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INDONESIA
JAM : Jurnal Aplikasi Manajemen
Published by Universitas Brawijaya
ISSN : 16935241     EISSN : 23026332     DOI : -
Core Subject : Science,
Decision Sciences, Operations Research & Management
Jurnal Aplikasi Manajemen - Journal of Applied Management (JAM) publishes all forms of quantitative and qualitative research articles and other scientific studies related to the field of functional management (marketing, finance, human resources, and operations) as well as the applied management and a wide range of applications.
Arjuna Subject : -
Articles 1,544 Documents
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EFFECTIVENESS OF MARKETING TECHNOLOGY WEBSITE QUALITY ON COMPANY PERFORMANCE AND THE IMPACT ON SMART CAMPUS STUDENT SATISFACTION Lutfie, Harrie
Jurnal Aplikasi Manajemen Vol. 18 No. 1 (2020)
Publisher : Universitas Brawijaya, Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21776/ub.jam.2020.018.01.18

Abstract

The increasing number of internet users in Indonesia has made business people competing to use internet media. Telkom University is one company that has implemented the website as a means of information in every academic activity. This study aims to determine the responses of visitors to the i-Gracias Telkom University website regarding the quality of the website (information quality, interaction, and usability) and its relationship with visitor satisfaction through the company's performance on the i-Gracias Telkom University website. The population used in this study is Telkom University Students Bandung. The research sample was taken by a non-probability sampling method with the number of respondents are 100 respondents, then for analysis used path analysis. The research method used in this study is quantitative research with a causal approach, which are validity and reliability test, classic assumption test, multiple linear regression analysis, F test, t test and coefficient of determination. Based on data analysis, the results of the study indicate that the indicators in this study are valid and reliable. In the classical assumption test of normally distributed data, heteroscedasticity and multicollinearity do not occur. The results of the path analysis test are Website Quality which has a significant effect on Customer Satisfaction with a direct effect greater than the indirect influence of Website Quality on Customer Satisfaction through Company Performance. The suggestion from this research is the need to improve the quality of the interaction of the i-Gracias Telkom University website. The author suggests the next researcher replace the intervening variable (intermediary) which has a significant and linear relationship with other variables.
SUSTAINING WAYANG TOPENG MALANGAN (MALANG TRADITIONAL PUPPET MASK DANCE) THROUGH ASMOROBANGUN'S STRATEGIES Fitriyani, Fitriyani; Rofiaty, Rofiaty; Susilowati, Christin
Jurnal Aplikasi Manajemen Vol. 17 No. 2 (2019)
Publisher : Universitas Brawijaya, Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21776/ub.jam.2019.017.02.14

Abstract

This study aims to see the strategies of Asmorobangun art studio in preserving the existence of Wayang Topeng Malangan. This study uses the descriptive qualitative method with phenomenology approach. Phenomenology shows a philosophical approach to understand human experience based on the idea that human experience can not be separated from their subjectivity itself and it is determined by the context in which human lives (Zigmund and Babin, 2007: p.136). The finding shows that in terms of maintaining the existence of Wayang Topeng Malangan, Asmorobangun art studio applies these following strategies: 1). Shortening the dance performance; 2). Developing the marketing media using the internet; 3). Product diversification of Topeng Malangan Souvenirs; and 4). Providing a learning lesson about Wayang Topeng Malangan.
PERFORMANCE OF PT MADUBARU PG MADUKISMO BY USING BALANCED SCORECARD APPROACH Khairani, Lathifah; Waluyati, Lestari Rahayu; Suryantini, Any
Jurnal Aplikasi Manajemen Vol. 17 No. 2 (2019)
Publisher : Universitas Brawijaya, Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21776/ub.jam.2019.017.02.19

Abstract

PT Madubaru PG Madukismo is a company engaged in the field of sugar cane agro-industry in Yogyakarta province. Achievement in running a company can be seen from the performance of the company. Performance PT Madubaru overall company can contribute to developing the company in achieving the vision. A Balanced Scorecard is a management tool that can be viewed and maintained a balance between financial indicators (financial perspective) and non-financial indicators (customer, Bisnisinternal process, growth, and learning). The purpose of this study was to determine the performance of PT Madubaru PG Madukismo and formulate alternative strategies improving the performance of PT Madubaru. Data analysis and processing tools used the method of Pairwise Comparisons and Balanced Scorecard. The measurement results show the performance of PT Madubaru PG Madukismo, including very healthy (AA) with a value of 87.81%. Thus it has shown its best performance according to the vision, mission, and strategy of the company.
CUSTOMER SEGMENTATION ANALYSIS BASED ON THE CUSTOMER LIFETIME VALUE METHOD pratomo, edwin agung; Najib, Mukhamad; Mulyati, Heti
Jurnal Aplikasi Manajemen Vol. 17 No. 3 (2019)
Publisher : Universitas Brawijaya, Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21776/ub.jam.2019.017.03.04

Abstract

Companies need to understand the customers'data better in all aspects. Detecting similarities and differences among customers, predicting their behaviors, proposing better options and opportunities tocustomers became very important for customer-company engagement. Companies need a database of customer that contains customer information in detail, one of which is data about the potential value of each customer.Customer Lifetime Value (CLV) measures the potential value of each customer from the perspective of a service or product provider.This study aims to analyze Customer Lifetime Value (CLV) of the customer and clustering it into customer segmentation using the K-means cluster method.The results showed the highest average CLV value with is Rp 19,170,991,- and the lowest average value is -Rp 112,566,-. The customer clustering produced in this study isfour segmentswith the majority of customers at cluster 3 segment low with 51 unit population.
THE EFFECT OF USING THE ABC-EOQ-ROP METHOD ON THE FREQUENCY OF DRUG EMPTINESS IN THE HOSPITAL Burhan, M.; Winarsih, Sri; Harijanto, Tatong
Jurnal Aplikasi Manajemen Vol. 17 No. 3 (2019)
Publisher : Universitas Brawijaya, Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21776/ub.jam.2019.017.03.09

Abstract

This study aims to determine the effect of the use of inventory control methods of always better control (ABC), economic order quantity (EOQ), and reorder point (ROP) supported by a computer-based daily stock information system of drugs and consumable medical devices on the emptiness of drugsfrequency and vital types of medical devices use at the Bangil Hospital Pharmacy Installation.This type of quantitative research uses a preexperimental design with one group pre and post-test design. Data analysis using t-test and normality test with the Kolmogorov-Smirnov Test. The sample data used were emptiness drugs and vital consumables, with observations of vacancy data from May 2016 to May 2017, nine months before the intervention and three months after the intervention, the effects were analyzed using the t-test.The results show that there is a significant influence on the use of inventory control methods to reduce the frequency of emptiness of drugs and vital types of consumables. If there are emptiness drugs, make other efforts in fulfilling drug procurement.
SUPERVISION MODERATING INTERNATIONAL SAFETY MANAGEMENT CODE (ISM CODE) AND CULTURAL ORGANIZATION THE PERFORMANCE OF EMPLOYEES chrystanto, andri; Khuzaini, Khuzaini; Suwitho, Suwitho
Jurnal Aplikasi Manajemen Vol. 17 No. 3 (2019)
Publisher : Universitas Brawijaya, Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21776/ub.jam.2019.017.03.14

Abstract

The safety of a cruise is a big responsibility and is the most important thing in all aspects. Shipping transportation safety is very close to the human resources that operate the ship. Thus, the performance of employees is very important in supporting the safety and quality of shipping in accordance with the regulations. The ISM Code is an international standard of safety management in the operation of ships as well as efforts to prevent or control environmental pollution. This study aims to analyze and examine the effect of the ISM Code, and organizational culture on employee performance with supervision as a moderating variable. The population in this study included long-distance crossing officers working at PT Dharma Lautan Utama. In this study, sampling was based on purposive sampling criteria, then a sample of 72 respondents was obtained. Data collection techniques in this study used a questionnaire. The type of data used in this study is primary data collected by sending questionnaires to respondents. The research method is quantitative, while the data analysis technique uses the Moderating Regression Analysis (MRA). The results of this study indicate that the ISM Code, and organizational culture have a positive influence, while supervision variables as moderating factors can strengthen the influence of the International Safety Management Code (ISM Code), and organizational culture on employee performance.
VALUE TRANSFORMATION IN THE MULTICULTURAL ORGANIZATION Suryaman, Suryaman
Jurnal Aplikasi Manajemen Vol. 17 No. 3 (2019)
Publisher : Universitas Brawijaya, Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21776/ub.jam.2019.017.03.19

Abstract

This study mainly aimed at describing how the value transformation (i.e., cultural diversity or multicultural value) in amulticultural public elementaryschool. The idea of this study departs from the preliminary study of culturally diverse students in elementary schools. This study used a qualitative approach with the case study design.The results show that the school was concerned with culturally diverse students, the school policies provided opportunities for the learners to understand diversity in everyday life, the development of teaching materials was by integrating multicultural values and in extra-curricular activities, and the schoolcreated a conducive climate of learning activities in transforming multicultural values to the learners. The results suggested that the findings of this research can be used as input for effective learning in multicultural schools. The multicultural school's characteristics require some special attention because the characteristics of heterogeneous learners are highly vulnerable to conflicts. Schools with heterogeneous learners are advised to create a conducive climate for conducting teaching and learning activities, particularly in transferring multicultural values.
PRICE REACTION TO RIGHTS ISSUES ANNOUNCEMENT: NEW EVIDENCE FROM INDONESIA Suthiono, Henry; Atmaja, Lukas Setia
Jurnal Aplikasi Manajemen Vol. 17 No. 4 (2019)
Publisher : Universitas Brawijaya, Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21776/ub.jam.2019.017.04.04

Abstract

Research on rights issues has been carried out in Indonesia with mixed results and in a short period, between 3-8 years. The results of research on rights issues in Indonesia are mostly insignificant. The number of sleep stocks can cause that. Therefore, a longer period of research is needed to examine the reaction of stock prices to the announcement of rights issues. This study uses data that has been available from 1991 to 2016 and uses an event study methodology that considers thin trading. This study found significant negative abnormal returns between -1.66% and -2.80% at different periods. Therefore, this study does not support that the Indonesia Stock Exchange is in a semi-strong efficiency. The characteristic of companies in Indonesia is the family company, but this is not considered in this study, which can be considered for further research.
THE INFLUENCE OF EMOTIONAL INTELLIGENCE ON EMPLOYEE PERFORMANCE MEDIATED BY COOPERATIVE CONFLICT MANAGEMENT STYLE OF INTEGRATING AND COMPROMISING Noermijati, Noermijati; Sunaryo, Sunaryo; Ratri, Indah Kurnia
Jurnal Aplikasi Manajemen Vol. 17 No. 1 (2019)
Publisher : Universitas Brawijaya, Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21776/ub.jam.2019.017.01.05

Abstract

This study aimed to analyze the relationship between emotional intelligence, conflict management styles, and employee performance at P4TK PKn IPS office in Batu, East Java. The population of this study is 100 civil servant employees with a minimum length of service of one year and the minimum rank of 5. The whole population is used as the sample (saturated sample), and the data were analysed using smartPLS 3.0. The result of this study shows that emotional intelligence significantly influences integrating style, compromising style, and employee performance. Also, integrating style has a significant influence on employee performance. This study also confirms that integrating style partially mediates the influence of emotional intelligence on employee performance. Finally, this study confirms that emotional intelligence in public organizations can provide benefits that are found in private organizations. Because this study focuses only on integrating and compromising styles, subsequent research can investigate the less cooperative conflict management styles such as bonding, dominating, and avoiding and comparing the three styles with integrating and compromising style. Therefore, next researches can determine whether or not emotionally intelligent employees avoid the use of the less cooperative conflict management styles and determine the influence of the styles on performance.
THE IMPACT OF SOCIAL MEDIA INFLUENCER AND BRAND IMAGES TO PURCHASE INTENTION Nurhandayani, Arum; Syarief, Rizal; Najib, Mukhamad
Jurnal Aplikasi Manajemen Vol. 17 No. 4 (2019)
Publisher : Universitas Brawijaya, Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21776/ub.jam.2019.017.04.09

Abstract

Recent years was a magnificent evolution of the digital world. Some phenomenon comes from social media which drive the new ways of communication between a companies with their consumers. Often, they (companies) hired an influencer on social media to advertise their product. This study was designed to analyse the impact of social media influencer and brand image on consumer's purchase intentions. Female with millennial ages (15-34 years old) and living around Jakarta city were participated in this research using structured questionnaire. Structural equation modeling (SEM) was used to analyse the data collection. The result of this study hammering the current believes that it is true the medial social influencer has a significant impact on building the brand images, and it has positive correlation. But based on the study, using social media influencers to influence consumer's purchase intention was not giving a significant impact. It will help the brand to build a perceived image on consumer's minds then the brand image was driving their consideration to purchase.

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