal of Business Economics and Management | E-ISSN : 3063-8968 Vol. 1 No. 4 (2025): April - Juni
Publisher : GLOBAL SCIENTS PUBLISHER

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Abstract

Traditional food is an important part of Indonesia's cultural heritage that has great potential to be developed in the modern culinary industry. One example is Sosis Solo, a typical snack from Surakarta that has a distinctive flavor and cultural appeal. However, amidst the onslaught of fast food and instant consumption trends, the existence of traditional foods such as Sosis Solo faces challenges in reaching today's consumers, especially the younger generation. Based on the previous literature review, it is known that the consumption patterns and behaviors of Indonesian consumers show an interest in foods that have cultural value but are still practical and modern. This research uses a qualitative approach to examine Sosis Solo marketing development strategy through STP (Segmenting, Targeting, Positioning) analysis, SWOT, 4P marketing mix (Product, Price, Place, Promotion), and customer insight. The results of the discussion show that the adaptation of modern packaging, digital-based distribution, local value-based promotion, and cultural storytelling approach can increase public buying interest in this product. These findings are expected to be a reference for MSME players to design marketing strategies that are relevant, sustainable, and based on local wisdom.
Pentingnya Komunikasi Dalam Struktur Organisasi Panji Erlangga; Dwi Astuti
Journal of Business Economics and Management | E-ISSN : 3063-8968 Vol. 1 No. 4 (2025): April - Juni
Publisher : GLOBAL SCIENTS PUBLISHER

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Abstract

Communication activities always take place in everyday life, from the moment you open your eyes until you go back to sleep. This means that every activity requires communication, either directly or indirectly, both verbally and nonverbally, including in the context of the organization. Organizations make communication one of the elements of administration, even though the role of communication in the organization is much greater and has many benefits that can be achieved, so it is clear that "communication" activities are very crucial in organizational life. This study uses a qualitative method with a descriptive method to examine the role of communication in the organizational structure. The design of the research activities includes literature studies and observations of communication practices in the organizational setting. The data analysis technique used is qualitative descriptive analysis, namely collecting, reducing, presenting, and drawing conclusions from the data obtained. The data collected is analyzed thematically to determine the patterns, obstacles, and impacts of communication in the organizational structure. Data validation is carried out by triangulating sources and methods to test the validity of the research results. With this method, research is expected to be able to provide a complete picture of the importance of communication in the organizational structure and can offer solutions to communicate more effectively in the organizational environment. Organizational communication can be described as the performance and interpretation of messages between communication units in which the leader is the communicator. Good leaders tend to have good communication skills and therefore will be able to inspire some level of participation from those they lead. They should also be proficient in verbal and non-verbal communication. Effective verbal communication can be achieved through the use of pleasant, polite, and gentle language. Non-verbal communication can be achieved by expressing abstract ideas such as truth, justice, ethics, and religion non-verbally, for example through the use of body language. An organization can develop through communication. Every organization must have a vision, mission, organizational culture, motivation and norms that greatly influence the good or bad of an organization. In reality, communication problems always arise in the organizational process. Communication functions to create an organizational climate that influences the formation of the organizational climate, namely building an organizational culture, namely the values ​​and beliefs that are the focus of the organization. Cultural organizations are part of the internal environment of the organization that cannot be separated because the diversity of cultures that apply in an organization in an amount that is as large as the number of individuals in the organization, its function is as a form of mutual understanding between members of the organization.
Peran Standarisasi halal Dalam Membangun Daya Tarik Konsumen yang Sangat Kuat Terhadap Suatu Produk di Dalam Industri Pasar Global Faiqotul Himmah; Romi Faslah
Journal of Business Economics and Management | E-ISSN : 3063-8968 Vol. 1 No. 4 (2025): April - Juni
Publisher : GLOBAL SCIENTS PUBLISHER

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Abstract

This inquiry investigates the pivotal function of halal standardization in cultivating robust consumer appeal within the global market. Amidst escalating consumer awareness in the digital age, halal certification transcends mere religious observance, evolving into a critical determinant in purchasing decisions. This study aims to elucidate how adherence to Islamic dietary and ethical guidelines, spanning raw materials, production processes, and distribution, instills a sense of security and preference among both Muslim and non-Muslim consumers. Furthermore, the halal label inherently communicates attributes of quality, hygiene, and assured production, thereby expanding market reach beyond the conventional Muslim demographic. Utilizing a qualitative library research approach, this paper synthesizes existing scholarly literature to explain how halal standards can become a key factor in attracting consumer attention and influencing global purchasing behavior, ultimately contributing to a more responsible consumption landscape and fostering increased product demand worldwide.
Hak Cipta Dalam Industri Musik: Analisis Terhadap Perlindungan Dan Pembajakan Kartika Utami Lubis; Romi Faslah
Journal of Business Economics and Management | E-ISSN : 3063-8968 Vol. 1 No. 4 (2025): April - Juni
Publisher : GLOBAL SCIENTS PUBLISHER

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Abstract

This research discusses the legal protection of copyright in the music industry and the challenges faced due to rampant piracy, especially in the digital era. Copyright is an important aspect in maintaining the economic and moral rights of songwriters and musicians. Despite the existence of national regulations such as Law No. 28/2014 on Copyright and ratification of international treaties, copyright infringement still occurs in various forms, ranging from illegal duplication, unauthorized distribution, to the use of songs in performances without royalties. This article analyzes the impact of piracy on music industry revenue and creator motivation, and highlights the role of technology-both as a cause and a solution through systems such as Digital Rights Management (DRM). In addition, the study evaluates the efforts of governments, industry players, and collective organizations in enforcing the law and raising public awareness of the importance of respecting copyright. The results show that strong law enforcement, cross-sector cooperation, and public education are strategic steps in reducing piracy and strengthening a sustainable music industry ecosystem.
Pengaruh Budaya Perusahaan Terhadap Kinerja Dan Kreativitas Karyawan Pada PT Surya Nusantara Sentosa Febriyano Ade Ilham; Dania Oktaviani; Mohamad Zein Saleh
Journal of Business Economics and Management | E-ISSN : 3063-8968 Vol. 1 No. 4 (2025): April - Juni
Publisher : GLOBAL SCIENTS PUBLISHER

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Abstract

This study aims to understand the impact of organizational culture on the performance and creativity of staff at PT Surya Nusantara Sentosa (SNS.AC), a vehicle air conditioner repair service company located in Bintaro. Organizational culture is considered a crucial element in shaping behavior, motivation, and innovation within teams. The methodology used is a descriptive qualitative approach, with data collected through observation and interviews. The findings of this study indicate that a positive and supportive organizational culture has a significant impact on improving employee performance and creativity. Conversely, a negative or unsupportive culture can reduce work enthusiasm, innovation, and employee loyalty. Therefore, the strategic management of organizational culture is essential to achieving the overall goals of the company.
Implementasi Undang-Undang Ketenagakerjaan dalam Kasus PHK Reiska Indah Ayu Wulandari; Romi Faslah
Journal of Business Economics and Management | E-ISSN : 3063-8968 Vol. 1 No. 4 (2025): April - Juni
Publisher : GLOBAL SCIENTS PUBLISHER

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Abstract

Termination of Employment (Pemutusan Hubungan Kerja or PHK) is still an important issue in industrial relations in Indonesia, which is regulated by labor law to ensure fairness and protection for both employers and employees. Ideally, layoffs should be the last resort after proper procedures and mutual agreement. This article analyzes the legal framework of layoffs, its types, and worker protection under Law No. 13 Year 2003 and related regulations. Using normative and empirical juridical methods, the study includes an analysis of the case of PT Sritex, which experienced bankruptcy and resulted in mass layoffs. The research findings show that there are ongoing legal violations in the implementation of layoffs that have negative psychological, social, and economic impacts on workers. Structural weaknesses, limited law enforcement, and unequal power dynamics between employers and workers further exacerbate the situation. To overcome these challenges, stronger legal supervision and active cooperation between the government, employers, and workers are needed to promote a fair, balanced, and sustainable labor environment.
Analisis Peluang dan Ancaman Perdagangan Internasional Furnitur Jati Jepara : Studi Kasus Perdagangan Indonesia Dengan Amerkia Serikat Putri Mega Septiyani; Daspar
Journal of Business Economics and Management | E-ISSN : 3063-8968 Vol. 1 No. 4 (2025): April - Juni
Publisher : GLOBAL SCIENTS PUBLISHER

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Abstract

The United States is one of Indonesia's main trading partners in the export of furniture products, particularly teak furniture from Jepara. Although the export value of Jepara’s teak furniture has shown significant growth from 2021 to 2023, Indonesia's market share in the U.S. remains small and is under strong pressure from competitors such as China and Vietnam. While the market potential is substantial, Indonesia faces global challenges such as potential U.S. import tariffs and the absence of a free trade agreement between the two countries. On the other hand, product quality, global image, and digitalization support serve as Indonesia’s competitive advantages. This study aims to analyze the opportunities and threats in the international trade of Jepara teak furniture and to provide an overview of strategic policies needed by the government and industry players to maintain competitiveness and export sustainability. With the right strategies, this sector is expected to strengthen its contribution to the national economy and expand its reach in the global market.
Analisis Peluang Dan Ancaman Perdagangan Produk Perikanan Dan Kebijakan Untuk Mengatasinya : Studi Kasus Indonesia dengan Malaysia dan Vietnam Lis Nurdiana; Daspar, Daspar
Journal of Business Economics and Management | E-ISSN : 3063-8968 Vol. 1 No. 4 (2025): April - Juni
Publisher : GLOBAL SCIENTS PUBLISHER

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This study analyzes the dynamics of Indonesia’s fisheries trade with Malaysia and Vietnam, two countries that serve as both strategic partners and competitors in the Southeast Asian region. Indonesia holds significant potential in marine resources, yet struggles to compete in the export of high-value processed products. Key challenges include limited cold chain infrastructure, low logistics efficiency, and underdeveloped downstream policies. Malaysia excels in distribution and processing, while Vietnam leads in production efficiency and technological advancement. To strengthen Indonesia's trade position, an integrative policy approach is needed, involving product competitiveness, regional cooperation, and local industry protection. This paper recommends the development of integrated marine industrial zones and incentives for small-scale enterprises to reduce import dependency and expand export markets.
Peranan Etika Bisnis Dalam Industri Kopi: Studi Kasus PT. Kapal Api Dan PT. Nestlé Indonesia Jecky Danvelty Rumaropen; Stivano Theofilli kolamban; Dion Tumbelaka; Meidian Sanggale; Jelin Bayak; Wini witarin; Jonathan gabrisch; Grace Christien Sumakul
Journal of Business Economics and Management | E-ISSN : 3063-8968 Vol. 1 No. 4 (2025): April - Juni
Publisher : GLOBAL SCIENTS PUBLISHER

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Abstract

This study examines the implementation of business ethics at PT Kapal Api and Nestlé and its impact on corporate sustainability. Business ethics play a crucial role in maintaining reputation, building consumer trust, and fostering harmonious relationships with stakeholders. PT Kapal Api and Nestlé face various challenges in applying ethical principles, particularly in aspects of transparency, social responsibility, and regulatory compliance. The study finds that companies that uphold strong business ethics tend to have higher consumer loyalty and stronger relationships within their business environment. Conversely, ethical misconduct can negatively impact a company’s image and decrease public trust. Therefore, a strong commitment to business ethics must be continuously reinforced to maintain competitiveness and ensure corporate sustainability amid increasingly intense industry competition.

Page 16 of 29 | Total Record : 282

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