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Contact Name
Hary Hermawan
Contact Email
haryhermawan8@gmail.com
Phone
+62274-485115
Journal Mail Official
jurnalmediawisata@gmail.com
Editorial Address
SEKOLAH TINGGI PARIWISATA AMPTA YOGYAKARTA Jalan Laksda Adisucipto Km.6, Yogyakarta, Indonesia Telp. (0274) 485115 Email 1: jurnalmediawisata@gmail.com Email 2: lp2m@ampta.ac.id
Location
Kota yogyakarta,
Daerah istimewa yogyakarta
INDONESIA
Media Wisata
ISSN : 16935969     EISSN : 26858436     DOI : https://doi.org/10.36276/mws
Media Wisata (ISSN: 1693-5969) (EISSN: 2685-8436) published twice a year on May and November by Sekolah Tinggi Pariwisata AMPTA Yogyakarta, Indonesia. Media Wisata has been accredited by the Ministry of Technology Research and Higher Education of the Republic of Indonesia. The publication of this journal is a scientific journal in the field of tourism studies. The manuscript can be research papers, review articles, and conceptual, technical and methodological papers on all aspects, including research findings, experimental design, analysis, and recent application in tour and travel studies. The scope of these areas includes tourism; Community Based Tourism (CBT); hospitality; hotels; tourism marketing; tourism management; travel industry; rural tourism; culture and heritage tourism
Articles 527 Documents
Pengaruh Perilaku Berfoto di Obyek Wisata terhadap Kebahagiaan Wisatawan Setyo Hastuti, Saptin Dwi Dwi
JURNAL MEDIA WISATA: Wahana Informasi Pariwisata Vol 15, No 2 (2017)
Publisher : Sekolah Tinggi Pariwisata AMPTA

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36276/mws.v15i2.291

Abstract

In these recent years, the prospect of photography is increasing. It also influences tourism industry. Photography also has important role in the development of tourism industry. This research aims to investigate (1) the factors influencing tourist’s behavior in taking photo, (2) the activities after taking photo, (3) and the influence of tourist’s behavior in taking photo towards their happiness. This research was a survey research. The locations of this research were in Malioboro, Hutan Pinus, Tebing Breksi, Kalibiru, and Gunung Api Purba Nglanggeran. The population comprised the visitors of those places. The sample was taken by applying sample non probability technique due to the unavailable visit data. The sample for each place was 80. Thus, the whole sample was 400. The survey was conducted on April – May 2017. The data were collected through questionnaire. The data were analysed by applying descriptive statistics and crosstab in the SPSS 16. The result of the research shows that the factors influencing the tourists’ photo behavior are the scenery or background of the place, the condition and completeness of facilities, the provided photo spot, the photo activity, and the access post photo. Furthermore, the result also shows that the activities after taking photo were the speed of publishing the photo, the editing, dan publishing photo in instagram. Last, the tourist’s taking photo behavior influencing the happiness were because of the reason of taking photo, taking photo at different spot, taking many photos, and the quality of the photo.
Trend Wisata Kuliner melalui Olahan Produk Pasta Setyo Budi Santoso, Agus Wibowo; Stivana, Oriza Ayu
JURNAL MEDIA WISATA: Wahana Informasi Pariwisata Vol 17, No 1 (2019)
Publisher : Sekolah Tinggi Pariwisata AMPTA

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36276/mws.v17i1.277

Abstract

Pasta has been the most popular foreign food among food lovers in Yogyakarta. This food mostly founded in Steak restaurant. Javanese noodle resstaurant, etc. Because of its popularity towards culinary entrepreneur, they try to combine the making of main composition of pasta that is halal-guaranted for the lovers.This writing is based on the experiment of main compotition of pasta . Pasta that is made from wheat flouris combined with Belitung caladium flour (Xanthosomasagittifolium). This experiment is did in 5 combinations as a sample experiment and each is rated in color, taste, aroma, and texture.The aim of this experiment is to find the most ideal combination for pasta based on its color, taste, aroma, and texture. As the result of this experiment, in the color aspect, the first and the fourth combination is different. The taste aspect contains differences among the first, third, and fourth combination, so do the aroma aspect and the texture aspect.It based on probability value of 95% or critical level of 0,05 in examining hypotheses. If probability value is less than 0, 05, it is said there is a significant difference. The table tells the color of first combination is different from forth combination. The smell of first combination is different from third and forth combination. The texture of first combination is different from third and forth combination.There is no different combination of 25% caladium flour. It shows pasta which is made by combination 25% of Belitung caladium flour has highest probability value from any compositions and all aspect. Probability value is higher than 0,05. It means pasta which is made by combining 25% of Belitung wheat flour has highest quality or highest significance value. The final experiment is combining 25% caladium flour and 75% shows close smell, taste, and pasty color. However, this color is more interesting to the respondents than other combination. It also has close texture to original
Persepsi Wisatawan Lokal terhadap Citra Kotagede Sebagai Destinasi Wisata Noviastuti, Nina; Februandari, Asmarani
JURNAL MEDIA WISATA: Wahana Informasi Pariwisata Vol 15, No 2 (2017)
Publisher : Sekolah Tinggi Pariwisata AMPTA

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36276/mws.v15i2.296

Abstract

Kotagede is one of heritage area in Yogyakarta that has many historical value and plays an important role for the existence of Yogyakarta nowadays. As a former capital of Mataram Islam Kingdom, this area has several historical and archeological sites, such as royal cemetery complex, the ruin of the fort, and other relics. Kotagede also has 170 heritage buildings that has been built around 1700’s until 1930’s. Kotagede also known from its silver industry. Based on Kotagede’s potentials, the government of Yogyakarta enacts this area as heritage area and becoming one of tourism destination in Yogyakarta. But the development of Kota Gede as tourism destination is still not optimal. Nowadays, Kotagede is more famous as silver industry area than as tourist destination. This research aims at determining destination image of Kotagede as tourism destination. This research use qualitative and quantitative method. The result showed the perception of local tourist on Kotagede’s destination image.
Pengaruh Orientasi Pasar, Konsumen, Merek, dan Inovasi Layanan terhadap Kinerja UMKM di Yogyakarta Hasan, Ali
JURNAL MEDIA WISATA: Wahana Informasi Pariwisata Vol 17, No 1 (2019)
Publisher : Sekolah Tinggi Pariwisata AMPTA

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36276/mws.v17i1.270

Abstract

This study seeks to assess the relationship between Micro, Small and Medium Enterprises (MSME) firm performance and market orientation, customer orientation, brand orientation and service innovation in develop for all business. In past, very few studies have focused on the effect of marketing related variables on MSMEs. This study aspires to put some insight on this. Data were collected from creative industry MSME business firm entrepreneurs located in Yogyakarta, A total of 91 MSME entrepreneurs were surveyed in the study through adopting tested survey questionnaires from the past literature. Correlation and regression analysis were used to test the hypotheses. Result indicates that market orientation, customer orientation, brand orientation and service innovation have a positive direct influence on MSME performance.
Strategi Pengembangan Sentra Batik Plalangan Menuju Desa Wisata Hendriyati, Lutfi; Krestanto, Hery
JURNAL MEDIA WISATA: Wahana Informasi Pariwisata Vol 17, No 2 (2019): Media Wisata
Publisher : Sekolah Tinggi Pariwisata AMPTA

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36276/mws.v17i2.309

Abstract

The tourism village is a rural area that has some special characteristics that are worthy of being a tourist destination.The purpose of this study is to explain and describe the potential of the Plalangan Batik Center in preparing itself for the Tourism village, the strengths and weaknesses of the plalangan village to become a tourist village, and the Plalangan Batik Center Strategy, Sleman Yogyakarta to be developed into one of the tourist village attractions in Yogyakarta. The conclusion of this study is that the people in the village of Plalangan try to improve their ability and quality in realizing the Plalangan batik center as a tourist villageespecially the quality of Human Resources. Large community support is one of the main capital in realizing rural tourism.
Analisis Destination Branding Kawasan Wisata Taman Sari melalui Metode Importance Performance Analysis Irawati, Novi; Priyanto, Sabda Elisa; Kristiutami, Yuliana Pinaringsih
JURNAL MEDIA WISATA: Wahana Informasi Pariwisata Vol 17, No 2 (2019): Media Wisata
Publisher : Sekolah Tinggi Pariwisata AMPTA

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36276/mws.v17i2.299

Abstract

Taman Sari Tourism Marketing Strategy Through Destination branding has tourism potential through culture and historical value. With this potential, the government is managing tourism in order to be able to move the economy in Taman Sari. In realizing this vision, planning and strategy are needed, one of which is Destination Branding. Destination branding is used in every tourism site in the world and is able to make a good impact on the progress of tourism, for example are the Twin Towers in Malaysia, the Merlion Statue in Singapore, the Taj Mahal in India, etc. Destination branding has an important role to be able to increase the number of tourist visits. This study uses a qualitative approach, a qualitative approach is used in order to get complete information about tourism marketing strategies with Destination Branding. The results of this study found that the Destination branding strategy in Taman Sari is not planned systematically, so that Destination branding is only understood in a small way, that is only in the visualization aspect. So that tourism product development programs are not in accordance with the concept of Destination branding that has been made.
Model Pemasaran Produk Industri Kreatif Rumah Tangga di Kawasan Wisata Karst Rammang-Rammang Kabupaten Maros Sasmita, Anggun Sari; Hayati, Rafika; Achmadi, Nila Sartika
JURNAL MEDIA WISATA: Wahana Informasi Pariwisata Vol 17, No 2 (2019): Media Wisata
Publisher : Sekolah Tinggi Pariwisata AMPTA

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36276/mws.v17i2.307

Abstract

Creative industry has the potential to develop in the Karst Tourism Area of Ramming-Ramang Regency, Maros Regency as an effect of the increase of the tourist visits in this area. This study aims to help find a model of creative industries marketing in the Rammang-Ramamng Karts Tourism Area, Maros Regency. This research use descriptive qualitative approach. Research data obtained through interviews and questionnaires. Data analysis was performed using the SWOT Analysis technique. Stages of research activities include the initial observation stage, data collection stage, preparing the marketing model stage, and marketing model socialization stage. The results of the study showed community around the tourism area need training and assistance in managing the creative industries using the 4P concept (product, place, price and promotion)
Membangun Imajinasi Wisatawan melalui Pengalaman Perjalanan di Kawasan Wisata Warisan Budaya Rista, Rista; Sinangjoyo, Nikasisus Jonet; Damasdino, Fian
JURNAL MEDIA WISATA: Wahana Informasi Pariwisata Vol 17, No 2 (2019): Media Wisata
Publisher : Sekolah Tinggi Pariwisata AMPTA

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36276/mws.v17i2.312

Abstract

This research aims to build the imagination of tourists through travel experiences in the cultural heritage tourism area. The author analyzes the imagination gained by tourists using seven factors: lodging and dining facilities, internal accessibility, nearby attractions, external accessibility, safety and emergency systems, on-site attractions and the provision of information services. Data collection by observation, interview, FGD, documentation, and literature study through descriptive qualitative data analysis. The results showed that the myth of the bathing pool was the most dominant in building the imagination of tourists and became the main reason for tourists visiting Tamansari. Generally tourists can imagine the myths conveyed by tour guides and tend to portray Tamansari as a beautiful place in the past. Travel experiences gained by tourists during a tour in Tamansari are myths, history, and activities at the location. The most dominant factors that build the imagination of tourists through travel experience are (1) external accessibility (2) attraction factors in places where myths (3) nearby attractions
Pengaruh Iklim Komunikasi Organisasi dan Sistem Penghargaan terhadap Kinerja Karyawan Agasta, Hardikna
JURNAL MEDIA WISATA: Wahana Informasi Pariwisata Vol 17, No 2 (2019): Media Wisata
Publisher : Sekolah Tinggi Pariwisata AMPTA

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36276/mws.v17i2.301

Abstract

The development of the tourism industry in Surabaya has also made the hotel industry grow. The performance of hotel employees in providing services contributes to the development of the tourism industry in Surabaya. Papilio's Best Western Hotel was chosen as the research object because it was one of the best hotels in Surabaya, even in Indonesia according to the Director of National Hospitality. In addition, the Best Western Papilio Hotel has received various achievements from various online travel agents that are rarely obtained by other hotels. This achievement is the result of employee performance. Whether or not the employee's performance is influenced by several factors including the communication climate and reward system. The organizational communication climate and reward system contribute greatly to the success and performance of the organization. By knowing that the organizational communication climate and reward system affect employee performance, organizations can improve communication and reward systems accordingly so as to improve the performance of employees. Therefore, the focus of this research is to explain the influence of the organizational communication climate and the system of rewards for the performance of employees of the Best Western Papilio Hotel Surabaya.The theory used in this study is the organization's internal communication theory, organizational communication climate, reward system, and performance. This study uses an explanative quantitative approach using the survey method. The survey was conducted by distributing questionnaires to 104 employees of the Best Western Papilio Hotel Surabaya. The results of this study show that simultaneously the communication climate and reward system have an influence on the performance of employees of the Best Western Papilio Hotel in Surabaya by 30.2% and the remaining 69.8% influenced by other factors not examined in this study
Peran Account Payable terhadap Kelancaran Pembayaran Tagihan Supplier di Pesonna Tugu Hotel Yogyakarta Riskiani, Nita; Putri, Emmita Devi Hari
JURNAL MEDIA WISATA: Wahana Informasi Pariwisata Vol 17, No 2 (2019): Media Wisata
Publisher : Sekolah Tinggi Pariwisata AMPTA

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36276/mws.v17i2.310

Abstract

The results of this study were to analyze the supplier bill payment process at Pesonna Tugu Hotel Yogyakarta, among others, suppliers exchanging receipts, making payment vouchers, sending memos, and overbooking processes. The process of paying supplier bills for obstacles includes suppliers being late in exchanging receipts, purchasing and receiving late submitting documents and not being complete, sending late memos and late overbooking processes. Accounts Payable overcome obstacles by contacting suppliers to immediately exchange receipts, remind purchasing and receiving to immediately deposit documents, process the sending of memos at the end of the month, and remind PT Pesonna Indonesia Jaya to immediately overbooking. The role and responsibility of account payable is very important in the process of payment of supplier bills, so that the account payable goes smoothly, then the account payable must establish good communication with suppliers, purchasing, and receiving.

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