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Proceedings International Conference on Marine Tourism and Hospitality Studies
Published by Politeknik Pariwisata Makassar
ISSN : -     EISSN : 3064352X     DOI : https://doi.org/10.33649/iconmths.v2i1.
Core Subject : Economy, Education, Social,
Economics, Econometrics & Finance Education Environmental Science Languange, Linguistic, Communication & Media Other
Proceedings International Conference on Marine Tourism and Hospitality Studies (ICONMTHS) is a scientific proceedings publication service for international conferences. Subject areas of this publication include Marine Tourism, Tourism And Hospitality Education, Marine Destination, Marine Eco-Tourism, Community Development In The Marine, Environment, Sustainable Marine Tourism, Sustainability Issues, Destination Management And Marketing, Marine And Cultural Tourism, Tourism And Events Management (Mice). International Conference Marine on Tourism and Hospitality Studies (ICONMTHS) is published by Politeknik Pariwisata Makassar, Indonesia.
Arjuna Subject : Umum - Umum
Articles 85 Documents
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Enhancing Sustainable Marine Tourism: The Crucial Role of Environmental Conservation Programs in West Nusa Tenggara Islahuddin; Ali Muhtasom; Anwari Masatip; Herman Herman
Proceedings International Conference on Marine Tourism and Hospitality Studies Vol. 1 No. 1 (2024): Proceedings International Conference on Marine Tourism and Hospitality Studies
Publisher : Politeknik Pariwisata Makassar

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33649/iconmths.v1i1.369

Abstract

Marine tourism in West Nusa Tenggara (NTB) presents significant economic opportunities but poses risks to environmental sustainability without proper conservation efforts. This research explores how environmental conservation can be integrated into sustainable marine tourism development strategies to ensure that tourism growth does not harm NTB's natural resources. The study adopts a quantitative approach, surveying 100 key stakeholders, including tourism professionals and local Government officials, to analyze the relationship between environmental conservation and sustainable tourism success. Using multiple linear regression, the research reveals that public awareness of environmental conservation significantly impacts tourism sustainability. In contrast, Government actions and conservation efforts are perceived as less effective. The findings emphasize that challenges in conservation can motivate improvement efforts, suggesting that stakeholder collaboration is crucial in addressing obstacles and enhancing marine tourism's long-term viability. This study provides a basis for developing policies promoting economic growth and environmental protection in NTB, demonstrating that sustainable tourism can yield substantial economic benefits while preserving natural ecosystems. These insights aim to guide future efforts to balance tourism development with environmental conservation, establishing NTB as a model for sustainable marine tourism.
Marketing Strategies For Eco-Tourism in Air Terjun Gunung Janggot, Central Lombok Regency: A Focus on Sustainability and Community Engagement Rumba; Baiq Ayu Sartika
Proceedings International Conference on Marine Tourism and Hospitality Studies Vol. 1 No. 1 (2024): Proceedings International Conference on Marine Tourism and Hospitality Studies
Publisher : Politeknik Pariwisata Makassar

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33649/iconmths.v1i1.370

Abstract

The Central Lombok area is renowned for its natural tourist destinations, such as beaches and waterfalls. However, many natural attractions, like the Air Terjun Gunung Janggot in Aik Berik Village, North Batukliang District, remain relatively unknown to tourists. This study investigates marketing strategies for eco-tourism at Air Terjun Janggot, emphasizing sustainability and community engagement. The region has significant potential to develop into a sustainable and environmentally friendly tourism destination. The purpose of this research is to determine the promotional strategies used for Air Terjun Gunung Janggot. Data collection methods include qualitative approaches such as observation, documentation, and interviews. The findings reveal that the promotional strategy employed primarily involves the POSE strategy, focusing on Owned Media as the main tool for digital promotion. The research also evaluates various other marketing methodologies, including the utilization of social media, narrative-based promotion, and community-centered marketing. Local community involvement is highlighted as a critical component, considering both their role in the operation of the destination and their potential benefits from tourism activities. A participatory and inclusive approach is advocated, which is anticipated to enhance local economic prosperity while safeguarding the natural environment of Air Terjun Janggot. The study provides actionable recommendations for destination managers and relevant stakeholders to implement effective and sustainable marketing strategies.
Discovering Sustainable Beyond the Food Festivals: A Case Study on the Keuken Food Festival in Bandung Elena Kartika Sari; Gery Dewanto; Fitra Ananta Sujawoto
Proceedings International Conference on Marine Tourism and Hospitality Studies Vol. 1 No. 1 (2024): Proceedings International Conference on Marine Tourism and Hospitality Studies
Publisher : Politeknik Pariwisata Makassar

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33649/iconmths.v1i1.371

Abstract

Food festival waste has been a big challenge nowadays. Food festivals that support the culinary tourism industry should give special attention to sustainability and also the awareness of environmental impacts such as the number of foods consumed at the event. Ideally, effective food festival waste management should significantly prevent and reduce that and ensure as much as possible is prevented, reduced, and reused based on Sustainable Development Goals (SDGs). Keuken is one of the most popular food festivals in Bandung, West Java, Indonesia annually held the culinary festival 13 times from the year of 2011 until the 13th event in 2024. The novelty of this study is to discover the contribution and implementation of sustainability beyond the festivals. This study used a descriptive analysis method with a qualitative approach. The findings indicate and also provide valuable best practices and methods to implement Sustainable Development Goals (SDGs) on the food festivals, especially on the 12th goal “Ensure sustainable consumption and production patterns”.
Community-Based Ecotourism Management Model Supporting Sustainable Tourism in Desa Batu Jongjong, Kecamatan Bahorok, Kabupaten Langkat Muhammad Khadry; Christina Indriani Sianipar
Proceedings International Conference on Marine Tourism and Hospitality Studies Vol. 1 No. 1 (2024): Proceedings International Conference on Marine Tourism and Hospitality Studies
Publisher : Politeknik Pariwisata Makassar

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33649/iconmths.v1i1.372

Abstract

The existence of ecotourism in Desa Batu Jongjong, Kecamatan Bahorok, can be an opportunity for the village community. However, the management of ecotourism, especially in Desa Batu Jongjong, Kabupaten Langkat, has not fully provided benefits in terms of economy, ecology, and socio-culture. The issues prompting this research include the lack of human resources in the tourism sector, unclear regulations, and management models for tourist attractions. This is evident from the limited active involvement of the community in tourism activities. The main goal of this study is to develop a community-based ecotourism management model. This research uses a qualitative method with descriptive analysis, SWOT matrix, and the formulation of IFAS, EFAS, and internal and external matrices. Data collection was carried out through interviews, surveys, and field observations, involving selected stakeholders as informants. The SWOT analysis shows that ecotourism management in Desa Batu Jongjong has a total internal factor score of 3.34 and an external factor score of 3.31, placing Desa Batu Jongjong in cell 1, which means it is very strong. In this position, strategies such as market penetration, market development, management, and product development can be applied. Therefore, the model to be implemented includes enhancing promotional content, establishing and strengthening ecotourism institutions, actively involving visitors in management, increasing community involvement, developing integrated tourism packages, improving facilities and infrastructure, creating new tourist attractions, and enhancing community empowerment. By implementing these strategic measures, community-based ecotourism management in Desa Batu Jongjong can be further optimized, supporting sustainable tourism, and providing significant economic, social, and environmental benefits for the local community.
Development of a Prototype Website For the Lake Toba Authority Planning Agency Based on the Ictrt Model (Information, Communication, Transaction, Relationship, and Technical-Merit) Nency Ayu Wandira; Hasan Sobirin; Wahyu Dito Galih Indharto; Ade Subardi Darus; Mosanda Tampubolon; Elisabeth Ayu Ningsih Hutabarat
Proceedings International Conference on Marine Tourism and Hospitality Studies Vol. 1 No. 1 (2024): Proceedings International Conference on Marine Tourism and Hospitality Studies
Publisher : Politeknik Pariwisata Makassar

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33649/iconmths.v1i1.373

Abstract

The purpose of this study was to determine the development of a prototype of the Lake Toba Planning Authority website based on the ICTRT model. This research method is descriptive qualitative. The location of the study is on the BPODT website, Toba Caldera, North Sumatra Province. The research period is June-July 2024. The data sources in this study use primary and secondary data. Primary data was obtained from observations on the BPODT website link. Secondary data was obtained from books, journals, and previous research. Data collection techniques in this study were observation and literature review. The data analysis technique in this study used the ICTRT model which was then carried out by data reduction, data presentation, and drawing conclusions. The results of the study stated that the development of the BPODT website was carried out to make it easier for users to make the website user friendly. The development of the BPODT website was carried out in the information and communication dimensions such as photo galleries, creating travel tips, creating destination facts, and adding information via email. The development of this website was carried out as a short link that makes it easy for users to get information quickly and accurately.
Development Strategy of Jumog Waterfall as a Tourist Attraction in Karanganyar Regency, Central Java Rahmawati Rahmawati; Hanugrah Kristiono Liestiandre; Matius Tinna Sarira; Hastuti Nurhayati; Faradila Anggun Surya Rini
Proceedings International Conference on Marine Tourism and Hospitality Studies Vol. 1 No. 1 (2024): Proceedings International Conference on Marine Tourism and Hospitality Studies
Publisher : Politeknik Pariwisata Makassar

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33649/iconmths.v1i1.374

Abstract

This study focuses on the development strategies of Jumog Waterfall as a tourist attraction in Berjo Village, Ngargoyoso District, Karanganyar Regency, Central Java. Known as the "Lost Paradise," Jumog Waterfall offers a unique natural appeal with its pristine water sourced directly from Mount Lawu. The main objectives of this research are to identify the tourism potential of the waterfall, analyze the challenges faced by the local community in developing the site, and propose strategies for sustainable development. The research employs a qualitative approach, incorporating observational studies and semi-structured interviews with various stakeholders, including local residents, tourism managers, and visitors. The findings reveal that Jumog Waterfall possesses significant tourism potential due to its natural beauty, accessible facilities, and the active involvement of the local community. However, the development of this site is hindered by issues such as land ownership disputes, insufficient government support in training local entrepreneurs, and a lack of distinctive local products that could enhance the tourist experience. The study suggests that collaboration between the local government and the community is crucial to overcoming these challenges. Recommended strategies include improving infrastructure, offering training programs for local businesses, enhancing promotional efforts through digital platforms, and developing unique local products that reflect the cultural heritage of the area. This research contributes to the broader discourse on sustainable tourism development in rural areas and underscores the importance of community participation in managing and preserving natural attractions. The findings are expected to inform policymakers and stakeholders involved in the tourism sector, ultimately fostering economic growth and improving the quality of life for the residents of Berjo Village.
Modeling Marine Tourism from the Perspective of Sustainable Tourism in Serangan Tourism Village Rizki Sumardani; I Gede Wiramatika; Fenny Sengkey; Rosvita Flaviana Osin; I Wayan Agus Anggayana; I Madw Weda Satia Nagara
Proceedings International Conference on Marine Tourism and Hospitality Studies Vol. 1 No. 1 (2024): Proceedings International Conference on Marine Tourism and Hospitality Studies
Publisher : Politeknik Pariwisata Makassar

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33649/iconmths.v1i1.375

Abstract

The study of marine tourism in Serangan Tourism Village from the perspective of sustainable tourism is very important. Still, it faces pressure from tourism development that can threaten environmental sustainability and the welfare of local communities with increasing tourist visits. As for the theoretical basis in this study using sustainable tourism, the method in this study uses qualitative research methods, the research location of the research was carried out in the tourist village of Serangan Bali, the method of collecting data in this study by conducting observations, interviews, and documentation, and data analysis in this study using qualitative descriptive with the help of Nvivo 12 software. The results of this study show that in the economic aspect, the business of making environmentally friendly souvenirs is one example of a business such as woven bags from palm leaves, jewelry from shells, and handicrafts from bamboo. Socio-cultural aspects unique traditions and cultures can be introduced to tourists, thus broadening the community's horizons and benefiting from new ideas and practices that can improve the quality of life and strengthen social relationships between communities and tourists visiting Serangan Tourism Village. The environmental aspect of increased education and environmental awareness is very important. Constant efforts are to educate tourists and the local community about saving energy and reducing waste. Therefore, the village is not only a beautiful tourist destination but also an example of sustainable tourism development that considers environmental sustainability a top priority in reducing the various potential negative impacts of tourism on the environment.
Bicycle Tourism Development Model to Increase Community Income in Tourism Villages the Case of Burai Ecotourism Village, Ogan Ilir Regency Muhammad Iqbal Djohan; Sulastri Sulastri; Marlina Widiyanti; Abdul Rahman
Proceedings International Conference on Marine Tourism and Hospitality Studies Vol. 1 No. 1 (2024): Proceedings International Conference on Marine Tourism and Hospitality Studies
Publisher : Politeknik Pariwisata Makassar

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33649/iconmths.v1i1.376

Abstract

Sports tourism is booming today fueled by the increasing awareness of health and fitness around the world, resulting in a wide array of sporting events and outdoor recreational activities. One of them is Bicycle tourism, which is developing into one of the increasingly recognized tourist activities. Although it is well-known globally, it has not been packaged well in tourist villages, this potential has not been adequately utilized by the people of tourism villages, furthermore, the completeness of data on the potential of tourism products is also an obstacle to the development of Bicycle tourism product models. This research aims to develop bicycle tourism itinerary products based on tourism village potential prepared with local communities in the Burai tourism village. This research uses a combination method or mixed method with a sequential explanatory design, while the data analysis used is the Miles and Huberman model steps which are interactive, namely, data collection, data reduction, data display, and conclusion. Then the population is tourists visiting tourist villages and the resource persons/informants are: (1) Community Drivers of the tourism sector; (2) Local authorities; and (3) tourists. Data was obtained quantitatively and sampled using the Random Sampling technique. The result of this research is the creation of a light-category and medium-category Bicycle tourism development model and becomes a packaging solution for tourist bicycle products in tourist villages that increase people's income in tourist villages. This research contributes to the form of diversification of tourism products in tourism villages, so that natural tourism attractions, cultural tourism and artificial tourism can collaborate into products that have been made so that the community and further research can be developed on the potential absorption of informal labour that may arise based on needs found in the field.
Review of Sailing Tour Package at PT. Manumadi Wisata Labuan Bajo Nabila Azzahra Hakim; Rahmawati Rahmawati; Hamsu Hanafi
Proceedings International Conference on Marine Tourism and Hospitality Studies Vol. 1 No. 1 (2024): Proceedings International Conference on Marine Tourism and Hospitality Studies
Publisher : Politeknik Pariwisata Makassar

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33649/iconmths.v1i1.377

Abstract

This study aims: (1) To find out how the process off designing a sailing tour package at PT. Manumadi Wisata Labuan Bajo and. (2) To find out the pricing process for sailing tour packages at PT. Manumadi Wisata Labuan Bajo Tourism.. Data collection from this study was taken by the following techniques: interviews and documentation and data analysis was carried out by qualitative descriptive and drawing conclusions. In this case the author reviews the sailing tour package at PT. Manumadi Wisata Labuan Bajo, because the author sees the potential of Labuan Bajo as a one of superior tourist destination in Indonesia which has recently become a popular tourist spot that has a selling point for making tour packages so that the author was interesting in raising the title. “Review of Sailing Tour Packages at PT. Labuan Bajo Tourism Manumadi”. A tour package review, is a review of the making a tour package from the process of designing a tour package to the fixed price of a tour package to a tour package that is ready to be marketed. however, in the manufacturing process of course there are obstacles and defiance before it becomes a ready to sell tour package, so it is necessary to innovate by combining tourist attraction that is a sailing tour and a tourist attraction on land. Then it is necessary to lower the mark up a little and negotiate with various parties so that it becomes an inexpensive or affordable tour package and becomes a ready to sell tour package that is competitive for other agents.
A Quantitative Study on Culinary Tourism: The Effect of Service Quality on Purchase Decision Through Trust and Word of Mouth Andika Isma; Andi Naila Quin Azisah Alisyahbana; Rahmawati Rahmawati; Rachmawati Kadir
Proceedings International Conference on Marine Tourism and Hospitality Studies Vol. 1 No. 1 (2024): Proceedings International Conference on Marine Tourism and Hospitality Studies
Publisher : Politeknik Pariwisata Makassar

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33649/iconmths.v1i1.378

Abstract

This study aims to investigate the effect of service quality on purchasing decisions on culinary tourism, by considering the role of Trust and Word of Mouth as mediating variables. This study uses a quantitative approach of descriptive research and explanatory research that describes the relationship between variables with a population of all visitors to Makassar City's typical restaurants or stalls which are the main destinations for culinary tourism. Data analysis in this study PLS-SEM Warp Analysis and Sobel Test. The results showed that: 1) Directly Service Quality, Trust, Word of Mouth have a significant effect on Purchase Decision. 2) Indirectly Service Quality, Trust, Word of Mouth have a significant effect on Entreprenurial Intention. Based on the results of this study, it is known that consumers feel that joining a community or group can fulfill the information needs needed related to culinary tourism, then with the spread of word of mouth and good trust, it will increase the reputation of a place of Makassar City Restaurant or Warung which is the target of culinary tourists so that it needs to be given more attention in terms of service quality.

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