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Kinesik
Published by Universitas Tadulako
ISSN : 30479614     EISSN : 23022035     DOI : https://doi.org/10.22487/ejk
Core Subject : Social,
Law, Crime, Criminology & Criminal Justice Social Sciences
KINESIK journal focuses on research and contemporary thinking in the field of Communication Studies in various angles/perspectives. such as: Media, New Media, and Communication Technologies Audio/Visual Communications Marketing Communications Political-Communications Journalism Public Relations Broadcasting
Arjuna Subject : Ilmu Sosial - Komunikasi
Articles 205 Documents
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Pengaruh Politik Identitas dalam Sosial Media di Tengah Pelaksanaan Pemilu Maeda, Ni Luh Fransisca Putri
Kinesik Vol. 11 No. 3 (2024): December
Publisher : Fakultas Ilmu Sosial dan Ilmu Politik Universitas Tadulako

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.22487/ejk.v11i3.1150

Abstract

The use of identity politics is still often found in the realm of social media, which will negatively affect the social conditions of society, especially the millennial generation. So that the election process in 2024 will not take place democratically. Identity politics is a manifestation of the wrong political marketing activity. Problems that are often present in the middle of elections are violence/discrimination against the background of social disintegration due to identity politics. The purpose of this study is that the consequences of exploiting identity politics through social media, such as religious sentiments, primordialism, fanaticism, superior attitudes, and others can be prevented/anticipated. The method used in this study is descriptive empirical analysis with a knowledge approach. The technique of collecting data in writing this paper is the literature review method. Qualitative data analysis techniques.
The Kontribusi Model Pentahelix dalam Penyebarluasan Informasi Desa Wisata Melung Kabupaten Banyumas Asriandhini, Bunga; Lestari, Annisa Try; Nurcandrani, Prita Suci; Sari, Rida Purnama; Wiguna, King Anugrah
Kinesik Vol. 11 No. 3 (2024): December
Publisher : Fakultas Ilmu Sosial dan Ilmu Politik Universitas Tadulako

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.22487/ejk.v11i3.1531

Abstract

The dissemination of information is crucial for the development of Melung Tourism Village. The current information regarding attractions, facilities, and services in Melung Tourism Village has not effectively reached the broader community. The Penta helix model represents the stakeholders responsible for this dissemination process. The Penta helix components in this study include the Government, Businesses, the Community, Academia, and the Media. This study aims to explore the contributions of these stakeholders to the information dissemination process in Melung Tourism Village. A qualitative research approach was adopted, utilizing Robert Edward Freeman's stakeholder theory to analyze the contributions of the Penta helix elements. Additionally, the interactional communication model was employed to identify the challenges faced by the Penta helix stakeholders in disseminating information about Melung Tourism Village. The findings indicate that the contributions of the Penta helix in disseminating information about Melung Tourism Village remain suboptimal, primarily due to challenges such as a lack of skilled human resources, unclear task distribution, and insufficient content updates.
Fanatisme dan Fan War Penggemar Kpop di Media Sosial Tiktok Rahmitha Fitri Ariyani; Ramadhani, Rizky Wulan; Widiastiana Vista Wijaya; Cholidah Astri Pertiwi
Kinesik Vol. 11 No. 3 (2024): December
Publisher : Fakultas Ilmu Sosial dan Ilmu Politik Universitas Tadulako

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.22487/ejk.v11i3.1535

Abstract

Kpop fan groups are considered to have fanatical attitudes. Their fanaticism is shown through fandom war (fan war) which is interpreted as a dispute between two or more fan groups (fandoms). Fan wars are carried out through various social media including Tiktok. This study aims to determine the fanaticism and fan war of Kpop fans on Tiktok. This study uses a qualitative approach by interviewing five informants who carry out fan wars on Tiktok, namely PO, LY, NN, RF, and RK. The researcher also conducted observations and documentation. The data collected were then analyzed using Symbolic Interactionism Theory. The results of the study show that fan wars on Tiktok are carried out by writing comments or creating content with symbols that are mutually understood among members of the fan group. These symbols become the identity or "self" attached to a fan group. This identity becomes a source of pride as well as ridicule from other fan groups during fan wars. Fan groups on Tiktok are dominated by teenagers who are easily provoked. They do not re-check the truth of the information and end up spreading the content so that more and more people are involved in the fan war.
Efektivitas Penggunaan Aplikasi Telegram Sebagai Media Menonton Mahasiswa Konsentrasi Broadcasting Reksa, Mohammad Iqbal Maharansyah Arya; Wulandari, Dwi Rohma; Zainuddin, Sumarni
Kinesik Vol. 11 No. 3 (2024): December
Publisher : Fakultas Ilmu Sosial dan Ilmu Politik Universitas Tadulako

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.22487/ejk.v11i3.1566

Abstract

This study aims to determine the effectiveness of the telegram application as a medium for watching movies in meeting the needs and satisfaction of broadcasting concentration communication science students. By using the Uses and Gratification theory model. The research method used is descriptive quantitative with a questionnaire as a research instrument and data collection using the Simple Random Sampling technique. The population in this study were 116 Communication Science students with a broadcasting concentration who had been totaled from the class of 2019 and 2020. Data analysis in this study used quantitative descriptive data analysis. The results showed that as a medium for watching movies, the telegram application was effective in meeting the needs and satisfaction of broadcasting concentration communication science students with an average result of 2.88 which was calculated using the help of the SPSS version 26.0 statistical calculation application. The conclusion of this study is that the effectiveness of the telegram application of broadcasting concentration Communication Science students tends to be effective in meeting the needs and satisfaction as a medium for watching movies.
Pengaruh Terpaan “Desak Anies”, Political Branding dan Kredibilitas Anies Terhadap Minat Memilih Warga Jakarta Ariefin, Choyrull; Herna
Kinesik Vol. 11 No. 3 (2024): December
Publisher : Fakultas Ilmu Sosial dan Ilmu Politik Universitas Tadulako

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.22487/ejk.v11i3.1570

Abstract

This study aims to analyze the influence of exposure to the YouTube show "Desak Anies", political branding, and the credibility of Anies Baswedan on the interest in voting for DKI Jakarta residents. The results of the study show that the variables of exposure to impressions, political branding, and the credibility of Anies Baswedan, significantly affect the interest in voting for DKI Jakarta residents. In the political branding variable, the "positioning" indicator shows the public's interest in Anies' distinctive personal branding which in the "Desak Anies" program creates direct interaction. The highest indicator of the credibility variable "attractiveness" shows that Anies has a high personal appeal in increasing people's interest in voting. The results of the study emphasize the importance of appropriate communication programs in political campaigns to build voter interest.
Hambatan Komunikasi dalam Upaya Pemasaran Hasil Budidaya Bioflok di Desa Lero Tatari Yusaputra, Muhammad Isa; Antasari, Citra; Haidar, Nur; Fitrasari, Resky
Kinesik Vol. 11 No. 3 (2024): December
Publisher : Fakultas Ilmu Sosial dan Ilmu Politik Universitas Tadulako

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.22487/ejk.v11i3.1582

Abstract

The results of research on communication barriers in marketing efforts for biofloc cultivation results in Lero Tatari Village, which can be seen from several types of obstacles, have not gone well. Technical obstacles, namely communication equipment in the form of cellphones, are affected by poor networks so that the message sent is different from the message received, and the marketing distance is quite far, changing the quality of the fish so that the agreed message changes. Semantic barriers are influenced by language differences that are poorly understood when marketing results, thereby hampering communication during the marketing process. Behavioral barriers where the communicator's behavior does not respond to the message conveyed by the communicant so that communication experiences obstacles during marketing and the attitude of the communicator who cannot control his emotions during the marketing process, namely the delivery of cultivated products far enough, resulting in a decrease in the quality of the fish resulting in misunderstandings with consumers which results in obstacles. communication.
Influencer Politik dan Penggiringan Opini Publik Isu Fufufafa di Media Sosial X Vinanda, Rufki Ade; Lokita , Raden Arditya Mutwara
Kinesik Vol. 11 No. 3 (2024): December
Publisher : Fakultas Ilmu Sosial dan Ilmu Politik Universitas Tadulako

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.22487/ejk.v11i3.1599

Abstract

The Fufufafa issue became a trending topic on social media X in early September. This issue began with the discovery of a Kaskus account that allegedly belonged to the Vice President of Indonesia, Gibran Rakabuming Raka. Fufufafa went viral because the account made rude insults to President Prabowo Subianto. Political influencers also expressed their opinions on this case through X. Therefore, the author focuses on finding out how political influencers through social media X lead public opinion regarding Fufufafa. Robert N. Entman's framing analysis method will be used by emphasizing the definition of the problem, the cause of the problem, making capital decisions, and recommending certain solutions. The influencers chosen are @Dennysiregar7 and @yusuf_dumdum, who are considered vocal about this issue. This paper finds that there are efforts to lead public opinion on the Fufufafa issue. The X account has been used as a tool to promote a point of view or lead public opinion regarding an issue according to what they believe.
Komunikasi Interpersonal Pendampingan Korban Kekerasan Seksual oleh Satuan Tugas Perlindungan Perempuan dan Anak Relawan Merah Putih Kabupaten Poso Sari, Dyah Fitria Kartika; Kudratullah; Wulandari, Dwi Rohma
Kinesik Vol. 12 No. 1 (2025): April
Publisher : Fakultas Ilmu Sosial dan Ilmu Politik Universitas Tadulako

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.22487/ejk.v12i1.1714

Abstract

This research describes interpersonal communication conducted by the PPA RMP task force in Poso Regency in the process of assisting victims of sexual violence. An interpersonal approach is one way to uncover sexual violence that occurs in society. Many cases do not continue and do not receive justice due to norms and fear of talking to others. By using qualitative research methods, as well as direct observation and interviews with informants supported by other field data, the results of this study describe interpersonal communication as playing a very important role during the assistance process, both psychologically, physically and legally. Maintaining stability and emotions, building trust with the victim's family and being professional by not showing empathy in front of the victim, are part of the interpersonal communication conducted by the sexual-violence victim's assistant at the PPA RMP in Poso Regency.
Ekonomi Politik Komodifikasi Media Digital: Influencer Anak di YouTube Soegiarto, Andrea
Kinesik Vol. 12 No. 1 (2025): April
Publisher : Fakultas Ilmu Sosial dan Ilmu Politik Universitas Tadulako

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.22487/ejk.v12i1.1861

Abstract

The political economy of media has evolved into a practice that spans various aspects of life. Digital media platforms serve as channels for economic powers to influence consumer behavior for profit maximization. This study examines how children become commodified as workers in the digital media culture industry through the phenomenon of Kid Influencers on YouTube. Using qualitative methods and a political economy perspective, this research analyzes the Ryan's World and Super Duper Ziyan YouTube channels. Data collection involved analyzing previous research on Kid Influencers and gathering information from popular children's YouTube channels. The results indicate that YouTube's ability to reach targeted audiences enables children to become objects of worker commodification, as monetization creates economic exchange value. This study reveals how capitalism infiltrates media, utilizing social platforms to expand business opportunities through content featuring children for child consumption.
Pengaruh “FoMO” Terhadap Perilaku Berbusana pada Generasi Z Melalui Platform Media Sosial Tiktok: Followers @Sasfhir Yusuf Maulana; Lubis, Nisa Marsellida; Sri Wahyuni; Ramadhani, Rizky Wulan
Kinesik Vol. 12 No. 1 (2025): April
Publisher : Fakultas Ilmu Sosial dan Ilmu Politik Universitas Tadulako

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.22487/ejk.v12i1.1883

Abstract

Social media plays a central role in shaping the preferences and behaviors of Generation Z, including in the realm of fashion. The TikTok account @sashfir has emerged as a popular source of inspiration among this demographic, particularly in presenting fashion-related content. This study aims to examine the influence of Fear of Missing Out (FoMO) on the fashion behavior of Generation Z followers of the account. A quantitative approach was employed, using a survey method with 100 respondents selected through the Taro Yamane formula. Data were analyzed using simple linear regression. The results show that FoMO has a positive and significant effect on the fashion behavior of @sashfir's followers. The higher the level of FoMO experienced, the greater the tendency to follow fashion trends featured on the account. These findings highlight the relevance of the Uses and Effects theory in explaining the relationship between social media use and behavioral changes among young audiences, particularly in the context of fashion consumption.

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