cover
Article Per Year (5 Year)
All
Home Page
OAI Link
Editorial Team
Contact
Reviewer
Google Scholar
Contact Name
Febri Adi Prasetya
Contact Email
garuda@apji.org
Phone
+6285885852706
Journal Mail Official
info@lpkd.or.id
Editorial Address
Perum. Bumi Pucanggading, Jln. Watunganten 1 No 1-6, Kelurahan Batursari, Mranggen , Kab. Demak, Provinsi Jawa Tengah, 59567
Location
Kab. demak,
Jawa tengah
INDONESIA
Pelayanan Unggulan: Jurnal Pengabdian Masyarakat Terapan
Published by Lembaga Pengembangan Kinerja Dosen
ISSN : -     EISSN : 30480663     DOI : 10.62951
Core Subject : Economy, Humanities, Science, Education, Agriculture,
Agriculture, Biological Sciences & Forestry Humanities Computer Science & IT Economics, Econometrics & Finance Education
bidang pendidikan, Hukum, Ekonomi, Humaniora, Teknik, Pertanian, Komunikasi, Kesehatan, dan Rekayasa
Arjuna Subject : Umum - Umum
Articles 92 Documents
 1   2   3   4   5 
Pelatihan Optimalisasi Rebranding dan Digital Marketing Sebagai Upaya Penguatan UMKM Kedai Kopi Abah di Kecamatan Kepanjenkidul Kota Blitar Chrystia Aji Putra; Roziana Febrianita; Latif Ahmad Fauzan
Pelayanan Unggulan : Jurnal Pengabdian Masyarakat Terapan Vol. 1 No. 3 (2024): Agustus : Pelayanan Unggulan : Jurnal Pengabdian Masyarakat Terapan
Publisher : Lembaga Pengembangan Kinerja Dosen

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.62951/unggulan.v1i3.348

Abstract

Kedai Kopi Abah is one of the SMEs that has good business development potensial in Blitar City because it has a strategic location in the middle of the busy center of Blitar City. However, there are challenge that must be faced by Kedai Kopi Abah namely that the use of social media as a digital marketing platform is still not optimal. This Community Service Program was conducted using training and socialization methods aimed directly at managers of Kedai Kopi Abah. This training and socialization activity takes the form of optimizing rebranding and strengthening digital marketing communications at Kedai Kopi Abah with the aim of improving the skills of Kedai Kopi Abah managers in producing interesting content on Instagram account. This training activity can attract a positive response from participants who attended the training and socialization on optimizing rebranding and strengthening digital marketing communication at Kedai Kopi Abah.
Peningkatan Pemasaran UMKM Melalui Kolaborasi E-Commerce dan Instagram Sabtu Sabtu; Abd. Basith; Al Rusman; Ali Basriadi; Alex Sandri Sikumbang; Didin Setyawan; Doni Syofiawan
Pelayanan Unggulan : Jurnal Pengabdian Masyarakat Terapan Vol. 1 No. 3 (2024): Agustus : Pelayanan Unggulan : Jurnal Pengabdian Masyarakat Terapan
Publisher : Lembaga Pengembangan Kinerja Dosen

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.62951/unggulan.v1i3.371

Abstract

This community service project aims to enhance SME marketing through the collaboration of e-commerce and Instagram. Through specially designed training, SME participants were taught how to effectively utilize these platforms to market their products. The study employs both quantitative and qualitative approaches to evaluate the effectiveness of the training. Data were collected through questionnaires, interviews, and direct observations. The results indicate a significant increase in participants' knowledge and skills, as well as an improvement in sales after the training. These findings support the Diffusion of Innovations theory and integrated marketing communications, demonstrating that the collaboration of e-commerce and Instagram can enhance SME competitiveness. Recommendations include developing training materials, providing ongoing support, establishing partnerships with e-commerce and social media platforms, and conducting periodic evaluations.
Strategi Brand Awareness Melalui Pembuatan Logo dan Pemasaran Digital pada Mursi Collection di Desa Mojowangi Kabupaten Jombang Tesalonika Devvany Nugroho; Nanda Putri Widianti; Karina Sanggraeini; Bintang Gymnastiar; Vincentia Stephani; Elvira Aprilia Primastika; Fitri Erliya Wati; Ilham Dio Bhakti; Zulfa Fayza Budiono; Dhian Satria Yudha Kartika
Pelayanan Unggulan : Jurnal Pengabdian Masyarakat Terapan Vol. 1 No. 3 (2024): Agustus : Pelayanan Unggulan : Jurnal Pengabdian Masyarakat Terapan
Publisher : Lembaga Pengembangan Kinerja Dosen

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.62951/unggulan.v1i3.379

Abstract

Digital Marketing is an effort for businesses to increase Brand Awareness, in the class digital marketing activities are also needed to increase demand and expand market reach.The purpose of this study is to provide an understanding of digital marketing to MSMEs in Mojowangi village and re-branding logos to increase brand awareness.The method used is observation and direct research in the field where this study describes the problems faced by Mursi Collection as an MSME actor with the Batik Ecoprint industry, namely the lack of brand visibility in front of the market so that it has an impact on operations by making logos, e-catalogues and Instagram accounts can increase brand awarenes.
Pemanfaatan Sampah Organik Rumah Tangga Menjadi Pupuk Organik Cair (POC) di Desa Jati, Kabupaten Sidoarjo Tukiman Tukiman; Aldo Nandacatur Aldriansyah; Adinda Tarisa Salsabila; Auliyah Shabirah Supriyono; Nafa Shoimah; Aulya Kineta; Devina Defa Syaharani; Dewi Mardiana Aditya; Awaliya Rahmadhani Syafitra; Gina Nur Maya Jannah; Reihan Rafly Prasetya
Pelayanan Unggulan : Jurnal Pengabdian Masyarakat Terapan Vol. 1 No. 3 (2024): Agustus : Pelayanan Unggulan : Jurnal Pengabdian Masyarakat Terapan
Publisher : Lembaga Pengembangan Kinerja Dosen

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.62951/unggulan.v1i3.385

Abstract

This activity aims to utilize household organic waste into liquid organic fertilizer (POC) in Jati Village, Sidoarjo Regency. Organic waste that generally comes from leftover food and vegetables is often just thrown away and causes an unpleasant odor and environmental pollution. Through counseling and practice of making POC, the community is expected to be able to process organic waste into fertilizer that is beneficial for plants. The method used involves counseling on the importance of processing organic waste, as well as practical steps in making POC, including preparation of materials, cutting, mixing with supporting materials such as brown sugar and EM4, fermentation process, filtering, and storage. The results of the activity show that the community has become more aware of the importance of processing organic waste and can practice making POC independently in their respective homes. This program not only reduces the amount of waste disposed of to landfills (TPA) but also increases soil fertility and contributes to environmental sustainability
Sosialisasi Ecobrick sebagai Solusi atas Masalah Pengolahan Sampah Plastik di Desa Mojowangi, Jombang, Jawa Timur Nadiza Rahma Talitanahda; Ainurrohmah, Syafika; Bunga Annisa; Dhian Satria Yudha Kartika
Pelayanan Unggulan : Jurnal Pengabdian Masyarakat Terapan Vol. 1 No. 3 (2024): Agustus : Pelayanan Unggulan : Jurnal Pengabdian Masyarakat Terapan
Publisher : Lembaga Pengembangan Kinerja Dosen

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.62951/unggulan.v1i3.391

Abstract

Mojowangi Village, Mojowarno District, Jombang Regency, is a village that has strong cultural potential. However, this village also faces environmental weaknesses in the form of increasingly worrying plastic waste problems. Ecobrick socialization in Mojowangi Village is a very important effort to overcome the problem of plastic waste. Using a participatory method, this activity involves PKK mothers in making ecobricks, namely plastic bottles filled with solid plastic waste. The main objective is to increase community awareness and skills in sustainable plastic waste management. This activity also contributes to achieving the Sustainable Development Goals (SDGs), especially goals number 11 (Sustainable Cities and Settlements) and number 12 (Responsible Consumption and Production). The results of the activity show an increase in community awareness, skills, and active participation, as well as opening up new economic opportunities for the community. Thus, this activity not only has a positive impact on the environment but can also improve the economy of the local community
Penyuluhan Pengelolaan Sampah di Desa Sungai Lueng Bahrina, Intan; Etika Sari
Pelayanan Unggulan : Jurnal Pengabdian Masyarakat Terapan Vol. 1 No. 3 (2024): Agustus : Pelayanan Unggulan : Jurnal Pengabdian Masyarakat Terapan
Publisher : Lembaga Pengembangan Kinerja Dosen

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.62951/unggulan.v1i3.429

Abstract

Waste is the useless remains of daily human activities that are thrown into the environment. Waste management is the activity of collecting, transporting, processing and recycling waste which is carried out to reduce the impact of waste on health, the environment or aesthetics, as well as to reduce the amount of waste. The aim is to educate the public about the importance of waste management so that people have the awareness to change their behavior in managing it. rubbish. The method used was lectures and using leaflets to the community. This method explains the concept of waste and waste management. This extension was highly supported and welcomed by the community and village officials. This can be seen from the enthusiasm of the community in listening to the material presented and wanting to hold other activities/programs regarding waste management in Sungai Lueng Village which will certainly benefit the surrounding community.
Penyuluhan dan Pelatihan Foto Produk dalam Meningkatkan Pemasaran UMKM di Desa Bandung Kecamatan Banjar Kabupaten Pandeglang Banten Indonesia Irfan Faozi; Wintari Wintari; Rahmad Siva Maulana Ikhsan; Agus Sukirno
Pelayanan Unggulan : Jurnal Pengabdian Masyarakat Terapan Vol. 1 No. 3 (2024): Agustus : Pelayanan Unggulan : Jurnal Pengabdian Masyarakat Terapan
Publisher : Lembaga Pengembangan Kinerja Dosen

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.62951/unggulan.v1i3.438

Abstract

This activity is to improve the skills of micro, small and medium enterprises (MSMEs) in product photo documentation, as well as their skills in editing product photos for online marketing purposes. MSMEs are expected to be able to publish product photos that are well documented and have high publication value. Product photos can visually represent the unique attributes of an entity, such as its shape, philosophy and color, to characterize the entity. This entity can be an institution, company, product, or something similar. Typically, a photo has an underlying ideology that is used to depict a product. Usually, a photo has a different idea and concept that differentiates it from other brands. The product photo optimization training activity received several requests from participants aimed at increasing MSME business marketing efforts through social media. Therefore, partners must develop program activity strategies that can meet the specific needs of MSME players, especially those who have not yet fully used social media to optimize their product photos
Pengabdian Mahasiswa KKN-T Universitas Palangka Raya Kelompok 87 di Desa Tambun Raya Kecamatan Basarang Kabupaten Kapuas Provinsi Kalimantan Tengah Hendrik Suryadi; Rts Sherly Dwijayanti; Arini Eka Jaya Prastiti; Susi Susanti; Yuni Lessari; Dimas Fathur Rahman; Maya Jovita; Lala Yetriana; Indah Nurvindyanti; Patiar Sitompul; Ruth Maoeli Lorenza Damanik; Aloysia Hermanita; Wulandari Wulandari; Ardianto Ardianto; Seilia Pebrioni Seda
Pelayanan Unggulan : Jurnal Pengabdian Masyarakat Terapan Vol. 1 No. 3 (2024): Agustus : Pelayanan Unggulan : Jurnal Pengabdian Masyarakat Terapan
Publisher : Lembaga Pengembangan Kinerja Dosen

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.62951/unggulan.v1i3.443

Abstract

Real Work Lecture Activities (KKN) are an important component of higher education programs which aim to apply students' knowledge, skills and attitudes in real contexts in society. This research aims to bring Palangka Raya University closer to the community, assist the government in improving the welfare of MSMEs, and increase community involvement in preventing stunting in toddlers. Apart from that, this activity aims to improve the level of education and skills of children, strengthen literacy understanding, and introduce the public to an understanding of livestock. The method used in this research is Descriptive Qualitative. The results of the research show positive Regular Thematic Real Work Lecture Activities aim to provide empirical experience to students in solving community problems and fulfilling thematic demands of the LPPM. As agents of change, students in Tambun Raya Village have the opportunity to interact directly with local social and environmental realities.
Pengabdian Masyarakat melalui KKN-T : Edukasi Pengelolaan Limbah Organik menjadi Sabun Cair Ramah Lingkungan Budi Prabowo; Agnes Lidya Claudya; Annisa Nathania Dewi; Aprilia Rahmasari; Bramantio Sunubrata
Pelayanan Unggulan : Jurnal Pengabdian Masyarakat Terapan Vol. 1 No. 3 (2024): Agustus : Pelayanan Unggulan : Jurnal Pengabdian Masyarakat Terapan
Publisher : Lembaga Pengembangan Kinerja Dosen

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.62951/unggulan.v1i3.472

Abstract

The management of household waste is an urgent global problem that must be solved to ensure environmental sustainability and human health. However, products available on the market generally contain chemicals that can have a bad impact on health and the environment if used in the long term. The Thematic Community Service Lecture (KKN-T) in Sarirogo Village, Sidoarjo Regency, seeks to improve organic waste management through socialization of the production of organic liquid soap with the socialization method. This method contains the provision of materials, workshops and discussions with village health cadres. This socialization provides useful understanding and skills for the people of Sarirogo Village to utilize organic waste around to realize environmentally conscious village consumption and production in accordance with Sustainable Development Goals (SDGs) 12.
Kuliah Kerja Nyata: Pengabdian Kepada Masyarakat Melalui Kegiatan Digitalisasi UMKM di Desa Kemiri Diajeng Oxana Khoirunnisa Wardhani; Moch Harris Ramadhan; Reza Risanti; Budi Prabowo
Pelayanan Unggulan : Jurnal Pengabdian Masyarakat Terapan Vol. 1 No. 3 (2024): Agustus : Pelayanan Unggulan : Jurnal Pengabdian Masyarakat Terapan
Publisher : Lembaga Pengembangan Kinerja Dosen

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.62951/unggulan.v1i3.480

Abstract

Goal 8 of the Sustainable Development Goals (SDGs) focuses on the importance of achieving inclusive and sustainable economic growth, with the aim of creating decent jobs and equalising economic welfare, especially in rural areas. The Community Service Program carried out by the Thematic State Defense Student Community Service (KKN) Group 5 Wave 2 UPN Veteran East Java is a program to empower the potential of the community around Kemiri Village by socialising the digitalisation of MSMEs so that they can achieve economic growth. The main objective of the MSME digitalisation activity is to improve the ability of MSME players to use digital technology effectively. The method of implementing community service activities in Kemiri Village includes the initial observation stage, interview stage, programme planning stage, programme implementation stage, and evaluation stage. The MSME digitalisation activities that have been carried out by KKN-T Bela Negara Group 5 Wave 2 UPN Veteran East Java students in Kemiri Village have been successful by cooperating with 14 MSMEs of which 11 MSMEs are willing to be assisted with registration on Google Maps, 2 MSMEs are willing to make banners, and 1 MSME is willing to be assisted with QRIS registration.

Page 2 of 10 | Total Record : 92

 1   2   3   4   5 

Filter by Year

2024 2026


Reset
Filter By Issues
All Issue Vol. 3 No. 1 (2026): Februari: Pelayanan Unggulan : Jurnal Pengabdian Masyarakat Terapan Vol. 2 No. 4 (2025): November: Pelayanan Unggulan : Jurnal Pengabdian Masyarakat Terapan Vol. 2 No. 3 (2025): Agustus: Pelayanan Unggulan : Jurnal Pengabdian Masyarakat Terapan Vol. 2 No. 2 (2025): Mei : Pelayanan Unggulan : Jurnal Pengabdian Masyarakat Terapan Vol. 2 No. 1 (2025): Februari : Pelayanan Unggulan : Jurnal Pengabdian Masyarakat Terapan Vol. 1 No. 4 (2024): November : Pelayanan Unggulan : Jurnal Pengabdian Masyarakat Terapan Vol. 1 No. 3 (2024): Agustus : Pelayanan Unggulan : Jurnal Pengabdian Masyarakat Terapan Vol. 1 No. 2 (2024): Mei : Pelayanan Unggulan : Jurnal Pengabdian Masyarakat Terapan