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INDONESIA
Komunikator
Published by Universitas Muhammadiyah Yogyakarta
ISSN : 19796765     EISSN : 25499246     DOI : 10.18196/jkm
Core Subject : Humanities, Education, Art, Social,
Arts Humanities Languange, Linguistic, Communication & Media Social Sciences
Jurnal Komunikator terbit dua kali setahun pada bulan Mei dan November. Berisi tulisan yang diangkat dari hasil penelitian dan pemikiran konseptual di bidang komunikasi. Penerbit menerima sumbangan tulisan yang belum pernah diterbitkan di media lain. Tulisan dapat langsung di input ke dalam sistem e-journal komunikator pada laman ini dengan cara registrasi terlebih dahulu. Naskah yang masuk akan disunting untuk keseragaman format, istilah dan tata cara lainnya.Jurnal Komunikator diterbitkan oleh Jurusan Ilmu Komunikasi Universitas Muhammadiyah Yogyakarta.
Arjuna Subject : -
Articles 314 Documents
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Digital Television Regulation and its Impact on Indonesia towards Society 5.0 Nurizar, Arsyad
Komunikator Vol 12, No 2 (2020)
Publisher : Universitas Muhammadiyah Yogyakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.18196/jkm.122039

Abstract

The Indonesian government plans to replace all analog television broadcasts with digital television broadcasts.  Through digital broadcasting, the public can enjoy television shows with better picture quality and many new services available. The government has actually made regulations relating to digital broadcasting, but the regulations seem to lack a positive response from the public and have been repeatedly sued in court. Until now, the legal basis for the implementation of digital broadcasting in Indonesia is still waiting for the inclusion of the term digitization in regulation at the legal level. The switch to digital broadcasting has left Indonesia unable to enjoy a digital dividend that can be used to provide faster and more extensive broadband internet. This information is important as a form of preparation for entering the era of society 5.0, where access to the internet has an important role to play in the development of science and technological innovation. This study used descriptive qualitative methods to give describe about the urgency of digital broadcasting regulation in Indonesia and its impact on Indonesia related to the preparation of welcoming the era of society 5.0, where technology will get closer to people's lives to solve various social problems.
Localism Principle in the Formulation of Indonesian Regulations on Pornography Rahmat, Zulkifli
Komunikator Vol 12, No 2 (2020)
Publisher : Universitas Muhammadiyah Yogyakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.18196/jkm.122045

Abstract

The Law on Pornography is perceived as not reflecting the nationality, the archipelago values, and legal certainty. However, the officials who formulated this policy were deemed to have failed in establishing a clear definition of pornography, which later contributed to the high ambiguity and legal uncertainty of the bill, now an Act. The analysis carried out in this writing focuses on the use of the principle of localism in the preparation of regulations of Law Number 44 of 2008 on Pornography. The approach method used in this qualitative research was the analytical description approach. The formulation of regulations in Indonesia must reflect the principles of protection, humanity, nationality, kinship, recollection as part of the archipelago, unity in diversity, justice, equality before law and government, order and legal certainty and/or balance, harmony, and conformity. The localism principle requires clear and mutually agreed interpretation, it would be useful in policymaking and policy analysis. Surely, the aim is to formulate a policy that contains clear and consistent evaluative and substantive standards. This research showed that the law on pornography, were born as a result of the localism principle not being used as a guideline at the beginning of its formulation.
An Analysis on COVID-19 Disinformation Triangle in Indonesia Yustitia, Senja; Ashrianto, Panji Dwi
Komunikator Vol 12, No 2 (2020)
Publisher : Universitas Muhammadiyah Yogyakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.18196/jkm.122040

Abstract

Misinformation and disinformation are widespread in society, as well as during the outbreak of COVID-19. Much of this information is partly accurate, but the others are not, making it difficult for people to find reliable sources and guides. This study aims to see the tendency of misinformation and disinformation related to COVID-19, which has been fact-checked by Mafindo in January - July 2020 period using quantitative content analysis.  The misinformation and disinformation criteria refer to the seven UNESCO types.  They were analyzed using the disinformation triangle model by Victoria L. Rubin. The results showed that the highest intensity of COVID-19 misinformation and disinformation was in March, April, and May. Misinformation and disinformation are mostly disseminated through the platforms like Facebook, Twitter, and WhatsApp. The types of content that are most widely shared are misleading content, fabricated content, and false context. Besides, personal opinions are also the source of the most common COVID-19 misinformation during January-July 2020.
News Framing on Malay Deli Culture in medan.tribunnews.com Online Media Rudianto, Rudianto; Anshori, Akhyar
Komunikator Vol 12, No 2 (2020)
Publisher : Universitas Muhammadiyah Yogyakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.18196/jkm.122041

Abstract

This article aims to analyze how the frame of online media coverage in Medan on Malay Culture. The identity of Ethnic Malay Culture in Medan can be found in several buildings that become icons of Medan city such as Maimon Palace and Masjid Raya Al Mahsun located in the center of Medan City. In addition to having various icons related to Malay, Medan is also a city with native Malay people. Along with the stream of globalization, Malay Culture is increasingly widely recognized by the community or public through the mass media, mainly online media in Medan. This research was conducted through a qualitative approach with a constructivist paradigm through Entman framing model analysis method. The results of this article are that the online media in Medan in this case www.medan.tribunnews.com gives a wide space in spreading Malay Culture in Medan. Three findings are related to the reporting themes, government and community involvement in the preservation and attractiveness of Malay Culture depicted in the news is a hope that the Malay culture will be maintained and sustainable in the community of the city of Medan despite the stream of globalization.
Behavior Change Communication: Family and Community Approaches Rochimah, Tri Hastuti Nur; Nur S, Hajar; Rosyidah, Rosyidah
Komunikator Vol 13, No 1 (2021)
Publisher : Universitas Muhammadiyah Yogyakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.18196/jkm.131053

Abstract

Breast and cervical cancers are two deathliest cancers causing women’s death in Indonesia. ‘Aisyiyah developed a model to support, educate and assist women to fight against breast and cervical cancers through behavior change communication in 15 districts. This model is implemented by integrating behavior change communication through family and community support approaches. Research on behavior change communication so far has focused more on the individual level and not many have paid attention to family (husband and wife relations) and community (cultural) factors to encourage individual behavior change. This study aims to explore ‘Aisyiyah’s strategies in behavior change communication (promoting, counselling, and assisting) women through family and community support approaches. This research used a descriptive qualitative method with a case study approach. Data collection are in-depth interview dan documentation. Research locations in five districts; Bantaeng, Mempawah, Sambas, Magelang, and Lamongan. This study revealed that behavior change communication integrated of promotion, family and community approaches was more effective in encouraging women to detect cancer early.
Media and Religion: Study of Anti-Shi’a Propaganda in Yogyakarta Masduki, Anang; Niu, Panqiang; Triyono, Agus
Komunikator Vol 13, No 1 (2021)
Publisher : Universitas Muhammadiyah Yogyakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.18196/jkm.131048

Abstract

Some time ago, a rift arose between Sunnis and Shiites in Sampang, Madura. Then, banners spread across Yogyakarta stating that the Shia were heretical. On the internet, many websites sprang up claiming that anyone that justifies Shia is heretical. These were a form of propaganda, campaigning, or “proselytizing” that another group is deviant and infidel. This research tried to analyze the propaganda process in the media by radical groups against Shiite groups in Yogyakarta and to find out the techniques and tools used in it so that all parties could anticipate and map the potential conflicts. The research was conducted in Yogyakarta with a qualitative research type. Data collection was carried out by document review. The results showed that, first, propaganda provided a stimulus to the public to seek knowledge and information about the Shi’a group –and mainly conveyed a negative view of the Shi’a group. Second, this research found that the mechanism carried out was by providing information to the public by placing the media in strategic places. Third, the research identified that the propaganda theory used is Name-Calling, Glittering Generality, and Transfer, while the media used were billboards, banners, leaflets, and brochures.
Illustration Images in Muslimah Visual Communication Da’wah Movement on Instagram Nugrahani, Rahina; Idris, Muhammad Zaffwan; Wibowo, Arif Ardy
Komunikator Vol 13, No 1 (2021)
Publisher : Universitas Muhammadiyah Yogyakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.18196/jkm.131049

Abstract

The rise of various da’wah content on Instagram explains the emergence of Muslimah movement to deliver Islamic messages through social media. Through Instagram, the Muslimah community becomes an agent for transforming Islamic knowledge in carrying out da’wah. This study aims to explain how the illustration artworks produced by the Muslimah community become visual communication media and provide their nuances in da’wah through Instagram. With a virtual ethnographic approach, this research is a qualitative study involving 15 illustrators who are members of the Hijabographic virtual community. This study reveals that the embodiment of the illustration artworks shows distinctive style and shape, which makes the Hijabographic community have its own positioning as a virtual community that produces illustration artworks for da’wah content. As visual communication media, the illustration artworks created by Hijabographic community members contain iconic meanings that emphasize aesthetic principles. The creativity of Hijabographic community members in producing illustration artworks is not an individual phenomenon but a structured cultural system that is adaptive to the demands of technological development. Hijabographic community illustration artworks present a new way of performing da’wah through virtual space.
E-Commerce Strategy in Driving Sharing Economy in Culinary Industry Sudiwijaya, Erwan; Ambardi, Kuskridho
Komunikator Vol 13, No 1 (2021)
Publisher : Universitas Muhammadiyah Yogyakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.18196/jkm.131050

Abstract

Targeting the Jakarta market, e-commerce catering had emerged to provide practical solutions for routine eating needs. The object in this study was Kulina, which was founded initially as a marketplace in 2015. The initial purpose of its establishment was to drive the sharing economy through co-creation with kitchen and distribution partners to meet the lunch needs of their customers, the employees in Jakarta. The research data was taken by interviews with Digital Marketing Manager and Customer Experience Head and Supervising Delivery. Additionally, observations were conducted on Kulina’s digital marketing communication activities on the @ Kulina.id Instagram account during September 2017-January 2018. Document searches were carried out via the internet on Instagram with the keyword #Kulina and another site containing information about Kulina based on a google search with the keyword Kulina. The study found that customer demand communicated through the website affects complementarity, development of economies of scale, and standard-setting. The information was used to open and develop a sharing economy network and business terms for Partners. Nevertheless, complementarity in Kulina was not only influenced by the meeting of suppliers and demand but also other factors such as traffic jams.
Local Online Courier and Ride-Hailing Service Social Media Marketing Lampe, Ilyas; Alatas, Raisa; Orynka, Nifi; Saputra, Gemilang Bayu Ragil
Komunikator Vol 13, No 1 (2021)
Publisher : Universitas Muhammadiyah Yogyakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.18196/jkm.131051

Abstract

Topokeni was a local online courier and ride-hailing service in Palu. In this study, we tried to understand the social media marketing strategies used by Topokeni, as we assumed that Topokeni had specific strategies to compete with national and international scale ride-hailing services such as Grab and Gojek. Thus, this study was focused and aimed to understand and describe the Instagram marketing strategies of Topokeni based on four aspects of social media marketing in a qualitative-case study approach. Data were collected through in-depth interviews, observations, and document study on social media and other relevant archives. The results showed that social media became an alternative to survive and increase tenants and consumers. In the context aspect, Topokeni admins used nicknames such as kakak (bro/sis) to their customers to reach broader targets. In the communication aspect, Topokeni used graphic elements in photos, videos, infographics, and testimonials posts. In the collaboration aspect, Topokeni merged the tenant’s market with Topokeni’s customers. In the connectivity aspect, Topokeni synergized the contents, themes, and brand positioning using #kurirpalu and #deliverypalu, also @(mention) feature on partner tenant accounts and personal customers as a form of appreciation and responsibility.
Digital Campaign to Reduce Covid-19 Pandemic Risk Naryoso, Agus; Febriyani, Arifa Rachma; Kaloka, Rintulebda Anggung
Komunikator Vol 13, No 1 (2021)
Publisher : Universitas Muhammadiyah Yogyakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.18196/jkm.131046

Abstract

Hoaxes about COVID-19 on social media could be seen publicly and intentionally lead to inappropriate responses amid the pandemic. In this situation, the government’s public relations had a role in educating the public through accurate information about COVID-19 on social media. This research aimed to describe the public’s attitude towards digital campaigns to reduce the risk of COVID-19 in Central Java and the strategy behind this digital campaign. The research was designed as a descriptive study with a mixed approach method. The sampling technique used was purposive sampling. The data was collected through an online survey of 121 respondents, interviews with expert sources, and document review. Elaboration Likelihood Theory and Rhetoric Theory are used to explain the digital campaign. The results showed that most respondents (74%) rated the Governor as prioritizing the positive appeal approach through a digital campaign. The interview results revealed that the process of composing creative content in the digital campaign was carried out through discussions between the Governor and the content creator team. During a pandemic, a creatively packaged digital campaign was a strategic step to increase public participation in implementing preventive efforts.

Page 12 of 32 | Total Record : 314

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