Media Wisata
Media Wisata (ISSN: 1693-5969) (EISSN: 2685-8436) published twice a year on May and November by Sekolah Tinggi Pariwisata AMPTA Yogyakarta, Indonesia. Media Wisata has been accredited by the Ministry of Technology Research and Higher Education of the Republic of Indonesia. The publication of this journal is a scientific journal in the field of tourism studies. The manuscript can be research papers, review articles, and conceptual, technical and methodological papers on all aspects, including research findings, experimental design, analysis, and recent application in tour and travel studies. The scope of these areas includes tourism; Community Based Tourism (CBT); hospitality; hotels; tourism marketing; tourism management; travel industry; rural tourism; culture and heritage tourism
Articles
527 Documents
Pengelolaan Pariwisata Bahari berbasis Community-Based Tourism dalam Peningkatan Ekonomi Masyarakat Pesisir
Mamengko, Rullyana Puspitaningrum;
Kuntari, Erlina Daru
JURNAL MEDIA WISATA: Wahana Informasi Pariwisata Vol 18, No 1 (2020): Media Wisata
Publisher : Sekolah Tinggi Pariwisata AMPTA
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DOI: 10.36276/mws.v18i1.322
Tujuan dari penelitian ini adalah untuk mengetahui pentingnya pengelolaan pariwisata bahari berbasis pemberdayaan masyarakat (Community-Based Tourism) dalam meningkatkan pendapatan ekonomi masyarakat pesisir di wilayah pesisir Pantai Utara Jawa Tengah. Penelitian ini dibiayai oleh Direktorat Riset dan Pengabdian Masyarakat (DRPM) Kementerian Riset, Teknologi, dan Pendidikan Tinggi. Penelitian ini merupakan penelitian deskriptif kualitatif dengan prosedur penelitian yaitu tahap deskripsi, tahap reduksi, dan tahap seleksi. Lokasi penelitian di wilayah pesisir Pantai Utara Jawa Tengah dengan responden yang dipilih secara acak. Hasil penelitian yang diperoleh yaitu adanya multiplayer effect pelibatan masyarakat dalam pengelolaan pariwisata bahari di wilayah pesisir yang meliputi pendapatan masyarakat meningkat, terserapnya tenaga kerja lokal, terbukanya ruang usaha bagi masyarakat lokal, terpeliharanya lingkungan sekitar, dan perbaikan amenitas pendukung lainnya
Pengaruh Kualitas Harga Layanan dan Kepuasan terhadap Kesetiaan Usia Millenial Berkunjung ke Tempat Wisata
Alvianna, Stella;
Hidayatullah, Syarif
JURNAL MEDIA WISATA: Wahana Informasi Pariwisata Vol 18, No 1 (2020): Media Wisata
Publisher : Sekolah Tinggi Pariwisata AMPTA
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DOI: 10.36276/mws.v18i1.331
This study focuses on analyzing the effects of product quality, price and quality of information on customers loyalty with customers satisfaction as a mediator variable toward the tourist destinations of Wendit Tourism Park. All tourism Diploma Program students aged 15-34 years were the population in this study which 75 respondents were taken as a sample. The results revealed the quality of the product had no effect directly the sattisfaction of the customerrs of Wendit tourism, while the price affected directly the satisfaction of the customers of Wendit tourism, the quality of service directly affected the satisfaction of the customers of Wendit tourism, the quality of the product dirrectly affected the loyalty of Wendit tourism customers, the price had no effect Wendit tourism customer loyalty directly, the quality of service had no effect the loyalty of Wendit tourism customers directly and product quality indirectly affected the loyalty of Wendit tourism customers through customer satisfaction.
Media Wisata, Vol.18, No.1, 2019
Hermawan, Hary
JURNAL MEDIA WISATA: Wahana Informasi Pariwisata Vol 18, No 1 (2020): Media Wisata
Publisher : Sekolah Tinggi Pariwisata AMPTA
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DOI: 10.36276/mws.v18i1.336
Puji syukur kami panjatkan kepada kehadirat Allah SWT atas berkah dan rahmat-Nya. Ucapan terimakasih tidak lupa kami berikan kepada tim editor, mitra bestari, beserta seluruh author atas segala kontribusi yang diberikan sehingga Media Wisata dapat tetap eksis sampai saat ini. Terbitan edisi ini menghadirkan diskusi –diskusi menarik terkait tema pengembangan destinasi wisata, pariwisata berkelanjutan, pemasaran pariwisata, kajian pariwisata syariah, serta kajian pada indutri perhotelan. Akhir kata, semoga edisi ini mampu menjadi tambahan wawasan serta referensi dalam pengembangan keilmuan bagi pembaca.
Tren Virtual Hotel Operator (VHO) di Yogyakarta: Studi Kasus Hotel Oyo
Kusumawati, Fitri
JURNAL MEDIA WISATA: Wahana Informasi Pariwisata Vol 18, No 1 (2020): Media Wisata
Publisher : Sekolah Tinggi Pariwisata AMPTA
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DOI: 10.36276/mws.v18i1.334
This study aims to look at the trends of the OYO Hotel in Yogyakarta. This research is qualitative research with a case study research design. Data collection techniques used were observation, interviews, and literature review. Whereas data analysis uses an interactive analysis model. The results showed that the trend of OYO hotels is increasingly developing in Yogyakarta in line with the trend of travelling with a minimal budget. factors affecting tourists in choosing OYO are: cheap room rates, the number of room promotions, quality and service according to standards, adequate facilities, ease of application-based reservations, and payment can be done at the hotel.
Smart Tourism: Aksentuasi Kesiapan Homestay di Kawasan Ekonomi Khusus Tanjung Lesung, Pandeglang-Banten
Hidayah, Nurdin;
Suherlan, Herlan
JURNAL MEDIA WISATA: Wahana Informasi Pariwisata Vol 18, No 1 (2020): Media Wisata
Publisher : Sekolah Tinggi Pariwisata AMPTA
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DOI: 10.36276/mws.v18i1.326
This study intends to obtain comprehensive information about Homestay facilities readiness within the Smart Tourism development framework in Tanjung Lesung Pandeglang, Banten. This study uses a qualitative research design with a phenomenographic approach. Data collection was carried out by interviewing existing stakeholders, observing homestays in the study area and studying documents related to the Homestay program and tourism digitizing. The results of the study show that 1) The homestay program within smart tourism framework in Tanjung Lesung is based on driving the economy and welfare of the host community; 2) Implementation of the homestay facilities development within smart tourism framework in Tanjung Lesung is carried out in four stages: conversion, renovation, revitalization, and new development; 3) The application of smart tourism in Tanjung Lesung is done with information technology through marketing programs such as online market places; Pokdarwis and 10 pilot tourism villages in the Indonesia Tourism Exchange Program (ITX).
The Challenge of Museum Brand Enhancement with Social Media in Yogyakarta Indonesia
Cornellia, Ayu Helena;
Priyambodo, Tri Kuntoro
JURNAL MEDIA WISATA: Wahana Informasi Pariwisata Vol 18, No 1 (2020): Media Wisata
Publisher : Sekolah Tinggi Pariwisata AMPTA
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DOI: 10.36276/mws.v18i1.329
Museum as heritage tourism has its own unique selling point. The succeed of the museum in some western countries has triggered museum development in developing countries including Indonesia. However, the number of visitors to the museum in Yogyakarta (Central Java) is not as high as other popular tourist attractions in the city. Previous study found some reasons underlying this condition which are lack of promotion, lack of infrastructure facilities and lack of human resources quality. This paper is aimed to find out the challenge of museum brand enhancement with the use of social media as it has a great role in promotion. Social Media strategy is investigated in MuseumSonobudoyo, Museum Pendidikan Indonesia UNY and Museum Gumuk PasirYogyakarta with qualitative descriptive approach. The result of the study found that the use of social media in the museum is not maximum because there is no person in charge of social media development, limited supporting tools and lack of political support.
Pengemasan Atraksi Wisata Susur Sungai Klegung dengan Menggunakan Pendekatan Potensi Wisata
Saputra, Arif Dwi
JURNAL MEDIA WISATA: Wahana Informasi Pariwisata Vol 18, No 1 (2020): Media Wisata
Publisher : Sekolah Tinggi Pariwisata AMPTA
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DOI: 10.36276/mws.v18i1.333
Community-based ecotourism development is an opportunity to develop tourism attractions that are almost unknown to tourists in general and will reduce the social-cultural impact for the community. The potential of Klegung river that forms the river flow and the natural wealth of its riverside ecosystem makes the community take the initiative to open tourism destinations to provide benefits both economically and for the sustainability of existing water resources. The research that has been conducted using a qualitative descriptive method aims to analyze the potential of human resources, culture, flora and fauna, and attractions in accordance with the characteristics of Padukuhan Klegung. Having known the potential, then made attractive and appropriate attraction packages. keywords are required for computerization. Research and abstract title search made easy with these keywords.
Pengaruh Lokasi dan Fasilitas terhadap Keputusan Berkunjung di Objek Wisata Goa Maria Tritis
Mulyantari, Enny;
Risangaji, Agustinus Tiko
JURNAL MEDIA WISATA: Wahana Informasi Pariwisata Vol 18, No 1 (2020): Media Wisata
Publisher : Sekolah Tinggi Pariwisata AMPTA
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DOI: 10.36276/mws.v18i1.327
Maria Tritis Cave is a holy place that has its uniqueness, a natural cave and has the beauty of stalagmites and stalagmites in it. This cave is located in the southern way, which is the way to get to some of the beaches in Gunungkidul. Besides being a beautiful cave, Maria Tritis Cave also has various supporting facilities for holy tours. Easy location and complete facilities will enhance the tourist’ decision to visit. The sampling technique was done by an accidental sampling of 100 archipelago tourists visiting tourists attraction of Maria Tritis Cave Gunungkidul. Methods of data collection use documentation and questionnaires, data analysis with instrument tests (validity and reliability tests), and partial or simultaneous our multiple regression analysis using SPPS for Windows version 16. The results showed that the location and facility variables significantly influence tourist’ visiting decision. Location and facility variables influence jointly the decision of archipelago tourists in visiting Maria Tritis Cave Gunungkidul. Suggestions from the research, the managers should pay attention to matters that are relating to the location such as the access to the cave and the clear directions from/to the cave, add facilities that support outbound activities and maintain existing facilities.
Dampak Keberadaan Objek Wisata Tebing Breksi terhadap Kehidupan Sosial Ekonomi Masyarakat di Desa Sambirejo, Prambanan, Kabupaten Sleman
Islami, Mona Erythrea Nur;
Umiyati, Umiyati
JURNAL MEDIA WISATA: Wahana Informasi Pariwisata Vol 18, No 1 (2020): Media Wisata
Publisher : Sekolah Tinggi Pariwisata AMPTA
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DOI: 10.36276/mws.v18i1.335
The research aims to determine the socio-economic conditions from the community in Sambirejo village before existing of tourism activities and after. The research is a qualitative study used to describe a situation or phenomenon. The method of collecting data uses observation and interviews with tourism actors directly involved in tourism activities on Tebing Breksi and are affected economically and socially. The result showed that the existence of Tebing Breksi had a positive effect on the socio-economic changes for the community of Sambirejo village. The economic impact is the creation of job and business opportunities, increased community income, CBT based management and accelerated infrastructure development. Social impact is the emergence of new livelihood structures in tourism and gives positive value transformation.
Pengelolaan Wisata Air Berwawasan Kesehatan Pemetaan Kasus Leptospirosis Faktor Perilaku dan Lingkungan
Rohman, Hendra;
Kiswantoro, Amin;
Adelia, Dinda
JURNAL MEDIA WISATA: Wahana Informasi Pariwisata Vol 18, No 2 (2020): Media Wisata (On Progress)
Publisher : Sekolah Tinggi Pariwisata AMPTA
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DOI: 10.36276/mws.v18i2.352
Community behavior and environmental conditions are very potential for leptospirosis cases. The main source of transmission is strongly suspected to be in the vicinity of residential neighborhoods that have standing water and the presence of rats. The aims to identify leptospirosis cases, behavioral and environmental factors for empowering the management of health oriented water tourism. Method: Descriptive with cross sectional design. Results: People bathing and washing clothes at water sources around the water attractions. Water swallowed while swimming or submerging the body has been contaminated with bacteria. Water tourism managers make efforts to minimize the breeding grounds of rats. Conclusion: Health oriented management can develop the potential and attractiveness of tourists. A history of water travel can increase the risk of leptospirosis