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Journal of Business Economics and Management
Published by Global Scients Publisher
ISSN : -     EISSN : 30638968     DOI : https://doi.org/10.62379/jbem
Core Subject : Economy,
Economics, Econometrics & Finance
Journal of Business Economics and Management (E-ISSN : 3063-8968) published by Global Sciences Publishers. The Journal of Business Economics and Management provides a forum for Students and Lecturers to explore issues and reflect on quantitative research. Journal of Business Economics and Management is an online journal dedicated to the publication of high quality research that focuses on the implementation of research focused in the fields of Management and Business. The mission of the Journal of Business Economics and Management is to be the leading peer-reviewed interdisciplinary journal to advance theory and practice related to all forms of research especially in Management and Business.
Arjuna Subject : Ilmu Ekonomi, Ekonometrika dan Keuangan (semua kategori) - Ilmu Ekomomi dan Ekonometrika
Articles 531 Documents
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Strategi Pt Grafindo Triutama Dalam Menghadapi Perubahan Perilaku Konsumen Di Era Digital Arif Hakim Pratama; Mia Audina; Saepul Ahyar; Ria Aulia
Journal of Business Economics and Management | E-ISSN : 3063-8968 Vol. 3 No. 2 (2026): Oktober-Desember
Publisher : GLOBAL SCIENTS PUBLISHER

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.62379/jbem.v3i2.1965

Abstract

The development of digital technology has changed consumer behavior in seeking information, communicating, and making purchasing decisions. This condition creates challenges for companies to adjust their marketing and communication strategies to increasingly dynamic consumer needs. This study aims to analyze the strategy of PT Grafindo Triutama in dealing with changes in consumer behavior in the digital era, including the challenges and adaptation efforts undertaken by the company. This study employs a descriptive qualitative approach, with data collected through interviews, observation, and documentation. The analysis focuses on changes in consumer behavior and the marketing and communication strategies implemented by the company. The expected results indicate that the company’s ability to adapt to technological developments, strengthen digital communication, and understand consumer needs is important in responding to changes in consumer behavior in the digital. .
Analisis Kendala dan Tantangan Manajemen Sumber Daya Manusia dalam Mendukung Pencapaian Tujuan Usaha pada UMKM Kantin Lalolo Universitas Pamulang Dea Armasari; Muhamad Haikal Fachri Al-Faqih; Rizki Bayu Setiawan; Ria Aulia
Journal of Business Economics and Management | E-ISSN : 3063-8968 Vol. 3 No. 2 (2026): Oktober-Desember
Publisher : GLOBAL SCIENTS PUBLISHER

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.62379/jbem.v3i2.1966

Abstract

This study aims to analyze the constraints and challenges of Human Resource Management (HRM) in supporting business goal achievement at Kantin Lalolo, a micro, small, and medium enterprise (MSME) at Universitas Pamulang. This research employs a qualitative approach with a descriptive method. Data were collected through observation, interviews with three informants, and documentation. The data were analyzed through data reduction, data presentation, and conclusion drawing, while methodological triangulation was used to assess data validity. The findings indicate that HRM challenges include workload distribution during peak hours, limited guidance for new employees, work discipline, employee communication, adaptation to changes in work systems, and employee turnover. Nevertheless, teamwork, direct guidance, evaluation, and efforts to maintain cleanliness and service quality have been implemented to support daily operations. The study concludes that more structured workforce management, clear task allocation, employee skill development, and effective communication are needed to improve operational efficiency and support business goal achievement.
Analisis Peran Manajemen Sumber Daya Manusia dalam meningkatkan Kompetensi Karyawan pada UMKM Surabi Duren Kang Adyan Cabang Pamulang Giosanjora .; Mokhamad Syifuddin; Muhammad Sultan Akbar; Ria Aulia
Journal of Business Economics and Management | E-ISSN : 3063-8968 Vol. 3 No. 2 (2026): Oktober-Desember
Publisher : GLOBAL SCIENTS PUBLISHER

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.62379/jbem.v3i2.1970

Abstract

This study aims to analyze the role of human resource management in improving employee competencies at Surabi Duren Kang Adyan Pamulang Branch. This study uses a descriptive qualitative approach. Data was collected through interviews with two employees and direct observation of outlet operational activities. Based on employee information and observation results, human resource management practices identified include recruitment through social media, division of tasks according to operational needs, on-the-job training, and direction in the implementation of work. The obstacles identified are related to adjustments to menu changes and the delivery of product information to customers. Continuous training and periodic evaluation are presented as recommendations by researchers to support the improvement of technical skills, communication, and employee adaptation.
Peran Pelatihan Operasional Dalam Meningkatkan Efektifitas Kerja Pada CV Wijaya Karya Alfian Aji Wicaksono; Imas Sri Nurhayati; Shelika Nur Aisah; Ria Aulia
Journal of Business Economics and Management | E-ISSN : 3063-8968 Vol. 3 No. 2 (2026): Oktober-Desember
Publisher : GLOBAL SCIENTS PUBLISHER

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.62379/jbem.v3i2.1971

Abstract

Work effectiveness is a key indicator of organizational sustainability and competitiveness, including in a limited partnership such as CV Wijaya Karya. Employees' ability to carry out operational tasks accurately, quickly, and according to standards depends heavily on their knowledge, skills, and work attitudes, which companies commonly develop through operational training. This study aims to examine the role of operational training in improving work effectiveness at CV Wijaya Karya and to identify its supporting and inhibiting factors. A descriptive qualitative approach was used. Data were collected through observation, in-depth interviews with management, the person in charge of training, and operational employees, as well as documentation. Informants were selected purposively, and data validity was tested through source and technique triangulation. Data were analyzed through data reduction, data display, and conclusion drawing. The findings show that operational training plays an important role in improving employees' understanding of work procedures, strengthening technical skills, reducing work errors, and making task completion smoother. This role becomes stronger when training combines explanation with hands-on practice and is followed by mentoring from experienced employees. The main obstacles are limited time and budget, heavy workloads, and training evaluation that still needs to be more structured. Operational training designed from a needs analysis and evaluated continuously can therefore serve as an effective strategy to improve work effectiveness. The study recommends periodic training programs, on-the-job mentoring, and structured evaluation.
Analisis Rekrutmen Tenaga Kerja untuk Operasional Warteg Berkah Saluyu Cabang Pondok Ranji Astuti Kelian; Kina Adistia Fraulina; Siham Ikbar Aushaf; Ria Aulia
Journal of Business Economics and Management | E-ISSN : 3063-8968 Vol. 3 No. 2 (2026): Oktober-Desember
Publisher : GLOBAL SCIENTS PUBLISHER

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.62379/jbem.v3i2.1972

Abstract

This study analyzes workforce recruitment at Warteg Berkah Saluyu, Pondok Ranji Branch, and its relationship with operational needs. A descriptive qualitative approach was applied, with primary data collected through in-depth interviews with the owner and two employees working in front service/cashier and kitchen support. Interview data were organized into themes covering recruitment objectives, workforce needs, recruitment channels, candidate criteria, task placement, and perceived operational benefits. The findings indicate that the owner obtains workers through a trusted labor agency and considers diligence and basic numeracy when assigning tasks. Employees are assigned to front service and cashier duties or kitchen support and dishwashing. Informants explained that this division of labor reduces the owner’s workload and helps tasks continue during busy periods, particularly lunch hours, Sundays, and Ramadan. SWOT analysis identifies task specialization and the owner’s practical understanding of workforce needs as strengths. Written selection criteria are a point for improvement because the interviews did not establish whether such records are maintained. Suggested strategies include documenting job requirements, communicating position criteria to the agency, and reviewing employee placement.
Analisis Kebutuhan Karyawan Dalam Mendukung Rencana Pengembangan Usaha Makanan Pada Warteg Berkah Saluyu Zahra Bintang Pratiwi; Cindi Puspita Sari; Karuniadi Nata Kusuma; Ria Aulia
Journal of Business Economics and Management | E-ISSN : 3063-8968 Vol. 3 No. 2 (2026): Oktober-Desember
Publisher : GLOBAL SCIENTS PUBLISHER

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.62379/jbem.v3i2.1973

Abstract

Human resources are an important component in supporting the operation and development of micro, small, and medium enterprises (MSMEs). This study aims to analyze employee needs in supporting the business development plan of Warteg Berkah Saluyu, which has four workers consisting of two owners and two employees. The study used a descriptive qualitative approach with interviews with four informants, analyzed through data reduction, data display, and conclusion drawing, and validated through source triangulation. Employee needs were examined using a workforce gap formula. The results show that all informants consider the two current employees sufficient, but service becomes overloaded during the lunch peak (11.00–13.00) and the owners help serve customers. The owner estimates that one to two additional employees, mainly for service, will be needed if the business grows, which is consistent with the owner’s first branch in Ciputat that employs three to four employees. The estimated gap is therefore one to two employees. New employees are expected to be friendly, honest, agile, cooperative, able to calculate payments correctly, and able to maintain cleanliness. These findings can serve as a basis for planning recruitment that matches operational needs.
Analisis Biaya-Manfaat Efektivitas Rekrutmen Karyawan: Studi Kasus PT Blesindo Palma Cemerlang Dita Natasya; Muhammad Rachmadhan Iqbal; Naufal Maulana; Abimanyu Ahmad Alfarel; Ria Aulia
Journal of Business Economics and Management | E-ISSN : 3063-8968 Vol. 3 No. 2 (2026): Oktober-Desember
Publisher : GLOBAL SCIENTS PUBLISHER

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.62379/jbem.v3i2.1974

Abstract

This study examines the cost-benefit analysis of recruitment effectiveness at PT Blesindo Palma Cemerlang. A descriptive qualitative approach with a case study design was employed. Data were collected through interviews, observation, and documentation involving parties directly engaged in the company's recruitment activities. The findings indicate that the company uses Loker.id as an external recruitment channel, particularly for security and cleaning service positions. The recruitment process involves job advertisement, applicant screening based on experience and age, candidate contact, and interviews. Reported advertising costs range from IDR 5,000 to IDR 1,000,000 for a three-month listing, depending on the advertisement type. The company perceives this recruitment channel as beneficial in reaching candidates and supporting workforce fulfillment. However, the effectiveness of recruitment costs cannot yet be measured objectively because quantitative data on applicants, successful hires, recruitment duration, and actual cost per hire are unavailable. The study recommends systematic recruitment cost and outcome documentation to improve future evaluation and decision-making.
Analisis Manajemen Stres Kerja dan Strategi Coping Karyawan Kantin Bu Rajin di Universitas Pamulang dalam Menghadapi Jam Padat (Peak Hours) Meyta Nopita Sari; Syani Aulya; Danina Madya Ratri; Ria Aulia
Journal of Business Economics and Management | E-ISSN : 3063-8968 Vol. 3 No. 2 (2026): Oktober-Desember
Publisher : GLOBAL SCIENTS PUBLISHER

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.62379/jbem.v3i2.1975

Abstract

This study aims to analyze work stress management and coping strategies used by canteen employees at Universitas Pamulang when facing peak hours. A qualitative approach with a descriptive method is used to understand the sources of work-related pressure, employees’ experiences, and the ways they respond to service demands when customer numbers increase. Data collection is planned through observation, semi-structured interviews, and documentation. The data are analyzed through data reduction, data presentation, and conclusion drawing. The study focuses on increasing workloads, limited service time, employee coordination, stress management, and coping strategies used in demanding work situations. This research is expected to provide insight into employees’ experiences of work stress and serve as a consideration for improving work management and supporting smooth canteen operations.
Analisis Pekerjaan dan Deskripsi Jabatan dalam Pengelolaan Sumber Daya Manusia pada Warkop ReDaily Aliefa Nazwa Aulia; Nasya Biranti Agustin; Putri Azmi Adesti; Ria Aulia
Journal of Business Economics and Management | E-ISSN : 3063-8968 Vol. 3 No. 2 (2026): Oktober-Desember
Publisher : GLOBAL SCIENTS PUBLISHER

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.62379/jbem.v3i2.1976

Abstract

This study aims to analyze jobs and develop job descriptions for the owner and barista positions at Warkop ReDaily. A descriptive qualitative approach was employed, with data collected through interviews, observation of work activities, and supporting documentation. Data analysis involved data reduction, data display, and conclusion drawing. The findings reveal that the owner is responsible for business management, employee supervision, financial management, raw material inventory, and service quality. The barista’s primary duties include preparing and delivering customer orders, maintaining equipment cleanliness, and supporting customer service. The owner faces challenges related to employee management, inventory control, financial administration, and fluctuating customer demand. Meanwhile, the barista encounters order backlogs and time and staffing constraints, particularly when working alone during a shift. Based on these findings, job descriptions were developed for both positions, covering job objectives, main duties, responsibilities, authority, work relationships, and job requirements. These job descriptions are expected to clarify role boundaries, improve understanding of work responsibilities, and provide a practical reference for daily operations and human resource management at Warkop ReDaily.
Kegagalan Pasar Akibat Penggunaan Bahan Pangan Tidak Alami pada Jajanan Pasar Meli Silfiana; Sarpini Sarpini
Journal of Business Economics and Management | E-ISSN : 3063-8968 Vol. 3 No. 2 (2026): Oktober-Desember
Publisher : GLOBAL SCIENTS PUBLISHER

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

The safety of traditional market snacks is related not only to public health but also to information quality and market efficiency. This study aims to analyze potential market failure associated with the use of prohibited food additives or substances that do not meet food safety requirements, focusing on information asymmetry and negative externalities. A descriptive qualitative approach was employed through a literature review and policy analysis. Data were analyzed by classifying, comparing, and synthesizing findings from 25 journal articles published between 2021 and 2026, along with relevant policy documents. The findings indicate that consumers often have limited information about the ingredients and processing methods used in traditional market snacks, while vendors’ knowledge and food safety test results vary across studies. These conditions may impair informed purchasing decisions and distort market mechanisms. However, the findings do not establish that all traditional market snacks are unsafe. Risk-based supervision, transparent information disclosure, food safety education, and continuous policy evaluation are therefore necessary to reduce information asymmetry, strengthen consumer protection, and promote a more transparent and efficient traditional food market.

Page 50 of 54 | Total Record : 531

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