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INDONESIA
JAM : Jurnal Aplikasi Manajemen
Published by Universitas Brawijaya
ISSN : 16935241     EISSN : 23026332     DOI : -
Core Subject : Science,
Jurnal Aplikasi Manajemen - Journal of Applied Management (JAM) publishes all forms of quantitative and qualitative research articles and other scientific studies related to the field of functional management (marketing, finance, human resources, and operations) as well as the applied management and a wide range of applications.
Arjuna Subject : -
Articles 1,535 Documents
The Effect of Financial Performance on Return on Assets in Banks Before and During the Covid-19 Pandemic in Indonesia Suharyanto, Suharyanto; Iskandar, Yusuf; Zaki, Achmad; Widhayani, Puri Setioningtyas
Jurnal Aplikasi Manajemen Vol. 22 No. 1 (2024)
Publisher : Universitas Brawijaya, Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21776/ub.jam.2024.022.01.06

Abstract

The COVID-19 case began in Indonesia in 2020. This condition continues to spread throughout Indonesia and causes all companies not to run optimally. It can affect the company's performance, making it less than optimal. One of them is a service company such as a bank company that must carry out its operational activities in a limited manner, causing credit to the community to run less optimally. The decline in bank performance has an impact on the decline in profits earned by bank companies. The purpose of this study is to examine the financial performance of banks from 2018 to 2019, which was before the covid 19 pandemic. This study also examines the financial performance of banks during the covid 19 pandemic from 2020 to 2021 and provides several alternatives to create better banking performance in Indonesia. This study uses secondary data from audited bank annual reports from 2018 to 2021, accessed on the website www.idx.co.id. The analysis used in this study is multiple regression analysis to assess bank performance using several financial ratios, namely capital adequacy ratio, net interest margin, and loan deposit ratio to return on assets. The findings of this study show that the capital adequacy ratio, net interest margin, and loan deposit ratio have a significant positive effect on return on assets at commercial banks in Indonesia with the phenomenon before and during the COVID-19 pandemic. It proves that the capital adequacy ratio, net interest margin, and loan deposit ratio have a positive influence on company performance. Increasing financial ratios in banks can create banking conditions that are more effective and can attract investors to invest in bank companies.
PARTNERSHIP MANAGEMENT AND POTATO COMPETITIVENESS IN BENER MERIAH DISTRICT, ACEH PROVINCE Nurmala, Nurmala; Sullaida, Sullaida; Zahara, Hafni; Jamilah, Jamilah; Saputra, Jumadil
Jurnal Aplikasi Manajemen Vol. 21 No. 4 (2023)
Publisher : Universitas Brawijaya, Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21776/ub.jam.2023.021.04.03

Abstract

The research aims to identify supply chain partnerships and analyze potato competitiveness. The research location is in Bener Meriah Regency, Aceh Province. Supply chain partnership management is studied using qualitative and quantitative descriptive approaches. Potato competitiveness was analyzed using the Policy Analysis Matrix (PAM) approach. The research results show that potato farming is quite profitable for farmers and has competitiveness as a superior product. Potato farming partnerships are carried out by farmers at the level of seed procurement and farming costs with a profit-sharing system or general trading pattern through farming capital loans with the condition that farmers must sell potatoes to traders at below-market prices. Potato farming in Bener Meriah Regency has comparative advantages and competitive advantages. It is worthy of development based on the acquisition of PCR and DRCR, both of which have a value of more than one. Potato farming has good prospects for intensive development to increase the competitiveness of potatoes through synergistic partnership programs with downstream business players, considering the high market demand for potatoes and processed potato products.
TIKTOK LIVE SHOPPING'S USE OF LIVE STREAMING TO INCREASE WORD OF MOUTH Sonda, Ambun Salsabila Kandung; Balqiah, Tengku Ezni
Jurnal Aplikasi Manajemen Vol. 21 No. 4 (2023)
Publisher : Universitas Brawijaya, Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21776/ub.jam.2023.021.04.17

Abstract

Live streaming has become a well-liked way for businesses to boost interaction and consumer engagement, ultimately leading to positive word-of-mouth promotion. Word of mouth is crucial in business since it serves as a reliable gauge for assessing a product's quality prior to purchase, hence reducing uncertainty in decision-making. Previous studies overlooked the benefits of live streaming for word-of-mouth.  Hence, the objective of this study is to examine the emergence of word-of-mouth communication facilitated by live streaming, employing the socio-technical approach and attachment theory. This quantitative research has a total of 12 hypotheses. Data was collected through the distribution of online questionnaires using purposive sampling, by examined 319 TikTok Live Shopping users. The data was collected and analyzed using SmartPLS. Live streaming yields a favorable impact on user engagement and viral marketing. Streamers exert significant effect on audience engagement, fostering strong connections with the platform, user loyalty, and word-of-mouth promotion. Consequently, marketers can optimize the utilization of live streaming by collaborating with the most compatible streamers. Additionally, this study discovered that vicarious expression does not have a beneficial impact on platform attachment. This study suggests using live streaming as a strategy to improve customer retention and build stronger relationships with customers, which offers insightful information for business experts in Indonesia. It addresses the constraints of previous research, which focused mainly on loyalty to brands in terms of transactions, by providing theoretical support for exploring the relationship between user stickiness and word-of-mouth generation on live streaming platforms.
The Influence of Transaction-Based Satisfaction and Experience-Based Satisfaction toward Repurchase Intention with Brand Image as Mediation Variable for Virtual Hotel Operator Kalimasada, Kalimasada; Rofiq, Ainur; Mugiono, Mugiono
Jurnal Aplikasi Manajemen Vol. 22 No. 1 (2024)
Publisher : Universitas Brawijaya, Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21776/ub.jam.2024.022.01.20

Abstract

This research investigates the factors influencing the Virtual Hotel Operator (VHO) customer's repurchase intention. This research implements transaction-based and experience-based satisfaction as the independent variables influencing repurchase intention, with brand image as the mediation variable. This research is classified as explanatory research, and the data were collected using an online survey method. The respondents comprised 200 customers who had purchased using VHO's platform of their own accord within the past year. The research data and hypothesis are analyzed using Structural Equation Modeling (SEM) based on Partial Least Square (PLS). The analysis shows that transaction-based satisfaction has a positive and significant effect on repurchase intention, while experience-based satisfaction has no positive and significant effect. The brand image also has a positive and significant effect on repurchase intention. The mediation test results indicated that brand image can play an important role in transaction-based satisfaction influence on repurchase intention, and experience-based satisfaction influence on repurchase intention.
ENTREPRENEURIAL ORIENTATION, NETWORK RESOURCES, FIRM PERFORMANCE IN INDONESIAN ENTREPRENEURS' ASSOCIATION: THE MODERATOR EFFECT OF ENVIRONMENTAL DYNAMIC, SOCIAL AND BUSINESS NETWORK Indriyani, Erlina Pipit; Lestari, Yetty Dwi; Suhariadi, Fendy
Jurnal Aplikasi Manajemen Vol. 21 No. 4 (2023)
Publisher : Universitas Brawijaya, Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21776/ub.jam.2023.021.04.08

Abstract

This study investigates the moderating effects of environmental dynamics, social networks, and business networks on the relationship between entrepreneurial orientation (EO) and firm performance. Through a questionnaire survey, 315 questionnaires were collected for analysis from managers and owners of businesses registered with KADIN, HIPMI, AKLI, GAPENSI, and REI Indonesia. This study made use of PLS-SEM analysis. Our results indicate that entrepreneurial orientation (EO) has a significant effect on business success and that network resources moderate this relationship. Moreover, our findings imply that environmental dynamics, social networks, and business networks augment the effect of entrepreneurial orientation (EO) on firm performance. The outcomes of this study add to both theory and practice. Theoretically, this study contributes to the body of knowledge and literature on how entrepreneurial orientation (EO) may enhance business performance via network resources following the concept of social capital that is influenced by a dynamic environment of social and commercial networks. This study can potentially improve corporate performance (EO) through strategic and entrepreneurial focus. The administration may employ this strategy to circumvent resource restrictions imposed by restricted access and a dearth of new opportunities. Therefore, Network resources enable enterprises to access additional resources, leading to a more successful EO implementation. In addition, environmental dynamics and social and business networks encourage the application of EO to enhance corporate performance.
The Comparative Performance of Sharia and Conventional Banks during the Pandemic: Analysis of Indonesian Banks Tanjung, Miranda; Varianto, Gustino
Jurnal Aplikasi Manajemen Vol. 22 No. 1 (2024)
Publisher : Universitas Brawijaya, Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21776/ub.jam.2024.022.01.11

Abstract

The banking industry serves a crucial role in the economy. Unpredictable conditions, such as the COVID-19 outbreak, have had a widespread effect on global health and banking. The study examines the performance differences between conventional and Sharia banks in the pre-pandemic and during the pandemic. In addition, the study also assesses whether conventional banks are more resilient during times of crisis compared to Sharia banks or vice versa. This quantitative study uses a paired sample T-test as the research method. Secondary data from Indonesian Banking Statistics were used in this study. Data was collected two years before the COVID-19 pandemic (2018-2019) and during the COVID-19 pandemic (2020-2021). Regarding ROA and NPL, the results show that Sharia banks did better than conventional banks during the crisis. Conventional banks suffered a deteriorating CAR and NIM during 2020-2021. Even though this study shows that the financial performance ratios of both types of banks go up and down in different ways, the overall financial performance ratios are still within the limits set by Bank Indonesia. This study supports the central bank and financial service authority's strategy and measures in sustaining the financial service industry during a troubled time like the pandemic in 2020-2021 based on these notions. In conclusion, we emphasize the importance of bank management exercising greater caution in allocating funds to corporations and effectively monitoring their debtors to mitigate the risk of a rising non-performing loan ratio.
Disharmony and Struggle: Management and Mobilization of Digital-Based Economic Resources in Tourist Village Purnamawati, I Gusti Ayu; Yuniarta, Gede Adi; Nugraha, I Gusti Bagus Baskara; Dautrey, Jean Marc
Jurnal Aplikasi Manajemen Vol. 22 No. 1 (2024)
Publisher : Universitas Brawijaya, Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21776/ub.jam.2024.022.01.02

Abstract

The development of digital platforms has not fully reached tourist villages optimally, apart from the fact that their management still contains conflicts of interest between stakeholders. This research examines the role of community empowerment, implementation of sustainable village development programs, and implementation of digital platforms on the management and mobilization of economic resources. The research type is quantitative and the population consists of 8.402 people in Sudaji tourist village, Buleleng-Bali. A total of 110 people were used as samples (village heads, pokdarwis, traditional kelian, and the community) with a random sampling technique using the Slovin formula. Data collection uses a questionnaire with a Likert scale. The results show that the community empowerment variable does not affect the mobilization of economic resources. In contrast, the sustainable development variable shows different results where it significantly positively impacts the mobilization of economic resources. Finally, the digital platform implementation variable does not affect the mobilization of economic resources. This research focuses on the interests of the community as stakeholders so that they can access economic resources optimally and have an impact so that they can empower them with their capacity to increase economic independence while meeting their basic needs so that they become resource literate with the digital world and sustainable villages can be realized.
THE EFFECT OF INVOLVEMENT, PUBLIC SERVICE MOTIVATION, AND RED TAPE ON PERFORMANCE Ahmad, Hafidz Shohihuddin; Rachmawati, Riani
Jurnal Aplikasi Manajemen Vol. 21 No. 4 (2023)
Publisher : Universitas Brawijaya, Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21776/ub.jam.2023.021.04.13

Abstract

The public sector of developing countries initiates reforms that frequently center around enhancing the performance of civil servants in response to the growing demands of the work environment. Thus, organizations in the public sector need their employees to be more engaged in their work to achieve high performance. Therefore, this study aimed to investigate the direct association between high-involvement climate, public service motivation, red tape, and employee performance, as well as their indirect influence mediated by work engagement. The analysis was conducted using covariance-based structural equation modeling with the Lisrel application based on data from a questionnaire survey of civil servants under the National Civil Service Agency (NCSA), Indonesia. This study used purposive sampling with 338 respondents selected from the NCSA, based on a minimum sample size of 331 derived from a population of approximately 2400 employees by the Krejcie & Morgan table. The findings of the analysis validated the positive impact of public service motivation and a high-involvement climate on employee performance while revealing the negative effects of red tape, which hindered performance. Additionally, the study demonstrated that public service motivation exerted the most significant direct effect on improving performance, and this relationship was partially mediated by work engagement. Based on the results of this study, it can be concluded that a high-involvement climate and public service motivation can improve performance, red tape can reduce performance, and work engagement is mediating the relationships. Therefore, in improving their employees’ performance, NCSA managers can focus on improving their public service motivation while stimulating their work engagement, improving their involvement, and reducing the impact of red tape.
The Roles of Respectful Leadership and Overqualified Employees on Knowledge Sharing and Knowledge Hiding Hardi, Hardi; Alviani, Devi; Dewi, Puspa; Astarina, Ivalaina; Fitrio, Tomy
Jurnal Aplikasi Manajemen Vol. 22 No. 1 (2024)
Publisher : Universitas Brawijaya, Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21776/ub.jam.2024.022.01.16

Abstract

In response to the competitive and dynamic business environment, understanding the determinants of knowledge sharing and knowledge-hiding behavior is crucial for optimizing knowledge utilization in achieving sustainable competitive advantage. This study aimed to develop a conceptual model of the relationships between overqualified employees, knowledge sharing, knowledge hiding, and respectful leadership. Data were collected from 94 BUMN Bank employees, and data were processed using PLS Structural Equation Modeling (SEM). This study proposes respectful leadership as a strategy to increase knowledge-sharing behavior and reduce knowledge-hiding behavior. The results of this study show that overqualified employees have an effect on knowledge sharing and knowledge hiding. Then, respectful leadership strengthens the effect of overqualified employees on knowledge sharing but weakens the effect of overqualified employees on knowledge hiding. The results of this study strengthen social exchange theory, where a respected leader will make individuals more concerned with social exchange than economic exchange so they don't hide information.
The Role of Experiential Marketing Towards Purchase Intention in Vertical Building Property Mediated by Brand Image and Brand Awareness Raditya, Andreas; Harianto, Eric; Nahar, Faiza Husnayeni
Jurnal Aplikasi Manajemen Vol. 22 No. 1 (2024)
Publisher : Universitas Brawijaya, Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21776/ub.jam.2024.022.01.07

Abstract

The Covid-19 pandemic has caused various behavioral changes in society, especially in business. People's consumption behavior has shifted to the consumption of daily necessities products, so that sales in property have decreased. This study aims to examine the effect of Experiential Marketing on Purchase Intention at the Ciputra International Jakarta Superblock Project. This research uses a quantitative design using SEM-PLS analysis. The population in this study is sales candy data obtained through Instagram booster ads in the Jakarta area of as many as 334 people, which is also determined by the number of saturated samples. The results showed that experiential marketing variables have a significant influence on brand image and brand awareness. Brand image and brand awareness variables have a significant and positive effect on Purchase Intention. In addition, the results of the mediation of Experiential Marketing variables mediated by Brand Image and Brand Awareness variables have a positive and significant effect on Purchase Intention. The implication of this research is that experiential marketing activities (sense, feel, think, act, and relate) are needed to improve brand image and brand awareness so that they can help increase consumer purchase intention in the vertical building property industry.

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