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Aminullah
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Ganec Swara
Published by Yayasan Al-Amin Qalbu
ISSN : -     EISSN : 26158116     DOI : https://doi.org/10.59896/gara.v20i3
Core Subject :
Ganec Swara (p-ISSN : 1978 – 0125, e-ISSN: 2615-8116) merupakan wadah bagi para peneliti, akademisi dan praktisi untuk mempublikasikan karya ilmiah dalam berbagai bidang ilmu Humaniora (Hukum, Sejarah, Budaya, Sastra dan Bahasa), Ilmu Sosial (Manejemen, Ekonomi, Pendidikan, Politik, Pemerintahan, Komunikasi), Ilmu Saintek (MIPA, Pertanian, Perikanan, Peternakan, Teknik, Teknologi). Jurnal diterbitkan oleh Yayasan Al-Amin Qalbu setiap bulan Maret, Juni, September dan Desember.. Jurnal diterbitkan oleh Yayasan Al-Amin Qalbu setiap bulan Maret, Juni, September dan Desember.
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Articles 313 Documents
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PENGARUH ELECTRONIC WORD OF MOUTH (e-WOM) PADA ONLINE TRAVEL AGENT BOOKING.COM DAN BRAND IMAGE TERHADAP KEPUTUSAN MENGINAP DI THE ONE LEGIAN: The Effect of Electronic Word of Mouth (e-WOM) on Online Travel Agencies Booking.com and Brand Image on The Decision to Stay at The ONE Legian Kiki Hermalia Putri; Nyoman Indah Kusuma Dewi; Ni Wayan Sukartini
Ganec Swara Vol. 19 No. 3 (2025): September 2025
Publisher : Yayasan Al-Amin Qalbu

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59896/gara.v19i3.350

Abstract

This study aims to determine the partial or simultaneous effects of brand image (X2) and electronic word of mouth (X1) on the decision to stay (Y). The ONE Legian is where the study takes place. With 99 respondents in the sample, the study’s subjects are the 7,818 visitors who made bookings through Booking.com at The ONE Legian between January and December 2024. The statistical analysis methods employed include the validity test, realibility test, classical assumption test, multiple linear regression analysis, determination coefficient test, F test, t test. According to the findings of this research, electronic word of mouth and brand image both have a significant positive impact on the choice to stay, while electronic word of mouth has a significant positive impact on the decision to stay. The researcher can only advise that The ONE Legian should strive to consistenly deliver a high quality or enjoyable experience for visitors by offering the finest service possible as this will increase the number of favorable evaluations and allay any concerns that guests may have as a result of bad reviews
PENGARUH LINGKUNGAN KERJA, JOB INSECURITY, BEBAN KERJA TERHADAP STRES KERJA KARYAWAN RAMAYANA SUITES & RESORT: Examining the Role of Work Environment, Job Insecurity, and Workload in Employee Stress at Ramayana Suites & Resort I Komang Mahayana Putra; Komang Ayu Trian Dewi; Gede Sedana Wibawa Yasa
Ganec Swara Vol. 19 No. 3 (2025): September 2025
Publisher : Yayasan Al-Amin Qalbu

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59896/gara.v19i3.351

Abstract

This study aims to analyze the influence of work environment, job insecurity, and workload on employee work stress at Ramayana Suites & Resort Kuta Badung. The research adopts a quantitative approach using a survey method by distributing questionnaires to 67 employees, selected through proportional stratified random sampling. The data were analyzed using multiple linear regression. The results show that work environment variable has a negative and significant effect on work stress, indicating that a more conducive work environment can reduce employee stress levels. Job insecurity has a positive and significant effect on work stress, suggesting that the higher the job uncertainty, the greater the level of stress experienced by employees. Workload also has a positive and significant impact on work stress, showing that an increase in workload directly contributes to higher employee stress levels. The theoretical implication of this study enriches the references in the field of human resource management, particularly regarding the factors contributing to work stress. Practically, the findings provide a foundation for the management of Ramayana Suites & Resort to formulate more effective human resource strategies, including creating a healthier work environment, improving job security, and adjusting workloads to align with employee capacity.
ANALISIS PERCEIVED ORGANIZATIONAL SUPPORT DAN CAREER GROWTH TERHADAP TURNOVER INTENTION DI PT. MOLADIN FINANCE JAKARTA: Analysis of Perceived Organizational Support and Carreer Development on Intention to Resign at PT. Moladin Finance Jakarta Belinda Triana Romaito Situmorang; I Wayan Siwantara; I Putu Yoga Laksana
Ganec Swara Vol. 19 No. 3 (2025): September 2025
Publisher : Yayasan Al-Amin Qalbu

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59896/gara.v19i3.352

Abstract

The desire of employees to leave the company or turnover intention is a major challenge in human resource management. High turnover intention within an organization can negatively impact the company's stability and productivity. This study targets to inspect the effect of perceived organizational support and career growth on turnover intention among employees of PT. Moladin Finance in Jakarta, using a probability sampling method, namely simple random sampling. In this study, the total sample used was 97 employees. To analyze the data, this study applied the classical assumption test technique, correlation test, multiple linear regression analysis, coefficient of determination, as well as t-test and f-test, assisted by the SPSS program. The results revealed that perceived organizational support at PT. Moladin Finance Jakarta has a significant negative effect on employee turnover intention, as observed from the results of the t-test with a significance value of 0.001. Conversely, career growth also possesses a negative and significant effect on employee turnover intention, with the results of the t-test showing the same significance value of 0.001. Perceived organizational support and career growth showed a simultaneous influence, as observed in the coefficient of determination (R²) of 0.363, or 36.3%. This finding suggests that the higher employees' perceptions of organizational support and career development opportunities, the lower their intention to leave the company.
OPTIMALISASI PENGGUNAAN APLIKASI PLN MOBILE UNTUK MENINGKATKAN KEPUASAN PELANGGAN TERHADAP PELAYANAN KELISTRIKAN PADA PT. PLN UNIT INDUK DISTRIBUSI BALI: Optimizing the Use of the PLN Mobile Application To Increase Customer Satisfaction With Electricity Services at PT. PLN Bali Main Distribution Unit Sang Ayu Made Cintika Yadnya; Kadek Cahya Dewi; Leni Anggraini Susanti
Ganec Swara Vol. 19 No. 3 (2025): September 2025
Publisher : Yayasan Al-Amin Qalbu

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59896/gara.v19i3.356

Abstract

Technological advances have brought various innovations that simplify daily life, including electricity services. PT PLN (Persero) responded to this by developing the PLN Mobile application to improve customer satisfaction, particularly at PT PLN Bali Distribution Unit. This study aims to identify factors that hinder the performance of PLN Mobile, analyze the impact of its use on efforts to improve customer satisfaction, and formulate service optimization strategies. The study was conducted over six months in the commerce subsection of customer service using descriptive and qualitative descriptive statistical analysis methods. Data collection techniques included observation, interviews, documentation, and questionnaire distribution. Assessments were conducted on four indicators of PLN Mobile usage and four indicators of customer satisfaction. The results indicate that although the service is generally running well, there are still several indicators that are not optimal due to recurring internal and external constraints. Therefore, it is recommended to collect feedback from users to improve service quality. Optimization efforts are carried out by considering the needs, desires, expectations, and perceptions of users to align with the company's goals, vision, and mission.
ANALISIS KEMANFAATAN DAN KETERSEDIAAN FITUR LAYANAN TERHADAP MINAT PENGGUNAAN BPD MOBILE BANKING (STUDI KASUS DI BANK BPD BALI KANTOR CABANG TABANAN): Analysis of The Benefits and Availability of Service Features on User Interest in BPD Mobile Banking (Case Study at Bank BPD Bali Tabanan Branch) Dewa Ayu Kadek Tiara Cahya Putri; I Gusti Ngurah Sanjaya; I Made Widiantara
Ganec Swara Vol. 19 No. 3 (2025): September 2025
Publisher : Yayasan Al-Amin Qalbu

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59896/gara.v19i3.357

Abstract

The target of this study is to discover the impact of service usability and feature availability of BPD Mobile Banking services, both separately and simultaneously, on user interest. This study was conducted at Bank BPD Bali, Tabanan Branch. The study population consisted of all customers who use BPD mobile banking at Bank BPD Bali, Tabanan Branch, with a research sample of 100 respondents. The analysis methods utilized involving Validity Test, Reliability Test, Classical Assumption Test, Multiple Linear Regression Analysis, Correlation Analysis, Coefficient of Determination Test, F Test, also t Test. The results of the study stipulate that service usability possesses a significant positive influence on user interest, while the availability of service features also shows a significant positive influence on user interest. Simultaneously, both service usability and feature availability possess a positive and significant impact on user interest. The researcher recommends that Bank BPD Bali, Tabanan Branch, continue to innovate in their mobile banking services, in order to increase transaction speed, add features needed by users, support various financial activities, and always provide complete and useful features to strengthen their position compared to competitors.
STRATEGI PROMOSI SOSIAL MEDIA DALAM PENGEMBANGAN PANTAI MELASTI SEBAGAI DESTINASI PARIWISATA DI DESA UNGASAN: Social Media Promotion Strategy In Developing Melasti Beach As A Tourism Destination In Ungasan Village Kadek Vradeshtia Ladia Sambhawitasya; I Putu Yoga Laksana; Muhammad Panji Mahardika
Ganec Swara Vol. 19 No. 3 (2025): September 2025
Publisher : Yayasan Al-Amin Qalbu

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59896/gara.v19i3.360

Abstract

Melasti Beach is a tourism destination located in Ungasan Village, which has a lot of potential to be developed with social media marketing strategies. The purpose of this study is to study and analyze social media promotion methods to increase the visibility and attractiveness of Melasti Beach. The research method uses the SWOT analysis method and the 7P marketing mix strategy, interviews, observations, and questionnaires. The results of the study indicate that social media plays a positive role in increasing the attractiveness of Melasti Beach, by using platforms such as Instagram and Facebook to highlight the natural beauty, local traditions, and facilities offered, the involvement of local communities in promotions is also an important aspect because it is in line with the Tri Hita Karana concept. Thus, the implementation of Tri Hita Karana becomes an indicator of strong strategic strength in forming the competitive advantage of tourist destinations.
PENGARUH CITRA MEREK, HARGA, FITUR PRODUK, DAN GAYA HIDUP TERHADAP KEPUTUSAN PEMBELIAN SMARTPHONE SAMSUNG DI KOTA BIMA: The Influence Of Brand Image, Price, Product Features, And Lifestyle On Samsung Smartphone Purchase Decisions In Bima City Salsa Ariani; Ita Purnama
Ganec Swara Vol. 19 No. 3 (2025): September 2025
Publisher : Yayasan Al-Amin Qalbu

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59896/gara.v19i3.361

Abstract

This study aims to analyze the influence of brand image, price, product features, and lifestyle on purchasing decisions for Samsung smartphones in Bima City. The background of this research stems from the increasing use of smartphones as a primary necessity in modern society and the intensifying competition among smartphone brands. Samsung, as a well-known brand, faces challenges in maintaining its brand image, adjusting its pricing, and delivering feature quality that aligns with the evolving lifestyles of consumers. This research adopts a quantitative approach with an associative method. Data were collected through the distribution of questionnaires to 96 respondents selected using purposive sampling. The data analysis technique employed was multiple linear regression using SPSS version 25. The results show that, partially, product features and lifestyle have a significant influence on purchasing decisions for Samsung smartphones. Meanwhile, brand image and price do not have a significant effect. However, simultaneously, all four variables—brand image, price, product features, and lifestyle—have a significant effect on purchasing decisions. The coefficient of determination (R²) is 80.2%, indicating that 80.2% of the variation in purchasing decisions can be explained by the four independent variables studied, while the remaining 19.8% is influenced by other factors not included in this model. These findings imply that Samsung should prioritize enhancing product features and aligning them with consumers' lifestyle preferences to improve purchase decisions and remain competitive in the market.
ANALISIS MUTASI DAN PROMOSI JABATAN TERHADAP KINERJA KARYAWAN DI VILLA TAMAN DHARMAWANGSA SUITES: Analysis Of Job Mutation And Promotion On Employee Performance At Villa Taman Dharmawangsa Suites A.A.Istri Diva Shely Aulia; I Made Widiantara; Lily Marheni
Ganec Swara Vol. 19 No. 3 (2025): September 2025
Publisher : Yayasan Al-Amin Qalbu

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59896/gara.v19i3.362

Abstract

In the implementation of the program of mutation and promotion of increasing positions has not significantly explained the increase in employee performance due to the trend of decreasing standard of performance in a certain period. From this phenomenon a purpose arose to test the role of mutation and promotion of positions to employee performance at Villa Taman Dharmawangsa Suites. The population used was all 66 staff through a calculation range with a likert scale containing 30 items then the data acquired were examide with SPSS statistical utility. Multiple linear regression analysis techniques, determination (R square) and preliminary assumption inspection resulted in that the mutation and promotion variables was significantly and positively associated in terms of partial and simultanly. The magnitude of the contribution of variables X1 and X2 to Y seen from the results of the Coefficient of determination test was 83.4%.
KAJIAN KESETIMBANGAN AIR DAN EVALUASI POLA TANAM PADA DAERAH IRIGASI MEDAS: Water Balance Analysis and Cropping Pattern Evaluation in Medas Irrigation Area Humairo Saidah; Salehudin Salehudin; Utami Meiliani Putri
Ganec Swara Vol. 19 No. 3 (2025): September 2025
Publisher : Yayasan Al-Amin Qalbu

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59896/gara.v19i3.364

Abstract

Water balance refers to the analysis of water inputs and outputs at a specific location over a defined period of time. This study aims to provide an overview of the water balance in the Medas Irrigation Area with respect to the existing cropping pattern practiced by the community, namely Paddy–Paddy–Palawija. The research employed a quantitative descriptive method, applying the FAO Modified Penman method to estimate potential evapotranspiration and a simple water balance approach for the water balance analysis for any hydrological condition. The results indicate that the Medas Irrigation Area faces a high risk of water shortage in dry years, with almost all months experiencing a deficit except December. In normal years, the risk is classified as moderate, with deficits occurring during the dry season (May–October). In contrast, in wet years, there is no risk of failure, as all months show a surplus.
PENGARUH KEPEMIMPINAN DAN LINGKUNGAN KERJA TERHADAP KEPUASAN KERJA DAN KINERJA APARATUR DESA DI DESA BAKAS KECAMATAN BANJARANGKAN KABUPATEN KLUNGKUNG: The Effect of Leadership and Work Environment on Job Satisfaction and Performance of Village Officials in Bakas Village, Banjarangkan District, Klungkung Regency Kadek Dwi Permana Putra; Ni Ketut Dewi Irwanti; Ni Luh Putu Agustini Karta
Ganec Swara Vol. 19 No. 3 (2025): September 2025
Publisher : Yayasan Al-Amin Qalbu

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59896/gara.v19i3.365

Abstract

This study aims to analyze the influence of leadership and work environment on job satisfaction and performance of village apparatus, with job satisfaction serving as a mediating variable, in Bakas Village, Banjarangkan Sub-district, Klungkung Regency. The background of this research stems from the challenges of suboptimal performance among village officials, which are suspected to be influenced by ineffective leadership styles and less supportive working conditions. A quantitative approach was employed using a saturated sampling technique, involving all 64 village officials as respondents. Data analysis techniques included multiple linear regression and the Sobel test to examine mediation effects. The results indicate that leadership and work environment significantly affect both job satisfaction and employee performance. Furthermore, job satisfaction is proven to mediate the influence of leadership and work environment on performance. These findings suggest that enhancing participative leadership and improving a conducive work environment can positively impact the satisfaction and performance of village officials in delivering public services.

Page 13 of 32 | Total Record : 313

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