Articles
189 Documents
<![CDATA[DAMPAK DAN TANTANGAN DALAM IMPLEMENTASI SOCIAL MEDIA MARKETING UNTUK UMKM ]]>
<![CDATA[Yustina Chrismardani]]>;
<![CDATA[Triana Setiyarini]]>
<![CDATA[ Kompetensi (Competence : Journal of Management Studies) Vol 13, No 2 (2019): Oktober ]]>
Publisher : <![CDATA[Universitas Trunojoyo Madura ]]>
Show Abstract
|
Download Original
|
Original Source
|
Check in Google Scholar
|
Full PDF (719.569 KB)
|
DOI: 10.21107/kompetensi.v13i2.6831
<![CDATA[Social media marketing merupakan variasi alat pemasaran yang dapat digunakan secara mudah dan tidak berbiaya, bila dibandingkan dengan alat pemasaran lainnya. Dengan biaya yang lebih rendah daripada alat pemasaran yang lain, UMKM cenderung cocok menggunakan metode social media marketing untuk memperkenalkan produknya, membangun hubungan dengan pelanggan dan memperkuat merk nya. Pada kenyatannya, hanya 30% usaha di Indonesia yang menggunakan instrument digital, sehingga dibutuhkan lebih banyak riset untuk mengeksplorasi perspektif dari perusahaan, terutama dalam memahami penghalang atau penghambat dalam penggunaan social media marketing. Tujuan dari riset ini adalah mendeskripsikan konsep social media marketing, penggunaan social media sebagai sarana promosi untuk UMKM, dampak dan tantangan dihadapi oleh UMKM dalam penggunaan social media. Merencanakan untuk menggunakan social media sebagai alat pemasaran yang kompetitif, memerlukan isi pesan yang dapat menarik perhatian pelanggan. Selain itu, juga dibutuhkan ketulusan, perhatian dan respon dengan cepat dalam berkomunikasi dengan pelanggan target. Tantangan dalam penggunaan social media marketing oleh UMKM yang meliputi factor internal dan eksternal, merupakan hal yang harus dihadapi dan diantisipasi agar mencapai keberhasilan dalam social media marketing.]]>
<![CDATA[ANALISIS OPEN ORDER DAN CLOSE ORDER TERHADAP MINAT BELI PRODUK ONLINE SHOP STUDI PADA SNJCOLLECTION ]]>
<![CDATA[Sholihatin Nurul Jannah]]>
<![CDATA[ Kompetensi (Competence : Journal of Management Studies) Vol 11, No 2 (2017): OKTOBER ]]>
Publisher : <![CDATA[Universitas Trunojoyo Madura ]]>
Show Abstract
|
Download Original
|
Original Source
|
Check in Google Scholar
|
Full PDF (475.485 KB)
|
DOI: 10.21107/kompetensi.v11i2.3535
<![CDATA[This research is conducted to understand the effect of Open Order and Close Order on customer buying interest. The more specific objective of this research is to analyze the Open Order and Close Order periods against the buying interest of an Online Shop product on SnjCollection. The research was conducted on 250 consumers as purposive samling, and analyzed using SPSS Version 13 program to see consumer profile, concentration and wariage measure of each indicator of research variables and SmartPLS Version 2.00 for relationship relationship in SEM model. The results obtained, Open Order and Close Order direct relationship with the interest of buying products Online Shop.]]>
<![CDATA[Pengaruh Etika Bisnis Terhadap Produktivitas Kerja Karyawan (Studi di KSPPS BTM Sang Surya Pamekasan) ]]>
<![CDATA[Khairul Jannah]]>;
<![CDATA[Erwin Yuli Handayani]]>
<![CDATA[ Kompetensi (Competence : Journal of Management Studies) Vol 13, No 1 (2019): April ]]>
Publisher : <![CDATA[Universitas Trunojoyo Madura ]]>
Show Abstract
|
Download Original
|
Original Source
|
Check in Google Scholar
|
Full PDF (729.273 KB)
|
DOI: 10.21107/kompetensi.v13i1.6818
<![CDATA[Istilah et ika dalam bahasa Indonesia sebenarnya berasal dari bahasa Yunani: ethos, yang berarti kebiasaan atau watak. Etika juga berasal dari bahasa Perancis: etiquette atau dalam bahasa Indonesia dengan kata etiket yang berarti juga kebiasaan atau cara bergaul, berperilaku yang baik. Etika bisnis adalah aturan-aturan yang menegaskan suatu bisnis boleh bertindak dan tidak boleh bertindak, dimana aturan-aturan tersebut dapat bersumber dari aturan tertulis maupun aturan yang tidak tertulis. Penelit ian ini merupakan penelit ian penjelasan (explanatory research) yang akan membuktikan hubungan kasual antara variabel bebas (independen variabel), yaitu variabel etika bisnis yang diprosikan denga norma sopan santun, norma hukum, dan norma moral dengan variable terikat (dependen variabel) yaitu prodiktifitas kerja karyawan. Produktifitas adalah perbandingan antara keluaran/output dan masukan/input. Produktifitas kerja merupakan sikap mental, yang selalu mencari perbaikkanterhadap apa yang telah ada. Suatu keyakinan bahwa seseorang dapat melakukan pekerjaan lebih baik hari ini dari pada hari kemarin dan hari esok lebih baik dari hari ini. Secara normat if etika bisnis menciptakan hubungan yang erat antar perusahaan baik pimpinan maupun karyawan membentuk kerjasama yang adil dan sehat serta membangun kerjasama yang erat.]]>
<![CDATA[Universitas Trunojoyo Madura ]]>
<![CDATA[Aena Wati]]>;
<![CDATA[Siti Nur Aisyah]]>;
<![CDATA[Ahmad Budi Utomo]]>
<![CDATA[ Kompetensi (Competence : Journal of Management Studies) Vol 11, No 2 (2017): OKTOBER ]]>
Publisher : <![CDATA[Universitas Trunojoyo Madura ]]>
Show Abstract
|
Download Original
|
Original Source
|
Check in Google Scholar
|
Full PDF (315.052 KB)
|
DOI: 10.21107/kompetensi.v11i2.3526
<![CDATA[The effort to develop this batik kampong tourism is with the new innovation which aims to increase the attraction of outsiders to visit, recognize and consume typical batik Tanjung Bumi district. These innovations include the existence of Griya Adat Nusantara. Kampung batik nuanced nuance griya nusantara as a container to develop and optimize the potential of batik in the area. So the economy of Tanjung Bumi people can increase. The program has authority in the management of intangible local assets through batik culture. From the above description, supported by the Law no. 6 Year 2014 is about the Village which one of the goals is to encourage the initiative, movement, and participation of the village community for the development of potential and Village Assets for the common welfare. Writing methods used in this paper is descriptive qualitative in order to obtain a real picture of the problem and provide a solution. In addition, this paper uses a SWOT analysis strategy to evaluate Strength, Weakness, Opportunities and Threats in the presentation of the proposed program. The type of data used is secondary data as a reference. This program is the latest innovation to develop the potential of the village from the left into an independent village and prosperous, in addition to improving the economy, the existence of batik kampong tourism as well as educative and batik learning facilities. The high level of program realization and support from Local Government, Village Government and Batik Craftsmen in Tanjung Bumi will assist in realizing this program]]>
<![CDATA[PENGARUH KECERDASAN INTELEKTUAL ( IQ ) DAN KECERDASAN EMOSIONAL (EQ) TERHADAP PRESTASI KERJA KARYAWAN UNIVERSITAS KANJURUHAN MALANG ]]>
<![CDATA[Arien Anjar Puspitosari Suharso]]>
<![CDATA[ Kompetensi (Competence : Journal of Management Studies) Vol 9, No 1 (2015): APRIL ]]>
Publisher : <![CDATA[Universitas Trunojoyo Madura ]]>
Show Abstract
|
Download Original
|
Original Source
|
Check in Google Scholar
|
Full PDF (419.44 KB)
|
DOI: 10.21107/kompetensi.v9i1.1410
<![CDATA[The purpose of this study was to describe the intellectual, emotional intelligence and employee performance Kanjuruhan University of Malang, analyzing the effect of variable intellectual intelligence and emotional intelligence on employee performance Kanjuruhan Malang University administration, and analyze the dominant variable on employee performance administration Kanjuruhan University of Malang . The hypothesis of the study is 1) alleged no significant effect among variables of intellectual intelligence (IQ) and emotional intelligence (EQ) on employee performance, 2) variable alleged intellectual intelligence (IQ) has dominant influence on employee performance. Type of research is explanatory research that explains the causal relationships between variables through hypothesis testing. The location of this research at the University of Malang Kanjuruhan census method and the number of respondents 50 employees are educated scholar. The technique of collecting data using questionnaires. The analysis model used is multiple linear regression that aimed to determine the correlation between intellectual intelligence and emotional intelligence on employee performance administration Kanjuruhan University of Malang. Based on F test can be seen that the intelligence and emotional intelligence simultaneous influence on employee performance. Based on the t test can be seen that the partial intelligence and emotional intelligence impact on employee performance so that the first hypothesis is accepted. Furthermore, of the standardized beta values, intellectual variables is greater than the emotional intelligence can thus be said that the intelligence variables have a dominant influence on the administration of employee performance so that the second hypothesis is accepted.]]>
<![CDATA[MEDIASI SEBAGAI PENYELESAIAN PERMASALAHAN TENAGA KERJA DI KABUPATEN BANGKALAN ]]>
<![CDATA[Abd Latip]]>;
<![CDATA[Lu’luiaily Lu’luiaily]]>;
<![CDATA[Ainiyah Ainiyah]]>
<![CDATA[ Kompetensi (Competence : Journal of Management Studies) Vol 12, No 2 (2018): OKTOBER ]]>
Publisher : <![CDATA[Universitas Trunojoyo Madura ]]>
Show Abstract
|
Download Original
|
Original Source
|
Check in Google Scholar
|
Full PDF (625.79 KB)
|
DOI: 10.21107/kompetensi.v12i2.4950
<![CDATA[ ABSTRACT The relationship between workers and employers does not always run smoothly, there are times when one or both parties neglect their obligations or do not fulfill their rights. With the non-fulfillment of these rights or obligations, it can lead to industrial relations disputes between workers and employers. Appropriate disputes can be resolved between each party through Bipartite which is carried out by the Bangkalan City Manpower Office based on deliberation and consensus and will result in a joint agreement between the two parties. But often with this agreement no agreement was reached, so that the dispute issue was resolved in a tripartite manner through mediation, conciliation, arbitration. The problem in this article is how the implementing regulations are in resolving industrial relations disputes and what are the driving and inhibiting factors in the effectiveness of work relations in resolving industrial relations disputes.]]>
<![CDATA[THEORY OF PLANNED BEHAVIOR SEBAGAI PREDIKTOR INTENSI BERWIRAUSAHA ]]>
<![CDATA[Yustina Chrismardani]]>
<![CDATA[ Kompetensi (Competence : Journal of Management Studies) Vol 10, No 1 (2016): APRIL ]]>
Publisher : <![CDATA[Universitas Trunojoyo Madura ]]>
Show Abstract
|
Download Original
|
Original Source
|
Check in Google Scholar
|
Full PDF (361.947 KB)
|
DOI: 10.21107/kompetensi.v10i1.3426
<![CDATA[Theory of Planned Behavior can not be separated from the entrepreneurial intention, because in this theory suggested that the formation of the behavior of entrepreneurs based on the conviction and evaluation to foster an attitude (attitude towards), subjective norms, and perceived behavioral control. This study examine the effect of the Theory of Planned Behavior to the entrepreneurial intention and also uses demographic factors to see whether there is any differences in the entrepreneurial intention based on gender, work experience, entrepreneurship training experience and occupations of parents. Research conducted on students who are taking courses of Entrepreneurship, with a total sample of 66 people. From the analysis and hypothesis testing obtained the following conclusions: (1) Subjective norms, and perceived behavioral control affect the entrepreneurial intention, while the attitude towards has no effect to the entrepreneurial intention (2) entrepreneurial intention do not differ by gender, work experience, entrepreneurship training experience and occupations of parents.]]>
<![CDATA[PENINGKATAN KETRAMPILAN MELALUI PELATIHAN DALAM RANGKA PEMBERDAYAAN SANTRIWATI DI KABUPATEN BANGKALAN ]]>
<![CDATA[S. Anugrahini Irawati]]>;
<![CDATA[Bambang Sudarsono]]>
<![CDATA[ Kompetensi (Competence : Journal of Management Studies) Vol 8, No 1 (2014): APRIL ]]>
Publisher : <![CDATA[Universitas Trunojoyo Madura ]]>
Show Abstract
|
Download Original
|
Original Source
|
Check in Google Scholar
|
Full PDF (193.195 KB)
|
DOI: 10.21107/kompetensi.v8i1.651
<![CDATA[ This study identifies female students issues after leaving boarding school to the community. research problem is formulated as follows: 1). How Bangkalan interest of female students in the effort to improve quality through empowerment of women. 2) What job or position of interest to students of Bangkalan after leaving boarding school 3) How female students' views toward women's empowerment efforts in Bangkalan. 4). Are the expectations of the female students in order to improve its quality. 5). Any constraints that will be faced by female students in carrying out their duties soon after coming out of boarding school. The results also showed that as many as 470 people became interested in entrepreneurship. Thus, the solution is to provide such training, cooking (culinary), sewing, makeup and handycrafts ]]>
<![CDATA[ANALISIS KUALITAS PELAYANAN POLI MATA RUMAH SAKIT ISLAM SAKINAH MOJOKERTO ]]>
<![CDATA[Maitri Anindita]]>
<![CDATA[ Kompetensi (Competence : Journal of Management Studies) Vol 11, No 1 (2017): APRIL ]]>
Publisher : <![CDATA[Universitas Trunojoyo Madura ]]>
Show Abstract
|
Download Original
|
Original Source
|
Check in Google Scholar
|
Full PDF (253.321 KB)
|
DOI: 10.21107/kompetensi.v11i1.3659
<![CDATA[The purposes of this study are determine and analyze the level of service quality in eye clinic Sakinah Islamic hospital. The method used in this research is quantitative descriptive. Primary data from 5 servqual dimensions were collected directly by using questionnaires distributed to patients of eye clinic Sakinah Islamic hospital and then conducted gap analysis to know service quality between patient expectations and reality. The results indicate the patient's expectation on the service quality for tangible, reliability, responsiveness, assurance and empathy dimension is highly expected criteria, while the patient's assessment of the current service condition on the five dimensions of service quality comes in on the very good criteria. There are some gaps with negative scores between the patient's assessment of the current and expected health care service.]]>
<![CDATA[IMPLEMENTASI PEMUTUSAN HUBUNGAN KERJA (PHK) TERHADAP PEKERJA STATUS PERJANJIAN KERJA WAKTU TERTENTU (PKWT) PADA PT X DI KOTA MALANG ]]>
<![CDATA[Sudibyo Aji Narendra Buwana]]>;
<![CDATA[Mario Septian Adi Putra]]>
<![CDATA[ Kompetensi (Competence : Journal of Management Studies) Vol 9, No 2 (2015): OKTOBER ]]>
Publisher : <![CDATA[Universitas Trunojoyo Madura ]]>
Show Abstract
|
Download Original
|
Original Source
|
Check in Google Scholar
|
Full PDF (193.903 KB)
|
DOI: 10.21107/kompetensi.v9i2.1628
<![CDATA[Termination of employment is a termination of employment caused by workers, employers or both of them for a certain thing and resulted in the expiration of rights and obligations between workers and employee. In this journall discussed about the implementation of termination employee in PT Xwhich is a distribution company production facilities in Malang. The formulation of the problem is why the workers approved the Employment Agreement Specific Time (PKWT) orally at PT X and how the implementation of labor laws in force in Indonesia to resolve the problem Termination (PHK) which occurred in PT X. The research method in this study was using empirical juridical approach. Type and sources of data used in the primary data collection and secondary data, and analysis process was using descriptive qualitative. The efforts made by workers to obtain the rights that workers should be able to it in accordance with Law of Indonesia number 2 of 2004 on Industrial Relations Dispute Settlement and Law of Indonesia number 13 of 2003 on Manpower.]]>
